South Korea Webtoons Market By Genre (Romance, Comedy, Action, Sci-Fi, Action, Horror, Others), By Revenue Model (Subscription Based v/s Advertisement Based), By Company, By Region, Forecast & Opportunities, 2025

South Korea webtoons market is expected to grow at an impressive rate during the forecast period. The South Korea webtoons market is driven by the growing internet penetration in the country. South Korea has the world’s highest broadband diffusion rate. The fast internet speed and mobile technologies allow the users to consume and share content with each other. This in turn is expected to positively influence the market growth through 2025. Furthermore, South Korea has a well-developed digital or OTT service platform, this facilitates easy distribution of webtoons content thereby fueling the market growth.

The South Korea webtoons market is segmented based on genre, revenue model, company and region. Based on revenue model, the market can be split into subscription based and advertisement based. The subscription based revenue model is expected to dominate the market since users preferably take subscription for getting access to their favorite webtoon episodes.

The major players operating in the webtoons market are Naver Corporation, Kakao Corporation, Lezhin Entertainment, Tappytoon Comics & webtoons, ToryComics Co., Ltd., Toomics Global Co., Ltd. and others. Major companies are using advanced animation technologies and launching new webtoons in order to stay competitive in the market. Other competitive strategies include mergers & acquisitions and new content development.

Years considered for this report:

Historical Years: 2015-2018

Base Year: 2019

Estimated Year: 2020

Forecast Period: 2021–2025

Objective of the Study:

• To analyze and estimate the market size of South Korea webtoons market from 2015 to 2018.
• To estimate and forecast the market size of South Korea webtoons market from 2019 to 2025 and growth rate until 2025.
• To classify and forecast South Korea webtoons market based on genre, revenue model, company and regional distribution.
• To identify dominant region or segment in the South Korea webtoons market.
• To identify drivers and challenges for South Korea webtoons market.
• To examine competitive developments such as expansions, new product launches, mergers & acquisitions, etc., in South Korea webtoons market.
• To identify and analyze the profile of leading players operating in South Korea webtoons market.
• To identify key sustainable strategies adopted by market players in South Korea webtoons market.

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TechSci Research performed both primary as well as exhaustive secondary research for this study. Initially, TechSci Research sourced a list of manufacturers across the globe. Subsequently, TechSci Research conducted primary research surveys with the identified companies. While interviewing, the respondents were also enquired about their competitors. Through this technique, TechSci Research could include the manufacturers which could not be identified due to the limitations of secondary research. TechSci Research analyzed the manufacturers, distribution channels and presence of all major players across the globe.

TechSci Research calculated the market size of South Korea webtoons market using a bottom-up approach, wherein data for various end-user segments was recorded and forecast for the future years. TechSci Research sourced these values from the industry experts and company representatives and externally validated through analyzing historical data of these product types and applications for getting an appropriate, overall market size. Various secondary sources such as company websites, news articles, press releases, company annual reports, investor presentations and financial reports were also studied by TechSci Research.

Key Target Audience:

• Webtoons developers.
• Market research and consulting firms
• Government bodies such as regulating authorities and policy makers
• Organizations, forums and alliances related to webtoons

The study is useful in providing answers to several critical questions that are important for the industry stakeholders such as manufacturers, suppliers and partners, end users, etc., besides allowing them in strategizing investments and capitalizing on market opportunities.

Report Scope:

In this report, South Korea webtoons market has been segmented into following categories, in addition to the industry trends which have also been detailed below:

• South Korea Webtoons Market, By Genre:
• Romance
• Comedy
• Action
• Sci-Fi
• Action
• Horror
• Others
• South Korea Webtoons Market, By Revenue Model:
•  Subscription Based
• Advertisement Based
• South Korea Webtoons Market, By Region:
• Northern
• Southern
• Central

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in South Korea webtoons market.

Available Customizations:

With the given market data, TechSci Research offers customizations according to a company’s specific needs. The following customization options are available for the report:

Company Information

• Detailed analysis and profiling of additional market players (up to five).