Global IPTV market is expected to grow at a formidable rate of around 10% during the forecast period. The global IPTV market is driven by the growing demand for videos on service. Additionally, increasing internet proliferation and growing adoption of various smart devices such as smartphones, laptops, iPad, among others has drastically increased the online traffic. This in turn is expected to positively influence the market growth through 2027.

Additionally, change in consumer behavior & demand has led to a shift from cable TV trend to internet streaming thereby positively influencing the market growth over the next few years. Besides, the sudden outbreak of pandemic COVID-19 has led to worldwide lockdown and has made people stay indoors. This has drastically increased the number of viewers streaming online videos and shows thereby fueling the market growth.

Furthermore, ongoing technological advancements coupled with new product launched equipped with options of OTT, video calling, among others by the major players operating in the market is expected to create lucrative opportunities for growth during the forecast period. However, lack of proper infrastructure especially in the emerging countries can hamper the market growth. Also, network congestion and distorted internet speed can further impede the market growth through 2027. Also, issues pertaining piracy and data protection can pose a challenge to the market growth.

The global IPTV market is segmented based on component, device type, offering, transmission method, application, end user industry, company and region. Based on component, the market can be categorized into video on demand (VoD) software, set top box, access system, video head-end encoder system, digital rights management system and others. The video on demand (VoD) segment is expected to dominate the market since it provides the users with an option to choose the programs of their choice, and also to watch them according to their time and convenience.

Regionally, the IPTV market has been segmented into various regions including Asia-Pacific, North America, South America, Europe, and Middle East & Africa. Among these regions, North America is expected to dominate the overall IPTV market owing to the increasing number of viewers streaming online videos and live streaming of online content in the region. While Asia Pacific is expected to register the highest growth in the market on account of the widespread adoption of smart devices and increasing internet penetration across the region. 

The major players operating in the IPTV market AT&T Inc., Century Link, Inc., Foxtel, Verizon Communications Inc., Cisco Systems, Inc., Bharti Airtel Limited, Broadcom Corporation, Deutsche Telecom, ARRIS Group, Inc., NTT Communication and others. Major companies are developing advanced technologies and launching new services in order to stay competitive in the market. Other competitive strategies include mergers & acquisitions and new service developments.

Objective of the Study:

  • To analyze and estimate the market size of global IPTV market from 2017 to 2020.
  • To estimate and forecast the market size of global IPTV market from 2021 to 2027 and growth rate until 2027.
  • To classify and forecast global IPTV market based on component, device type, offering, transmission method, application, end user industry, company and regional distribution.
  • To identify dominant region or segment in the global IPTV market.
  • To identify drivers and challenges for global IPTV market.
  • To examine competitive developments such as expansions, new product launches, mergers & acquisitions, etc., in global IPTV market.
  • To identify and analyze the profile of leading players operating in global IPTV market.
  • To identify key sustainable strategies adopted by market players in global IPTV market.

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TechSci Research performed both primary as well as exhaustive secondary research for this study. Initially, TechSci Research sourced a list of service providers across the globe. Subsequently, TechSci Research conducted primary research surveys with the identified companies. While interviewing, the respondents were also enquired about their competitors. Through this technique, TechSci Research could include the service providers which could not be identified due to the limitations of secondary research. TechSci Research analyzed the service providers, distribution channels and presence of all major players across the globe.

TechSci Research calculated the market size of global IPTV market using a bottom-up approach, wherein data for various end-user segments was recorded and forecast for the future years. TechSci Research sourced these values from the industry experts and company representatives and externally validated through analyzing historical data of these product types and applications for getting an appropriate, overall market size. Various secondary sources such as company websites, news articles, press releases, company annual reports, investor presentations and financial reports were also studied by TechSci Research.

Key Target Audience:

  • IPTV service provider companies
  • Market research and consulting firms
  • Government bodies such as regulating authorities and policy makers
  • Organizations, forums and alliances related to IPTV

The study is useful in providing answers to several critical questions that are important for the industry stakeholders such as service providers, suppliers and partners, end users, etc., besides allowing them in strategizing investments and capitalizing on market opportunities.

Attribute

Details

Base Year

2021

Historical Data

2017 – 2020

Estimated Year

2022

Forecast Period

2023 – 2027

Quantitative Units

Revenue in USD Million and CAGR for 2017-2021 and 2022E-2027F

Report coverage

Revenue forecast, company share, competitive landscape, growth factors, and trends

Segments covered
  • Component
  • Device Type
  • Offering
  • Transmission Method
  • Application
  • End User Industry

Regional scope

North America; Europe; Asia Pacific; South America; Middle East & Africa

Country scope

United States, Mexico, Canada, China, India, Japan, South Korea, Australia; Germany, France, United Kingdom, Spain, Italy; South Africa, UAE, Saudi Arabia; Kuwait; Brazil, Argentina, Colombia;

Key companies profiled

AT&T Inc., Century Link, Inc., Foxtel, Verizon Communications Inc., Cisco Systems, Inc., Bharti Airtel Limited, Broadcom Corporation, Deutsche Telecom, ARRIS Group, Inc., NTT Communication

Customization scope

10% free report customization with purchase. Addition or alteration to country, regional & segment scope.

Pricing and purchase options

Avail customized purchase options to meet your exact research needs. Explore purchase options

Delivery Format

PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request)

 

Report Scope:

In this report, global IPTV market has been segmented into following categories, in addition to the industry trends which have also been detailed below:

  • Global IPTV Market, By Component:
    • Video on Demand (VoD) Software
    • Set Top Box
    • Access System
    • Video Head-End Encoder System
    • Digital Rights Management System
    • Others
  • Global IPTV Market, By Device Type:
    • Smartphones & tablets
    • Smart TVs
    • PCs
  • Global IPTV Market, By Offering:
    • Bundled
    • Standalone
  • Global IPTV Market, By Transmission Method:
    • Wired
    • Wireless
  • Global IPTV Market, By Application:
    • Residential
    • Commercial
    • Industrial
  • Global IPTV Market, By End User Industry:
    • IT & Telecommunication
    • Media & Entertainment
    • Gaming
    • Healthcare
    • Advertising & Marketing
    • Retail & E-Commerce
    • Others
  • Global IPTV Market, By Region:
    • North America
      • United States
      • Canada
      • Mexico
    • Europe
      • Germany
      • France
      • United Kingdom
      • Italy
      • Spain
    • Asia-Pacific
      • China
      • Japan
      • India
      • South Korea
      • Australia
    • Middle East & Africa
      • South Africa
      • Saudi Arabia
      • UAE
      • Kuwait
    • South America
      • Brazil
      • Argentina
      • Colombia

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in global IPTV market.

Available Customizations:

With the given market data, TechSci Research offers customizations according to a company’s specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of additional market players (up to five).

Global IPTV market is an upcoming report to be released soon. If you wish an early delivery of this report or want to confirm the date of release, please contact us at sales@techsciresearch.com

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1.    Product Overview

2.    Research Methodology

3.    Impact of COVID-19 on Global IPTV Market

4.    Executive Summary

5.    Voice of Customer

6.    Global IPTV Market Outlook

6.1.  Market Size & Forecast

6.1.1.     By Value

6.2.  Market Share & Forecast

6.2.1.     By Component (Video on Demand (VoD) Software, Set Top Box, Access System, Video Head-End Encoder System, Digital Rights Management System, Others)

6.2.2.     By Device Type (Smartphones & tablets, Smart TVs, PCs)

6.2.3.     By Offering (Bundled v/s Standalone)

6.2.4.     By Transmission Method (Wired v/s Wireless)

6.2.5.     By Application (Residential, Commercial, Industrial)

6.2.6.     By End User Industry (IT & Telecommunication, Media & Entertainment, Gaming, Healthcare, Advertising & Marketing, Retail & E-Commerce, Others)

6.2.7.     By Company (2021)

6.2.8.     By Region

6.3.  Product Market Map

7.    Asia-Pacific IPTV Market Outlook

7.1.  Market Size & Forecast          

7.1.1.     By Value

7.2.  Market Share & Forecast

7.2.1.     By Component

7.2.2.     By Device Type

7.2.3.     By Offering

7.2.4.     By Transmission Method

7.2.5.     By Application

7.2.6.     By End User Industry

7.2.7.     By Country

7.3.  Asia-Pacific: Country Analysis

7.3.1.     China IPTV Market Outlook

7.3.1.1.         Market Size & Forecast

7.3.1.1.1.             By Value

7.3.1.2.         Market Share & Forecast

7.3.1.2.1.             By Component

7.3.1.2.2.             By Device Type

7.3.1.2.3.             By Offering

7.3.1.2.4.             By Transmission Method

7.3.1.2.5.             By Application

7.3.1.2.6.             By End User Industry

7.3.2.     India IPTV Market Outlook

7.3.2.1.         Market Size & Forecast

7.3.2.1.1.             By Value

7.3.2.2.         Market Share & Forecast

7.3.2.2.1.             By Component

7.3.2.2.2.             By Device Type

7.3.2.2.3.             By Offering

7.3.2.2.4.             By Transmission Method

7.3.2.2.5.             By Application

7.3.2.2.6.             By End User Industry

7.3.3.     Australia IPTV Market Outlook

7.3.3.1.         Market Size & Forecast

7.3.3.1.1.             By Value

7.3.3.2.         Market Share & Forecast

7.3.3.2.1.             By Component

7.3.3.2.2.             By Device Type

7.3.3.2.3.             By Offering

7.3.3.2.4.             By Transmission Method

7.3.3.2.5.             By Application

7.3.3.2.6.             By End User Industry

7.3.4.     Japan IPTV Market Outlook

7.3.4.1.         Market Size & Forecast

7.3.4.1.1.             By Value

7.3.4.2.         Market Share & Forecast

7.3.4.2.1.             By Component

7.3.4.2.2.             By Device Type

7.3.4.2.3.             By Offering

7.3.4.2.4.             By Transmission Method

7.3.4.2.5.             By Application

7.3.4.2.6.             By End User Industry

7.3.5.     South Korea IPTV Market Outlook

7.3.5.1.         Market Size & Forecast

7.3.5.1.1.             By Value

7.3.5.2.         Market Share & Forecast

7.3.5.2.1.             By Component

7.3.5.2.2.             By Device Type

7.3.5.2.3.             By Offering

7.3.5.2.4.             By Transmission Method

7.3.5.2.5.             By Application

7.3.5.2.6.             By End User Industry

8.    Europe IPTV Market Outlook

8.1.  Market Size & Forecast          

8.1.1.     By Value

8.2.  Market Share & Forecast

8.2.1.     By Component

8.2.2.     By Device Type

8.2.3.     By Offering

8.2.4.     By Transmission Method

8.2.5.     By Application

8.2.6.     By End User Industry

8.2.7.     By Country

8.3.  Europe: Country Analysis

8.3.1.     France IPTV Market Outlook

8.3.1.1.         Market Size & Forecast

8.3.1.1.1.             By Value

8.3.1.2.         Market Share & Forecast

8.3.1.2.1.             By Component

8.3.1.2.2.             By Device Type

8.3.1.2.3.             By Offering

8.3.1.2.4.             By Transmission Method

8.3.1.2.5.             By Application

8.3.1.2.6.             By End User Industry

8.3.2.     Germany IPTV Market Outlook

8.3.2.1.         Market Size & Forecast

8.3.2.1.1.             By Value

8.3.2.2.         Market Share & Forecast

8.3.2.2.1.             By Component

8.3.2.2.2.             By Device Type

8.3.2.2.3.             By Offering

8.3.2.2.4.             By Transmission Method

8.3.2.2.5.             By Application

8.3.2.2.6.             By End User Industry

8.3.3.     United Kingdom IPTV Market Outlook

8.3.3.1.         Market Size & Forecast

8.3.3.1.1.             By Value

8.3.3.2.         Market Share & Forecast

8.3.3.2.1.             By Component

8.3.3.2.2.             By Device Type

8.3.3.2.3.             By Offering

8.3.3.2.4.             By Transmission Method

8.3.3.2.5.             By Application

8.3.3.2.6.             By End User Industry

8.3.4.     Italy IPTV Market Outlook

8.3.4.1.         Market Size & Forecast

8.3.4.1.1.             By Value

8.3.4.2.         Market Share & Forecast

8.3.4.2.1.             By Component

8.3.4.2.2.             By Device Type

8.3.4.2.3.             By Offering

8.3.4.2.4.             By Transmission Method

8.3.4.2.5.             By Application

8.3.4.2.6.             By End User Industry

8.3.5.     Spain IPTV Market Outlook

8.3.5.1.         Market Size & Forecast

8.3.5.1.1.             By Value

8.3.5.2.         Market Share & Forecast

8.3.5.2.1.             By Component

8.3.5.2.2.             By Device Type

8.3.5.2.3.             By Offering

8.3.5.2.4.             By Transmission Method

8.3.5.2.5.             By Application

8.3.5.2.6.             By End User Industry

9.    North America IPTV Market Outlook

9.1.  Market Size & Forecast          

9.1.1.     By Value

9.2.  Market Share & Forecast

9.2.1.     By Component

9.2.2.     By Device Type

9.2.3.     By Offering

9.2.4.     By Transmission Method

9.2.5.     By Application

9.2.6.     By End User Industry

9.2.7.     By Country

9.3.  North America: Country Analysis

9.3.1.     United States IPTV Market Outlook

9.3.1.1.         Market Size & Forecast

9.3.1.1.1.             By Value

9.3.1.2.         Market Share & Forecast

9.3.1.2.1.             By Component

9.3.1.2.2.             By Device Type

9.3.1.2.3.             By Offering

9.3.1.2.4.             By Transmission Method

9.3.1.2.5.             By Application

9.3.1.2.6.             By End User Industry

9.3.2.     Mexico IPTV Market Outlook

9.3.2.1.         Market Size & Forecast

9.3.2.1.1.             By Value

9.3.2.2.         Market Share & Forecast

9.3.2.2.1.             By Component

9.3.2.2.2.             By Device Type

9.3.2.2.3.             By Offering

9.3.2.2.4.             By Transmission Method

9.3.2.2.5.             By Application

9.3.2.2.6.             By End User Industry

9.3.3.     Canada IPTV Market Outlook

9.3.3.1.         Market Size & Forecast

9.3.3.1.1.             By Value

9.3.3.2.         Market Share & Forecast

9.3.3.2.1.             By Component

9.3.3.2.2.             By Device Type

9.3.3.2.3.             By Offering

9.3.3.2.4.             By Transmission Method

9.3.3.2.5.             By Application

9.3.3.2.6.             By End User Industry

10.  South America IPTV Market Outlook

10.1.              Market Size & Forecast

10.1.1.  By Value

10.2.              Market Share & Forecast

10.2.1.  By Component

10.2.2.  By Device Type

10.2.3.  By Offering

10.2.4.  By Transmission Method

10.2.5.  By Application

10.2.6.  By End User Industry

10.2.7.  By Country

10.3.              South America: Country Analysis

10.3.1.  Brazil IPTV Market Outlook

10.3.1.1.      Market Size & Forecast

10.3.1.1.1.           By Value

10.3.1.2.      Market Share & Forecast

10.3.1.2.1.           By Component

10.3.1.2.2.           By Device Type

10.3.1.2.3.           By Offering

10.3.1.2.4.           By Transmission Method

10.3.1.2.5.           By Application

10.3.1.2.6.           By End User Industry

10.3.2.  Argentina IPTV Market Outlook

10.3.2.1.      Market Size & Forecast

10.3.2.1.1.           By Value

10.3.2.2.      Market Share & Forecast

10.3.2.2.1.           By Component

10.3.2.2.2.           By Device Type

10.3.2.2.3.           By Offering

10.3.2.2.4.           By Transmission Method

10.3.2.2.5.           By Application

10.3.2.2.6.           By End User Industry

10.3.3.  Colombia IPTV Market Outlook

10.3.3.1.      Market Size & Forecast

10.3.3.1.1.           By Value

10.3.3.2.      Market Share & Forecast

10.3.3.2.1.           By Component

10.3.3.2.2.           By Device Type

10.3.3.2.3.           By Offering

10.3.3.2.4.           By Transmission Method

10.3.3.2.5.           By Application

10.3.3.2.6.           By End User Industry

11.  Middle East and Africa IPTV Market Outlook

11.1.              Market Size & Forecast

11.1.1.  By Value

11.2.              Market Share & Forecast

11.2.1.  By Component

11.2.2.  By Device Type

11.2.3.  By Offering

11.2.4.  By Transmission Method

11.2.5.  By Application

11.2.6.  By End User Industry

11.2.7.  By Country

11.3.              MEA: Country Analysis

11.3.1.  South Africa IPTV Market Outlook

11.3.1.1.      Market Size & Forecast

11.3.1.1.1.           By Value

11.3.1.2.      Market Share & Forecast

11.3.1.2.1.           By Component

11.3.1.2.2.           By Device Type

11.3.1.2.3.           By Offering

11.3.1.2.4.           By Transmission Method

11.3.1.2.5.           By Application

11.3.1.2.6.           By End User Industry

11.3.2.  Saudi Arabia IPTV Market Outlook

11.3.2.1.      Market Size & Forecast

11.3.2.1.1.           By Value

11.3.2.2.      Market Share & Forecast

11.3.2.2.1.           By Component

11.3.2.2.2.           By Device Type

11.3.2.2.3.           By Offering

11.3.2.2.4.           By Transmission Method

11.3.2.2.5.           By Application

11.3.2.2.6.           By End User Industry

11.3.3.  UAE IPTV Market Outlook

11.3.3.1.      Market Size & Forecast

11.3.3.1.1.           By Value

11.3.3.2.      Market Share & Forecast

11.3.3.2.1.           By Component

11.3.3.2.2.           By Device Type

11.3.3.2.3.           By Offering

11.3.3.2.4.           By Transmission Method

11.3.3.2.5.           By Application

11.3.3.2.6.           By End User Industry

11.3.4.  Kuwait IPTV Market Outlook

11.3.4.1.      Market Size & Forecast

11.3.4.1.1.           By Value

11.3.4.2.      Market Share & Forecast

11.3.4.2.1.           By Component

11.3.4.2.2.           By Device Type

11.3.4.2.3.           By Offering

11.3.4.2.4.           By Transmission Method

11.3.4.2.5.           By Application

11.3.4.2.6.           By End User Industry

12.  Market Dynamics

12.1.              Drivers

12.2.              Challenges

13.  Market Trends & Developments

14.  Competitive Landscape

14.1.              AT&T Inc.

14.2.              Century Link, Inc.

14.3.              Foxtel

14.4.              Verizon Communications Inc.

14.5.              Cisco Systems, Inc.

14.6.              Bharti Airtel Limited

14.7.              Broadcom Corporation

14.8.              Deutsche Telecom

14.9.              ARRIS Group, Inc.

14.10.            NTT Communication

15.  Strategic Recommendations

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