Report Description

Global IPTV Market, By Device Type (Smartphones & tablets, Smart TVs and PCs), By Transmission Method (Wired and Wireless), By Offering (Bundled and Standalone), By End User (Residential and Enterprises), By Company and By Geography, Forecast & Opportunities, 2023

  • Publish Date: NA
  • Format : PDF
  • Pages : 110
  • Industry : Media

Global IPTV market is projected to grow at a robust CAGR of over 13% during 2018-2023 owing to increasing demand for application-based services based, favourable government initiatives, growing demand for over-the-top (OTT) services and rapid advancements in technologies. Changing likings of end-users are giving rise to competition between cable TV and IPTV providers. Growing demand for over-the-top (OTT) services is projected to drive the IPTV market over the next five years as well. The digital broadcasting system is spreading at a fast pace leading to growth in consumer demands, thereby unfolding huge growth openings for service providers. This is also encouraging main players to expand their revenue streams by providing IPTV services along with OTT and pay-tv services. Rising investments in network infrastructure owing to increasing number of IPTV subscribers are likely to drive the overall IPTV market. Moreover, favourable government rules leading the industry are making it easier for new entrants to venture into the market. Likewise, developments in the internet infrastructure and extensive internet connectivity in households are supplementing the revenue growth.

Years considered for this report:

Historical Period: 2013-2016

Base Year: 2017

Estimated Year: 2018

Forecast Period: 2019–2023

Objective of the Study: 

  • To define, classify and forecast Global IPTV market based on device type, transmission method, offering, end user and regional distribution.
  • To analyse and forecast the market size of Global IPTV.
  • To scrutinize detailed market segmentation and forecast the market size, in terms of value, by segmenting the global market into Asia Pacific, Europe & CIS, North America, South America, MEA.
  • To identify major drivers, challenges and trends in Global IPTV market.
  • To strategically profile leading players operating in Global IPTV market.

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Some of the major key players operating in Global IPTV market are AT&T Inc., Verizon Communications Inc., Deutsche Telekom, Orange SA, SK Telecom, Telefonica S.A., etc.

TechSci Research performed both primary as well as exhaustive secondary research for this study. Initially, TechSci research sourced a list of countrywide IPTV service providers. Subsequently, TechSci Research conducted primary research surveys with the identified companies. While interviewing, the respondents were also enquired about their competitors. TechSci Research further analysed the offerings and regional presence of major market players.

TechSci Research calculated Global IPTV market size using a top-down and bottom-up approach, where data for different segments was recorded and forecast for the future years. TechSci Research sourced these values from industry experts and company representatives and these were externally validated through analysing historical data of IPTV service providers to arrive at the overall market size. Various secondary sources such as World Bank website, government websites, press releases, white papers, annual reports, etc., were also analysed by TechSci Research.


Key Target Audience:

  • IPTV Service Providers
  • Network Providers
  • Software Solution Providers
  • Technology providers
  • Research Institutes
  • Associations, organizations, forums and alliances related to IPTV.
  • Industry associations
  • Market research and consulting firm.

The study is useful in providing answers to several critical questions that are important for industry stakeholders such as IPTV service providers, customers and policy makers. The study would also help them to target the growing segments over the coming years (next two to five years), thereby aiding the stakeholders in taking investment decisions and facilitating their expansion.

Report Scope:

In this report, Global IPTV market has been segmented into following categories, in addition to the industry trends which have also been detailed below:

  • Market, by Device Type:
    • Smartphones & tablets
    • Smart TVs
    • PCs
  • Market, by Transmission Type:
    • Wired
    • Wireless
  • Market, by Offering:
    • Bundled
    • Standalone
  • Market, by End User:
    • Residential
    • Enterprises
  • Market, by Region:
    • Asia Pacific

§  China

§  India

§  Japan

§  Australia

§  Vietnam

§  South Korea

    • Europe & CIS

§  France

§  Germany

§  United Kingdom

§  Italy

§  Poland

§  Turkey

    • North America

§  United States

§  Mexico

§  Canada

    • South America

§  Brazil

§  Argentina

§  Colombia

    • Middle East and Africa

§  Israel

§  South Africa

§  Iran

§  UAE

§  Egypt  

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in IPTV.

Available Customizations:

With the given market data, TechSci Research offers customizations according the company’s specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of additional market players (up to five).

Profit Margin Analysis

  • Profit margin analysis in case of direct and indirect sales channel.

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