|
Key
Insights
|
Details
|
|
Forecast
Period
|
2027-2031
|
|
Market
Size (2025)
|
USD
1.12 Billion
|
|
CAGR
(2026-2031)
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12.33%
|
|
Fastest
Growing Segment
|
Electric
|
|
Largest
Market
|
Southern
Vietnam
|
|
Market
Size (2031)
|
USD
2.25 Billion
|
Market Overview
The Vietnam Two Wheeler Market size
accounted for USD 1.12 Billion in 2025 and is predicted to increase from USD 1.27
Billion in 2026 to approximately USD 2.25 Billion by 2031, expanding at a CAGR of
12.33% from 2026 to 2031.
Key Takeaways
- By vehicle type,
the Scooter/Moped segment accounted for the largest market share of
approximately 58% in 2025, owing to its ease of operation, fuel efficiency,
maneuverability in congested urban areas, practical storage capacity, and
strong suitability for daily commuting.
- By engine
capacity, the Up to 125cc segment held the largest market share of
approximately 76% in 2025, supported by its affordability, economical fuel
consumption, adequate performance for urban mobility, lower maintenance costs,
and extensive availability across entry-level and mid-range models.
- By propulsion,
the ICE segment emerged as the leading contributor in 2025, driven by its
established consumer acceptance, widespread refueling infrastructure, mature
servicing ecosystem, readily available spare parts, and relatively lower
upfront ownership costs.
- By region,
Southern Vietnam accounted for the largest market share of approximately 43% in
2025, supported by its large urban population, strong economic activity,
extensive commuting requirements, dense commercial networks, and high
concentration of delivery and mobility services.
- Increasing
electrification, rising consumer preference for scooters, expanding commercial
mobility and delivery services, product innovation, growing adoption of
battery-swapping solutions, and continued urban mobility requirements are
expected to drive the long-term growth of the Vietnam Two Wheeler Market.
Market Drivers
Large and
Established Two-Wheeler User Base
Vietnam’s large
installed base of motorcycles and scooters provides a strong structural
foundation for the two-wheeler market. According to the World Bank, Vietnam had
72.16 million registered two-wheelers in 2022, representing approximately 94%
of the country’s total registered vehicle stock and around 518 two-wheelers per
1,000 people. More recently, Vietnam’s 2024 population and housing census
reported that 89.4% of households use motorcycles or mopeds for personal
transportation, highlighting their continued importance in daily mobility. With
the country’s population reaching approximately 101.6 million in 2025, the
extensive user base creates sustained opportunities for new vehicle purchases,
replacement demand, and upgrades.
Strong Demand
for Scooters and Automatic Motorcycles
Consumer
preference in Vietnam is increasingly shifting toward scooters and automatic
motorcycles, supported by their ease of operation, convenience in congested
urban environments, and suitability for everyday commuting. The trend is
reinforced by the country’s extensive two-wheeler user base and continued
product innovation by major manufacturers. Honda Vietnam reported nearly 2.3
million motorcycle sales in FY2026, with an 84.7% share of VAMM-member sales,
while the company introduced 14 new motorcycle models, including upgraded SH,
Air Blade and ADV models, demonstrating continued investment in feature-rich
scooters. Across VAMM members, approximately 2.7 million motorcycles were sold
in FY2026, indicating the scale of Vietnam’s market. These developments are
encouraging manufacturers to expand automatic scooter portfolios and premium
offerings.
Growth of
Electric Two-Wheelers
The transition
toward electric two-wheelers is emerging as a major growth driver for Vietnam’s
two-wheeler market, supported by environmental policies, rising fuel costs and
improving product availability. The IEA estimates that Vietnam sold around
735,000 electric two-wheelers in 2025, more than double the previous year,
representing over 20% of national two-wheeler sales and making Vietnam the
largest electric two-wheeler market in Southeast Asia. The World Bank estimates
that electric two-wheelers could account for 42–56% of Vietnam’s total
two-wheeler sales by 2035, supported by strong consumer acceptance and a
growing supplier base. Government efforts to restrict petrol motorcycles in
parts of Hanoi from 2026 are further accelerating electrification.

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Market Restraints
Potential Shift Toward Passenger Cars
Rising incomes
and expanding middle-class purchasing power could gradually encourage
Vietnamese consumers to shift from two-wheelers toward passenger cars, creating
a structural restraint for the two-wheeler market over the longer term. The
World Bank reports that Vietnam’s GDP per capita increased from USD 1,684 in
2010 to USD 4,163 in 2022, while registered passenger cars expanded at a 15.2%
CAGR, compared with 7.2% for two-wheelers. Nevertheless, passenger-car
ownership remains relatively low at approximately 22 cars per 1,000 people,
compared with 518 two-wheelers per 1,000 people, indicating substantial future
motorization potential. Continued income growth and improving vehicle
affordability could therefore gradually shift mobility preferences toward cars,
particularly among affluent urban households.
Regulatory
Uncertainty During the ICE-to-EV Transition
Vietnam’s rapid
shift toward cleaner mobility is creating regulatory uncertainty for
two-wheeler manufacturers, particularly those dependent on internal-combustion
engine (ICE) models. The government has established a long-term target for 100%
of road motorized vehicles to use electricity or green energy by 2050, while
measures to limit fossil-fuel vehicle production and imports are planned from
2040. In addition, motorcycle emissions inspections will begin in Hanoi and Ho
Chi Minh City from July 2027, with stricter standards for newer vehicles. Hanoi
is also implementing phased restrictions on gasoline motorcycles in
low-emission zones from 2026. Frequent policy changes can increase compliance
costs, complicate product planning, and create uncertainty over future ICE
investments.
Charging
Infrastructure Limitations
Limited charging
and battery-swapping infrastructure remains a significant restraint on the
electrification of Vietnam’s two-wheeler market. While electric motorcycles are
gaining adoption, charging facilities are concentrated primarily in major urban
centers, creating range and convenience concerns for users in smaller cities
and rural areas. The World Bank estimates that Vietnam’s transition to electric
mobility could require additional electricity generation equivalent to around
5% of projected national demand and approximately 4% additional grid capacity
by 2035. The investment required to expand charging networks, upgrade
distribution infrastructure, and establish standardized battery-swapping
systems could increase the overall cost of electrification. Infrastructure gaps
may therefore slow electric two-wheeler adoption, particularly among consumers
who lack convenient access to home or workplace charging.
Market
Opportunities
Expansion of
Electric Two-Wheeler Value Chains
Vietnam’s
transition toward electric mobility is creating opportunities across the
broader two-wheeler value chain, extending beyond vehicle manufacturing and
sales. Opportunities are emerging in battery production, battery leasing,
swapping networks, charging services, recycling, maintenance, software, and
specialized financing solutions. The World Bank estimates that Vietnam’s shift
toward electric mobility could generate up to 6.5 million cumulative jobs by
2050, including opportunities across vehicle manufacturing, infrastructure
development, energy systems, and supporting services. The development of
localized battery and component capabilities could also reduce supply-chain
dependence and create opportunities for domestic suppliers. As electric two-wheelers
gain market acceptance, companies that establish integrated ecosystems covering
batteries, energy services, after-sales support, and digital platforms could
capture additional value and develop recurring revenue streams.
Fleet
Electrification for Commercial Mobility
The expansion of
Vietnam’s passenger transport, last-mile delivery, and logistics sectors
presents a significant opportunity for two-wheeler manufacturers to develop
solutions specifically for commercial fleets. According to Vietnam’s National
Statistics Office, passenger transport volume increased 22.2% in 2025, while
freight transport volume grew 14.1%, indicating rising mobility and logistics
activity across the country. This creates opportunities for manufacturers to
supply purpose-built electric motorcycles with higher durability, extended
operating ranges, cargo capacity, and lower lifecycle costs. Fleet operators
can also benefit from battery-swapping systems, telematics, remote diagnostics,
and centralized fleet-management platforms that minimize downtime. Partnerships
with ride-hailing, food-delivery, courier, and logistics companies could therefore
provide manufacturers with scalable fleet contracts and recurring aftermarket
revenue opportunities.
E-Commerce-Enabled
Sales and Distribution
Vietnam’s rapid
expansion of e-commerce is creating new opportunities for two-wheeler
manufacturers and dealers to diversify sales and distribution beyond
traditional dealership networks. The Ministry of Industry and Trade reported
that Vietnam’s e-commerce market exceeded USD25 billion in 2024, representing
more than 20% year-on-year growth and approximately 9% of total retail sales of
goods and consumer services. More than 60 million Vietnamese consumers
participated in online shopping during 2024, highlighting the scale of the
digital customer base. Manufacturers can leverage online channels for vehicle
discovery, digital financing, accessories, spare parts, and service bookings,
while dealers can use omnichannel models to reach customers beyond physical
locations. This can improve market coverage and reduce customer acquisition
friction.
Market Trends
Rapid Electrification of the Two-Wheeler
Product Mix
Vietnam’s
two-wheeler market is undergoing a rapid shift toward electric models, with
electrification becoming an increasingly important component of the product
mix. According to the International Energy Agency (IEA), electric two-wheeler
sales in Vietnam more than doubled to approximately 735,000 units in 2025,
representing more than 20% of total two-wheeler sales. Vietnam was also the
largest electric two-wheeler market in Southeast Asia and contributed more than
30% of global electric two-wheeler sales growth during 2025. Domestic
manufacturers, including VinFast and Pega, alongside Chinese brands such as Dibao
and Yadea, are intensifying competition through new models, promotional
campaigns and trade-in programmes. This trend is reshaping the competitive
structure and product offerings of Vietnam’s two-wheeler industry.
Increasing
Use of Battery-Swapping Solutions
Battery swapping
is emerging as a distinct trend in Vietnam’s electric two-wheeler ecosystem,
particularly as manufacturers seek to reduce charging downtime and improve
vehicle utilization. In June 2026, Honda Vietnam began operating its Honda e:Swap
Battery Station for CUV e: users in Hanoi, with plans to expand the network to
other major cities. The company also introduced a battery-service model priced
at USD 13.50 (VND350,000) per month for customers using the swapping network. This
approach allows users to exchange depleted batteries without waiting for
conventional charging, making electric motorcycles more practical for frequent
urban travel and commercial applications. The development of standardized,
manufacturer-backed swapping networks is therefore becoming an increasingly
visible feature of Vietnam’s evolving two-wheeler market.
Shift Toward
Integrated Mobility Ecosystems
Vietnam’s
two-wheeler industry is increasingly evolving from a vehicle-centric model
toward integrated mobility ecosystems that combine products with digital,
energy, and after-sales services. Manufacturers are expanding their offerings
to include vehicle connectivity, battery management, charging solutions,
financing, maintenance, and digital customer services, enabling them to build
longer-term relationships with users. Honda Vietnam, for instance, has been
developing an integrated electric-mobility ecosystem encompassing electric
motorcycles, charging and battery-swapping infrastructure, while also
emphasizing resource circulation and battery management. This approach allows
manufacturers to differentiate beyond vehicle specifications and strengthen customer
retention. The trend is also encouraging partnerships among vehicle
manufacturers, technology providers, financial institutions, and energy
companies, creating a more interconnected two-wheeler ownership experience and
new service-based revenue opportunities across Vietnam.
Market Report
Coverage and Key Metrics
|
Report Coverage
|
Details
|
|
Market Size in 2025
|
USD 1.12 Billion
|
|
Market Size in 2026
|
USD 1.27 Billion
|
|
Market Size by 2031
|
USD 2.25 Billion
|
|
Market Growth Rate from 2026 to 2031
|
CAGR of 12.33%
|
|
Dominating Region
|
Southern Vietnam
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|
Fastest Growing Region
|
Northern Vietnam
|
|
Base Year
|
2025
|
|
Forecast Period
|
2026 to 2031
|
|
Segments Covered
|
By Vehicle Type, Engine Capacity,
Propulsion, Region
|
|
Regions Covered
|
Northern Vietnam, Southern Vietnam,
Central Vietnam
|
Market
Segmentation Analysis
By Vehicle Type Insights
Why Did Scooter/Moped Secure the Largest
Share of the Vietnam Two Wheeler Market?
Scooter/moped is
estimated to account for approximately 58% of the Vietnam two-wheeler market,
making it the dominant vehicle segment. Its leading position is primarily
supported by strong suitability for urban commuting, where compact dimensions
and easy maneuverability are advantageous in congested traffic. Automatic
transmission provides greater convenience than manual motorcycles, particularly
for daily users and first-time riders. Scooters also offer practical features
such as under-seat storage, comfortable seating, step-through design, and
relatively simple operation, increasing their appeal across a broad consumer
base. Manufacturers offer scooters across entry-level, mid-range, and premium
price categories, allowing the segment to address diverse purchasing preferences.
In addition, modern styling, enhanced comfort, and integrated digital features
continue to strengthen consumer preference for scooters and mopeds.
By Engine
Capacity Insights
Why Did Up to
125cc Segment Dominate the Vietnam Two Wheeler Market?
The up to 125cc
segment is estimated to hold approximately 76% of Vietnam’s two-wheeler market,
making it the leading engine-capacity category. Its dominance is supported by
its balance of fuel efficiency, adequate performance, affordability, and low
running costs, making it well suited for everyday commuting. Models in this
capacity range are particularly attractive to price-sensitive consumers who
prioritize economical ownership without compromising basic mobility
requirements. The segment also benefits from a broad selection of scooters,
mopeds, and motorcycles, giving consumers greater choice across price points
and designs. Lower maintenance requirements and relatively accessible
replacement parts further strengthen its appeal. In addition, manufacturers’ extensive
product portfolios in this capacity category reinforce availability through
established dealership and distribution networks.
By Propulsion
Insights
Why Did ICE
Segment Dominate the Vietnam Two Wheeler Market?
The ICE segment
is estimated to account for approximately 82% of Vietnam’s two-wheeler market,
retaining the largest share due to its established consumer acceptance and
extensive supporting ecosystem. ICE motorcycles benefit from well-developed
refueling infrastructure, familiar maintenance practices, readily available
spare parts, and a broad network of service workshops. Their comparatively
lower upfront prices across entry-level and mid-range models also make them
accessible to a wide consumer base. ICE vehicles provide established
performance and refueling convenience, particularly for users undertaking
frequent or longer-distance travel. In addition, manufacturers have extensive
experience producing and servicing ICE two-wheelers, supported by mature supply
chains and dealership networks. These factors collectively sustain ICE demand
despite the market’s gradual transition toward alternative powertrains.

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Market Regional
Analysis: Northern Vietnam, Southern Vietnam, Central Vietnam
Why Did Southern
Vietnam Lead the Vietnam Two Wheeler Market?
Southern Vietnam
is estimated to account for approximately 43% of the country’s two-wheeler
market, making it the leading regional market. Its dominance is primarily
supported by the region’s large urban consumer base, high commuting
requirements, and strong concentration of commercial and economic activity. Ho
Chi Minh City and surrounding industrial areas generate substantial demand for
affordable and flexible personal transportation, particularly for daily
commuting and short-distance travel. The region’s extensive network of roads
and dense urban environments also favor two-wheelers over larger vehicles for
maneuverability and parking convenience. In addition, strong retail,
distribution, servicing, and aftermarket networks improve vehicle accessibility
and ownership convenience. High activity in delivery, logistics, and app-based
mobility services further supports sustained two-wheeler utilization and
replacement demand across Southern Vietnam.
Why Is Northern
Vietnam Expected to Register the Fastest Growth in the Vietnam Two Wheeler
Market?
Northern Vietnam
is expected to register the fastest growth in the country’s two-wheeler market,
supported by expanding urbanization, industrial development, and rising
mobility requirements. The region’s growing concentration of manufacturing
facilities, industrial parks, and supporting businesses is generating increased
commuting needs among workers and households. Rising consumer purchasing power
is also enabling greater adoption of newer, better-equipped scooters and
motorcycles, including premium and electric models. Hanoi and surrounding urban
areas are additionally witnessing increasing demand for convenient personal
mobility as traffic density and commuting distances rise. The expansion of
organized retail and after-sales networks is improving access to newer models
across secondary cities and emerging urban centers. Furthermore, the region’s
evolving mobility ecosystem and increasing consumer acceptance of
technologically advanced two-wheelers are expected to support sustained market
expansion.
Key Market
Players
- Honda
- Yamaha
- Suzuki
- Kawasaki
- TVS Motor
- Bajaj Auto
- Hero MotoCorp
- Royal Enfield
- Piaggio
- KTM
Recent
Developments
In June 2026,
Honda Vietnam began selling the CUV e: and announced the launch of the UC3,
while simultaneously deploying battery-swapping and charging infrastructure in
Hanoi, Ho Chi Minh City, and Da Nang. Honda also plans local production of the
UC3 during 2026.
In June 2026,
VinFast opened 66 additional electric motorcycle dealerships across 22
provinces and cities, bringing its authorized sales network to nearly 750
locations nationwide. The expansion strengthens domestic EV manufacturers’
ability to compete with established Japanese brands.
Report Scope:
By Vehicle Type
By Engine Capacity
- Up to 125cc
- 126cc- 250cc
- 251-500cc
- Above 500cc
By Propulsion
By Region
- Northern Vietnam
- Southern Vietnam
- Central Vietnam
Competitive
Landscape
Company Profiles: Detailed analysis of the major companies presents in the Vietnam
Two Wheeler Market.
Available Customizations:
Vietnam Two Wheeler market report
with the given market data, TechSci Research offers customizations according to
a company's specific needs. The following customization options are available
for the report:
Company Information
- Detailed analysis and profiling of additional market players
(up to five).