United States Ancient Grains Market By Type (Quinoa, Amaranth, Millet, Sorghum, Teff, Buckwheat, Others), By Application (Food & Beverage, Animal Feed, Dietary Supplements, Others), By Region, Competition Forecast & Opportunities, 2018-2028F

United States Ancient Grains market is anticipated to witness growth at a steady CAGR in the forecast period, 2024-2028. This can be ascribed to the shift towards ancient grains owing to their freshness and earthy nutrition. Consumers are gradually rejecting heavily processed foods and adopting organic foods for their diets and looking for healthier alternatives as well. Also, growing consumer awareness about ancient grains will further boost the growth of the market during the forecast period. With the advancement in demand for gluten-free food products, kale, and quinoa are encountering higher demand from health-conscious consumers. Hence, this factor drives the ancient grains market demand in the United States marketplace, particularly among millennials who choose gluten-free products. Millennials are inclined towards healthy food alternatives, due to which F&B market performers contain ancient grains in edibles such as pizza crust, bars, shakes, and yogurts. Health consciousness among consumers, coupled with growing awareness about gluten-free products are boosting the growth of the market in the United States. 

Growing adoption of superfood 

Growing demand for superfoods is expected to create lucrative growth opportunities during the forecast period. Consumers are poised to boost from an increased affinity to grain and wheat on the market for pseudo-grains like amaranth and quinoa which will further drive the growth of the market over the years. So, compared with other kernels the market is driven by minimum effort as well as requirements for cultivating chia, amaranth, and quinoa which enhances the demand for the United States ancient grains market in the forecast period. Similarly, growing consumer awareness regarding health and demand for gluten-free food and beverages have created lucrative growth for ancient grains market in the US over the years. The chia, amaranth, and quinoa markets are driven by increased demand for organic or natural products from the cosmetic industry. Gluten leads to many diseases such as intestinal damage, osteoporosis, etc. The rising prevalence of diseases and increasing awareness among consumers has shifted the consumers’ preference toward a healthier substitute will further demand for the market.

Increased demand for healthy food grains 

As consumers become more health-conscious, there has been a significant increase in the demand for ancient grains in the United States, which is expected to create lucrative market growth during the forecast period. Also, growing usage of smart farming techniques and government initiatives to adopt advanced agricultural technology will further boost the growth of the market during the forecast period. Due to the increased uses of these grains in the food, cosmetics, areas such as medical industries, the ancient grains market is about to grow significantly in the US. So, ancient grains and pulses are one of the major sources of plant-based nutrition which makes them a natural and healthy food ingredient that can be used in different industries.

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Market Segmentation

United States Ancient Grains market can be segmented by type, application, region and competitive landscape. Based on type, the market can be segmented into Quinoa, Amaranth, Millet, Sorghum, Teff, Buckwheat, Others. Based on application, the market can be segmented into Food & Beverage, Animal Feed, Dietary Supplements, Others.

Recent Developments

In January 2020, J.R. Simplot Co. acquired Pinnacle Agriculture. With this acquisition, the company began distributing agricultural crop inputs and related services. The company currently offers its products and services to over 40,000 farmers in North America.

Market Players

Cargill Inc., Bunge Limited, Archer Daniels Midland Company, Great River Organic Milling Inc., Manini's, LLC., Urbane Grain Inc., and Grand Teton Ancient Grains are some of the leading players operating in the United States Ancient Grains market.

Report Scope:

In this report, the United States Ancient Grains market has been segmented into following categories, in addition to the industry trends which have also been detailed below:

• United States Ancient Grains Market, By Type:

o      Quinoa

o      Amaranth

o      Millet

o      Sorghum

o      Teff

o      Buckwheat

o      Others

            ·         United States Ancient Grains Market, By Application:

o      Food & Beverage

o      Animal Feed

o      Dietary Supplements

o      Others

            ·         United States Ancient Grains Market, By Region:

o      North-East

o      Mid-West

o      West

o      East

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in the United States Ancient Grains Market.

Available Customizations:

With the given market data, TechSci Research offers customizations according to a company’s specific needs. The following customization options are available for the report:

Company Information

• Detailed analysis and profiling of additional market players (up to five).