Noiseless Tire Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, Segmented By Vehicle Type (Two-Wheeler, Passenger Car, LCV, M&HCV, OTR), By Tire Construction Type (Radial, Bias), By Demand Category (OEM, Aftermarket), By Price Segment (Budget, Ultra Budget, Premium), and By Region 2021-2031F

Forecast Period	2027-2031
Market Size (2025)	USD 4.09 Billion
CAGR (2026-2031)	6.92%
Fastest Growing Segment	Passenger Car
Largest Market	Europe
Market Size (2031)	USD 6.11 Billion

Market Overview

The Global Noiseless Tire Market will grow from USD 4.09 Billion in 2025 to USD 6.11 Billion by 2031 at a 6.92% CAGR. The Global Noiseless Tire Market consists of automotive tires utilizing acoustic absorption materials such as polyurethane foam and optimized tread designs intended to mitigate road noise and cavity resonance. This sector is fundamentally driven by the rising adoption of electric vehicles requiring quieter tires to compensate for the lack of engine sound and increasing regulatory pressure regarding environmental noise pollution. According to the European Automobile Manufacturers’ Association, in 2024, battery electric vehicles accounted for a 13.6% market share of new car registrations within the European Union. This structural shift in the automotive landscape significantly bolsters the demand for specialized acoustic tire solutions.

A primary challenge inhibiting broader market progression is the elevated production and replacement cost inherent to these specialized products. The incorporation of additional noise damping layers results in a higher final price point compared to standard tires, which may restrict market penetration in regions with high price sensitivity and delay widespread acceptance among mainstream consumers.

Key Market Drivers

Accelerating global adoption of electric vehicles is a primary force propelling the noiseless tire market, as the elimination of internal combustion engines makes road and tire noise significantly more perceptible to occupants. This acoustic shift necessitates advanced tire technologies, such as polyurethane foam liners and specialized tread patterns, to dampen cavity resonance and ensure a quiet cabin experience suitable for electric mobility. The demand for these specialized products is directly reflected in manufacturer sales shifts; according to Hankook Tire & Technology, in September 2025, electric vehicle tires accounted for 24% of the company’s total original equipment sales in the second quarter of 2025, illustrating the rapid integration of acoustic-optimized tires into the automotive supply chain.

Simultaneously, the enforcement of stringent noise pollution regulations is compelling tire manufacturers to innovate and adhere to tighter decibel limits. Regulatory bodies are increasingly treating environmental noise as a critical public health issue, implementing labeling standards and emission caps that penalize louder tire compounds. This regulatory pressure is substantiated by health impact data; according to the European Environment Agency, in December 2024, more than 20% of the European population was exposed to long-term unhealthy noise levels from transport sources, driving the urgency for quieter automotive components. Consequently, major suppliers are aggressively scaling their acoustic solutions to meet these mandates and automaker requirements. According to Continental, in April 2025, the company supplied tires to 18 of the world’s 20 highest-volume manufacturers of fully electric vehicles, underscoring the critical role of silent tire technology in modern compliance strategies.

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Key Market Challenges

The elevated production and replacement cost inherent to specialized acoustic products stands as a significant barrier impeding the expansion of the Global Noiseless Tire Market. These tires necessitate the integration of advanced sound-absorbing materials, such as polyurethane foam linings, and complex manufacturing processes that significantly exceed the expenses involved in producing standard tires. This price disparity creates a substantial hurdle for price-sensitive consumers and fleet operators, particularly when economic pressures influence purchasing decisions. Consequently, when faced with the premium price tag during replacement cycles, vehicle owners frequently opt for conventional, lower-cost alternatives, directly reducing the potential market share for noiseless technology.

This financial constraint is further exacerbated by volatility in the upstream supply chain, which sustains high manufacturing overheads. According to the Association of Natural Rubber Producing Countries, in 2024, the global natural rubber supply forecast was revised downward to 14.50 million tons due to adverse weather conditions and supply chain disruptions. Such constraints on essential raw materials inevitably drive up input costs, preventing manufacturers from reducing the final retail price. As a result, the market struggles to achieve widespread adoption beyond the luxury and electric vehicle segments, limiting its overall growth trajectory.

Key Market Trends

Utilization of AI-Driven Simulation for Variable Pitch Tread Sequencing is revolutionizing the acoustic optimization process by replacing iterative physical testing with high-fidelity virtual modeling. Manufacturers are increasingly deploying machine learning algorithms to predict complex noise propagation mechanisms, such as air-borne and structure-borne noise, before a prototype is ever molded. This digital transformation allows engineering teams to precisely calibrate pitch sequences and tread block arrangements to cancel out specific frequencies, significantly shortening the development cycles for specialized silent tires. According to Nexen Tire, December 2025, in an announcement regarding the 'Tire Technology International 2025 Annual Review', the manufacturer successfully applied an artificial neural network to predict tire noise levels during the initial design stage, effectively eliminating the need for extensive physical vehicle testing to verify acoustic performance.

Simultaneously, the Incorporation of Sustainable and Bio-Based Materials in Noise-Dampening Layers is reshaping the material composition of noiseless tires to align with the environmental ethos of electric mobility. As automakers demand lower lifecycle emissions, tire producers are reformulating acoustic foams and structural compounds to substitute petrochemical-derived inputs with recycled plastics and renewable organic fillers. This material shift ensures that the added mass of noise-canceling liners does not compromise the overall sustainability profile of the product. According to Michelin, June 2025, in the '2024 Sustainability Report', the company increased the proportion of renewable or recycled materials utilized across its tire portfolio to 31%, illustrating the rapid industrial scale-up of eco-friendly alternatives in the manufacturing of advanced automotive components.

Segmental Insights

The Passenger Car segment is anticipated to emerge as the fastest-growing category within the Global Noiseless Tire Market due to evolving automotive trends. This expansion is primarily driven by the increasing adoption of electric vehicles, where the absence of internal combustion engine noise requires tires that minimize road friction sounds to ensure cabin comfort. Additionally, stringent noise pollution regulations established by authorities such as the European Union are driving manufacturers to prioritize acoustic performance in passenger vehicle tires. Consequently, the rising consumer preference for a quiet driving experience continues to accelerate the integration of sound-absorbing technologies in this sector.

Regional Insights

Europe dominates the Global Noiseless Tire Market, primarily driven by rigorous regulatory frameworks established by the European Union to mitigate environmental noise pollution. Mandatory tire labeling schemes require manufacturers to display external rolling noise classifications, enforcing strict compliance with noise emission standards. This legislative environment actively encourages the development of noise-reducing technologies. Additionally, the region experiences strong demand for electric vehicles, which rely on noiseless tires to maintain low cabin noise levels. Consequently, these specific regulatory and industrial factors consolidate Europe’s position as the primary region in this market.

Recent Developments

• In February 2025, Nexen Tire Corporation announced a collaboration to supply the N'FERA Supreme S as original equipment for the new Hyundai Palisade flagship SUV. This all-season tire incorporates a tread pattern designed using artificial intelligence and big data analysis to effectively reduce road noise and vibrations, catering to the high standards of the global noiseless tire market. The partnership demonstrates the successful application of advanced noise-canceling research in a mass-production vehicle setting. By securing this supply agreement, the company affirmed its capability to deliver acoustic comfort and performance for premium heavy-duty vehicles.
• In August 2024, Continental Tires unveiled the ExtremeContact XC7, a premium tire line equipped with ContiSilent technology across all sizes. This noise-reducing innovation involves a layer of polyurethane foam attached to the inner surface of the tire tread, which absorbs road vibrations and reduces interior vehicle noise by up to nine decibels. The product introduction serves the global noiseless tire market by offering a solution that significantly enhances driving comfort without compromising performance. This development reflects the company's continued investment in technologies designed to create quieter cabin environments for both traditional and electric vehicles.
• In February 2024, The Yokohama Rubber Co., Ltd. introduced the ADVAN dB V553, a premium comfort tire engineered specifically to provide a superbly quiet ride throughout its lifespan. The company developed a new tread pattern and optimal tire structure that reduces noise energy by up to 15 percent when new and 22 percent after wear compared to the previous model. This product, which targets the global noiseless tire market, also bears a proprietary mark indicating its suitability for electrified vehicles. The launch highlights the company's commitment to sustaining acoustic performance and suppressing road noise for passengers.
• In January 2024, The Goodyear Tire & Rubber Company launched the ElectricDrive 2, a specialized tire for electric vehicles featuring the company's SoundComfort Technology. This product integrates a built-in sound barrier designed to minimize interior vehicle noise, directly addressing the unique acoustic requirements of the global noiseless tire market. The tire utilizes an asymmetric tread pattern to provide confident handling while mitigating the road noise that becomes more audible in the absence of an internal combustion engine. This release underscores the manufacturer's strategic focus on enhancing cabin quietness for the growing electric vehicle sector.

Key Market Players

• Continental AG
• Michelin Group
• Bridgestone Corporation
• The Goodyear Tire & Rubber Company
• Hankook Tire & Technology Co Ltd
• Pirelli & C S.p.A
• Yokohama Rubber Company Limited
• Cooper Tire & Rubber Company
• Guangdong Welllink New Materials Co Ltd
• Toyo Tire Corporation

By Vehicle Type	By Tire Construction Type	By Demand Category	By Price Segment	By Region
Two-Wheeler Passenger Car LCV M&HCV OTR	Radial Bias	OEM Aftermarket	Budget Ultra Budget Premium	North America Europe Asia Pacific South America Middle East & Africa

Report Scope:

In this report, the Global Noiseless Tire Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

• Noiseless Tire Market, By Vehicle Type:

• Two-Wheeler
• Passenger Car
• LCV
• M&HCV
• OTR

• Noiseless Tire Market, By Tire Construction Type:

• Radial
• Bias

• Noiseless Tire Market, By Demand Category:

• OEM
• Aftermarket

• Noiseless Tire Market, By Price Segment:

• Budget
• Ultra Budget
• Premium

• Noiseless Tire Market, By Region:

• North America
• United States
• Canada
• Mexico
• Europe
• France
• United Kingdom
• Italy
• Germany
• Spain
• Asia Pacific
• China
• India
• Japan
• Australia
• South Korea
• South America
• Brazil
• Argentina
• Colombia
• Middle East & Africa
• South Africa
• Saudi Arabia
• UAE