Malaysia water purifier market is anticipated to grow at a CAGR of 10.24% during the forecast period to reach around USD722 million by 2027F because of increasing awareness among health-conscious population and technological advancements in water purifiers. Moreover, rising disposable income and changes in consumer preferences are also driving the growth of the Malaysia water purifier market in the upcoming five years.

A water purifier is a device that removes undesirable chemicals and biological impurities from water from bodies of water such as rivers, lakes, and other bodies of water to produce pure drinking water fit for human use. Water purifiers are classed as counter-top, under sink, faucet mount, and others based on their type. To meet shifting client demand, businesses are broadening their product portfolios. For example, Coway (Malaysia) has introduced a new water purifier called the "NEO PLUS CHP-264L," created specifically for the Malaysian market. A low water level indicator, a child safety lock, and removable faucets are included in the package. Similarly, in 2019, Bio Pure introduced the Bio Pure N Series, the most recent edition of exceptional water filtration systems in the Bio Pure range, considered one of the world's most advanced household water purification systems. LG, a major home appliance maker, introduced the LG PuriCare, Malaysia's first tankless water purifier, in September 2021.

 

The strict lockdown imposed in Malaysia following the COVID-19 outbreak had a negative impact on the selling of water purifiers in 2020. In addition, several advisory-imposed travel restrictions in reaction to the COVID-19 pandemic's containment produced short-term delays in all business decisions. The slowing economy and rising unemployment have slowed the sale of water purifiers. On the other hand, the pandemic has made people more concerned about their health and hygiene, increasing the demand for water purifiers. Several water purifier firms have lent their support to the country's pandemic vaccination program. CUCKOO International (MAL), for example, has stepped in to help by donating purifiers to COVID-19 Quarantine & Treatment Centers and immunization clinics across the country.

 

Rising Primary Pollutant Content in Water Bodies Driving the Market Growth

In Malaysia, primary freshwater contributes for roughly 97 percent of total water supply. Rapid urbanization and population growth are resulting in higher water usage and, as a result, more need for water filters. Rapid development is causing massive volumes of trash to be produced, including home, industrial, commercial, and transportation waste, all of which inevitably ends up in water bodies. According to a report by Malaysia's Department of Environment (DoE), 195 rivers in the country are slightly polluted, while 34 highly polluted. The continuous deterioration of the quality of Malaysia's major sources of water supply has resulted in a huge increase in demand for water purifiers.

Increasing Awareness among Health-conscious Population Fueling the Market Growth

Growing public awareness of health risks and water-borne infections, and poor tap water quality, has boosted the use of water purifiers in the country. Rising public awareness of the dangers of contaminated surface water, along with dwindling supplies of safe drinking water, has resulted in a significant shift in customer preferences for technology-based domestic water purification systems across the country. Increased government initiatives to educate people about the dangers of drinking contaminated water have also aided the growth of the Malaysian water purifier market.

Adoption of Nanofiltration Technology Aids Market Growth

Due to their capacity to efficiently remove impurities, reverse osmosis and ultrafiltration are two of the most prominent membrane filtration processes in the country. Aside from these filtration methods, nanofiltration membranes are gaining popularity as a low-cost, high-efficiency water purification method. Nanofiltration membranes feature much smaller pore sizes (1-10 nanometers) than UF and microfiltration membranes, which improves the efficacy of water purifiers by eliminating very minute impurities. Nanotech-based water purification systems are flexible, highly efficient, and cost-effective in comparison to standard water filtration treatments.

Growing Presence of Online Retail Aids Market Growth

Businesses can cut costs by supplying products directly to clients through online sales channels. Customers benefit from the change from traditional retail to e-retail platforms in the water purifiers category since it allows them to compare the characteristics and pricing of different models readily. Malaysia's e-commerce business is worth USD4.3 billion, with a CAGR of 14% expected to double to USD8.1 billion by 2024. In addition, the country boasts a sizable digitally savvy populace that has quickly embraced e-commerce and mobile commerce. This digitally savvy, upwardly mobile segment represents a large potential client base for e-commerce businesses.


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Market Segmentation

The Malaysia water purifier market is segmented based on type, technology, sales channel, region, and competitional landscape. Based on type, the market is further fragmented into counter top, under sink, faucet mount & others {tankless, smart purifiers, etc.}. On the basis of technology, the market is segmented into (RO, UF, UV, Media & Others {Nanofiltration, etc.}). Also, segmentation of the market on the grounds of sales channel, is done into retail, distributor, direct, e-commerce, others {plumber, contractors, etc.}). The market analysis also studies the regional segmentation to devise regional market segmentation, divided among West Malaysia and East Malaysia.

Company Profiles

Coway (Malaysia) Sdn. Bhd., CUCKOO International (MAL) Sdn. Bhd, Aqua Kent RO Malaysia, Panasonic Malaysia Sdn. Bhd., 3M Malaysia Sdn. Bhd., NEP Holdings (Malaysia) Berhad, Amway (Malaysia) Sdn. Bhd, PureGen Water Sdn. Bhd., Nikom Global Marketing (M) Sdn. Bhd, and  Bio Pure (Elken Global Sdn Bhd.) are among the major market players in the Malaysia water purifier market.

Attribute

Details

Market size value in 2021

USD393.92 Million

Revenue Forecast in 2027

USD721.70 Million

Growth Rate

10.24%

Base Year

2021

Historical Years

2017 – 2021

Estimated Year

2022E

Forecast Period

2023F – 2027F

Quantitative Units

Revenue in USD Million and CAGR for 2017-2021 and 2022E-2027F

Report Coverage

Revenue forecast, company share, competitive landscape, growth factors, and trends

Segments Covered

  • Type
  • Technology
  • Sales Channel
  • Region
  • Company

Regional Scope

West Malaysia and East Malaysia

Key Companies Profiled

Coway (Malaysia) Sdn. Bhd., CUCKOO International (MAL) Sdn. Bhd, Aqua Kent RO Malaysia, Panasonic Malaysia Sdn. Bhd., 3M Malaysia Sdn. Bhd., NEP Holdings (Malaysia) Berhad, Amway (Malaysia) Sdn. Bhd, PureGen Water Sdn. Bhd., Nikom Global Marketing (M) Sdn. Bhd and Bio Pure (Elken Global Sdn Bhd.)

Customization Scope

10% free report customization with purchase. Addition or alteration to country, regional & segment scope.

Pricing and Purchase Options

Avail customized purchase options to meet your exact research needs. Explore purchase options

Delivery Format

PDF and Excel through Email (We can also provide the editable version of the report in PPT/pdf format on special request)

 

Report Scope:

In this report, Malaysia water purifier market has been segmented into following categories, in addition to the industry trends which have also been detailed below:

  • Malaysia Water Purifier Market, By Type:
    • Counter Top
    • Under Sink
    • Faucet Mount
    • Others
  • Malaysia Water Purifier Market, By Technology:

o    RO

o    UF

o    UV

o    Media

o    Others

  • Malaysia Water Purifier Market, By Sales Channel:
    • Retail
    • Distributor
    • Direct
    • E-Commerce
    • Others
  • Malaysia Water Purifier Market, By Region:
    • West Malaysia
    • East Malaysia

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in Malaysia water purifier market.

Available Customizations:

With the given market data, TechSci Research offers customizations according to a company’s specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of additional market players (up to five).

In case you don’t find what you are looking for, please get in touch with our custom research team at [email protected]

1.     Product Overview

2.     Research Methodology

3.     Executive Summary

4.     Voice of Customer

4.1.   Factors Influencing Purchase Decision

4.2.   Brand Awareness

4.3.   Challenges/Unmet Needs

5.     Malaysia Water Purifier Market Outlook, 2017-2027F

5.1.   Market Size & Forecast

5.1.1.  By Value & Volume

5.2.   Market Share & Forecast

5.2.1.  By Type ((Counter-Top, Under Sink, Faucet Mount & Others {Tankless, Smart Purifiers, etc.}))

5.2.2.  By Technology (RO, UF, UV, Media & Others {Nanofiltration, etc.})

5.2.3.  By Sales Channel (Retail, Distributor, Direct, E-Commerce, Others {Plumber, Contractor, etc.})

5.2.4. By Region

5.2.5. By Company (2021)

5.2.5.1.               By Company, By Sales Channel

5.2.5.2.               By Company (Top 2 Selling Models) By Model, Selling Price

5.3.   Market Map (By Type, By Technology, By Sales Channel & By Region)

6.     Malaysia Counter Top Water Purifier Market Outlook, 2017-2027F

6.1.   Market Size & Forecast

6.1.1.  By Value & Volume

6.2.   Market Share & Forecast

6.2.1.  By Technology

6.2.2.  By Sales Channel

6.2.3.  By Company (2021)

7.     Malaysia Under Sink Water Purifier Market Outlook, 2017-2027F

7.1.   Market Size & Forecast

7.1.1.  By Value & Volume

7.2.   Market Share & Forecast

7.2.1.  By Technology

7.2.2.  By Sales Channel

7.2.3.  By Company (2021)

8.     Malaysia Faucet Mount Water Purifier Market Outlook, 2017-2027F

8.1.   Market Size & Forecast

8.1.1.  By Value & Volume

8.2.   Market Share & Forecast

8.2.1.  By Technology

8.2.2.  By Sales Channel

8.2.3.  By Company (2021)

9.     Market Dynamics

9.1.   Drivers

9.2.   Challenges

10.  Market Trends and Developments

11.  Policy and Regulatory Landscape

12.  Malaysia Economic Profile

13.  Impact of COVID-19 on Malaysia Water Purifier Market

14.  Competitive Landscape

14.1.              Coway (Malaysia) Sdn. Bhd.

14.2.              CUCKOO International (MAL) Sdn. Bhd

14.3.              Aqua Kent RO Malaysia

14.4.              Panasonic Malaysia Sdn. Bhd.

14.5.              3M Malaysia Sdn. Bhd.

14.6.              NEP Holdings (Malaysia) Berhad

14.7.              Amway (Malaysia) Sdn. Bhd

14.8.              PureGen Water Sdn. Bhd.

14.9.              Nikom Global Marketing (M) Sdn. Bhd.

14.10.            Bio Pure (Elken Global Sdn Bhd.)

15.  Strategic Recommendations

16.  About Us & Disclaimer

In case you don’t find what you are looking for, please get in touch with our custom research team at [email protected]
  • Figure 1: Malaysia Water Purifier Market Size, By Value (USD Million), 2017-2027F

    Figure 2: Malaysia Water Purifier Market Size, By Volume (Thousand Units), 2017-2027F

    Figure 3: Malaysia Water Purifier Market Share, By Type, By Volume, 2017-2027F

    Figure 4: Malaysia Water Purifier Market Share, By Technology, By Volume, 2017-2027F

    Figure 5: Malaysia Water Purifier Market Share, By Sales Channel, By Volume, 2017-2027F

    Figure 6: Malaysia Water Purifier Market Share, By Region, By Volume, 2017-2027F

    Figure 7: Malaysia Water Purifier Market Share, By Company, By Volume, 2021

    Figure 8: Top 5 Companies Market Share, By Sales Channel, By Volume, 2021

    Figure 9: Malaysia Water Purifier Market Map, By Type, By Volume, Market Size (Thousand Units) & Growth Rate (%), 2021

    Figure 10: Malaysia Water Purifier Market Map, By Technology, By Volume, Market Size (Thousand Units) & Growth Rate (%), 2021

    Figure 11: Malaysia Water Purifier Market Map, By Sales Channel, By Volume, Market Size (Thousand Units) & Growth Rate (%), 2021

    Figure 12: Malaysia Water Purifier Market Map, By Region, By Volume, Market Size (Thousand Units) & Growth Rate (%), 2021

    Figure 13: Malaysia Counter Top Water Purifier Market Size, By Value (USD Million), 2017-2027F

    Figure 14: Malaysia Counter Top Water Purifier Market Size, By Volume (Thousand Units), 2017-2027F

    Figure 15: Malaysia Counter Top Water Purifier Market Share, By Technology, By Volume, 2017-2027F

    Figure 16: Malaysia Counter Top Water Purifier Market Share, By Sales Channel, By Volume, 2017-2027F

    Figure 17: Malaysia Counter Top Water Purifier Market Share, By Company, By Volume, 2021

    Figure 18: Malaysia Under Sink Water Purifier Market Size, By Value (USD Million), 2017-2027F

    Figure 19: Malaysia Under Sink Water Purifier Market Size, By Volume (Thousand Units), 2017-2027F

    Figure 20: Malaysia Under Sink Water Purifier Market Share, By Technology, By Volume, 2017-2027F

    Figure 21: Malaysia Under Sink Water Purifier Market Share, By Sales Channel, By Volume, 2017-2027F

    Figure 22: Malaysia Under Sink Water Purifier Market Share, By Company, By Volume, 2021

    Figure 23: Malaysia Faucet Mount Water Purifier Market Size, By Value (USD Million), 2017-2027F

    Figure 24: Malaysia Faucet Mount Water Purifier Market Size, By Volume (Thousand Units), 2017-2027F

    Figure 25: Malaysia Faucet Mount Water Purifier Market Share, By Technology, By Volume, 2017-2027F

    Figure 26: Malaysia Faucet Mount Water Purifier Market Share, By Sales Channel, By Volume, 2017-2027F

    Figure 27: Malaysia Faucet Mount Water Purifier Market Share, By Company, By Volume, 2021

    List of Tables:

    Table 1: Top 2 Selling Models, By Top 5 Companies