Vietnam frozen food
market is expected to reach USD2419.43 million by 2027F, growing at a CAGR of
6.91% during the forecast period. The Vietnam frozen food market is mainly
driven by the increasing preference for frozen food as it is more hygienic and
has an elongated shelf life.
Vietnam, as a country,
is well-known for its seafood-based products. Vietnam's frozen and packaging
industry has grown in response to the increasing export of these seafood-based
products. Owing to the factors such as the convenience food category, in which
food preparation time is extremely short, not only the export but also the
internal preference for frozen food has increased. Convenience is the most
important factor associated with ready-to-eat food products, as it allows
consumers to save time. Frozen food satisfies a variety of needs, including
convenience, nutritional adequacy, and shelf stability.
According to recent
trends in the segment, consumers are expecting more innovation, streamlined
meal preparation, and less effort in meal preparation with appropriate
flexibility. Frozen meatballs, pizzas, dumplings, and cold meats are all becoming
increasingly popular. Because it aids in transportation on both a domestic and
international level, cold chain infrastructure has played a significant role in
propelling the frozen food market.
Many Vietnamese
consumers who were previously uninterested in online grocery shopping and
e-payments have been introduced to e-commerce as a result of the COVID-19
outbreak. They enjoy the convenience of not having to go out and the variety of
options available by shopping online, among other things. This has resulted in
an increase in online demand for grocery items such as frozen food, which are
typically not high-volume items in the e-commerce industry. For example,
following the COVID-19 outbreak, the online marketplace Shopee saw a 25%
increase in sales. The pandemic outbreak resulted in an increase in frozen food
sales via the internet channel. Following COVID-19, frozen food companies are
expected to gain more public approval, resulting in a significant expansion in
consumer penetration in Vietnam.
Rising E-commerce
Platform Drives the Market Growth
The frozen food business
has benefited greatly from the arrival of digitization in the retail industry.
Frozen food retailers have been hesitant to move to online sales channels in
the past. Many have begun to shake up the frozen food sector with their
e-commerce sites in order to attract and convert online buyers, seeing how it
increases the potential to cover and reach consumers. The launch of an
application that assists buyers and makes it easier for them to pick products
according to their preferences is the most recent trend in the frozen food
sector that is boosting demand.
Rising Disposable Income
Fueling the Market Growth
The rapid increase in
family members' combined earnings is resulting in higher disposable income for
consumers, which is significantly increasing their spending power. Furthermore,
Vietnam's working population favors frozen foods because they are more
convenient. There is no need for further preparation or culinary knowledge for
these.
Raising Awareness of
Product Hygiene Aids Market Growth
The pandemic has made
everyone more cautious of their food choices, and people are gravitating toward
brands that have safe manufacturing processing qualities, clean and pure
components, and safe product handling. Vietnam plans to shift to smarter cold chain
technologies like telematics or transport management software to control issues
like truck start/stop and door open/close in order to improve the frozen food
market. Telematics equipment will also assist businesses in comprehending data
fields such as the temperature of refrigerated transport, fuel usage, speed,
and mileage. As a result of improved food quality and timely delivery of frozen
food to consumers, demand for frozen food in Vietnam is expected to rise.

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Market Segmentation
The Vietnam frozen food
market is segmented based on category, product type, distribution channel,
region, and competitional landscape. Based on category, the market is
categorized by ready-to-eat, ready-to-cook, and other (raw meat, raw
vegetables, raw fruit, etc.). Based on product type, the market is further
fragmented into frozen meat, poultry & seafood, frozen snacks, frozen
fruits and vegetables, and others (frozen desserts, frozen cooked ready meals,
etc.). Based on distribution channel, the market is segmented into departmental
stores, specialty stores, supermarkets/hypermarkets, online, and others
(convenience stores, direct sales, etc.). The market analysis also studies the
regional segmentation to devise regional market segmentation, divided among
northern, southern, & central regions.
Company Profiles
CP Vietnam Livestock
Joint Stock Company, MINH PHU SEAFOOD CORP., SAO TA FOODS JOINT STOCK COMPANY,
VINH HOAN CORPORATION, GreenFeed Vietnam Corp., KIDO FOODS JOINT STOCK COMPANY,
Viet Asia Foods Company Limited, CK Frozen Foods Vietnam Company Ltd, DALAT -
JAPAN FOOD CO. LTD, and others, are among the major market players in the
Vietnam platform that lead the market growth of the Vietnam frozen food market.
Attribute
|
Details
|
Market Size
Value in 2021
|
USD1608.95 Million
|
Revenue
Forecast in 2027F
|
USD 2419.43 Million
|
Growth Rate
|
6.91%
|
Base Year
|
2021
|
Historical Years
|
2017 – 2020
|
Estimated
Year
|
2022E
|
Forecast
Period
|
2023F– 2027F
|
Quantitative
Units
|
Revenue in USD Million, and
CAGR for 2017-2021 and 2022-2027F
|
Report Coverage
|
Revenue
forecast, company share, competitive landscape, growth factors, and trends
|
Segments Covered
|
·
Category
·
Product Type
·
Distribution Channel
·
Region
·
Company
|
Regional Scope
|
Northern,
Southern & Central
|
Key Companies
Profiled
|
CP Vietnam Livestock Joint Stock Company, MINH PHU SEAFOOD CORP., SAO
TA FOODS JOINT STOCK COMPANY, VINH HOAN CORPORATION, GreenFeed Vietnam Corp.,
and DAI PHAT FOOD TRADING SERVICE CO., LTD, etc.
|
Customization
Scope
|
10% free
report customization with purchase. Addition or alteration to country,
regional & segment scope.
|
Pricing and Purchase
Options
|
Avail customized
purchase options to meet your exact research needs. Explore purchase options
|
Delivery
Format
|
PDF and Excel through Email (We can also provide the editable
version of the report in PPT/pdf format on special request)
|
Report Scope:
In this report, Vietnam Frozen Food
market has been segmented into following categories, in addition to the
industry trends which have also been detailed below:
- Vietnam Frozen Food Market, By Category:
- Ready-to-Eat
- Ready-to-Cook
- Others (Raw Meat, Raw Vegetables,
Raw Fruit, etc.)
- Vietnam Frozen Food Market, By Product Type:
- Frozen Meat, Poultry & Seafood
- Frozen Snacks
- Frozen Fruits & Vegetables
- Others (Frozen Desserts, Frozen
Cooked Ready Meals, etc.)
- Vietnam Frozen Food Market, By Distribution Channel:
- Departmental
Store
- Specialty
Store
- Supermarkets/Hypermarkets
- Online
- Others
(Convenience Stores, Direct Sales, etc.)
- Vietnam Frozen Food Market, By Region:
- Northern
- Southern
- Central
Competitive Landscape
Company Profiles: Detailed analysis of the major
companies present in Vietnam frozen food market.
Available
Customizations:
With
the given market data, TechSci Research offers customizations according to a
company’s specific needs. The following customization options are available for
the report:
Company Information
- Detailed analysis and profiling of
additional market players (up to five).
In case you don’t find what you are looking for, please get in touch with our custom research team at [email protected]