As on date of publishing, this report will capture the impact assessment of COVID-19 on this market and the same will be considered in our market forecast model. Clients purchasing this report between April and June 2020 will be getting a ‘free’ updated market data excel sheet between July and September 2020 accounting for the impact of COVID-19 on the market in the current year 2020 and forecast.


India biscuit market is expected to grow at an impressive rate during the forecast period. The India biscuit market is driven by the upsurge in the count of health-conscious consumers. Additionally, increasing awareness regarding healthy diet coupled with alteration in food consumption pattern is further expected to propel the market growth through 2026. Growing demand for ready to eat food items among the population is further anticipated to bolster the growth of biscuit market in a positive way. Furthermore, the sudden outbreak of pandemic COVID-19 and nationwide lockdown has significantly increased the demand for convenience, healthy food items with longer shelf life thereby fuelling the market growth.

The India biscuit market is segmented based on type, packaging, distribution channel, company and region. Based on distribution channel, the market can be categorized into supermarkets/hypermarkets, convenience stores, specialist retailers, online and others. Out of these, the online segment is forecasted to register high growth in the market in the next five years which can be attributed to the associated low operational costs and capital requirement. In addition to this, certain advantages it offers such as availability of wide range of options, doorstep delivery, competitive pricing, among others, which is further expected to drive the segmental growth.

Major players operating in the India biscuit market include Parle Products Pvt. Ltd., Britannia Industries Limited, ITC Limited, Mondelez India Foods Private Limited, Surya Food & Agro Ltd., Anmol Biscuits Ltd., SAJ FOOD PRODUCTS (P) LTD, UNIBIC Foods India Pvt. Ltd., Dukes Products India Limited, Cremica Agro Foods Ltd. and others. The companies are developing advanced technologies and launching new products in order to stay competitive in the market. Other competitive strategies include mergers & acquisitions.

Years considered for this report:

Historical Years: FY2016-FY2019

Base Year: FY2020

Estimated Year: FY2021

Forecast Period: FY2022–FY2026

Objective of the Study:

  • To analyze and estimate the market size of India biscuit market from FY2016 to FY2019.
  • To estimate and forecast the market size of India biscuit market from FY2020 to FY2026 and growth rate until FY2026.
  • To classify and forecast India biscuit market based on type, packaging, distribution channel, company and regional distribution.
  • To identify dominant region or segment in the India biscuit market.
  • To identify drivers and challenges for India biscuit market.
  • To examine competitive developments such as expansions, new product launches, mergers & acquisitions, etc., in India biscuit market.
  • To identify and analyze the profile of leading players operating in India biscuit market.
  • To identify key sustainable strategies adopted by market players in India biscuit market.

Click here to download the sample

TechSci Research performed both primary as well as exhaustive secondary research for this study. Initially, TechSci Research sourced a list of manufacturers across the country. Subsequently, TechSci Research conducted primary research surveys with the identified companies. While interviewing, the respondents were also enquired about their competitors. Through this technique, TechSci Research could include the manufacturers which could not be identified due to the limitations of secondary research. TechSci Research analyzed the manufacturers, distribution channels and presence of all major players across the country.

TechSci Research calculated the market size of India biscuit market using a bottom-up approach, wherein data for various end-user segments was recorded and forecast for the future years. TechSci Research sourced these values from the industry experts and company representatives and externally validated through analyzing historical data of these product types and applications for getting an appropriate, overall market size. Various secondary sources such as company websites, news articles, press releases, company annual reports, investor presentations and financial reports were also studied by TechSci Research.

Key Target Audience:

  • Biscuit manufacturers, suppliers, distributors and other stakeholders
  • Government bodies such as regulating authorities and policy makers
  • Organizations, forums and alliances related to biscuit
  • Market research and consulting firms

The study is useful in providing answers to several critical questions that are important for the industry stakeholders such as manufacturers, suppliers, partners, end users, etc., besides allowing them in strategizing investments and capitalizing on market opportunities.

Report Scope:

In this report, India biscuit market has been segmented into following categories, in addition to the industry trends which have also been detailed below:

  • India Biscuit Market, By Type:
    • Crackers & Savoury Biscuits
      • Plain
      • Flavored
    • Sweet Biscuits
      • Plain Biscuits
      • Cookies
      • Sandwich Biscuits
      • Chocolate-coated Biscuits
      • Other
  • India Biscuit Market, By Packaging:
    • Pouches/Packets
    • Boxes
    • Cans/Jars
    • Others
  • India Biscuit Market, By Distribution Channel:
    • Supermarkets/Hypermarkets
    • Convenience Stores
    • Specialist Retailers
    • Online
    • Others
  • India Biscuit Market, By Region:
    • North
    • South
    • East
    • West

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in India biscuit market.

Available Customizations:

With the given market data, TechSci Research offers customizations according to a company’s specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of additional market players (up to five).
India biscuit market is an upcoming report to be released soon. If you wish an early delivery of this report or want to confirm the date of release, please contact us at  

In case you don’t find what you are looking for, please get in touch with our custom research team at

1.    Product Overview

2.    Research Methodology

3.    Impact of COVID-19 on India Biscuit Market

4.    Executive Summary

5.    Voice of Customer

6.    India Biscuit Market Outlook

6.1.  Market Size & Forecast

6.1.1.     By Value

6.2.  Market Share & Forecast

6.2.1.     By Type (Crackers & Savoury Biscuits v/s Sweet Biscuits)

6.2.2.     By Packaging (Pouches/Packets, Boxes, Cans/Jars, Others)

6.2.3.     By Distribution Channel (Supermarkets/Hypermarkets, Convenience Stores, Specialist Retailers, Online, Others)

6.2.4.     By Company (2019)

6.2.5.     By Region

6.3.  Market Attractiveness Index

7.    India Crackers & Savoury Biscuits Market Outlook

7.1.  Market Size & Forecast          

7.1.1.     By Value

7.2.  Market Share & Forecast

7.2.1.     By Type (Plain v/s Flavoured)

7.2.2.     By Packaging

7.2.3.     By Distribution Channel

8.    India Sweet Biscuits Market Outlook

8.1.  Market Size & Forecast          

8.1.1.     By Value

8.2.  Market Share & Forecast

8.2.1.     By Type (Plain Biscuits, Cookies, Sandwich Biscuits, Chocolate-coated Biscuits, Other)

8.2.2.     By Packaging

8.2.3.     By Distribution Channel

9.    Market Dynamics

9.1.  Drivers

9.2.  Challenges

10.  Market Trends & Developments

11.  Policy & Regulatory Landscape

12.  Pricing Analysis

13.  Import-Export Analysis

14.  India Economic Profile

15.  Competitive Landscape

15.1.              Parle Products Pvt. Ltd.

15.2.              Britannia Industries Limited

15.3.              ITC Limited

15.4.              Mondelez India Foods Private Limited

15.5.              Surya Food & Agro Ltd.

15.6.              Anmol Biscuits Ltd.

15.7.              SAJ FOOD PRODUCTS (P) LTD

15.8.              UNIBIC Foods India Pvt. Ltd.

15.9.              Dukes Products India Limited

15.10.            Cremica Agro Foods Ltd.

16.  Strategic Recommendations

About Us & Disclaimer

In case you don’t find what you are looking for, please get in touch with our custom research team at