India all terrain vehicle market is anticipated to show an impressive growth in the forecast period, FY2023 - FY2027. The market grew in the past five years with a steady CAGR and is expected to continue the growth on account of ease of weatherliness and increasing off-road activities in the recent years. Moreover, with the advancement in the technology, all terrain vehicles are being modified for more efficient driving and thus driving the growth of the India all terrain vehicle market toward positive growth in the forecast years.

India all terrain vehicles market is segmented by product type, engine displacement, application, and regional distribution. Based on product type the market is further segmented into utility all terrain vehicle, sports all terrain vehicle, and youth all terrain vehicles. Utility all terrain vehicle was seen dominating the market in past five years, and it is expected to continue dominating the market on account of its high demand for in the various sectors. Utility vehicles have high requirement in infrastructure sector, for the transportation sector etc. thus driving the growth of the market. Off-road activities and sports are a new sector in India and is growing with a steady pace, thus the growth in the sports all terrain vehicle is also expected in upcoming forecast years, 2022-2026.

Some of the major players in the India all terrain vehicle market are Polaris Industries, Phoenix Moto. Corp., Powerland Agro Tractor Vehicles Pvt ltd, Nebula Automotive Pvt Ltd., Honda Motor Company, Ltd., Suzuki Motorcycle India Private Limited, India Yamaha Motor, India Kawasaki Motors Private Limited, Kwang Yang Motor Co, Ltd, (KYMCO), Gapuchee ATV India, among others. The companies are focusing on extensive research and developments activities in order to stay competitive in the market. Other competitive strategies include formation of alliances and partnerships.

Years considered for this report:

Historical Years: FY2017 – FY2020

Base Year: FY2021

Estimated Year: FY2022

Forecast Period: FY2023 – FY2027

Objective of the Study:

  • To analyze the historical years market size of India all terrain vehicle market from FY2017 to FY2020.
  • To estimate and forecast the market size of India all terrain vehicle market from FY2021 to FY2027 and growth rate until FY2027. 
  • To classify and forecast India all terrain vehicle market based on product type, engine displacement, application, and regional distribution.
  • To identify dominant region or segment in the India all terrain vehicle market.
  • To identify drivers and challenges for India all terrain vehicle market.
  • To examine competitive developments such as expansions, new product launches, mergers & acquisitions, etc., in India all terrain vehicle market.
  • To identify and analyze the profile of leading players operating in India all terrain vehicle market.
  • To identify key sustainable strategies adopted by market players in India all terrain vehicle market.


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TechSci Research performed both primary as well as exhaustive secondary research for this study. Initially, TechSci Research sourced a list of manufacturers, suppliers, and service providers across the country. Subsequently, TechSci Research conducted primary research surveys with the identified companies. While interviewing, the respondents were also enquired about their competitors. Through this technique, TechSci Research could include the manufactures which could not be identified due to the limitations of secondary research. TechSci Research analyzed the manufactures, distribution channels and presence of all major players across the country.

TechSci Research calculated the market size of India all terrain vehicle market using a bottom-up approach, wherein data for various end-user segments was recorded and forecast for the future years. TechSci Research sourced these values from the industry experts and company representatives and externally validated through analyzing historical data of these product types and applications for getting an appropriate, overall market size. Various secondary sources such as company websites, news articles, press releases, company annual reports, investor presentations and financial reports were also studied by TechSci Research.

Key Target Audience:

  • ATV manufacturers, end users, service providers and other stakeholders
  • Distributers and Suppliers of all terrain vehicle products and services and other stakeholders
  • Organizations, forums and alliances related to all terrain vehicle system   
  • Market research and consulting firms

The study is useful in providing answers to several critical questions that are important for the industry stakeholders such as manufacturers, suppliers, end users, etc., besides allowing them in strategizing investments and capitalizing on market opportunities.

Report Scope:

In this report, India all terrain vehicle market has been segmented into following categories, in addition to the industry trends which have also been detailed below:

  • Market, By Product Type:
    • Utility ATV
    • Sports ATV
    • Youth ATV
  • Market, By Engine Displacement:

o   Low

o   Medium

o   High

  • Market, By Application:
    • Entertainment
    • Sports
    • Agriculture
    • Others
  • Market, By Region:
    • South
    • West
    • North
    • East

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in India all terrain vehicle market.

Available Customizations:

With the given market data, TechSci Research offers customizations according to a company’s specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of additional market players (up to five).
India All Terrain Vehicle Market is an upcoming report to be released soon. If you wish an early delivery of this report or want to confirm the date of release, please contact us at sales@techsciresearch.com  

1.     Product Overview

2.    Research Methodology

3.    Impact of COVID -19 on ATV Market in India

4.    Executive Summary

5.    Voice of Customer

5.1.  Factor Influencing Purchase Decision

5.2.  Influencer of Purchase

5.3.  Aided Brand Recall

5.4.  Unaided Brand Recall

5.5.  Brand Switching

5.6.  Brand Satisfaction Level

6.    India All-Terrain Vehicle Market Outlook

6.1.  Market Size & Forecast

6.1.1.     By Value (USD Million)

6.1.2.     By Volume

6.2.  Market Share & Forecast

6.2.1.     By Product Type (Utility ATV, Sports ATV & Youth ATV)

6.2.2.     By Engine Displacement (Low, Medium & High)

6.2.3.     By Application (Entertainment, Sports, Agriculture & Others)

6.2.4.    By Region (South, West, East, North)

6.2.5.    By Company (FY2021) 

6.3.  Product Market Map

7.    India Utility All-Terrain Vehicle Market Outlook

7.1.  Market Size & Forecast

7.1.1.     By Value (USD Million)

7.1.2.     By Volume

7.2.  Market Share & Forecast

7.2.1.    By Application

8.    India Sports All-Terrain Vehicle Market Outlook

8.1.  Market Size & Forecast

8.1.1.     By Value (USD Million)

8.1.2.     By Volume

8.2.  Market Share & Forecast

8.2.1.     By Application

9.    India Youth All-Terrain Vehicle Market Outlook

9.1.  Market Size & Forecast

9.1.1.     By Value (USD Million)

9.1.2.     By Volume

9.2.  Market Share & Forecast

9.2.1.     By Application

10.  Market Dynamics

10.1.  Drivers/Opportunities

10.2.  Challenges/Restraints

11.  Market Trends & Developments

12.  Policy & Regulatory Landscape

13.  India Economic Profile

14.  Competitive Landscape

14.1.    Company Profiles

14.1.1.  Polaris Industries

14.1.2.  Phoenix Moto. Corp.

14.1.3.  Powerland Agro Tractor Vehicles Pvt ltd

14.1.4.  Nebula Automotive Pvt Ltd.

14.1.5.  Honda Motor Company, Ltd.

14.1.6.  Suzuki Motorcycle India Private Limited

14.1.7.  India Yamaha Motor

14.1.8.  India Kawasaki Motors Private Limited

14.1.9.  Kwang Yang Motor Co, Ltd, (KYMCO)

14.1.10.                Gapuchee ATV India

15.  Strategic Recommendations

16. About Us & Disclaimer