Automotive Motor Market Segmented By Product Type (DC Brushed Motor, BLDC Motor, Stepper Motor), By Vehicle Type (Passenger Car, Light Commercial Vehicle, Medium & Heavy Commercial Vehicle), By Demand Category (OEM, Aftermarket), By Application (Performance Motors, Comfort Motors, Safety Motors), By Regional, Competition Forecast & Opportunities 2021-2031F

Forecast Period	2027-2031
Market Size (2025)	USD 39.38 Billion
CAGR (2026-2031)	6.22%
Fastest Growing Segment	DC Brushed Motor
Largest Market	Asia Pacific
Market Size (2031)	USD 56.56 Billion

Market Overview

The Global Automotive Motor Market will grow from USD 39.38 Billion in 2025 to USD 56.56 Billion by 2031 at a 6.22% CAGR. An automotive motor is an electromechanical device designed to convert electrical energy into mechanical energy, serving critical functions in vehicle propulsion and auxiliary systems such as power steering, climate control, and window regulators. The market is primarily driven by the accelerating transition toward vehicle electrification and the integration of automated comfort and safety features, which necessitate a significantly higher number of fractional horsepower motors per unit. This structural shift is heavily supported by the rising manufacturing output of electric vehicles, which utilize high-value traction motors. According to the China Association of Automobile Manufacturers, in 2024, the production of new energy vehicles reached approximately 12.9 million units, underscoring the rapid expansion of this motor-intensive segment.

Despite these positive developments, a significant challenge impeding market expansion is the volatility of raw material prices, particularly for rare earth elements like neodymium and dysprosium used in high-efficiency permanent magnet motors. Supply chain instabilities and geopolitical tensions can exacerbate these costs, creating substantial pricing pressure that may reduce profit margins for manufacturers and hinder the widespread adoption of advanced motor technologies in cost-sensitive vehicle segments.

Key Market Drivers

The accelerating global adoption of electric and hybrid vehicles acts as the primary catalyst for the automotive motor market, fundamentally altering vehicle architecture and component requirements. This shift necessitates the replacement of traditional internal combustion engine mechanical systems with electromechanical alternatives, such as electric compressors for climate control and electric water pumps for thermal management. Furthermore, the powertrain itself now requires high-performance traction motors, often with multiple units per vehicle in all-wheel-drive configurations. According to the International Energy Agency, April 2024, in the 'Global EV Outlook 2024', sales of electric cars are projected to reach approximately 17 million units in 2024. This electrification trend extends beyond pure electric models to hybrids, which utilize complex dual-powertrain systems that further increase motor density per unit. According to Ford Motor Company, April 2024, in the 'First Quarter 2024 Sales' release, the brand's hybrid vehicle sales increased by 42 percent to 38,421 units, illustrating the robust demand for electrified drivetrains that heavily rely on advanced motor technologies.

The expansion of global automotive manufacturing and vehicle production volumes serves as the second vital driver, directly scaling the procurement of essential electromechanical components. As the automotive industry recovers from supply chain disruptions, the overall increase in vehicle assembly ensures a baseline growth in demand for standard utility motors used in wipers, windows, and seat adjusters. This volume recovery is critical for sustaining the economies of scale required for motor manufacturers to remain profitable while investing in new technologies. According to the European Automobile Manufacturers’ Association, February 2024, in the 'Economic and Market Report', global motor vehicle production increased by 10 percent to reach 93.5 million units in 2023. This resurgence in manufacturing output creates a stable foundation for the market, ensuring that the demand for fractional horsepower motors rises in parallel with general automotive assembly rates across both emerging and established markets.

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Key Market Challenges

The volatility of raw material prices, particularly for rare earth elements like neodymium and dysprosium, constitutes a substantial barrier to the Global Automotive Motor Market. These materials are indispensable for producing high-efficiency permanent magnet motors, yet their costs are highly susceptible to supply chain disruptions and geopolitical instability. Such fluctuations create an unpredictable financial environment, making it difficult for manufacturers to secure stable returns on the capital-intensive production lines required for electric vehicle components. Consequently, this uncertainty discourages the aggressive scaling of operations necessary to meet future demand.

The direct impact of these escalating costs is a severe compression of profit margins, which limits the industry's ability to absorb pricing shocks or reinvest in next-generation technology. This financial strain forces suppliers into precarious positions, threatening their viability and slowing market advancement. According to the European Association of Automotive Suppliers (CLEPA), in 2024, approximately 38% of automotive suppliers anticipated operating at break-even or negative profitability levels, underscoring the acute fiscal pressure hampering the sector's growth trajectory.

Key Market Trends

The proliferation of Integrated e-Axle Powertrain Systems represents a fundamental shift in electric vehicle architecture, moving away from disparate components toward unified 3-in-1 units that combine the electric motor, power electronics, and transmission. This consolidation significantly optimizes power density and reduces vehicle weight, directly addressing the industry's need for extended driving range and compact packaging. Automakers are increasingly awarding contracts for these high-voltage systems to simplify supply chains and lower assembly costs. According to Schaeffler AG, March 2024, in the 'Annual Report 2023', the company’s E-Mobility division, which specializes in these integrated drive solutions, recorded an order intake of 5.1 billion euros, reflecting the massive scale of industry commitment to this topology.

Simultaneously, the market is witnessing a decisive Transition to Rare-Earth-Free Magnet Technologies, such as Electrically Excited Synchronous Motors, to mitigate supply risks associated with permanent magnets. By replacing expensive neodymium and dysprosium with inductive rotor technologies, manufacturers can decouple production costs from volatile raw material markets while enhancing sustainability profiles. This technological pivot not only stabilizes pricing models but also improves the environmental lifecycle of the propulsion system. According to Valeo, October 2024, in the 'Valeo and MAHLE expand their product range of magnet free electric motors' press release, the newly developed iBEE magnet-free motor system is expected to reduce the carbon footprint by more than 40 percent compared to permanent magnet motors of equivalent power.

Segmental Insights

The DC Brushed Motor segment is identified as the fastest-growing category in the Global Automotive Motor Market, primarily due to its cost-efficiency and simplified drive control. Market analysis indicates that while electric vehicle powertrains utilize advanced brushless technologies, the demand for brushed motors in auxiliary applications—such as windshield wipers, power windows, and seat adjusters—is surging across mass-market vehicles. These components offer a reliable, economical solution for the increasing number of electronic features in modern cars. Furthermore, strict visibility safety standards from regulatory bodies like the National Highway Traffic Safety Administration necessitate the consistent installation of robust wiper systems, sustaining this segment’s rapid expansion.

Regional Insights

Asia Pacific leads the Global Automotive Motor Market, supported by its extensive manufacturing capabilities in China, Japan, and India. The region benefits from high production volumes of passenger cars and commercial vehicles, which sustain a strong demand for automotive motors. Growth is further accelerated by government mandates favoring electric vehicles, such as the directives from China’s Ministry of Industry and Information Technology. These policies, alongside strict emission regulations, encourage the adoption of efficient motor technologies. Consequently, the presence of major original equipment manufacturers and a robust supply chain secures the region's dominant market standing.

Recent Developments

• In June 2025, ZF Friedrichshafen officially launched the mass production of its next-generation asynchronous electric motor at its manufacturing facility in Hangzhou, China. This motor was a key component of the company’s new modular SELECT drive platform, which was engineered to offer high performance and cost-effective scalability for electric vehicles. The product featured a compact design with enhanced efficiency and was developed to meet the specific requirements of the Chinese automotive market. The start of production represented a major milestone in the company’s local e-mobility strategy, with the technology set to be integrated into upcoming models from leading domestic manufacturers.
• In February 2025, BorgWarner secured contracts to supply electric motors to three major Chinese automakers, marking a significant expansion of its presence in the region's electric vehicle sector. The agreements involved the production of 400V high-voltage hairpin motors for a hybrid rear-drive platform and motors for a pure electric platform. To support these programs, the company introduced its Ultra Short High Voltage Hairpin technology, which reduced the motor's overall length by approximately 5 millimeters while increasing power density. Production for the hybrid platform was scheduled to commence in August 2025, utilizing existing manufacturing lines with updated specifications.
• In October 2024, Valeo and Mahle announced a strategic collaboration to develop a new generation of magnet-free electric axles for upper-segment electric vehicles. This partnership combined Valeo's expertise in electric motor control and inverters with Mahle's magnet-free rotor technology to create a system with peak power output ranging from 220 kW to 350 kW. The initiative focused on reducing the carbon footprint of the electric drive system by more than 40 percent compared to permanent magnet motors. The companies aimed to complete the testing of the first prototypes by the end of 2024, targeting a breakthrough in efficient, sustainable motor technology.
• In January 2024, Magna International unveiled its next-generation 800V eDrive solution at CES, presenting a significant advancement in automotive motor technology. The new system was designed as a drop-in solution that incorporated advanced technologies to reduce weight and size while enhancing performance. It achieved a 20 percent reduction in height compared to the previous generation and weighed only 75 kilograms. The company’s specialized engineering team reported that the motor delivered a peak power of 250 kW and achieved up to 93 percent efficiency in real-world driving, setting new standards for power-to-weight ratio and torque density in the global market.

Key Market Players

• Robert Bosch GmbH
• BorgWarner Inc
• Valeo
• Magna International Inc
• Johnson Electric Holdings Limited
• Denso Corporation
• Continental AG
• Siemens AG

By Product Type	By Vehicle Type	By Demand Category	By Application	By Region
DC Brushed Motor BLDC Motor Stepper Motor	Passenger Car Light Commercial Vehicle Medium & Heavy Commercial Vehicle	OEM Aftermarket	Performance Motors Comfort Motors Safety Motors	North America Europe Asia Pacific South America Middle East & Africa

Report Scope:

In this report, the Global Automotive Motor Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

• Automotive Motor Market, By Product Type:

• DC Brushed Motor
• BLDC Motor
• Stepper Motor

• Automotive Motor Market, By Vehicle Type:

• Passenger Car
• Light Commercial Vehicle
• Medium & Heavy Commercial Vehicle

• Automotive Motor Market, By Demand Category:

• OEM
• Aftermarket

• Automotive Motor Market, By Application:

• Performance Motors
• Comfort Motors
• Safety Motors

• Automotive Motor Market, By Region:

• North America
• United States
• Canada
• Mexico
• Europe
• France
• United Kingdom
• Italy
• Germany
• Spain
• Asia Pacific
• China
• India
• Japan
• Australia
• South Korea
• South America
• Brazil
• Argentina
• Colombia
• Middle East & Africa
• South Africa
• Saudi Arabia
• UAE