Report Description

Australia Air Purifiers Market By Filter Type (HEPA + Activated Carbon, HEPA + Activated Carbon + Ion & Ozone, etc), By End Use (Residential & Commercial/Industrial), By Distribution Channel, Competition Forecast and Opportunities, 2013 – 2023

Australia air purifiers market stood at over $ 29.6 million in 2017 and is projected to reach $ 44.3 million on the back of increasing pollution levels and rising cases of health issues related to airborne allergens across the country. According to a report published by Australian Society of Clinical Immunology and Allergy Inc., around 20% of the Australian population has allergic diseases and this share is on the rise. Moreover, emergence of technologically advanced air purifiers along with rising disposable income of the population is further pushing demand for air purifiers across Australia. Additionally, surging demand for air purifiers from commercial and industrial sectors in Australia would steer growth in the market over the next five years.

Years considered for this report:

Historical Years: 2013-2016

Base Year: 2017

Estimated Year: 2018

Forecast Period: 2019–2023

Objective of the Study:

  • To analyze and forecast Australia air purifiers market size.
  • To define, classify and forecast Australia air purifiers market based on filter type, end use, distribution channel and region.
  • To scrutinize the detailed market segmentation and forecast the market size, based on filter type, namely – HEPA + Activated Carbon, HEPA + Activated Carbon +Ion & Ozone, HEPA, Ion & Ozone, Electrostatic Precipitator and Others.
  • To analyze and forecast the market share, in terms of volume, for air purifiers with respect to filter type, end use, distribution channel and region.
  • To analyze and forecast the market share, in terms of volume, for air purifiers with respect to region, namely New South Wales, Victoria, Queensland, Northern Territory, Western Australia, South Australia and Tasmania.
  • To identify tailwinds and headwinds for Australia air purifiers market.
  • To evaluate pricing analysis in Australia air purifiers market.
  • To strategically profile the leading players in the market, which are involved in the supply of air purifiers in Australia.


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Australia air purifiers market is controlled by these major players, namely HoMedics Australia Pty. Ltd., Inovaair Australia Pty. Ltd., Philips Electronics Australia Limited, Andatech Pty. Ltd., Blueair AB, Beurer GmbH, Winix, Breville Group Limited, Daikin Australia Pty. Ltd., and Sharp Corporation of Australia Pty. Ltd.

TechSci Research performed both primary as well as exhaustive secondary research for this study. Initially, TechSci Research sourced a list of air purifier manufacturers/importers and suppliers. Subsequently, TechSci Research conducted primary research surveys with the identified companies. While interviewing, the respondents were also enquired about their competitors. Through this technique, TechSci Research was able to include the manufacturers which could not be identified due to the limitations of secondary research. TechSci Research analyzed the product offerings, distribution channel, and regional presence of all major air purifier suppliers in the country.

TechSci Research calculated the market size for Australia air purifiers market using a bottom-up approach, where manufacturers value and volume shares data for filter type (HEPA + Activated Carbon, HEPA + Activated Carbon + Ion & Ozone, HEPA, Ion & Ozone, Electrostatic Precipitator & Others) was recorded and forecast for the future years. TechSci Research sourced these values from industry experts and company representatives and externally validated through analyzing historical sales data of respective manufacturers to arrive at the overall market size. Various secondary sources such as secondary sources directories, databases such as Company Annual Reports, World Bank, Industry Magazines, Industry Reports, News Dailies, International Monetary Funds, Assorted Articles, Australasian Society of Clinical Immunology and Allergy, Public Health Association of Australia, etc., were also studied by TechSci Research.


Key Target Audience:

  • Air purifier manufacturers, suppliers, distributors and other stakeholders 
  • Organizations, forums and alliances related to air purifiers
  • Government bodies such as regulating authorities and policy makers
  • Market research and consulting firms

The study is useful in providing answers to several critical questions that are important for the industry stakeholders such as air purifier manufacturers, distributors and policy makers. The report would enable them to identify which market segments should be targeted over the coming years in order to strategize investments and capitalize on the growth of the market segment.

Report Scope:

In this report, Australia air purifiers market has been segmented into the following categories in addition to the industry trends which have also been detailed below:

  • Market, By Filter Type:
    • HEPA + Activated Carbon
    • HEPA + Activated Carbon + Ion & Ozone
    • HEPA
    • Ion & Ozone
    • Electrostatic Precipitator
    • Others
  • Market, by End Use:
    • Residential
    • Commercial/Industrial
  • Market, By Distribution Channel:
    • Multi-Branded Electronic Stores
    • Direct/Institutional Sales
    • Exclusive Brand Outlets
    • Online Channels
    • Supermarkets/Hypermarkets
  • Market, By Region:
    • New South Wales
    • Victoria
    • Queensland
    • Southern Australia
    • Western Australia
    • Northern Territory
    • Tasmania
  • Market, By Company:
    • HoMedics Australia Pty. Ltd.
    • Inovaair Australia Pty. Ltd.
    • Philips Electronics Australia Limited
    • Andatech Pty. Ltd.
    • Others

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in Australia air purifiers market.

Voice of Customers: Customer analysis by considering below mentioned parameters: brand awareness, factors influencing purchase decision and sources of information.

Available Customizations:

With the given market data, TechSci Research offers customizations according to a company’s specific needs. The following customization options are available for the report:.

Company Information

  • Detailed analysis and profiling of additional market players (up to five).
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