Report Description

United States Hair Colour Market, By Product (Permanent, Semi-Permanent, Temporary Hair Colour and Highlights & Bleach), By Product Formulation (TDS/TD formulation, PPD formulation and Others), By Gender (Men, Women and Unisex), By Application (Total Grey Coverage, Roots Touch-Up, Highlighting and Others), By Company and By Geography, Forecast & Opportunities, 2023

United States Hair Colour Market is projected to witness robust growth by 2023, owing to the increased consumer spending on hair care products due to growing population of women who are earning coupled with growing importance of personal grooming. The growing popularity of at home colouring methods due to availability of do-it-yourself hair colour or highlight kits is expected to fuel the growth of United States Hair Colour market during the forecast period. Moreover, the increasing innovations in product formulations by hair colour manufactures coupled with a huge variety of colours and hues available in the market is likely to drive the growth of the market between 2018 to 2023. Additionally, factors like covering of grey hair due to ageing, increasing popularity of highlights among youngsters, the high disposable incomes and high standards of living will fuel the growth of the market in coming years. Based on the gender, the women segment dominated the market in 2017, owing to widespread use of hair colour by women to cover greys and keep up with latest trends. The men segment is projected to grow at a high CAGR from 2018 to 2023, owing to rising number of men who have started using personal grooming products.

Years considered for this report:

Historical Years: 2013-2016

Base Year: 2017

Estimated Year: 2018

Forecast Period: 2018–2023

Objective of the Study:

  • To analyse and forecast the market size of United States Hair Colour Market, in terms of value and Volume.
  • To classify and forecast United States Hair Colour based on product, product formulation, gender, applications and regional distribution.
  • To identify drivers and challenges for United States Hair Colour Market.
  • To examine competitive developments such as expansions, new product launches, mergers & acquisitions, etc., in the United States Hair Colour Market.
  • To conduct the pricing analysis for United States Hair Colour Market.
  • To identify and analyse the profile of leading manufacturers in the United States Hair Colour Market.


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Some of the leading players in the United States Hair Colour Market are L’Oréal, Revlon, Avon Products, Conair, Aroma, Estée Lauder, Godrej, Coty, Procter & Gamble, Johnson & Johnson etc.

TechSci Research performed both primary as well as exhaustive secondary research for this study. Initially, TechSci Research sourced a list of Hair Colour manufacturers in the United States. Subsequently, TechSci Research conducted primary research surveys with the identified companies. While interviewing, the respondents were also enquired about their competitors. Through this technique, TechSci Research could include the Hair Colour manufacturers which could not be identified due to the limitations of secondary research. TechSci Research analysed the retailers, Applications and presence of all major Hair Colour manufacturers in the United States.

TechSci Research calculated the market size of United States Hair Colour Market using a bottom-up approach, where data for various product Products were recorded and forecast for the future years. TechSci Research sourced these values from the industry experts and company representatives and externally validated through analysing historical data of these product Products and applications for getting an appropriate, overall market size. Various secondary sources such as company website, news articles, press releases, company annual reports, investor presentations and financial reports were also used by TechSci Research.

Key Target Audience:

  • Hair Colour Manufacturers
  • Hair Colour Dealers and Suppliers
  • Traders and Distributors
  • Regulatory organizations.
  • Raw material suppliers and distributors.
  • Research organizations and consulting companies.
  • Market research and consulting firms.

The study is useful in providing answers to several critical questions that are important for the industry stakeholders such as manufacturers, distributors and partners, end users, etc., besides allowing them in strategizing investments and capitalizing on market opportunities.

Report Scope:

In this report, United States Hair Colour Market has been segmented into following categories, in addition to the industry trends which have also been detailed below:

  • Market, By Product:
    • Permanent
    • Semi-Permanent
    • Temporary Hair Colour
    • Highlights & Bleach
  • Market, By Product Formulation:
    • TDS/TD formulation
    • PPD formulation
    • Others
  • Market, By Gender:
    • Men
    • Women
    • Unisex
  • Market, By Applications:
    • Total Grey Coverage
    • Roots Touch-Up
    • Highlighting
    • Others
  • Market, by Region:
    • South Region
    • West Region
    • Mid-West Region
    • Northeast Region

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in Hair Colour Market segment.

Available Customizations:

With the given market data, TechSci Research offers customizations according the company’s specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of additional market players (up to five).

Profit Margin Analysis

  • Profit margin analysis in case of direct and indirect sales channel.

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