United States baby care products market
is anticipated to undergo healthy growth through 2027 owing to high per capita
disposable income, which has encouraged consumers to adopt convenience-oriented
routine, making products such as baby care desirables, etc. Apart from this,
growing awareness regarding infant health & nutrition are key factors
behind the growth of this market. In recent years, United States has undergone
high fertility rate, which is a major factor propelling the growth of baby care
products market. Also, growing number of working women who are
willing to spend on high-end products for their child, is providing lucrative
opportunity for baby care product manufacturers.
Moreover, a recent trend in United States market
indicated growing demand for baby care products carrying natural ingredients
compared to chemical based products. Due to this, manufacturers are also
launching innovative baby care products with minimum environmental and health
hazards, which is gaining traction in United States market. Additionally, cases
of skin allergies, rashes and other skin problems have further accelerated the
demand for baby care products.
The United States baby care products market
is segmented based on product, age, distribution channel and region. Based on product, the market is
categorized into toiletries, personal care, food & beverage and others. Here,
the toiletries segment dominated the market in 2021 and is expected to undergo
fastest growth during forecast period as well due to high demand for toiletries
items such as baby diapers and baby care wipes.
Major players operating in the United
States baby care products market include Procter & Gamble (P&G),
Kimberly-Clark, Johnson & Johnson, DANONE Inc., Nestle USA, Inc., Abbott
Nutrition, NUK USA LLC, Unilever United States, Inc., Cotton Babies Inc. and
Owlet Baby Care Inc, among others. The companies are coming up with new product
launches to enhance their product portfolios. They are also investing on strong
distribution channels to increase their market reach and share.
Objective of the Study:
- To analyze and estimate the market size of United States baby care
products market from 2017 to 2020.
- To estimate and forecast the market size of United States baby care
products market from 2021 to 2027 and growth rate until 2027.
- To classify and forecast United States baby care products market
based on product, age, distribution channel,
company and region.
- To identify dominant region or segment in the United States baby
care products market.
- To identify drivers and challenges for United States baby care
- To examine competitive developments such as expansions, new product
launches, mergers & acquisitions, etc., in United States baby care
- To conduct pricing analysis for United States baby care products market.
- To identify and analyze the profile of leading players operating in
United States baby care products market.
- To identify key sustainable strategies adopted by market players in
United States baby care products market.
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TechSci Research performed both primary as well as exhaustive
secondary research for this study. Initially, TechSci Research sourced a list
of baby care product manufacturers across United States. Subsequently, TechSci
Research conducted primary research surveys with the identified companies.
While interviewing, the respondents were also enquired about their competitors.
Through this technique, TechSci Research could include the baby care product manufacturers
who could not be identified due to the limitations of secondary research.
TechSci Research analyzed the manufacturers, distribution channels and presence
of all major players across the country.
Research calculated the market size of United States baby care products market using a bottom-up approach, wherein
data for various end-user segments was recorded and forecast for the future
years. TechSci Research sourced these values from the industry experts and
company representatives and externally validated through analyzing historical
data of these product types and applications for getting an appropriate,
overall market size. Various secondary sources such as company websites, news
articles, press releases, company annual reports, investor presentations and
financial reports were also studied by TechSci Research.
Key Target Audience:
- Baby care product manufacturers, suppliers,
distributors and other stakeholders
- Government bodies such as regulating
authorities and policy makers
- Organizations, forums and alliances related to
baby care products
- Market research and consulting firms
The study is useful in providing answers to several critical
questions that are important for the industry stakeholders such as baby care
product manufacturers, suppliers, partners, end users, etc., besides allowing
them in strategizing investments and capitalizing on market opportunities.
USD Million, and CAGR for 2017-2021 and 2022E-2027F
forecast, company share, competitive landscape, growth factors, and trends
- Distribution Channel
West-Region, Mid-West Region & Northeast-Region
& Gamble (P&G), Kimberly-Clark, Johnson & Johnson, DANONE Inc.,
Nestle USA, Inc., Abbott Nutrition, NUK USA LLC, Unilever United States,
Inc., Cotton Babies Inc. and Owlet Baby Care Inc.
report customization with purchase. Addition or alteration to regional &
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In this report, United States baby care
products market has been segmented into following categories, in addition
to the industry trends which have also been detailed below:
- United States Baby Care Products Market, By Product:
& Nursing Products
- United States Baby Care Products Market, By Age:
- United States Baby Care Products Market, By Distribution
- United States Baby care products Market, By Region:
Company Profiles: Detailed analysis of the major
companies present in United States baby care products market.
With the given market data, TechSci Research offers
customizations according to a company’s specific needs. The following
customization options are available for the report:
- Detailed analysis and profiling of
additional market players (up to five).
Profit Margin Analysis
- Profit margin analysis in case of
direct and indirect sales channel.
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soon. If you wish an early delivery of this report or want to confirm the date
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