Pet Odor Control & Clean-up Products Market By Product (Solution Spray, Foam Spray, Powder, Stain Liquids, Others), By Sales Channel (Supermarkets/Hypermarkets, Specialty Stores, Online, and Others), By Region, By Competition Forecast & Opportunities, 2021-2031F

Forecast Period	2027-2031
Market Size (2025)	USD 9.71 Billion
CAGR (2026-2031)	4.23%
Fastest Growing Segment	Online
Largest Market	North America
Market Size (2031)	USD 12.45 Billion

Market Overview

The Global Pet Odor Control & Clean-up Products Market will grow from USD 9.71 Billion in 2025 to USD 12.45 Billion by 2031 at a 4.23% CAGR. The Global Pet Odor Control and Cleanup Products Market comprises specialized sanitation agents including enzymatic sprays, absorbent pads, and litter deodorizers designed to neutralize smells and remove organic stains caused by companion animals. The primary drivers propelling this industry involve rising pet ownership rates and the humanization trend where animals increasingly reside indoors. These factors necessitate effective hygiene maintenance to preserve sanitary living conditions, particularly in urban environments where limited ventilation amplifies the need for efficient odor management.

However, a significant challenge impeding market expansion is the growing concern regarding the environmental impact of chemical ingredients and disposable plastic waste. Stricter regulations regarding product sustainability and chemical safety could increase manufacturing costs and complicate supply chains for producers. According to the American Pet Products Association, in 2025, it was reported that 94 million households in the United States owned at least one pet. This substantial ownership base confirms the critical demand for hygiene solutions, though companies must increasingly navigate ecological compliance to ensure continued growth.

Key Market Drivers

The surge in global pet ownership serves as the primary catalyst for the odor control market, as younger generations accelerate adoption rates and integrate companion animals into smaller living spaces. This demographic shift necessitates robust hygiene solutions, as increased animal density in urban apartments directly correlates with a higher volume of biological waste requiring immediate neutralization. According to Petfood Industry, March 2025, in the 'Report: Pet ownership expands as Gen Z shifts trends' article, 18.8 million Gen Z households in the United States owned a pet in 2024. This expanding base of young owners drives specific demand for convenient cleanup products that fit into modern lifestyles, ensuring the market scales alongside population growth.

Simultaneously, the proliferation of the pet humanization trend has transformed pet hygiene from a functional chore into a sanitation standard comparable to child care. Owners who view animals as family members are less tolerant of odors and invest in premium cleaning agents to maintain pristine environments. According to GlobalPETS, January 2025, in the 'The pet industry in the United States' report, 84 percent of U.S. dog owners view their dogs as children, a sentiment propelling spending on high-quality maintenance supplies. This emotional bond supports broader financial health; according to the American Pet Products Association, in March 2025, spending on Supplies, Live Animals, and OTC Medicine reached $33.3 billion in 2024, confirming the substantial capital dedicated to pet living conditions.

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Key Market Challenges

The primary challenge impeding the expansion of the Global Pet Odor Control and Clean-up Products Market is the intensifying scrutiny regarding environmental sustainability and the subsequent tightening of regulatory frameworks. As governments enforce stricter mandates on chemical safety and packaging waste, manufacturers are compelled to overhaul established supply chains and reformulate products to eliminate single-use plastics and harsh synthetic agents. This transition to eco-compliant materials requires significant capital expenditure and extended research cycles, which directly diverts financial resources away from market expansion and promotional activities. Consequently, the high cost of compliance erodes profit margins, creates barriers for new entrants, and causes delays in product launches.

Moreover, the complexity of navigating these evolving legal standards creates a substantial bottleneck for international trade and distribution. Producers must continually adapt to diverse compliance requirements across different jurisdictions, which slows down the speed at which goods can reach the shelf. According to the Pet Sustainability Coalition, in 2024, the organization reported that it was tracking over 100 distinct packaging-related regulations across major markets including the United States and Europe. This dense regulatory environment forces companies to allocate extensive resources toward legal and compliance teams rather than innovation, thereby stifling the industry's broader growth potential.

Key Market Trends

The integration of smart sensors and IoT in waste management devices is fundamentally altering the market by merging sanitation with preventative health technology. These advanced systems now extend beyond simple odor containment, utilizing sensors to analyze waste for pH irregularities and other health indicators, thereby transforming litter boxes into diagnostic tools. This shift is heavily supported by the influx of inexperienced pet owners who rely on automated, data-driven solutions to manage pet hygiene and wellness effectively. According to Mars, Incorporated, October 2024, in the 'Mars Global Pet Parent Study', 47 percent of current pet parents are first-time owners, a demographic shift that is directly accelerating the demand for intelligent, user-friendly waste management technologies that assist novices in maintaining sanitary home environments.

Simultaneously, there is a distinct adoption of bio-enzymatic and probiotic cleaning formulations, moving the industry away from chemical masking agents toward biological eradication of odors. These specialized solutions utilize active bacteria to enzymatically break down uric acid crystals and organic matter, offering a level of efficacy and safety that aligns with the premiumization of household maintenance. This transition is further fueled by the convenience of recurring delivery models that ensure the continuous supply of these essential consumables. According to Chewy, Inc., December 2024, in the 'Q3 2024 Earnings Call', Autoship customer sales reached $2.3 billion, representing 80 percent of total net sales, confirming the entrenched consumer preference for subscription-based access to premium, high-efficacy sanitation products.

Segmental Insights

The Online segment is currently positioned as the fastest-growing distribution channel within the Global Pet Odor Control and Clean-up Products Market, driven by a marked shift in consumer purchasing habits toward digital convenience. This rapid expansion is primarily fueled by the ease of home delivery for heavy or bulky items, such as large volumes of enzymatic cleaners and cat litter, which simplifies logistics for pet owners. Furthermore, e-commerce platforms provide superior access to niche, eco-friendly product variants and extensive customer reviews, enabling buyers to make more informed decisions compared to traditional brick-and-mortar retail options.

Regional Insights

North America dominates the global pet odor control and clean-up products market, primarily driven by substantial pet ownership rates and the rising trend of pet humanization. Consumers in this region prioritize household hygiene and demonstrate a strong willingness to invest in specialized solutions to manage pet-related sanitation. The robust retail infrastructure ensures widespread access to diverse product formulations, ranging from enzymatic cleaners to surface deodorizers. Additionally, consistent consumer spending on pet supplies, as reported by the American Pet Products Association, underpins the sustained demand for these essential home care items across the continent.

Recent Developments

• In June 2025, Azuna announced a strategic partnership with the American Kennel Club (AKC) and simultaneously launched "Azuna Pet," a new line of odor eliminators tailored for pet-friendly homes. The collaboration underscored a shared commitment to pet safety and wellness, leveraging the organization's reputation to build trust with consumers. The Chief Brand Officer of Azuna noted that the new collection featured a specialized formula with cedarwood and tea tree oil to target and neutralize persistent pet odors effectively. The product line was designed to offer a natural, non-toxic solution that ensured a fresh environment without compromising the health of household pets.
• In June 2024, Fresh Wave expanded its portfolio in the odor control market by launching the Fresh Wave Pet collection, a new line of plant-based products specifically developed for pet households. The collection included a variety of formats such as a litter box gel, an odor-removing spray for furniture and bedding, and a dog shampoo. The company emphasized that these products utilized natural chemistry to identify and bond with odor molecules to destroy them completely, avoiding the use of harsh chemicals or synthetic fragrances. This launch addressed the growing consumer preference for safe, eco-friendly cleaning solutions for homes with companion animals.
• In March 2024, Kent Pet Group unveiled a significant addition to its World’s Best Cat Litter brand during the Global Pet Expo. The company introduced a new natural and sustainable cat litter formula specifically engineered to eliminate fecal odors rather than just masking them. Marketed as "Poop Fighter Maximum Odor Defense," the product featured a proprietary botanical blocker technology designed to instantly neutralize unpleasant smells. The company stated that this innovation was developed in response to consumer demand for more effective odor control solutions in the natural litter category, offering a light lemongrass scent and solid clumping capabilities.
• In January 2024, Oxyfresh announced the launch of a new solution designed to tackle stubborn pet messes, the Premium Pet Stain & Odor Remover. This product was formulated with the company's proprietary non-toxic ingredient, which utilizes oxidation to neutralize odor-causing bacteria at the source rather than merely masking smells with fragrances. The company highlighted that the new remover had been awarded the Seal of Approval from the Carpet and Rug Institute, certifying its effectiveness in cleaning pet urine and other stains without damaging carpet fibers. This launch aimed to provide pet owners with a fast-acting, safe alternative for maintaining home hygiene.

Key Market Players

• Skouts Honor Pet Supply Co.
• Sunny & Honey
• Guangzhou Babyhouse Pet Supplies Co.Ltd
• Charmypet Co., Ltd.
• SzeKai Co., Ltd
• Double Pets International Co., Ltd.
• Qingdao Huanda Biotechnology Co., Ltd.
• PMT Global Co., Ltd.
• Pet Youyou
• Shanghai Mimon Pet Ltd.

By Product	By Sales Channel	By Region
Solution Spray Foam Spray Powder Stain Liquids Others	Supermarkets/Hypermarkets Specialty Stores Online Others	North America Europe Asia Pacific South America Middle East & Africa

Report Scope:

In this report, the Global Pet Odor Control & Clean-up Products Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

• Pet Odor Control & Clean-up Products Market, By Product:

• Solution Spray
• Foam Spray
• Powder
• Stain Liquids
• Others

• Pet Odor Control & Clean-up Products Market, By Sales Channel:

• Supermarkets/Hypermarkets
• Specialty Stores
• Online
• Others

• Pet Odor Control & Clean-up Products Market, By Region:

• North America
• United States
• Canada
• Mexico
• Europe
• France
• United Kingdom
• Italy
• Germany
• Spain
• Asia Pacific
• China
• India
• Japan
• Australia
• South Korea
• South America
• Brazil
• Argentina
• Colombia
• Middle East & Africa
• South Africa
• Saudi Arabia
• UAE