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Report Description

Report Description

New Zealand Water Purifiers Market is anticipated to project robust growth in the forecast period on account of rising health consciousness among population, government initiatives, new product launches by water purifier companies, etc.

To avoid contracting diseases transmitted by contaminated water, water purifiers guarantee access to clean, safe drinking water. There are various kinds of water filtration techniques, including Reverse Osmosis (RO), ultrafiltration (UF), and ultraviolet disinfection (UV). Depending on the water's quality, a person can select a water purifying system. 

Semipermeable membranes are used in RO water purifiers to clean the water. The water pump pressurizes the untreated hard water to allow it to travel through the RO membrane. Arsenic, fluoride, lead, chlorine, nitrates, and sulphates are a few of the dissolved solids that are captured and retained in the RO membrane throughout this process, which produces filtered water. Dissolved solids and metal particles, including lead, fluoride, and arsenic, are removed by RO water purifiers. Additionally, RO water purifiers can eliminate bacteria and viruses that cause waterborne illnesses. By removing the pollutants that are responsible for unpleasant taste and odor, RO water purifiers enhance the flavor and aroma of water.

A UV or ultraviolet water purifier is a tested technique that can eliminate bacteria, viruses, and cysts that cause water-borne illnesses. During the purifying procedure, this eco-friendly technique didn't employ any chemicals. A UV lamp tube is the main component of a UV water purifier, through which water can pass to be cleaned. When running water is exposed to UV radiation from a UV lamp, any bacteria and viruses are destroyed and rendered inert.

Growing Health Consciousness Among Consumers Fueling the Market Growth

The rise in health awareness among consumers regarding the increase in waterborne diseases. Degradation of freshwater increases threats to human health, cultural traditions, and well-being while also endangering native animals and their ecosystems. Also, water purifiers are gaining popularity owing to the advantages they offer, such as removing toxic substances and micro-organisms, protection against infections and chronic diseases, ensuring a robust immune system, etc. These factors are encouraging the population to purchase water purifiers, thus, expanding the market growth of water purifiers in New Zealand.

Rising Water Pollution Level Aiding the Market Growth

According to a government estimate from 2020, 95% to 99% of rivers in pastoral, urban, and non-native forested areas are contaminated. Approximately 60% of the nation's rivers have pollution levels higher than the acceptable. Most of the country's rivers (90%) have been drained, and many freshwater fish species (76%) are threatened or endangered. Nearly all New Zealand rivers that flow through urban and agricultural regions (95-99%) carry pollutants above water quality requirements. Almost all rivers and some lakes are impacted by water pollution. In comparison to natural settings, farming, forestry, and urban regions have higher concentrations of contaminants in freshwater. Pathogens, heavy metals, nutrients, and sediment are some examples of pollution sources. Sediment can smother habitats at the bottom of river and lake banks, contaminating the water and harming ecosystems. Algal blooms caused by nutrients like nitrogen and phosphorus can lower the cultural and recreational value of rivers and lakes. Heavy metals, such as copper and zinc, can endanger life by making freshwater unfit to consume. These factors are anticipated to further enhance the market growth of the Water purifiers market in the forecast period.

Government Initiatives Boosting Market Growth

The government of New Zealand is continuously launching initiatives to encourage individuals regarding clean drinking. For instance, in 2022, a program to support rural drinking water suppliers meet new Taumata Arowai water standards. Also, a local government minister announced funding of around USD 12.46 million for water systems serving rural marae, Papakāinga, and Kōhanga Reo. These initiatives also spread awareness among people regarding the benefits of water purifiers as well as the importance of clean and safe drinking water. This factor is projected to expand the market growth of water purifiers during the forecast period in New Zealand.


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Market Segmentation

The New Zealand Water Purifiers Market is segmented based on type, technology, end user, distribution channel, region, and by competitional landscape. Based on type, the market is further fragmented into countertop, floor standing, under sink, faucet mount & others (filter pitchers, water dispenser with purifier, etc.) Based on technology, the market is segmented into RO, UF, UV, media & others (RO+UV, Nanofiltration, etc.). Based on end user, the market is segmented into commercial and residential. Based on distribution channels, the market is segmented into multi-branded stores, distributor/dealer sales, online, and others (direct sales, etc.) The market analysis also studies the regional segmentation to devise regional market segmentation, amongst North Island and South Island.

Company Profiles

Amway New Zealand, Brita GmbH, Mountain Fresh Limited, Cuckoonz Ltd., Breville New Zealand, Philips New Zealand Commercial Limited, Aqua Filter New Zealand, Wellington Water Filters Ltd, Sheffield Appliance, Pure Hydration Limited, are among the major market players in the New Zealand water purifiers market.

Attribute

Details

Base Year

2022

Historical Years

2018 – 2021

Estimated Year

2023

Forecast Period

2024 – 2028

Quantitative Units

Revenue in USD Million, Volume in Thousand Units and CAGR for 2018-2022 and 2023-2028

Report Coverage

Revenue forecast, company share, competitive landscape, growth factors, and trends

Segments Covered

·         Type

·         Technology

·         End User

·         Distribution Channel

·         Region

Regional Scope

North Island, South Island

Key Companies Profiled

Amway New Zealand, Brita GmbH, Mountain Fresh Limited, Cuckoonz Ltd., Breville New Zealand, Philips New Zealand Commercial Limited, Aqua Filter New Zealand, Wellington Water Filters Ltd, Sheffield Appliance, Pure Hydration Limited

Customization Scope

10% free report customization with purchase. Addition or alteration to country, regional & segment scope.

Pricing and Purchase Options

Avail of customized purchase options to meet your exact research needs. Explore purchase options

Delivery Format

PDF and Excel through Email (We can also provide the editable version of the report in PPT/pdf format on special request)

 

Report Scope:

In this report, the New Zealand water purifiers market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

  • New Zealand Water Purifiers Market, By Type:
    • Countertop
    • Floor Standing
    • Under Sink
    • Faucet Mount
    • Others
  • New Zealand Water Purifiers Market, By Technology:
    • RO
    • UF
    • UV
    • Media
    • Others
  • New Zealand Water Purifiers Market, By End User:
    • Commercial
    • Residential
  • New Zealand Water Purifiers Market, By Distribution Channel:
    • Multi-Branded Stores
    • Distributor/Dealer Sales
    • Online
    • Others
  • New Zealand Water Purifiers Market, By Region:
    • North Island
    • South Island

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in the New Zealand water purifiers market.

Available Customizations:

With the given market data, TechSci Research offers customizations according to a company’s specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of additional market players (up to five).

It is an upcoming report to be released soon. If you wish an early delivery of this report or want to confirm the date of release, please contact us at [email protected]om

Table of content

Table of content

1.    Introduction

1.1.  Product Overview

1.2.  Key Highlights of the Report

1.3.  Market Coverage

1.4.  Market Segments Covered

1.5.  Research Tenure Considered

2.    Research Methodology

2.1.  Objective of the Study

2.2.  Baseline Methodology

2.3.  Key Industry Partners

2.4.  Major Association and Secondary Sources

2.5.  Forecasting Methodology

2.6.  Data Triangulation & Validation

2.7.  Assumptions and Limitations

3.    Executive Summary         

3.1.  Market Overview

3.2.  Market Forecast

3.3.  Key Regions

3.4.  Key Segments

4.    Voice of Customer Analysis (B2C Model Analysis)

4.1.  Sample Size Determination

4.2.  Respondent Demographics

4.2.1.     By End User

4.2.2.     By Age

4.2.3.     By Occupation

4.3.  Brand Awareness

4.4.  Factors Influencing Purchase Decision

4.5.  Brand Satisfaction

5.    New Zealand Water Purifiers Market Outlook

5.1.  Market Size & Forecast

5.1.1.     By Value & Volume

5.2.  Market Share & Forecast

5.2.1.     By Type Market Share Analysis (Countertop, Floor Standing, Under Sink, Faucet Mount & Others (Filter Pitchers, Water Dispenser with Purifier, etc.))

5.2.2.     By Technology Market Share Analysis (RO, UF, UV, Media & Others (RO+UV, Nanofiltration, etc.))

5.2.3.     By End Use Market Share Analysis (Commercial, Residential)

5.2.4.     By Distribution Channel Market Share Analysis (Multi-Branded Stores, Distributor/Dealer Sales, Online, and Others (Direct Sales, etc.))

5.2.5.     By Region Market Share Analysis

5.2.5.1.         North Island Market Share Analysis

5.2.5.2.         South Island Market Share Analysis

5.2.6.     By Company Market Share Analysis

5.3.  New Zealand Water Purifiers Market Mapping & Opportunity Assessment

5.3.1.     By Type Market Mapping & Opportunity Assessment

5.3.2.     By Technology Market Mapping & Opportunity Assessment

5.3.3.     By End Use Market Mapping & Opportunity Assessment

5.3.4.     By Distribution Channel Market Mapping & Opportunity Assessment

5.3.5.     By Region Market Mapping & Opportunity Assessment

6.    New Zealand Countertop Water Purifiers Market Outlook

6.1.  Market Size & Forecast

6.1.1.     By Value & Volume

6.2.  Market Share & Forecast

6.2.1.     By End Use Market Share Analysis

6.2.2.     By Distribution Channel Market Share Analysis

6.3.  Pricing Analysis (Best Selling SKUs)

7.    New Zealand Floor Standing Water Purifiers Market Outlook

7.1.  Market Size & Forecast

7.1.1.     By Value & Volume

7.2.  Market Share & Forecast

7.2.1.     By End Use Market Share Analysis

7.2.2.     By Distribution Channel Market Share Analysis

7.3.  Pricing Analysis (Best Selling SKUs)

8.    New Zealand Under Sink Water Purifiers Market Outlook

8.1.  Market Size & Forecast

8.1.1.     By Value & Volume

8.2.  Market Share & Forecast

8.2.1.     By End Use Market Share Analysis

8.2.2.     By Distribution Channel Market Share Analysis

8.3.  Pricing Analysis (Best Selling SKUs)

9.    New Zealand Faucet Mount Water Purifiers Market Outlook

9.1.  Market Size & Forecast

9.1.1.     By Value & Volume

9.2.  Market Share & Forecast

9.2.1.     By End Use Market Share Analysis

9.2.2.     By Distribution Channel Market Share Analysis

9.3.  Pricing Analysis (Best Selling SKUs)

10.  Market Dynamics

10.1.              Drivers

10.1.1.  Rising Health Consciousness Among Consumers

10.1.2.  Increasing Water Pollution Level

10.1.3.  Government Initiatives

10.2.              Challenges

10.2.1.  Fierce Competition

10.2.2.  High Replacement Costs of Filters

11.  Impact of COVID-19 on New Zealand Water Purifiers Market

11.1.              Impact Assessment Model       

11.1.1.  Key Segments Impacted

11.1.2.  Key Regions Impacted

11.1.3.  Key Sales Channel Impacted

12.  Market Trends & Developments

12.1.              Increasing Demand for Smart Water Purifiers

12.2.              Rising Prevalence of Waterborne Diseases

12.3.              Growing Marketing Campaigns by Companies

12.4.              Rising Demand from Online Channels

12.5.              Rising Industrial Development

13.  Import & Export Analysis

13.1.              Top 5 Exporting Countries

13.1.1.  By Value

13.2.              Top 5 Importing Countries

13.2.1.  By Value

14.  Porter’s Five Forces Model

14.1.              Competitive Rivalry

14.2.              Bargaining Power of Buyers

14.3.              Bargaining Power of Suppliers

14.4.              Threat of New Entrants

14.5.              Threat of Substitutes

15.  SWOT Analysis

15.1.              Strengths

15.2.              Weaknesses

15.3.              Opportunities

15.4.              Threats

16.  Policy & Regulatory Landscape

17.  New Zealand Economic Profile

18.  Competitive Landscape

18.1.              Company Profiles

18.1.1.  Amway New Zealand  

18.1.1.1.      Company Details

18.1.1.2.      Product & Services

18.1.1.3.      Financials (As Reported)

18.1.1.4.      Key Market Focus & Geographical Presence

18.1.1.5.      Recent Developments

18.1.1.6.      Key Management Personnel

18.1.2.  Brita GmbH

18.1.2.1.      Company Details

18.1.2.2.      Product & Services

18.1.2.3.      Financials (As Reported)

18.1.2.4.      Key Market Focus & Geographical Presence

18.1.2.5.      Recent Developments

18.1.2.6.      Key Management Personnel

18.1.3.  Mountain Fresh Limited

18.1.3.1.      Company Details

18.1.3.2.      Product & Services

18.1.3.3.      Financials (As Reported)

18.1.3.4.      Key Market Focus & Geographical Presence

18.1.3.5.      Recent Developments

18.1.3.6.      Key Management Personnel

18.1.4.  Breville New Zealand

18.1.4.1.      Company Details

18.1.4.2.      Product & Services

18.1.4.3.      Financials (As Reported)

18.1.4.4.      Key Market Focus & Geographical Presence

18.1.4.5.      Recent Developments

18.1.4.6.      Key Management Personnel

18.1.5.  Aqua Filter New Zealand

18.1.5.1.      Company Details

18.1.5.2.      Product & Services

18.1.5.3.      Financials (As Reported)

18.1.5.4.      Key Market Focus & Geographical Presence

18.1.5.5.      Recent Developments

18.1.5.6.      Key Management Personnel

18.1.6.  Wellington Water Filters Ltd

18.1.6.1.      Company Details

18.1.6.2.      Product & Services

18.1.6.3.      Financials (As Reported)

18.1.6.4.      Key Market Focus & Geographical Presence

18.1.6.5.      Recent Developments

18.1.6.6.      Key Management Personnel

18.1.7.  Philips New Zealand Commercial Limited

18.1.7.1.      Company Details

18.1.7.2.      Product & Services

18.1.7.3.      Financials (As Reported)

18.1.7.4.      Key Market Focus & Geographical Presence

18.1.7.5.      Recent Developments

18.1.7.6.      Key Management Personnel

18.1.8.  Cuckoonz Ltd.

18.1.8.1.      Company Details

18.1.8.2.      Product & Services

18.1.8.3.      Financials (As Reported)

18.1.8.4.      Key Market Focus & Geographical Presence

18.1.8.5.      Recent Developments

18.1.8.6.      Key Management Personnel

18.1.9.  Sheffield Appliance

18.1.9.1.      Company Details

18.1.9.2.      Product & Services

18.1.9.3.      Financials (As Reported)

18.1.9.4.      Key Market Focus & Geographical Presence

18.1.9.5.      Recent Developments

18.1.9.6.      Key Management Personnel

18.1.10.  Pure Hydration Limited

18.1.10.1.    Company Details

18.1.10.2.    Product & Services

18.1.10.3.    Financials (As Reported)

18.1.10.4.    Key Market Focus & Geographical Presence

18.1.10.5.    Recent Developments

18.1.10.6.    Key Management Personnel

19.  Strategic Recommendations/Action Plan

19.1.              Key Focus Areas

19.2.              Target Regions

19.3.              Target Type

19.4.              Target Distribution Channel

 (Note: The companies list can be customized based on the client requirements.)

Figures and Tables

Frequently asked questions

Frequently asked questions

Water purifiers are devices that enable contaminated water to be safe for drinking by removing biological contaminants, suspended solids, pollutants, environmentally hazardous chemicals, bacteria, fungi, and other such impurities.

For water, reverse osmosis systems are among the best. The 4-stage Reverse Osmosis system is a design that assists in removing the highest number of impurities from water.

Boiling has no effect on the TDS of water. Because they don't evaporate, harmful metals in water can remain in drinking water, making it unfit for consumption. Only using an RO purifier can successfully remove TDS.

Amway of New Zealand, Brita GmbH, Mountain Fresh Limited, Cuckoonz Ltd., Breville New Zealand, Philips New Zealand Commercial Limited, Aqua Filter New Zealand, Wellington Water Filters Ltd, Sheffield Appliance, Pure Hydration Limited , are some of the top companies offering best water purifiers to consumers.

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