The global makeup remover market was valued at over $ 1.8 billion in 2018 is anticipated to grow at a CAGR of over 8%, during the forecast period owing to large application of makeup with increasing number of working population and rise in disposable income. Makeup products contain harmful chemicals which may lead to acne, blackheads, blemishes and redness which can be reduced by using the makeup remover. It also helps in eliminating the dead skin by removing impurities, which in turn, tones and moisturizes the skin, thus aiding the growth of global makeup remover market. Digitalization coupled with e-commerce penetration would further spur the growth of global makeup remover market. Different types of cosmetic products are available for different skin types, thereby manufacturers are developing makeup removers suitable for different kind of users.

Based on type, the makeup remover market is segmented into clothes and towelettes, liquids, pads, cleansers and others. Clothes and towelettes is the leading segment in global makeup remover market as they are effective in cleaning thick and heavy makeup. Regionally, global makeup remover market is categorized into North America, South America, Europe, Asia-Pacific and Middle East & Africa. Among these regions, Europe is expected to have the largest market share in the makeup remover market in the coming years owing to growing demand for several personal care and cosmetic products in countries such as Germany, United Kingdom and France.

Market players in the global makeup remover market are L’Oréal Group, Johnsons & Johnsons, Estée Lauder Companies Inc, Bobbi Brown Professional Cosmetics, Inc., Avon Products Inc., Bare Escentuals, Inc., Urban Decay Cosmetics, Revlon Group, Kimberly-Clark Corporation and Shiseido Company, Inc. Major companies are developing advanced technologies and launching new products in order to stay competitive in the market. Other competitive strategies include mergers & acquisitions and new product developments. To reduce the side-effects of makeup many players in the cosmetic domain are making use of low chemical makeup removers.

Years considered for this report:

Historical Years: 2014-2017

Base Year: 2018

Estimated Year: 2019

Forecast Period: 2020–2024

Objective of the Study:

  • To analyze and forecast the market size of global makeup remover market.
  • To forecast global makeup remover market based on product type, distribution channel and regional distribution.
  • To identify drivers and challenges for global makeup remover market.
  • To examine competitive developments such as expansions, new product launches, mergers & acquisitions, etc., in global makeup remover market.
  • To conduct the pricing analysis for global makeup remover market.
  • To identify and analyze the profile of leading players operating in the global makeup remover market.


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TechSci Research performed both primary as well as exhaustive secondary research for this study. Initially, TechSci Research sourced a list of makeup remover manufacturers across the globe. Subsequently, techsci research conducted primary research surveys with the identified companies. While interviewing, the respondents were also enquired about their competitors. Through this technique, TechSci Research could include the suppliers which could not be identified due to the limitations of secondary research. TechSci Research analyzed the product types, application types and presence of all major makeup remover manufacturers across the globe.

TechSci Research calculated global makeup remover market size by using a bottom-up approach, where data for various end user industries and its application across various product types were recorded and forecast for the future years. TechSci Research sourced these values from the industry experts and company representatives and externally validated through analyzing historical data of these product types and applications for getting an appropriate, overall market size. Various secondary sources such as company website, news articles, press releases, company annual reports, investor presentations and financial reports were also studied by TechSci Research.


Key Target Audience:

  • Makeup remover manufacturers
  • Makeup remover suppliers and distributors
  • Government bodies such as regulating authorities and policy makers
  • Industry associations
  • Organizations, forums and alliances related to Makeup remover market
  • Market research and consulting firms

The study is useful in providing answers to several critical questions that are important for the industry stakeholders such as product manufacturers and partners, end users etc., besides allowing them in strategizing investments and capitalizing on market opportunities.

Report Scope:

In this report, global makeup remover market has been segmented into following categories, in addition to the industry trends which have also been detailed below:

  •   Market, By Product Type:
    • Clothes and Towelettes
    • Liquids
    • Pads
    • Cleansers
    • Others  
  • Market, By Distribution Channel:
    • Store based
    • Non-Store based
  • Market, By Region:
    • Asia-Pacific
      • China
      • India 
      • Japan
      • South Korea
      • Australia
    • Europe
      • France
      • Germany
      • United Kingdom
      • Italy
      • Spain
    • North America
      • United States
      • Mexico
      • Canada
    • South America
      • Brazil
      • Argentina
      • Colombia
    • Middle East & Africa
      • South Africa
      • Saudi Arabia
      • UAE

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in global makeup remover market.

Available Customizations:

With the given market data, TechSci Research offers customizations according to a company’s specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of additional market players (up to five).

Profit Margin Analysis

  • Profit margin analysis in case of direct and indirect sales channel.
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1.    Product Overview

2.    Research Methodology

3.    Executive Summary

4.    Voice of Customer

5.    Global Makeup Remover Market Outlook

5.1.  Market Size & Forecast

5.1.1.     By Value

5.2.  Market Share & Forecast

5.2.1.     By Product Type (Clothes and Towelettes, Liquids, Pads, Cleansers and Others)

5.2.2.     By Distribution Channel (Store based, and Non-store based)

5.2.3.     By Company (2018)

5.3.  Market Attractiveness Index

6.    North America Makeup Remover Market Outlook

6.1.  Market Size & Forecast          

6.1.1.     By Value

6.2.  Market Share & Forecast

6.2.1.     By Product Type

6.2.2.     By Distribution Channel

6.2.3.     By Country (United States; Canada; Mexico and Rest of North America)

6.3.  North America: Country Analysis

6.3.1.     United States Makeup Remover Market Outlook

6.3.1.1.         Market Size & Forecast

6.3.1.1.1.             By Value

6.3.1.2.         Market Share & Forecast

6.3.1.2.1.             By Product Type

6.3.1.2.2.             By Distribution Channel

6.3.2.     Canada Makeup Remover Market Outlook

6.3.2.1.         Market Size & Forecast

6.3.2.1.1.             By Value

6.3.2.2.         Market Share & Forecast

6.3.2.2.1.             By Product Type

6.3.2.2.2.             By Distribution Channel

6.3.3.     Mexico Makeup Remover Market Outlook

6.3.3.1.         Market Size & Forecast

6.3.3.1.1.             By Value

6.3.3.2.         Market Share & Forecast

6.3.3.2.1.             By Product Type

6.3.3.2.2.             By Distribution Channel

7.    Europe Makeup Remover Market Outlook

7.1.  Market Size & Forecast          

7.1.1.     By Value

7.2.  Market Share & Forecast

7.2.1.     By Product Type

7.2.2.     By Distribution Channel

7.2.3.     By Country (France; Germany; UK; Italy; Spain and Rest of Europe)

7.3.  Europe: Country Analysis

7.3.1.     France Makeup Remover Market Outlook

7.3.1.1.         Market Size & Forecast

7.3.1.1.1.             By Value

7.3.1.2.         Market Share & Forecast

7.3.1.2.1.             By Product Type

7.3.1.2.2.             By Distribution Channel

7.3.2.     Germany Makeup Remover Market Outlook

7.3.2.1.         Market Size & Forecast

7.3.2.1.1.             By Value

7.3.2.2.         Market Share & Forecast

7.3.2.2.1.             By Product Type

7.3.2.2.2.             By Distribution Channel

7.3.3.     United Kingdom Makeup Remover Market Outlook

7.3.3.1.         Market Size & Forecast

7.3.3.1.1.             By Value

7.3.3.2.         Market Share & Forecast

7.3.3.2.1.             By Product Type

7.3.3.2.2.             By Distribution Channel

7.3.4.     Italy Makeup Remover Market Outlook

7.3.4.1.         Market Size & Forecast

7.3.4.1.1.             By Value

7.3.4.2.         Market Share & Forecast

7.3.4.2.1.             By Product Type

7.3.4.2.2.             By Distribution Channel

7.3.5.     Spain Makeup Remover Market Outlook

7.3.5.1.         Market Size & Forecast

7.3.5.1.1.             By Value

7.3.5.2.         Market Share & Forecast

7.3.5.2.1.             By Product Type

7.3.5.2.2.             By Distribution Channel

8.    Asia-Pacific Makeup Remover Market Outlook

8.1.  Market Size & Forecast          

8.1.1.     By Value

8.2.  Market Share & Forecast

8.2.1.     By Product Type

8.2.2.     By Distribution Channel

8.2.3.     By Country (China; India; Japan; South Korea; Australia; and Rest of Asia Pacific)

8.3.  Asia-Pacific: Country Analysis

8.3.1.     China Makeup Remover Market Outlook

8.3.1.1.         Market Size & Forecast

8.3.1.1.1.             By Value

8.3.1.2.         Market Share & Forecast

8.3.1.2.1.             By Product Type

8.3.1.2.2.             By Distribution Channel

8.3.2.     India Makeup Remover Market Outlook

8.3.2.1.         Market Size & Forecast

8.3.2.1.1.             By Value

8.3.2.2.         Market Share & Forecast

8.3.2.2.1.             By Product Type

8.3.2.2.2.             By Distribution Channel

8.3.3.     Japan Makeup Remover Market Outlook

8.3.3.1.         Market Size & Forecast

8.3.3.1.1.             By Value

8.3.3.2.         Market Share & Forecast

8.3.3.2.1.             By Product Type

8.3.3.2.2.             By Distribution Channel

8.3.4.     South Korea Makeup Remover Market Outlook

8.3.4.1.         Market Size & Forecast

8.3.4.1.1.             By Value

8.3.4.2.         Market Share & Forecast

8.3.4.2.1.             By Product Type

8.3.4.2.2.             By Distribution Channel

8.3.5.     Australia Makeup Remover Market Outlook

8.3.5.1.         Market Size & Forecast

8.3.5.1.1.             By Value

8.3.5.2.         Market Share & Forecast

8.3.5.2.1.             By Product Type

8.3.5.2.2.             By Distribution Channel

9.    Middle East and Africa Makeup Remover Market Outlook

9.1.  Market Size & Forecast          

9.1.1.     By Value

9.2.  Market Share & Forecast

9.2.1.     By Product Type

9.2.2.     By Distribution Channel

9.2.3.     By Country (UAE; Saudi Arabia; South Africa and Rest of Middle East & Africa)

9.3.  MEA: Country Analysis

9.3.1.     South Africa Makeup Remover Market Outlook

9.3.1.1.         Market Size & Forecast

9.3.1.1.1.             By Value

9.3.1.2.         Market Share & Forecast

9.3.1.2.1.             By Product Type

9.3.1.2.2.             By Distribution Channel

9.3.2.     Saudi Arabia Makeup Remover Market Outlook

9.3.2.1.         Market Size & Forecast

9.3.2.1.1.             By Value

9.3.2.2.         Market Share & Forecast

9.3.2.2.1.             By Product Type

9.3.2.2.2.             By Distribution Channel

9.3.3.     UAE Makeup Remover Market Outlook

9.3.3.1.         Market Size & Forecast

9.3.3.1.1.             By Value

9.3.3.2.         Market Share & Forecast

9.3.3.2.1.             By Product Type

9.3.3.2.2.             By Distribution Channel

10.  South America Makeup Remover Market Outlook

10.1.              Market Size & Forecast

10.1.1.  By Value

10.2.              Market Share & Forecast

10.2.1.  By Product Type

10.2.2.  By Distribution Channel

10.2.3.  By Country (Brazil; Argentina; Colombia; and Rest of South America)

10.3.              South America: Country Analysis

10.3.1.  Brazil Makeup Remover Market Outlook

10.3.1.1.      Market Size & Forecast

10.3.1.1.1.           By Value

10.3.1.2.      Market Share & Forecast

10.3.1.2.1.           By Product Type

10.3.1.2.2.           By Distribution Channel

10.3.2.  Argentina Makeup Remover Market Outlook

10.3.2.1.      Market Size & Forecast

10.3.2.1.1.           By Value

10.3.2.2.      Market Share & Forecast

10.3.2.2.1.           By Product Type

10.3.2.2.2.           By Distribution Channel

10.3.3.  Colombia Makeup Remover Market Outlook

10.3.3.1.      Market Size & Forecast

10.3.3.1.1.           By Value

10.3.3.2.      Market Share & Forecast

10.3.3.2.1.           By Product Type

10.3.3.2.2.           By Distribution Channel

11.  Market Dynamics

11.1.              Drivers

11.2.              Challenges

12.  Market Trends & Developments

13.  Competitive Landscape

13.1.              Competition Outlook

13.2.              Company Profiles

13.2.1.  Company Details

13.2.2.  Financials (As reported)

13.2.3.  Key Market Focus and Geographical Presence

13.2.4.  Pricing of Target Products

13.2.5.  Market positioning

13.3.              Global Players Profiled (Leading Companies)

13.3.1.  L’Oréal Group

13.3.2.  Johnsons & Johnsons

13.3.3.  Estée Lauder Companies Inc

13.3.4.  Bobbi Brown Professional Cosmetics, Inc.

13.3.5.  Avon Products Inc.

13.3.6.  Bare Escentuals, Inc.

13.3.7.  Urban Decay Cosmetics

13.3.8.  Revlon Group

13.3.9.  Kimberly-Clark Corporation

13.3.10.                Shiseido Company

14.  Strategic Recommendations

 (Note: The companies list can be customized based on the client requirements.)

In case you don’t find what you are looking for, please get in touch with our custom research team at sales@techsciresearch.com