Laptop Carry Case Market By Product (Backpack, Messenger Bag, Sleeves, Briefcase, Rollers), By Application (Casual User, Business User), By Sales Channel (Supermarket/Hypermarket, Multi-Branded Stores, Exclusive Stores, Online, Others), By Region, By Competition Forecast & Opportunities, 2021-2031F

Forecast Period	2027-2031
Market Size (2025)	USD 2.56 Billion
CAGR (2026-2031)	6.94%
Fastest Growing Segment	Backpack
Largest Market	North America
Market Size (2031)	USD 3.83 Billion

Market Overview

The Global Laptop Carry Case Market will grow from USD 2.56 Billion in 2025 to USD 3.83 Billion by 2031 at a 6.94% CAGR. Laptop carry cases are specialized protective accessories designed to secure portable computers during transit, encompassing formats such as sleeves, backpacks, and messenger bags constructed from durable materials like nylon or leather. The primary drivers fueling market growth include the widespread adoption of hybrid work models which necessitate frequent equipment transport between locations and the resurgence of global business travel following a period of stagnation. Additionally, the educational sector's permanent shift toward digital learning environments continues to expand the user base, creating a fundamental reliance on protective gear that is distinct from temporary stylistic preferences or seasonal fashion trends.

Despite these positive indicators, the market faces a significant challenge regarding the volatility of raw material costs which can compress profit margins for manufacturers and lead to pricing instability. This fluctuation often forces companies to absorb costs or increase prices, potentially dampening consumer demand in price-sensitive segments. However, sustained hardware acquisition remains a critical stabilizer for this accessory market. According to the Consumer Technology Association, in 2024, 53 million laptops were forecast to ship to the U.S. market, representing a 4% increase over the previous year. This data underscores the enduring hardware cycle that directly underpins the demand for protective carrying solutions.

Key Market Drivers

The resurgence of business travel and global workforce mobility has emerged as a primary catalyst for the laptop carry case market. As corporate engagements resume, there is a renewed necessity for travel-centric accessories like rolling totes and checkpoint-friendly backpacks. This mobility is underpinned by the sheer volume of hardware requiring transport; according to CRN, February 2024, global PC shipments were forecast to reach 250.4 million units for the year, creating a substantial base of devices needing protection. The recovery's scale is evident in spending trajectories. According to the Global Business Travel Association, July 2024, in the '2024 Business Travel Index Outlook', global business travel spending was projected to reach $1.48 trillion by the end of the year, underscoring the robust economic activity driving accessory procurement.

Simultaneously, the rising consumer preference for eco-friendly and sustainable materials is reshaping manufacturing standards. Users are increasingly rejecting virgin synthetics in favor of cases constructed from recycled polyethylene terephthalate (rPET), compelling brands to overhaul supply chains. This shift is a significant commercial imperative rather than a niche trend. According to Samsonite International, April 2024, in the 'Environmental, Social and Governance Report 2023', approximately 34% of the company's net sales were generated from products incorporating recycled materials. This demand forces competitors to adopt circular design principles, ensuring that protective gear aligns with the broader environmental values of modern consumers.

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Key Market Challenges

The volatility of raw material costs stands as a substantial barrier hampering the expansion of the Global Laptop Carry Case Market. Manufacturers depend heavily on petroleum-based synthetics like nylon and polyester, as well as natural leather, all of which are subject to unpredictable price fluctuations driven by global supply chain instability. When input costs rise sharply, manufacturers struggle to maintain consistent production planning and are forced to absorb these expenses, which directly compresses profit margins. To remain viable, companies frequently transfer these costs to the consumer, resulting in pricing instability that disrupts established retail strategies.

This upward pricing pressure restricts market growth by reducing accessibility for price-sensitive consumer segments. As the final retail price of sleeves and backpacks increases, budget-constrained buyers, such as students and entry-level employees, often defer purchases or settle for lower-quality alternatives, thereby reducing overall sales volume. The extent of this pressure is highlighted by recent industry metrics. According to the Advanced Textiles Association, in 2024, 41% of textile businesses reported encountering material price increases of 10% or more. This sustained financial strain compels manufacturers to prioritize margin preservation over volume growth, effectively stalling the broader adoption of protective accessories.

Key Market Trends

The integration of smart technology and IoT features is fundamentally altering the value proposition of laptop carry cases, transforming them from passive storage vessels into active security companions. As portable hardware becomes increasingly expensive and essential for hybrid work, consumers are demanding accessories that offer enhanced protection against theft and loss. This trend is characterized by the embedding of location tracking modules, battery packs, and RFID-blocking compartments directly into the chassis of the bag. According to AppleInsider, January 2025, in the article 'Hyper & Targus have many new cables, bags, & more for Apple users at CES', this demand for intelligent utility was solidified with the launch of the HyperPack series, which features integrated location tracking compatible with Apple Find My and entered the market at a price point of $109.99. This integration addresses the critical security concerns of modern professionals who require real-time monitoring of their devices during transit.

Simultaneously, the market is witnessing a significant expansion of fashion-forward and designer collaborations, driven by the desire for "workleisure" aesthetics that blend professional functionality with high-end style. Executives and mobile workers are increasingly rejecting utilitarian, bulky designs in favor of sophisticated silhouettes that complement formal business attire and social settings. This shift has compelled manufacturers to utilize premium fabrics and minimalist exteriors, positioning these carry cases as luxury lifestyle accessories rather than mere office supplies. This premiumization strategy is evident in recent product launches targeting the executive segment. According to Wifi Hifi Magazine, January 2025, in the article 'CES 2025: Targus, Hyper Debut New Computing Accessories', the industry's pivot toward high-fashion engineering was highlighted by the introduction of the HeritageLuxe executive backpack, which commands a retail price of $284.99. This pricing strategy reflects a growing consumer willingness to invest in carry cases that serve as status symbols while retaining protective capabilities.

Segmental Insights

The backpack segment emerges as the fastest-growing category within the global laptop carry case market, driven by evolving consumer preferences for ergonomic comfort and functional versatility. Professionals and students increasingly prioritize designs that distribute weight evenly across the shoulders, thereby reducing physical strain often associated with traditional messenger bags. This growth is further accelerated by the rising demand for hands-free mobility during daily commutes and corporate travel. Consequently, manufacturers are focusing on multi-compartment backpacks that accommodate electronic devices alongside personal essentials to address the practical requirements of a mobile workforce.

Regional Insights

North America holds a leading position in the Global Laptop Carry Case Market, primarily driven by high laptop penetration rates across business and educational sectors. The region’s extensive mobile workforce and prevalent remote work models create sustained demand for durable, ergonomic protective solutions. Additionally, strong consumer purchasing power facilitates the adoption of premium cases featuring weather resistance and anti-theft technology. Extensive retail infrastructure and the presence of major manufacturers further reinforce this dominance, ensuring consistent product availability and innovation to meet evolving professional requirements.

Recent Developments

• In October 2024, Tumi partnered with the lifestyle brand Kith to launch a limited-edition collection of premium travel bags and accessories. The collaboration merges Tumi’s signature 19 Degree aluminum design language with Kith’s distinct aesthetic, featuring a range of products including rolling trunks and international carry-on cases. While focusing on high-end travel needs, the collection includes versatile carrying solutions that cater to the luxury segment of the market. The Creative Director at Tumi noted that the partnership leverages the shared values of both brands, delivering products that combine specialized functionality with a sophisticated, fashion-forward design.
• In August 2024, Peak Design announced the release of the Coyote X-Pac Collection, introducing a sustainable and durable new fabric option to its range of photography and everyday carry bags. The collection utilizes X-Pac VX-21 Ocean Edition material, a multi-layer laminated fabric constructed from 100% recycled fishing nets, which provides enhanced weather resistance and durability. The launch made this material available across several of the company’s key products, including their travel and everyday backpacks. The company stated that this initiative represents a significant step in their sustainability efforts by integrating third-party recycled shell materials into their premium bag lines.
• In March 2024, Thule introduced the second generation of its popular Subterra luggage and bag series, known as the Subterra 2 collection. The updated lineup includes a variety of laptop-compatible carry options, such as backpacks, totes, and a specialized laptop attaché, all manufactured with bluesign-approved materials. The company designed these products with adaptable interiors, featuring removable compression panels and fold-flat dividers to optimize organization for business professionals. This launch aims to provide versatile, durable carrying solutions that transition seamlessly between daily commutes and extended travel.
• In January 2024, Targus expanded its portfolio of eco-friendly carrying solutions by launching the Coastline EcoSmart Collection at a major technology trade show. This new product line features laptop backpacks and briefcases constructed primarily from recycled polyethylene terephthalate (PET) and polyester derived from certified ocean-bound plastic. The collection is designed to accommodate laptops up to 16 inches and incorporates ergonomic features alongside dedicated protection compartments. A Vice President at Targus highlighted that this release reinforces the company's commitment to sustainability, building on their initiative that has diverted millions of plastic bottles from landfills.

Key Market Players

• Samsonite International S.A.
• Targus Technologies Private Limited
• ACCO Brands
• Wenger S.A.
• ASUSTeK Computer Inc.
• Fabrique LTD
• Thule Group
• Sanwa Supply Inc.
• Lenovo Group Limited
• Belkin International, Inc.

By Product	By Application	By Sales Channel	By Region
Backpack Messenger Bag Sleeves Briefcase Rollers	Casual User Business User	Supermarket/Hypermarket Multi-Branded Stores Exclusive Stores Online Others	North America Europe Asia Pacific South America Middle East & Africa

Report Scope:

In this report, the Global Laptop Carry Case Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

• Laptop Carry Case Market, By Product:

• Backpack
• Messenger Bag
• Sleeves
• Briefcase
• Rollers

• Laptop Carry Case Market, By Application:

• Casual User
• Business User

• Laptop Carry Case Market, By Sales Channel:

• Supermarket/Hypermarket
• Multi-Branded Stores
• Exclusive Stores
• Online
• Others

• Laptop Carry Case Market, By Region:

• North America
• United States
• Canada
• Mexico
• Europe
• France
• United Kingdom
• Italy
• Germany
• Spain
• Asia Pacific
• China
• India
• Japan
• Australia
• South Korea
• South America
• Brazil
• Argentina
• Colombia
• Middle East & Africa
• South Africa
• Saudi Arabia
• UAE