Over the past few years, India has been witnessing a large number of deaths due to rising incidences of digestive, diarrhoeal and cardiovascular diseases. According to a study conducted by Centre for Global Health Research at the University of Toronto and Indian Council of Medical Research (ICMR), around 18.8% of all deaths in 2010 were caused by cardiovascular diseases alone. This is consequently, resulting into increasing health concerns and rising inclination towards probiotic products among Indian consumers which is in turn resulting into increasing demand for probiotic products in India. Consequently, India is poised to offer immense opportunities to both domestic as well as international players operating in the probiotics market in the country. Other factors driving the growth of probiotic products in the country include rising trend for fortified food and growing incidences of lifestyle oriented diseases such as diabetes. Besides probiotic products for humans, probiotic animal feeds are also becoming very popular among Indian farmers to feed their cattle. 

According to “India Probiotic Market Forecast & Opportunities, 2019”, India’s probiotic market is projected to grow at a CAGR of around 19% till 2019. The market has been segmented into Probiotic functional food and beverages; Probiotic drugs and dietary supplements; and Probiotic animal feed. Of these segments, tremendous growth is expected in Probiotic drugs and dietary supplements and Probiotic animal feed segment. Major companies engaged in offering probiotic food products in the Indian market includes Mother Dairy, Amul, Danone Yakult, Nestle, Tablets India, Dr Reddy Laboratories, Unique Biotech, Zeus Biotech, etc. Mother Dairy has the dominant position in the Indian probiotic functional food and beverage market, followed by Amul. Tablets India, on the other hand, has established itself as a major brand in Probiotic drug and dietary supplement market. “India Probiotic Market Opportunities & Forecast, 2019” elaborates the following aspects related to Probiotic market in India:

  • India Probiotic Market Size, Share & Forecast
  • Segmental Analysis – Probiotic Functional Food and Beverages, Probiotic Drugs and Dietary Supplements, Probiotic Animal Feed
  • Policy & Regulatory Landscape
  • Changing Market Trends & Emerging Opportunities
  • Competitive Landscape & Strategic Recommendations
Why You Should Buy This Report?
  • To gain an in-depth understanding of Probiotic market in India
  • To identify the on-going trends and anticipated growth in the coming years
  • To help industry consultants, distributors and dealers align their market-centric strategies
  • To obtain research based business decisions and add weight to presentations and marketing material
  • To gain competitive knowledge of leading players
  • To avail 10% customization in the report without any extra charges and get research data or trends added in the report as per the buyer’s specific needs     
Report Methodology 

The information contained in this report is based upon both primary and secondary sources. Primary research included interviews with probiotic producers and industry experts. Secondary research included an exhaustive search of relevant publications like company annual reports, financial reports, and proprietary databases.

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1.    Research Methodology

2.     Analyst View

3.     Global Probiotic Market Overview

4.     India Nutraceuticals Market Overview

5.     India Probiotic Market Outlook

5.1.   Market Size & Forecast

5.1.1. By Value

5.2.   Market Share & Forecast

5.2.1. By Type

5.2.2. By Company

5.2.3. By Region

5.2.4. By Age

5.2.5. By Point of Sale

6.     India Probiotic Functional Food & Beverage Market Outlook

6.1.   Market Size & Forecast

6.1.1. By Value

6.1.2. By Volume

6.2.   Market Share & Forecast

6.2.1. By Region

6.2.2. By Company

6.3.   Price Point Analysis

6.4.   Competition Outlook

7.     India Probiotic Drugs & Dietary Supplements Market Outlook

7.1.   Market Size & Forecast

7.1.1. By Value

7.1.2. By Volume

7.2.   Market Share & Forecast

7.2.1. By Region

7.2.2. By Company

7.3.   Price Point Analysis

7.4.   Competition Outlook

8.     India Probiotic Animal Feed Market Outlook

8.1.   Market Size & Forecast

8.1.1. By Value

8.1.2. By Volume

8.2.   Market Share & Forecast

8.2.1. By Region

8.3.   Price Point Analysis

8.4.   Competition Outlook

9.     Import & Export Analysis

10.  Supply Chain Analysis

11.  Market Dynamics

11.1. Drivers

11.2. Challenges

12.  Market Trends

12.1. Fortified Foods

12.2. Encapsulation

12.3. Marketing Initiatives

12.4. Entry of Foreign Players

12.5. Increasing Poultry Business

12.6. Probiotic Cultures

13.  Policy & Regulatory Landscape

14.  India Economic Profile

15.  Comparative Landscape

16.  Company Profiles

16.1.     Mother Dairy

16.2.     Amul India

16.3.     Yakult Danone India (P) Ltd.

16.4.     Nestle India Ltd.

16.5.     USV India

16.6.     Tablets India Ltd.

16.7.     Polchem Hygiene Laboratories (P) Ltd.

16.8.     Karnataka Milk Federation

16.9.     Unique Biotech Ltd.

16.10.  Dr. Reddy’s Laboratories Ltd.

17.  Strategic Recommendations

18.  Annexure

18.1.     Sample Questionnaire

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  • List of Figures

     

    Figure 1: Global Probiotics Market Size, By Value, 2009-2019F (USD Billion)

    Figure 2: lndia Nutraceuticals Market Size, By Value, 2009-2019F (USD Billion)

    Figure 3: India Probiotics Market Size, By Value, 2009-2019F (USD Million)

    Figure 4: People Suffering from Lifestyle Oriented Diseases in India, By Gender, 2012

    Figure 5: Diabetic Population in Major Countries, 2013 (Million)

    Figure 6: India Probiotic Market Share, By Food Type, By Value, 2013

    Figure 7: India Probiotic Market Share, By Food Type, By Value, 2019F

    Figure 8: India Probiotics Market Share, By Company, By Value, 2013

    Figure 9: India Probiotics Market Share, By Company, By Value, 2019F

    Figure 10: India Probiotic Market Share, By Region, By Volume, 2013 & 2019F

    Figure 11: India Probiotic Market Share, By Age Group, By Volume, 2013

    Figure 12: India Probiotic Market Share, By Age Group, By Volume, 2019F

    Figure 13: India Probiotic Market Share, By Point of Sale, By Volume, 2013

    Figure 14: India Probiotic Market Share, By Point of Sale, By Volume, 2019F

    Figure 15: Number of Supermarkets in India, 2005 & 2011

    Figure 16: Internet Users in India, 2010-2014 (Million)

    Figure 17: India Retail e-commerce Sales, By Value, 2012 -2015F (USD Billion)

    Figure 18: India Probiotic Functional Food & Beverage Market Size, By Value, 2009-2019F (USD  Million)

    Figure 19: India Probiotic Functional Food & Beverage Market Size, By Volume, 2009-2019F (Metric Tons)

    Figure 20: India Probiotic Functional Food & Beverage Market Share, By Region, By Volume, 2013 & 2019F

    Figure 21: India Probiotic Functional Food & Beverage Market Share, By Company, By Value, 2013

    Figure 22: India Probiotic Functional Food & Beverage Market Share, By Company, By Value, 2019F

    Figure 23: India Probiotic Drugs and Dietary Supplement Market Size, By Value, 2009-2019F (USD Million)

    Figure 24: India Probiotic Drugs and Dietary Supplement OTC Sales, 2009-2011 (USD Million)

    Figure 25: India Probiotic Drugs and Dietary Supplement OTC Sales, By Type 2009-2011 (USD Million)

    Figure 26: India Probiotic Drug and Dietary Supplement Market Size, By Volume, 2009-2019F (Million Tablets)

    Figure 27: India Probiotic Drug & Dietary Supplement Market Share, By Region, By Volume, 2013 & 2019F

    Figure 28: India Probiotic Drugs & Dietary Supplement Market Share, By Type, By Value, 2013

    Figure 29: India Probiotic Drugs & Dietary Supplement Market Share, By Type, By Value, 2019F

    Figure 30: India Probiotic Animal Feed Market Size, By Value, 2009-2019F (USD Million)

    Figure 31: India Probiotic Animal Feed Market Size, By Volume, 2009-2019F (Million Tons)

    Figure 32: India Probiotic Animal Feed Market Share, By Region, By Volume, 2013 & 2019F

    Figure 33: India Probiotic Import Value, 2009 – 2013 (USD Million)

    Figure 34: India Probiotic Import Volume, 2009 – 2013 (Tons)

    Figure 35: India Probiotic Products Import Share, By Country, By Value, 2013-14

    Figure 36: India Probiotic Products Import Share, By Country, By Volume, 2013-14

    Figure 37: India Probiotic Export Market Size, By Value, 2009 – 2013 (USD Million)

    Figure 38: India Probiotic Export Market Size, By Volume, 2009 – 2013 (Tons)

    Figure 39: India Probiotic Products Export Share, By Country, By Value, 2013-14

    Figure 40: India Probiotic Products Export Share, By Country, By Volume, 2013-14

    Figure 41: India Probiotic Market Supply Chain

    Figure 42: India Disposable Income, 2010 – 2014 (USD Million)

    Figure 43: India Diabetic Patient Population, 2013 & 2030F (Million)

    Figure 44: India Retail Sales, 2008 – 2016F (USD Billion)

    Figure 45: India Meat Production, By Meat Type, 2009 & 2010 (Thousand Metric Tons)

    Figure 46: India Meat Consumption, By Meat Type, 2009 & 2010 (Thousand Metric Tons)

    Figure 47: Amul Probiotic Share in Total Ice Cream Sales, 2013

    Figure 48: Amul Probiotic Share in Total Yogurt Sales, 2013

     

     

    List of Tables

     

    Table 1: Yakult Revenue Share, By Region, 2013

    Table 2: India Probiotic Functional Food and Beverage, By Company, 2014

    Table 3: Yakult Probiotic Functional Food & Beverage Prices, 2014 (USD per Liter)

    Table 4: Karnataka Milk Federation Probiotic Functional Food & Beverage Prices, 2014 (USD per Liter)

    Table 5: Nestle Probiotic Functional Food & Beverage Prices, 2014 (USD per Kg)

    Table 6: Amul Probiotic Functional Food & Beverage Prices, 2014 (USD per Kg)

    Table 7: Mother Dairy Probiotic Functional Food & Beverage Prices, 2014 (USD per Kg)

    Table 8: India Probiotic Drugs and Dietary Supplements Average Selling Prices, By Company, 2014 (USD per 100 Tablets)

    Table 9: USV India Probiotic Drug and Dietary Supplement Prices, 2014 (USD per 100 Tablets)

    Table 10: Dr. Reddy Laboratories India Probiotic Drug and Dietary Supplement Prices, 2014 (USD per 100 Tablets)

    Table 11: Tablets India Probiotic Drug and Dietary Supplement Prices, 2014 (USD per 100 Tablets)

    Table 12: Unique Biotech Probiotic Drug and Dietary Supplement Prices, 2014 (USD per 100 Tablets)

    Table 13: India Probiotic Animal Feed Average Prices, By Company, 2014 (USD per KG)

    Table 14: Polchem Hygiene Laboratories Probiotic Animal Feed Prices, 2014 (USD per Kg)

    Table 15: Unique Biotech Probiotic Animal Feed Price, 2014 (USD per Kg)

    Table 16: Zeus Biotech Probiotic Drug and Dietary Supplement Prices, 2014 (USD per Kg)

    Table 17: Probiotic Products Offered by Different Companies in India

    Table 18: India Import Duty Structure for Probiotics, 2014

    Table 19: Comparative Chart of Various Probiotic Manufacturers in India