India Packaged Coconut Water Market By Type (Natural & Blended), By Sales Type (Grocery/Convenience Stores, Online & Others), By Packaging Type (Plastic Bottles & Others), By Distribution Channel, Competition Forecast & Opportunities, 2013-2023

India packaged coconut water market stood at $ 9.2 million in 2017 and is projected to grow at a CAGR of 18.4% during 2018-2023 to reach $ 25.4 million by 2023, on the back of increasing health concerns among consumers due to hectic and stressful lifestyle. Surging demand for packaged coconut water can also be attributed to increasing awareness about potential health benefits of drinking coconut water, rising consumer preferences towards natural and healthy drinks over high calorie carbonated drinks, and availability of innovative flavored variants such as lime, mango, litchi, etc. Moreover, increasing personal disposable income, rising young working-class population base, and growing organized retail and e-commerce industry are some of the other factors expected to propel demand for packaged coconut water in India over the next five years.

Years considered for this report:

Historical Years: 2013-2016

Base Year: 2017

Estimated Year: 2018

Forecast Period: 2019–2023

Objective of the Study:

• To analyze and forecast the India packaged coconut water market size.
• To define, classify and forecast the India packaged coconut water market on the basis of type, sales type, packaging type, distribution channel, region and company.
• To analyze and forecast the market share, in terms of value, for packaged coconut water with respect to sales type: Retail Vs. Direct/Institutional.
• To analyze and forecast the market share, in terms of value, for packaged coconut water with respect to packaging type: Plastic Bottles, Tetra Packs and Metal Cans.
• To analyze and forecast the market share, in terms of value, for packaged coconut water with respect to distribution channel: Institutional Sales, Supermarket/Hypermarket, Grocery/Convenience stores, Online and Others.
• To scrutinize the detailed market segmentation and forecast the market size, in terms of value and volume, by segmenting the market into four regions, namely – North, East, West and South.
• To identify drivers and challenges for India packaged coconut water market.
• To examine supply chain along with margins.
• To strategically profile leading players operating in India packaged coconut water market.

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 Some of the major players operating in the India packaged coconut water market include Jain Agro Food Products Private Limited, Pure Tropic, Dabur India Limited, Manpasand Beverages Ltd, Lifetree Agro Foods Private Limited, Nilgai Foods Private Limited, Habhit Wellness Private Limited, Madhura Agro Process Private Limited, Agricoles Naturel Foods Pvt Ltd, Nature’s First India Private Limited, etc.

 TechSci Research performed both primary as well as exhaustive secondary research for this study. Initially, TechSci Research sourced a list of packaged coconut water manufacturers and suppliers in India. Subsequently, TechSci Research conducted primary research surveys with the identified companies. While interviewing, the respondents were also enquired about their competitors. Through this technique, TechSci Research was able to include manufacturers which could not be identified due to the limitations of secondary research. TechSci Research analyzed the product offerings, distribution channels, and regional presence of all major packaged coconut water suppliers across the country.

 TechSci Research calculated the India packaged coconut water market size using a bottom-up approach, where manufacturers’ value shares data for standard types (natural and blended packaged coconut water) was recorded and forecast for the future years was made. TechSci Research sourced these values from industry experts and company representatives and externally validated through analyzing historical sales data of respective manufacturers to arrive at the overall market size. Various secondary sources such as secondary sources directories, databases such as Coconut Development Board, Central Statistical Office of India, Ministry of Statistics & Programme Implementation, FSSAI, National Council of Applied Economic Research (NCAER), Company Annual Reports, World Bank, Industry Magazines, Government databases, News Dailies, Credible Paid Databases, Proprietary Database, white papers and investor presentations were also used by TechSci Research.

Key Target Audience:

• Natural and Blended packaged coconut water manufacturers and suppliers 
• Organizations, forums and alliances related to packaged coconut water
• Government bodies such as regulating authorities and policy makers
• Market research and consulting firms

The study is useful in providing answers to several critical questions that are important for the industry stakeholders such as packaged coconut water manufacturers, distributors and dealers, customers and policy makers. The study would also help them to target the growing segments over the coming years and aid them in taking investment decisions and facilitating their expansion.

Report Scope:

In this report, India packaged coconut water market has been segmented into the following categories in addition to the industry trends which have also been detailed below:

• Market, by Type:
• Natural packaged coconut water
• Blended packaged coconut water
• Market, by Sales Type:
• Retail Sales
• Direct/Institutional Sales
• Market, by Packaging Type:
• Plastic Bottles
• Tetra Packs
• Metal Cans
• Market, by Distribution Channel:
• Supermarket/Hypermarkets
• Grocery/Retail Stores
• Online Channels
• Other Distribution Channels
• Market, by Geography:
• North
• West
• South
• East

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in India packaged coconut water market.

Voice of Customers: Customer Analysis by considering below mentioned parameters- Brand Awareness, Purchase Frequency, Factors Influencing Purchase Decision and Brand Satisfaction Level.

Available Customizations:

With the given market data, TechSci Research offers customizations according to a company’s specific needs. The following customization options are available for the report:

Channel Partner Analysis

• Detailed list of distributors and dealers across all the regions.

Company Information

• Detailed analysis and profiling of additional market players (up to five).