India packaged coconut water market stood at $ 9.2 million in 2017 and is projected to grow at a CAGR of 18.4% during 2018-2023 to reach $ 25.4 million by 2023, on the back of increasing health concerns among consumers due to hectic and stressful lifestyle. Surging demand for packaged coconut water can also be attributed to increasing awareness about potential health benefits of drinking coconut water, rising consumer preferences towards natural and healthy drinks over high calorie carbonated drinks, and availability of innovative flavored variants such as lime, mango, litchi, etc. Moreover, increasing personal disposable income, rising young working-class population base, and growing organized retail and e-commerce industry are some of the other factors expected to propel demand for packaged coconut water in India over the next five years.

Years considered for this report:

Historical Years: 2013-2016

Base Year: 2017

Estimated Year: 2018

Forecast Period: 2019–2023

Objective of the Study:

  • To analyze and forecast the India packaged coconut water market size.
  • To define, classify and forecast the India packaged coconut water market on the basis of type, sales type, packaging type, distribution channel, region and company.
  • To analyze and forecast the market share, in terms of value, for packaged coconut water with respect to sales type: Retail Vs. Direct/Institutional.
  • To analyze and forecast the market share, in terms of value, for packaged coconut water with respect to packaging type: Plastic Bottles, Tetra Packs and Metal Cans.
  • To analyze and forecast the market share, in terms of value, for packaged coconut water with respect to distribution channel: Institutional Sales, Supermarket/Hypermarket, Grocery/Convenience stores, Online and Others.
  • To scrutinize the detailed market segmentation and forecast the market size, in terms of value and volume, by segmenting the market into four regions, namely – North, East, West and South.
  • To identify drivers and challenges for India packaged coconut water market.
  • To examine supply chain along with margins.
  • To strategically profile leading players operating in India packaged coconut water market.


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 Some of the major players operating in the India packaged coconut water market include Jain Agro Food Products Private Limited, Pure Tropic, Dabur India Limited, Manpasand Beverages Ltd, Lifetree Agro Foods Private Limited, Nilgai Foods Private Limited, Habhit Wellness Private Limited, Madhura Agro Process Private Limited, Agricoles Naturel Foods Pvt Ltd, Nature’s First India Private Limited, etc.

 TechSci Research performed both primary as well as exhaustive secondary research for this study. Initially, TechSci Research sourced a list of packaged coconut water manufacturers and suppliers in India. Subsequently, TechSci Research conducted primary research surveys with the identified companies. While interviewing, the respondents were also enquired about their competitors. Through this technique, TechSci Research was able to include manufacturers which could not be identified due to the limitations of secondary research. TechSci Research analyzed the product offerings, distribution channels, and regional presence of all major packaged coconut water suppliers across the country.

 TechSci Research calculated the India packaged coconut water market size using a bottom-up approach, where manufacturers’ value shares data for standard types (natural and blended packaged coconut water) was recorded and forecast for the future years was made. TechSci Research sourced these values from industry experts and company representatives and externally validated through analyzing historical sales data of respective manufacturers to arrive at the overall market size. Various secondary sources such as secondary sources directories, databases such as Coconut Development Board, Central Statistical Office of India, Ministry of Statistics & Programme Implementation, FSSAI, National Council of Applied Economic Research (NCAER), Company Annual Reports, World Bank, Industry Magazines, Government databases, News Dailies, Credible Paid Databases, Proprietary Database, white papers and investor presentations were also used by TechSci Research.


Key Target Audience:

  • Natural and Blended packaged coconut water manufacturers and suppliers 
  • Organizations, forums and alliances related to packaged coconut water
  • Government bodies such as regulating authorities and policy makers
  • Market research and consulting firms

The study is useful in providing answers to several critical questions that are important for the industry stakeholders such as packaged coconut water manufacturers, distributors and dealers, customers and policy makers. The study would also help them to target the growing segments over the coming years and aid them in taking investment decisions and facilitating their expansion.

Report Scope:

In this report, India packaged coconut water market has been segmented into the following categories in addition to the industry trends which have also been detailed below:

  • Market, by Type:
    • Natural packaged coconut water
    • Blended packaged coconut water
  • Market, by Sales Type:
    • Retail Sales
    • Direct/Institutional Sales
  • Market, by Packaging Type:
    • Plastic Bottles
    • Tetra Packs
    • Metal Cans
  • Market, by Distribution Channel:
    • Supermarket/Hypermarkets
    • Grocery/Retail Stores
    • Online Channels
    • Other Distribution Channels
  • Market, by Geography:
    • North
    • West
    • South
    • East

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in India packaged coconut water market.

Voice of Customers: Customer Analysis by considering below mentioned parameters- Brand Awareness, Purchase Frequency, Factors Influencing Purchase Decision and Brand Satisfaction Level.

Available Customizations:

With the given market data, TechSci Research offers customizations according to a company’s specific needs. The following customization options are available for the report:

Channel Partner Analysis

  • Detailed list of distributors and dealers across all the regions.

Company Information

  • Detailed analysis and profiling of additional market players (up to five).
In case you don’t find what, you are looking for, please get in touch with our custom research team at sales@techsciresearch.com

In case you don’t find what you are looking for, please get in touch with our custom research team at sales@techsciresearch.com

1.       Packaged Coconut Water: An Introduction

2.       Research Methodology

3.       Voice of Customer

3.1.    Brand Awareness Level

3.2.    Purchase Frequency

3.3.    Factors Influencing Purchase Decision

3.4.    Preferred Point of Purchase

4.       Executive Summary

5.       Global Packaged Coconut Water Market Overview

6.       India Packaged Coconut Water Market Outlook

6.1.    India Coconut Production

6.1.1.By Volume

6.2.    Market Size & Forecast

6.2.1.By Value

6.2.2.By Volume

6.3.    Market Share & Forecast

6.3.1.By Type (Natural Vs. Blended)

6.3.2.By Sales Type (Retail Vs. Direct/Institutional)

6.3.3.By Packaging Type (Plastic Bottle, Tetra Pack & Metal Can)

6.3.4.By Distribution Channel (Supermarket/Hypermarket, Grocery/Convenience Store, Institutional Sales, Online & Others)

6.3.5.By Region

6.3.6.By Company

6.4.    Market Attractiveness Index

6.4.1.By Type

6.4.2.By Packaging Type

6.4.3.By Distribution Channel 

6.4.4.By Region

7.       India Natural Packaged Coconut Water Market Outlook

7.1.    Market Size & Forecast

7.1.1.By Value

7.1.2.By Volume

7.2.    Market Share & Forecast

7.2.1.By Packaging Type (Plastic Bottle, Tetra Pack & Metal Can)

7.2.2.By Distribution Channel (Supermarket/Hypermarket, Grocery/Convenience Store, Institutional Sales, Online & Others)

7.3.    Pricing Analysis

8.       India Blended Packaged Coconut Water Market Outlook

8.1.    Market Size & Forecast

8.1.1.By Value

8.1.2.By Volume

8.2.    Market Share & Forecast

8.2.1.By Packaging Type (Plastic Bottle, Tetra Pack & Metal Can)

8.2.2.By Distribution Channel (Supermarket/Hypermarket, Grocery/Convenience Store, Institutional Sales, Online & Others)

8.3.    Pricing Analysis

9.       Supply Chain Analysis

10.   Import - Export Analysis

11.   Market Dynamics

11.1.  Drivers

11.2.  Challenges

12.   Market Trends & Developments

13.   Policy & Regulatory Landscape

14.   India Economic Profile

15.   Competitive Landscape

15.1.  India Packaged Coconut Water Market: Competition Outlook

15.2.  Company Profiles

15.2.1.    Jain Agro Food Products Private Limited

15.2.2.    Dabur India Limited

15.2.3.    Pure Tropic

15.2.4.    Manpasand Beverages Ltd

15.2.5.    Nilgai Foods Private Limited

15.2.6.    Habhit Wellness Private Limited

15.2.7.    Madhura Agro Process Private Limited

15.2.8.    Yogic Foods Pvt Ltd

15.2.9.    Agricoles Naturel Foods Pvt Ltd

15.2.10.    Nature`s First India Private Limited

16.   Strategic Recommendations

In case you don’t find what you are looking for, please get in touch with our custom research team at sales@techsciresearch.com
  • List of Figures

     Figure 1: Brand Recall, 2018

    Figure 2: Aided Brand Awareness

    Figure 3: Frequency of Consumption

    Figure 4: Willingness to Pay for Premium Products

    Figure 5: Factors Influencing Purchase

    Figure 6: Preferred point of Purchase

    Figure 7: India Coconut Production, By Volume, 2013–2023F (Billion Nuts)

    Figure 8: India Packaged Coconut Water Market Size, By Value (USD Million), By Volume (Million Liter), 2013–2023F

    Figure 9: India Packaged Coconut Water Market Y-o-Y Growth, By Value & Volume, 2014–2023F (%)

    Figure 10: India Packaged Coconut Water Market Share, By Type, By Value, 2013–2023F

    Figure 11: India Packaged Coconut Water Market Share, By Sales Type, By Value, 2013–2023F

    Figure 12: India Packaged Coconut Water Market Share, By Packaging Type, By Value, 2013–2023F

    Figure 13: India Packaged Coconut Water Market Share, By Distribution Channel, By Value, 2013–2023F

    Figure 14: India Packaged Coconut Water Market Share, By Region, By Value, 2017 & 2023F

    Figure 15: India Packaged Coconut Water Market Share, By Region, By Value, 2013–2023F

    Figure 16: India Packaged Coconut Water Market Share, By Company, By Value, 2017

    Figure 17: India Packaged Coconut Water Market Share, By Company, By Value, 2023F

    Figure 18: India Packaged Coconut Water Market Attractiveness Index, By Type, By Value, 2018E-2023F

    Figure 19: India Packaged Coconut Water Market Attractiveness Index, By Packaging Type, By Value, 2018E-2023F

    Figure 20: India Packaged Coconut Water Market Attractiveness Index, By Distribution Channel, By Value, 2018E-2023F

    Figure 21: India Packaged Coconut Water Market Attractiveness Index, By Region, By Value, 2018E-2023F

    Figure 22: India Natural Packaged Coconut Water Market Size, By Value (USD Million), By Volume (Million Liter), 2013–2023F

    Figure 23: India Natural Packaged Coconut Water Market Y-o-Y Growth, By Value & Volume, 2014–2023F (%)

    Figure 24: India Natural Packaged Coconut Water Market Share, By Packaging Type, By Value, 2013–2023F

    Figure 25: India Natural Packaged Coconut Water Market Share, By Distribution Channel, By Value,

    2013–2023F

    Figure 26: India Blended Packaged Coconut Water Market Size, By Value (USD Million), By Volume (Million Liter), 2013–2023F

    Figure 27: India Blended Packaged Coconut Water Market Y-o-Y Growth, By Value & Volume, 2014–2023F (%)

    Figure 28: India Blended Packaged Coconut Water Market Share, By Packaging Type, By Value, 2013–2023F

    Figure 29: India Blended Packaged Coconut Water Market Share, By Distribution Channel, By Value,  

    2013–2023F

    Figure 30: India Fresh Coconut Exports, By Value (USD Million), 2014-2018

    Figure 31: India Fresh Coconut Exports, By Value (USD Million), 2014-2018

    Figure 32: India Fresh Coconut Exports Share, By Country, By Value, 2017

    Figure 33: India Fresh Coconut Exports Share, By Country, By Volume, 2017

    Figure 34: India Number of Middle Class Households, 2011, 2015 & 2025F (Million)

    Figure 35: India GDP Per Capita, 2013-2017 (USD)

    Figure 36: India Household and NPISHs Final Consumption Expenditure (PPP), 2012-2016 (USD Trillion)

    Figure 37: India Population Share, By Age Group, 2013–2017 (% age of Total Population)

    Figure 38: India Urban Population Share (as Percentage of Total Population), 2013-2017

    Figure 39: GDP Annual Growth %, 2012-2017

    Figure 40: India FDI Equity Inflows, By Sector, April 2000-March 2017 (USD Million)

    Figure 41: India Television Advertising Market Size, 2013-2017 (USD Million)

    Figure 42: India Retail Sector Market Share, By Type, By Value, 2015 & 2020F

    Figure 43: Retail Sector Share of India, By Organized Vs. Unorganized, 2017

     

    List of Tables

     

    Table 1: India State Wise Coconut Production Area (Thousand Hectare), Production (Million Nut) & Productivity (Nuts/Hectare), FY’16 & FY’17

    Table 2: India Horticulture Commodities Exports, By Value, Apr-Nov, FY’05, FY’15 & FY’18 (USD Million)

    Table 3: Coconut Water Analysis, By Mature Coconut Water Vs. Tender Coconut Water

    Table 4: Average Composition of Tender Coconut (Per Nut) (6-8 Months Old)

    Table 5: Tender Coconut Water Composition, By Select B-Group Vitamins (Per Nut)

    Table 6: India Natural Packaged Coconut Water Market Pricing Analysis, 2017 (USD/Liter)

    Table 7: Progress of Coconut Producers' Society, Federation and Company Formation

    Table 8: Tender Coconut Water Composition, By Selected Amino Acid (Per Nut)

    Table 9: India Blended Packaged Coconut Water Market Pricing Analysis, 2017 (USD/Liter)

    Table 10: India Internet/Broadband Subscriber Base, As on 31st Dec 2017 (Million)