India fabric wash and care market was valued at USD3926.28 million in
FY2021 and is expected to reach USD5309.18 million by FY2027, growing at a CAGR
of over 5.49% by value during the forecast period. Growth
of the fabric wash and care market in India can be attributed to changing consumer
lifestyle as people are getting more hygiene conscious day by day and surging demand
of value-added products and premium products are bolstering the growth of the
market. Moreover, rise in disposable income, enhanced packaging
style and new product development are also the driving factors for India fabric
wash and care market.
Over the last few years, there has been a visible shift from plastic
packaging towards a more environmentally friendly packaging alternative.
Therefore, companies are using different packaging styles to hold a strong
consumer base and to support sustainable environment. For instance, in 2021,
Unilever became the first company to use a new technology to package liquid
products in paper-based bottles made of sustainably sourced pulp. The bottles
are sprayed inside with a proprietary coating that repels water, enabling the
paper-based packaging material to hold liquid products like laundry detergent.
Pulpex’s patented pulp packaging technology, which provides a promising
solution to radically reduce the use of plastic and help companies achieve
their commitments to a waste-free world.
The fabric wash and care market in India is segmented into product type, application,
form, distribution channel, region, and company. In terms of product type, the
market is segmented into detergent, fabric softener/conditioner and bleach.
Among which, detergent dominated the market followed by bleach across the
country. Fabric softener/conditioner is the fastest growing segment among
others on account of rising disposable income and standard of living along with
the growing fashion industry which has led to a rapid consumer wardrobe
expansion.
In terms of region, the India fabric wash and care market is categorized
into North India, West India, East India and South India. Among which, West India
has dominated the country’s fabric wash and care market in FY2021 due to a
large number of population and more disposable income. This region is expected
to continue its dominance during the forecast period followed by North India.
Major companies that are leading fabric wash and care market in India are
Hindustan Unilever Limited, RSPL Group Pvt. Ltd., Procter & Gamble Home Products Private Limited, Nirma
Limited, Jyothy Laboratories Ltd., and others. Companies are constantly
involved in product innovations and new product launches to capture India fabric
wash and care market. To remain competitive and expand the business, fabric
wash and care companies are continuously focusing on new product developments
to cater changing needs of Indian consumers. However, by introducing new
products, a business can target previously untapped customer markets. For
instance, in 2020, a detergent brand, Ariel launched 3in1 PODs which are
pre-dosed washing capsules, filled with concentrate liquid detergent. These
PODs provide 3in1 HD Clean benefit – cleaning, stain removal and brightness.
Likewise, in August 2019, Hindustan Unilever Limited launched ‘Love & Care’
for different types of fine fabrics.
Years considered for this report:
Historical Years: FY2017-FY2020
Base Year: FY2021
Estimated Year: FY2022
Forecast Period: FY2023-FY2027
Objective of the Study:
- To analyze and forecast the market size of the
India fabric wash and care market
- To define, classify
and forecast India fabric wash and care market based on by product type, by application, by form, by
distribution channel, by region and by company.
- To scrutinize the detailed market segmentation
and forecast the market size in terms of value by segmenting India fabric
wash and care market into four regions namely, North, West, East, and
South.
·
To
strategically profile the leading players, which are involved in the supply of fabric
wash and care market in India.
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TechSci Research performed primary as
well as exhaustive secondary research for this study. Initially, TechSci
Research sourced a list of fabric wash and care manufacturers and suppliers in
India. Subsequently, we conducted primary research surveys with the identified
companies. While interviewing, the respondents were also enquired about their
competitors. Through this technique, TechSci Research was able to include
manufacturers that could not be identified due to the limitations of secondary
research. TechSci Research analyzed product offerings, distribution sectors, and the regional presence
of all major fabric wash and care players operating across the country.
Key
Target Audience:
·
Fabric
wash and care manufacturers, suppliers, distributors, and other stakeholder
·
Associations,
organizations, and alliances related to fabric wash and care products
·
Government
bodies such as regulating authorities and policy makers
·
Market
research and consulting firms
The study is useful in providing answers to several
critical questions that are important for the industry stakeholders such as
manufacturers, suppliers, and partners, end-users, etc., besides allowing them
in strategizing investments and capitalizing on market opportunities.
Report Scope:
In this report, India fabric wash
and care market has been segmented into following categories, in addition to
the industry trends which have also been detailed below:
·
India Fabric
Wash and Care Market, By Product Type:
o Detergent
o Fabric Softener/Conditioner
o Bleach
·
India Fabric
Wash and Care Market, By Application:
o Residential
o Hospitality
o Healthcare
o Others
·
India Fabric
Wash and Care Market, By Form:
o Powder
o Bar
o Liquid
o Others
·
India Fabric
Wash and Care Market, By Distribution Channel:
o Traditional Retail Store
o Institutional Sales
o Departmental Stores
o Online
o Supermarkets/hypermarkets
o Others
·
India Fabric
Wash and Care Market, By Region:
o West
o North
o East
o South
Competitive Landscape
Company Profiles: Detailed analysis of the
major companies present in India fabric wash and care market.
Available
Customizations:
With the given market data, TechSci
Research offers customizations according to a company’s specific needs. The
following customization options are available for the report:
Channel Partner Analysis:
·
Detailed
list of distributors and dealers across the country.
Company Information
- Detailed analysis and profiling of additional market players (up to
five).
Product Information
Detailed analysis of
new products in the market and their driving forces in the market.
In case you don’t find what you are looking for, please get in touch with our custom research team at sales@techsciresearch.com