Report Description

Global Lipstick Market By Product Type (Gloss, Matte & Others), By Distribution Channel (Supermarkets / Hypermarkets, Departmental/Grocery Stores, Multi Branded Retail Stores & Others), By Region, Competition Forecast & Opportunities, 2013 – 2023

Global lipstick market stood at $ 12.2 billion in 2017 to cross $ 17 billion by 2023, on account of rising number of product innovations, increasing disposable income and rising demand from young and working women across the globe. Increasing preference for organic cosmetics, rapid urbanization and increasing internet usage coupled with growing demand for lipsticks across major developing countries owing to the increasing purchasing power of the consumers are few of the other market factors driving the lipstick market, globally. Additionally, marketing strategies such as advertisement of products on social networking sites such as Facebook, Twitter, YouTube and other websites by lipstick manufacturing companies are anticipated to further aid the global lipstick market over the coming years. 

Years considered for this report:

Historical Years: 2013-2016

Base Year: 2017

Estimated Year: 2018

Forecast Period: 2019-2023

Objective of the Study:

  • To analyze and forecast the global lipstick market size.
  • To define, classify and forecast the global lipstick market based on product type, distribution channel, region and company.
  • To analyze and forecast the market share, in terms of value, for global lipstick market with respect to product type: gloss, matte and others.
  • To scrutinize the detailed market segmentation and forecast the market size, in terms of value, on the basis of five regions, namely – Asia-Pacific, North America, Europe, Middle East & Africa and South America.
  • To identify tailwinds and headwinds for the global lipstick market.
  • To examine competitive developments such as expansions, innovative product launches, government policies and new entrants in the global lipstick market.
  • To strategically profile the leading players operating in the lipstick market, globally. 

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Some of the major companies operating in the global lipstick market are L'Oréal International, The Estée Lauder Companies Inc., Revlon, Inc., Shiseido Company, Limited, Christian Dior SE, Coty, Inc., Avon Products, Inc., INGLOT Cosmetics, ABLE C&C Co., Ltd., Chanel, etc.

TechSci Research performed both primary as well as exhaustive secondary research for this study. Initially, TechSci Research sourced a list of leading lipstick manufacturers across the globe. Subsequently, TechSci Research conducted primary research surveys with the identified companies. While interviewing, the company personnel were also enquired about their key products, prices of products and competitors. Through this technique, TechSci Research was able to include the manufacturers which could not be identified due to the limitations of secondary research. TechSci Research analyzed the product type, distribution channel and regional presence of all major lipstick manufacturers across the globe.

TechSci Research calculated the global lipstick market size using a bottom-up approach, where manufacturers’ value data for different types (gloss, matte and others) of lipsticks was recorded as well as forecast for the future years. TechSci Research sourced these values from industry experts and company representatives, and externally validated through analyzing historical sales data of respective manufacturers to arrive at the overall market size. Various secondary sources such as company annual reports, white papers, investor presentations and financial reports were also studied by TechSci Research.

Key Target Audience:

  • Lipstick manufacturers, suppliers, distributors and other stakeholders
  • Associations, organizations, forums and alliances related to lipstick market
  • Government bodies such as regulating authorities and policy makers
  • Market research and consulting firms

The study is useful in providing answers to several critical questions that are important for industry stakeholders such as lipstick manufacturers, distributors and policy makers. The report would aid the stakeholders in identifying which market segments should be targeted over the coming years in order to strategize investments and capitalize on growth of the market segments.

Report Scope:

In this report, the global lipstick market has been segmented into the following categories in addition to the industry trends which have also been detailed below:

  • Market, by Product Type:
    • Gloss
    • Matte
    • Others
  • Market, by Distributional Channel:
    • Departmental/Grocery Stores
    • Multi Branded Retail Stores
    • Online Channels
    • Supermarkets/Hypermarkets
    • Exclusive Retail Stores
    • Others
  • Market, by Region:
    • Asia-Pacific
      • China
      • India
      • Japan
      • South Korea
      • Australia
      • Rest of Asia-Pacific
    • North America
      • US
      • Canada
      • Mexico
      • Rest of North America
    • Europe
      • Germany
      • UK
      • France
      • Italy
      • Spain
      • Rest of Europe
    • Middle East & Africa
      • Saudi Arabia
      • UAE
      • Israel
      • South Africa
      • Rest of Middle East & Africa
    • South America
      • Brazil
      • Argentina
      • Colombia
      • Rest of South America

Competitive Landscape

Company Profiles: Detailed analysis of the major companies operating in the global lipstick market.

Voice of Customer: Customer analysis by considering parameters, such as sources influencing purchase decision, preferred price for buying lipsticks and preferred place for buying lipsticks.

Available Customizations:

With the given market data, TechSci Research offers customizations according to a company’s specific needs. The following customization options are available for the report:

Channel Partner Analysis

  • Detailed list of distributors and dealers across all major countries.

Company Information

  • Detailed analysis and profiling of additional market players (up to five).

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