The global catering
services market is expected to grow during the forecast period owing to
urbanization and changing lifestyles. There has been a change in the demand for
catering services in recent years, supported by the quickly developing
business-to-business (B2B) events sector and food and beverage services being
offered at a growing number of corporate events. Furthermore, the market for
catering services is growing because of factors including hectic lifestyles and
difficulties associated with cooking at home. Also, hotels and restaurants are
coming up with innovative catering services, which is expected to fuel the
catering service industry.
The business of catering
services involves supplying food services at distant locations or events like
weddings, corporate meetings, parties, and conferences, among others. These
services are also well-adopted across colleges, schools, and corporate offices
through their in-house cooking staff or a third-party source. Contractual
catering services have a significant market share for revenue generation in the
catering services market.
According to research
and database, there are 39,365 caterers currently employed in the United
States, among which 57% are women and 43% are men. The average age of the
employees is 36 years which will grow in the forecast period and boost the
demand for catering services.
Increase in Demand for
Healthier Fresh Food Among Consumers is Fueling the Market Growth
The growing preference among
customers for fresher, healthier foods is boosting the worldwide catering
services market. The catering service operators have shifted their emphasis to
providing healthier meals made in-house using fresh ingredients. The market is
expanding because of the increased focus on implementing technology to enhance
the customer experience and minimize time spent waiting for food. Specialized
catering services are increasing in
demand as global multinational corporations quickly expand in emerging regions.
Due to the worldwide trend of rising health consciousness, catering businesses
now provide healthy dining options such as organic meals, a balanced vegan
diet, and healthy snacks. The market for catering services is further fueled by
the increasing demand for locally produced fresh farm produce, including
fruits, vegetables, and meat items.
Demand for International
Cuisine Among Urban Population Drives the Market Growth
. Because of their exposure to many
cultures and lifestyles, consumers worldwide are experimenting with new
cuisines, creating a growth opportunity for the global catering industry. Due to the growing
popularity of on-the-go foods among their working populations, many industrialized
and developing nations are observing an increase in the popularity of mobile
food service providers. Moreover, the global catering services industry is
being supported by evolving nutritional preferences, changing lifestyles,
increased urbanization, and an increase in nuclear families.
Rising Culture of On-Site
Catering Driving the Market growth
On-site catering benefits all
big construction companies, corporate offices, hospitals, educational sector,
etc. As more sectors utilize catering to attract the employers, the market for
catering services is growing. To recruit and keep talent, many companies are
promoting their dining services as a benefit by offering something more than
just a meal. Companies are increasingly providing customized menus and dining
experiences to the staff at discounted rates to raise employee happiness and
morale. Such a comprehensive dining experience promotes social eating among
staff members and helps them feel a part of the business. This, as a result, is
giving rise to many catering companies and boosting the global catering
services market.
