As on date of publishing, this report will capture the impact assessment of COVID-19 on this market and the same will be considered in our market forecast model. Clients purchasing this report between April and June 2020 will be getting a ‘free’ updated market data excel sheet between July and September 2020 accounting for the impact of COVID-19 on the market in the current year 2020 and forecast.

Germany liquid detergent market is expected to post a robust CAGR by 2025, owing to increasing demand for inorganic liquid detergents among the working population.  Moreover, growing penetration of washing machines as well as dry cleaning in the country is expected to drive the Germany liquid detergent market by 2025. Further, the rising popularity of e-commerce shopping and the convenience factor associated with liquid detergent will ensure robust growth of the market during the forecast period. 

Germany liquid detergent market is segmented based on type, distribution channel, end users and region. Based on the type, the inorganic segment held the largest market in 2019 and  the trend is anticipated to continue until 2025, owing to its cost-effectiveness over its counterparts in the segment. Based on the distribution channel, the non-store retail segment is expected to lead the market by 2025, due to the convenience factor associated with online as well as teleshopping platforms. 

Some of the leading players in the Germany liquid detergent market are Henkel & Company KGaA, Church and Dwight Company, The Clorox Company, Unilever Plc, Procter and Gamble, Reckitt Benckiser, Jyothy Laboratories, Fena, Godrej Consumer Products, Zhejiang Yuanmin Technology etc. 

Years considered for this report:

Historical Years: 2015-2018

Base Year: 2019

Estimated Year: 2020

Forecast Period: 2021–2025

Objective of the Study:

  • To analyse and forecast the market size of Germany Liquid Detergent Market, in terms of value and Volume.
  • To classify and forecast Germany Liquid Detergent based on type, distribution channel, end-users and regional distribution.
  • To identify drivers and challenges for Germany Liquid Detergent Market.
  • To examine competitive developments such as expansions, new product launches, mergers & acquisitions, etc., in Germany Liquid Detergent Market.
  • To conduct the pricing analysis for Germany Liquid Detergent Market.
  • To identify and analyse the profile of leading manufacturers in the Germany Liquid Detergent Market.

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TechSci Research performed both primary as well as exhaustive secondary research for this study. Initially, TechSci Research sourced a list of Liquid Detergent manufacturers in Germany. Subsequently, TechSci Research conducted primary research surveys with the identified companies. While interviewing, the respondents were also enquired about their competitors. Through this technique, TechSci Research could include the Liquid Detergent manufacturers which could not be identified due to the limitations of secondary research. TechSci Research analysed the retailers, distribution channels and presence of all major Liquid Detergent manufacturers in Germany.

TechSci Research calculated the market size of Germany Liquid Detergent Market using a bottom-up approach, where data for various product types were recorded and forecast for the future years. TechSci Research sourced these values from the industry experts and company representatives and externally validated through analysing historical data of these product types and applications for getting an appropriate, overall market size. Various secondary sources such as company website, news articles, press releases, company annual reports, investor presentations and financial reports were also used by TechSci Research.

Key Target Audience:

  • Liquid Detergent Manufacturers
  • Liquid Detergent Dealers and Suppliers
  • Traders and Distributors
  • Regulatory organizations.
  • Raw material suppliers and distributors.
  • Research organizations and consulting companies.
  • Market research and consulting firms.

The study is useful in providing answers to several critical questions that are important for the industry stakeholders such as manufacturers, distributors and partners, end users, etc., besides allowing them in strategizing investments and capitalizing on market opportunities.

Report Scope:

In this report, Germany Liquid Detergent Market has been segmented into following categories, in addition to the industry trends which have also been detailed below:

  • Germany Liquid Detergent Market, By Type:
    • Organic
    • Inorganic
  • Germany Liquid Detergent Market, By Distribution Channel:
    • Store Based Retail
      • Exclusive Brand Outlets
      • Multi-Brand Stores
      • Supermarkets
      • Others
    • Non-Store Retail
      • Online
      • Teleshopping
  • Germany Liquid Detergent Market, By End-Users:
    • Residential
    • Commercial
  • Germany Liquid Detergent Market, by Region:
    • North Rhine-Westphalia
    • Bavaria
    • Baden-Wurttemberg
    • Saxony
    • Hesse
    • Rest of Germany

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in Liquid Detergent Market segment.

Available Customizations:

With the given market data, TechSci Research offers customizations according the company’s specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of additional market players (up to five).

Profit Margin Analysis

  • Profit margin analysis in case of direct and indirect sales channel.
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1.    Product Overview

2.    Research Methodology

3.    Impact of COVID-19 on Germany Liquid Detergent Market

4.    Executive Summary

5.    Voice of Customers

5.1.1.     Brand Awareness

5.1.2.     Brand Satisfaction

5.1.3.     Factors Influencing Purchase Decisions

5.1.4.     Product Awareness

6.    Germany Liquid Detergent Production Overview

7.    Germany Liquid Detergent Market Outlook

7.1.  Market Size & Forecast

7.1.1.     By Value & Volume

7.2.  Market Share & Forecast

7.2.1.     By Type (Organic and Inorganic)

7.2.2.     By Distribution Channel (Store Based Retail and Non-Store Retail)

7.2.3.     By End-Users (Residential and Commercial)

7.2.4.     By Company

7.2.5.     By Region

7.3.  Market Attractiveness Index

8.    Germany Organic Liquid Detergent Market Outlook

8.1.  Market Size & Forecast

8.1.1.     By Value & Volume

8.2.  Market Share & Forecast

8.2.1.     By Distribution Channel

8.2.2.     By End-Users

8.3.  Market Attractiveness Index

9.    Germany Inorganic Liquid Detergent Market Outlook

9.1.  Market Size & Forecast

9.1.1.     By Value & Volume

9.2.  Market Share & Forecast

9.2.1.     By Distribution Channel

9.2.2.     By End-Users

9.3.  Market Attractiveness Index

10.  Market Dynamics

10.1.              Drivers

10.2.              Challenges

11.  Supply Chain Analysis

12.  Market Trends & Developments

13.  Policy & Regulatory

14.  Germany Economic Profile

15.  Competitive Landscape

15.1.              Henkel & Company KGaA

15.2.              Church and Dwight Company

15.3.              The Clorox Company

15.4.              Unilever Plc

15.5.              Procter and Gamble

15.6.              Reckitt Benckiser

15.7.              Jyothy Laboratories

15.8.              Godrej Consumer Products

16.  Strategic Recommendations

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