Asia Pacific perfume & deodorants market is anticipated to show a robust growth in the upcoming five years, 2022-2026. The market is expected to grow with double digit CAGR in the forecast period on account of growing popularity of premium perfumes & deodorants among the young population as well as their willingness to pay for the premium products. Beauty and personal care trends are actively changing which is also influencing the perfume & deodorants trends of the market, in terms of product offering, consumer taste, and various choices of the distribution channel according to the consumer is driving the growth of the Asia Pacific perfume & deodorants market. Moreover, the market is mildly experiencing a wave of cruelty-free fragrances, activists are creating awareness regarding trials of the new products over animals (as a test subject), which is hyping the surge in demand of eco-friendly perfume & deodorants. Also, with a recent concept of veganism top players are focusing on developing products that targets the green consumers, these factors are majorly influencing and thus driving the growth of the Asia Pacific perfume & deodorants market, positively in the upcoming five years.

Moreover, the Asia Pacific region supports a largest working population, that demands ample number of perfumes and deodorants to keep their body fresh. Hot and humid climate of the region is also one of the major drivers of the market growth. Continuous research and development of floral fragrances for women consumers and masculine fragrances targeting male consumers specifically are driving the market growth in the future five years.

The Asia Pacific perfume & deodorants market is segmented by type, packaging, sales channel, country distribution, and competitional analysis. Based on sales channel, the market is further fragmented into traditional stores, supermarket/ hypermarket, specialty stores, online, and others. Supermarket/ hypermarket are anticipated to assert its dominance in the forecast period owing to the wide range of products available for the consumer to choose from. Specialty stores are also expected to hold the significant share of the market owing to the increasing need of the authentic and premium products, specialty stores seem to maintain the brand authenticity along with the product value.

Some of the major competitors in the market are Revlon, Firmenich International SA, Estée Lauder Asia Pacific Limited, L'Oreal Group, Christian Dior Couture, Giorgio Armani Hong Kong Limited, Unilever Asia Private Ltd., Procter & Gamble Asia, Church & Dwight, Co., Inc., Godrej Group, among others. Top players are actively involved in the research and development of better, herbal, less skin irritant product, that satisfies the consumer needs along with their preferences. Other growth strategies include partnerships with the top players of the industry thus establishing a growing market with new brand names.  

Years considered for this report:

Historical Years: 2016 – 2019

Base Year: 2020

Estimated Year: 2021

Forecast Period: 2022 – 2026

Objective of the Study:

  • To analyze and forecast the market size of Asia Pacific perfume & deodorants market from 2016 to 2019.
  • To estimate and forecast the market size of Asia Pacific perfume & deodorants market from 2020 to 2026 and growth rate until 2026. 
  • To classify and forecast Asia Pacific perfume & deodorants market based on type, packaging, sales channel, country distribution, and competitional analysis.
  • To identify dominant region or segment in the Asia Pacific perfume & deodorants market.
  • To identify drivers and challenges for Asia Pacific perfume & deodorants market.
  • To examine competitive developments such as expansions, new product launches, mergers & acquisitions, etc., in Asia Pacific perfume & deodorants market.
  • To identify and analyze the profile of leading players operating in Asia Pacific perfume & deodorants market.
  • To identify key sustainable strategies adopted by market players in Asia Pacific perfume & deodorants market.


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TechSci Research performed both primary as well as exhaustive secondary research for this study. Initially, TechSci Research sourced a list of manufacturers, suppliers, and service providers across the country. Subsequently, TechSci Research conducted primary research surveys with the identified companies. While interviewing, the respondents were also enquired about their competitors. Through this technique, TechSci Research could include the manufactures which could not be identified due to the limitations of secondary research. TechSci Research analyzed the manufactures, distribution channels and presence of all major players across the country.

TechSci Research calculated the market size of Asia Pacific perfume & deodorants market using a bottom-up approach, wherein data for various end-user segments was recorded and forecast for the future years. TechSci Research sourced these values from the industry experts and company representatives and externally validated through analysing historical data of these product types and applications for getting an appropriate, overall market size. Various secondary sources such as company websites, news articles, press releases, company annual reports, investor presentations and financial reports were also studied by TechSci Research.

Key Target Audience:

  • Manufacturers, end users, and other stakeholders
  • Distributers and suppliers and other stakeholders
  • Organizations, forums, and alliances related to coffee machines    
  • Market research and consulting firms

The study is useful in providing answers to several critical questions that are important for the industry stakeholders such as manufacturers, suppliers, end users, etc., besides allowing them in strategizing investments and capitalizing on market opportunities.

Report Scope:

In this report, Asia Pacific Perfume & Deodorants market has been segmented into following categories, in addition to the industry trends which have also been detailed below:

  • Asia Pacific Perfume & Deodorants Market, By Type:
    • Perfumes
      • Eau de Cologne
      • Eau de Parfum
      • Eau de Toilette
    • Deodorants
      • Gas
      • Non-Gas
  • Asia Pacific Perfume & Deodorants Market, By Packaging:

o   Below 50 ml

o   50-100 ml

o   101-150 ml

o   151-200 ml

o   Above 200 ml

  • Asia Pacific Perfume & Deodorants Market, By Sales Channel:

o   Traditional Stores

o   Supermarket/ Hypermarket

o   Specialty Stores

o   Online

o   Others

  • Asia Pacific Perfume & Deodorants Market, By Ingredients:

o   Animal Derivatives

o   Fish Derivatives

o   Fruits & Vegetables

o   Fats & Oils

o   Vitamins & Minerals

  • Asia Pacific Perfume & Deodorants Market, By Country:
    • India
    • China
    • Japan
    • Malaysia
    • South Korea
    • Australia
    • Malaysia
    • Vietnam
    • Singapore
    • Indonesia
    • Thailand

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in Asia Pacific Perfume & Deodorants market.

Available Customizations:

With the given market data, TechSci Research offers customizations according to a company’s specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of additional market players (up to five).
Asia Pacific Perfume & Deodorants Market is an upcoming report to be released soon. If you wish an early delivery of this report or want to confirm the date of release, please contact us at sales@techsciresearch.com  

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1.    Product Overview

2.    Research Methodology

3.    Analyst View

4.    Impact of COVID-19 on Asia Pacific Perfumes and Deodorants Market

5.    Voice of Customer

5.1.  Factors Influencing Purchase Decision

5.2.  Brand Recall

5.3.  Brand Satisfaction Level

6.    Asia Pacific Perfumes and Deodorants Market Outlook

6.1.  Market Size & Forecast

6.1.1.     By Value

6.2.  Market Share & Forecast

6.2.1.     By Type (Perfumes and Deodorants)

6.2.1.1.         By Perfume (Eau de Cologne, Eau de Parfum and Eau de Toilette)

6.2.1.2.         By Deodorant (Gas and Non-Gas)

6.2.2.     By Packaging (Below 50 ml, 50-100 ml, 101-150 ml, 151-200 ml and Above 200 ml)

6.2.3.     By Sales Channel (Traditional Stores, Supermarket/ Hypermarket, Specialty Stores, Online, and Others)

6.2.4.     By Company

6.2.5.     By Country (India, China, Japan, South Korea, Australia, Malaysia, Vietnam, Singapore, Indonesia, Thailand)

6.3.  Product Market Map

7.    Asia Pacific: Country Analysis

7.1.  India Perfumes and Deodorants Market Outlook

7.1.1.     Market Size & Forecast

7.1.1.1.         By Value

7.1.2.     Market Share & Forecast

7.1.2.1.         By Type (Perfumes and Deodorants)

7.1.2.1.1.             By Perfume (Eau de Cologne, Eau de Parfum and Eau de Toilette)

7.1.2.1.2.             By Deodorant (Gas and Non-Gas)

7.1.2.2.         By Sales Channel

7.2.  China Perfumes and Deodorants Market Outlook

7.2.1.     Market Size & Forecast

7.2.1.1.         By Value

7.2.2.     Market Share & Forecast

7.2.2.1.         By Type (Perfumes and Deodorants)

7.2.2.1.1.             By Perfume (Eau de Cologne, Eau de Parfum and Eau de Toilette)

7.2.2.1.2.             By Deodorant (Gas and Non-Gas)

7.2.2.2.         By Sales Channel

7.3.  Japan Perfumes and Deodorants Market Outlook

7.3.1.     Market Size & Forecast

7.3.1.1.         By Value

7.3.2.     Market Share & Forecast

7.3.2.1.         By Type (Perfumes and Deodorants)

7.3.2.1.1.             By Perfume (Eau de Cologne, Eau de Parfum and Eau de Toilette)

7.3.2.1.2.             By Deodorant (Gas and Non-Gas)

7.3.2.2.         By Sales Channel

7.4.  South Korea Perfumes and Deodorants Market Outlook

7.4.1.     Market Size & Forecast

7.4.1.1.         By Value

7.4.2.     Market Share & Forecast

7.4.2.1.         By Type (Perfumes and Deodorants)

7.4.2.1.1.             By Perfume (Eau de Cologne, Eau de Parfum and Eau de Toilette)

7.4.2.1.2.             By Deodorant (Gas and Non-Gas)

7.4.2.2.         By Sales Channel

7.5.  Australia Perfumes and Deodorants Market Outlook

7.5.1.     Market Size & Forecast

7.5.1.1.         By Value

7.5.2.                 Market Share & Forecast

7.5.2.1.         By Type (Perfumes and Deodorants)

7.5.2.1.1.             By Perfume (Eau de Cologne, Eau de Parfum and Eau de Toilette)

7.5.2.1.2.             By Deodorant (Gas and Non-Gas)

7.5.2.2.         By Sales Channel

7.6.  Vietnam Perfumes and Deodorants Market Outlook

7.6.1.     Market Size & Forecast

7.6.1.1.         By Value

7.6.2.                 Market Share & Forecast

7.6.2.1.         By Type (Perfumes and Deodorants)

7.6.2.1.1.             By Perfume (Eau de Cologne, Eau de Parfum and Eau de Toilette)

7.6.2.1.2.             By Deodorant (Gas and Non-Gas)

7.6.2.2.         By Sales Channel

7.7.  Malaysia Perfumes and Deodorants Market Outlook

7.7.1.     Market Size & Forecast

7.7.1.1.         By Value

7.7.2.                 Market Share & Forecast

7.7.2.1.         By Type (Perfumes and Deodorants)

7.7.2.1.1.             By Perfume (Eau de Cologne, Eau de Parfum and Eau de Toilette)

7.7.2.1.2.             By Deodorant (Gas and Non-Gas)

7.7.2.2.         By Sales Channel

7.8.  Indonesia Perfumes and Deodorants Market Outlook

7.8.1.     Market Size & Forecast

7.8.1.1.         By Value

7.8.2.                 Market Share & Forecast

7.8.2.1.         By Type (Perfumes and Deodorants)

7.8.2.1.1.             By Perfume (Eau de Cologne, Eau de Parfum and Eau de Toilette)

7.8.2.1.2.             By Deodorant (Gas and Non-Gas)

7.8.2.2.         By Sales Channel

7.9.  Singapore Perfumes and Deodorants Market Outlook

7.9.1.     Market Size & Forecast

7.9.1.1.         By Value

7.9.2.                 Market Share & Forecast

7.9.2.1.         By Type (Perfumes and Deodorants)

7.9.2.1.1.             By Perfume (Eau de Cologne, Eau de Parfum and Eau de Toilette)

7.9.2.1.2.             By Deodorant (Gas and Non-Gas)

7.9.2.2.         By Sales Channel

7.10.              Thailand Perfumes and Deodorants Market Outlook

7.10.1.  Market Size & Forecast

7.10.1.1.      By Value

7.10.2.              Market Share & Forecast

7.10.2.1.      By Type (Perfumes and Deodorants)

7.10.2.1.1.           By Perfume (Eau de Cologne, Eau de Parfum and Eau de Toilette)

7.10.2.1.2.           By Deodorant (Gas and Non-Gas)

7.10.2.2.      By Sales Channel

8.    Market Trends & Developments

9.    Market Dynamics

9.1.  Drivers

9.2.  Challenges

10.  Competitive Landscape

10.1.              Revlon

10.2.              Firmenich International SA

10.3.              Estée Lauder Asia Pacific Limited

10.4.              L'Oreal Group

10.5.              Christian Dior Couture

10.6.              Giorgio Armani Hong Kong Limited

10.7.              Unilever Asia Private Ltd.

10.8.              Procter & Gamble Asia

10.9.              Church & Dwight, Co., Inc.

10.10.            Godrej Group

11.  Strategic Recommendations

12 . About Us & Disclaimer

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