APAC hand sanitizer market is projected to witness a CAGR of 17% during 2021 – 2025 due to rising awareness about healthy lifestyle & wellness, spread of COVID-19, shifting consumer preference towards convenient hygiene products, increasing product variants, and rising disposable income across the region. Moreover, strong marketing activities by leading brands, increase in urban population, etc., are some of the other drivers of Asia-Pacific hand sanitizer market. Also, increasing usage of hand sanitizers while travelling, when soap and water are not available, is boosting overall consumption of hand sanitizers. 

Asia-Pacific hand sanitizer market is categorized into By Product Type, By Distribution Channel, By End User, By Country and By Company. In terms of Product Type, the market is categorized into Gel, Liquid, Foam and Spray, among which Gel based segment is expected to continue its market dominance during the forecast period as it gets easily absorbed into the skin while killing most of the bacteria and viruses. 

In terms of distribution segmentation, the market is categorized into Pharmacy Stores, Supermarkets/Hypermarkets, Departmental/Convenience Stores and Others. Supermarket/Hypermarkets  segment captured the largest market share in 2019 and the segment is anticipated to lead the market throughout the forecast period as growing number of consumer prefer to shop from supermarkets for easy availability of different products under one roof.

China dominated APAC hand sanitizer market in 2019, followed by Japan.  Both the countries are expected to continue their dominance in the region’s hand sanitizer market due to large population, high consumer awareness, comparatively higher income levels and rising consumption of hand sanitizer among young adults. Few of the major players operating in APAC hand sanitizer market include Reckitt Benckiser (India) Ltd., Hindustan Unilever Ltd., 3M Company, Himalaya Drug Company Pvt. Ltd., ITC Ltd., among others.

Years considered for this report:

Historical Years: 2015 - 2018

Base Year: 2019

Estimated Year: 2020E

Forecast Period: 2021F - 2025F

Objective of the Study:

  • To analyze and forecast the market size of Asia-Pacific hand sanitizer products market
  • To classify and forecast Asia-Pacific hand sanitizer products market based on product type, by end user, by distribution channel, regional distribution and by company.
  • To identify drivers and challenges for Asia-Pacific hand sanitizer products market
  • To examine competitive developments such as expansions, new product launches, mergers & acquisitions, etc., in Asia-Pacific hand sanitizer market
  • To conduct pricing analysis for Asia-Pacific hand sanitizer market
  • To identify and analyze the profile of leading players involved in the Asia-Pacific hand sanitizer products market  


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TechSci Research performed both primary as well as exhaustive secondary research for this study. Initially, TechSci Research sourced a list of hand sanitizer manufacturers across the region. Subsequently, TechSci Research conducted primary research surveys with the identified companies. While interviewing, the respondents were also enquired about their competitors. Through this technique, TechSci Research could include the manufacturers which could not be identified due to the limitations of secondary research. TechSci Research analyzing the service offerings, distribution channels and presence of all major manufacturers across the region.

TechSci Research calculated the market size of Asia-Pacific hand sanitizer products market using a top-down approach, wherein data for various product types was recorded and forecast for the future years. TechSci Research sourced these values from the industry experts and company representatives and externally validated through analyzing historical data of these product types and applications for getting an appropriate, overall market size. Various secondary sources such as company websites, news articles, press releases, company annual reports, investor presentations and financial reports were also studied by TechSci Research.


Key Target Audience:

  • Hand Sanitizer products manufacturers, suppliers, and distributors
  • Organizations, forums and alliances related to Hand Sanitizer products market
  • Government bodies such as regulating authorities and policy makers
  • Research organizations and consulting companies

The study is useful in providing answers to several critical questions that are important for the industry stakeholders such as manufacturers and partners, end users, etc. besides allowing them in strategizing investments and capitalizing on market opportunities.

Report Scope:

In this report, Asia-Pacific Hand Sanitizer market has been segmented into following categories, in addition to the industry trends which have also been detailed below:

  • Market, By Product Type
    • Gel
    • Liquid
    • Spray
    • Foam
  •  Market, By End User

o   Household

o   Hospital

o   Others (includes Restaurants & Hotels, Schools, etc.,)

  •  Market, By Distribution Channel
    • Supermarkets/Hypermarkets
    • Pharmacies
    • Departmental/Convenience Stores
    • Others (Online, Direct & Institutional Sales, etc.))
  • Market, By Country:
    • China
    • India
    • Japan
    • Australia
    • South Korea
    • Indonesia
    • Taiwan
    • Malaysia
    • Singapore
    • Thailand

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in Asia-Pacific Hand Sanitizer market. 

Available Customizations

With the given market data, TechSci Research offers customizations according to a company’s specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of additional market players (up to five).

Profit Margin Analysis

  • Profit margin analysis in case of direct and indirect sales channel.

In case you don’t find what you are looking for, please get in touch with our custom research team at [email protected]

1.   Product Overview

2.    Research Methodology

3.    Executive Summary

4.    Voice of Customer

5.  Asia Pacific Hand Sanitizer Market Outlook

5.1.  Market Size & Forecast

5.1.1.     By Value

5.2.  Market Share & Forecast

5.2.1.     By Product Type (Gel, Liquid, Spray and Foam)

5.2.2.     By Distribution Channel (Pharmacy Stores, Supermarkets/Hypermarkets, Departmental/Convenience Stores and Others)

5.2.3.     By End User (Household, Hospitals and Others)

5.2.4.     By Country

5.2.5.     By Company (2019)

5.3.  Market Attractiveness Index

5.4.  Pricing Analysis

6.    China Hand Sanitizer Market Outlook

6.1.  Market Size & Forecast          

6.1.1.     By Value

6.2.  Market Share & Forecast

6.2.1.     By Product Type

6.2.2.     By Distribution Channel

6.2.3.     By End User

6.3.  Pricing Analysis

7.    India Hand Sanitizer Market Outlook

7.1.  Market Size & Forecast          

7.1.1.     By Value

7.2.  Market Share & Forecast

7.2.1.     By Product Type

7.2.2.     By Distribution Channel

7.2.3.     By End User

7.3.  Pricing Analysis

6.    Japan Hand Sanitizer Market Outlook

8.1.  Market Size & Forecast          

8.1.1.     By Value

8.2.  Market Share & Forecast

8.2.1.     By Product Type

8.2.2.     By Distribution Channel

8.2.3.     By End User

8.3.  Pricing Analysis

9.    Australia Hand Sanitizer Market Outlook

9.1.  Market Size & Forecast          

9.1.1.     By Value

9.2.  Market Share & Forecast

9.2.1.     By Product Type

9.2.2.     By Distribution Channel

9.2.3.     By End User

9.3.  Pricing Analysis

10.    South Korea Hand Sanitizer Market Outlook

10.1.  Market Size & Forecast          

10.1.1.     By Value

10.2.  Market Share & Forecast

10.2.1.     By Product Type

10.2.2.     By Distribution Channel

10.2.3.     By End User

10.3.  Pricing Analysis

11.    Indonesia Hand Sanitizer Market Outlook

11.1.  Market Size & Forecast          

11.1.1.     By Value

11.2.  Market Share & Forecast

11.2.1.     By Product Type

11.2.2.     By Distribution Channel

11.2.3.     By End User

11.3.  Pricing Analysis

12.    Taiwan Hand Sanitizer Market Outlook

12.1.  Market Size & Forecast          

12.1.1.     By Value

12.2.  Market Share & Forecast

12.2.1.     By Product Type

12.2.2.     By Distribution Channel

12.2.3.     By End User

12.3.  Pricing Analysis

13.    Malaysia Hand Sanitizer Market Outlook

13.1.  Market Size & Forecast          

13.1.1.     By Value

13.2.  Market Share & Forecast

13.2.1.     By Product Type

13.2.2.     By Distribution Channel

13.2.3.     By End User

13.3.  Pricing Analysis

14.    Singapore Hand Sanitizer Market Outlook

14.1.  Market Size & Forecast          

14.1.1.     By Value

14.2.  Market Share & Forecast

14.2.1.     By Product Type

14.2.2.     By Distribution Channel

14.2.3.     By End User

14.3.  Pricing Analysis

15.    Thailand Hand Sanitizer Market Outlook

15.1.  Market Size & Forecast          

15.1.1.     By Value

15.2.  Market Share & Forecast

15.2.1.     By Product Type

15.2.2.     By Distribution Channel

15.2.3.     By End User

15.3.  Pricing Analysis

16.  Market Dynamics

16.1.              Drivers

16.2.              Challenges

17.  Value Chain Analysis

18.  Market Trends & Developments

19.  Competitive Landscape

19.1.              Players Profiled (Leading Companies)

19.1.1.  Reckitt Benckiser Group plc

                     1.2.  GOJO Industries, Inc.

                      1.3. The Himalaya Drug Company

                      1.4.  Chattem, Inc.

                     1. 5.  ITC Limited

                     1.6.  The Procter & Gamble Company

                     1.7.  Unilever Group

                      1.8.  Ecolab Inc.

                       1.9.  Kutol Products Co Inc

                     1.10. Henkel AG & Co. KGaA

       20.  Strategic Recommendations

                                                                                        (Note: The companies list can be customized based on the client requirements.)

In case you don’t find what you are looking for, please get in touch with our custom research team at [email protected]

  • List of Figures

    Figure 1: Asia-Pacific Hand Sanitizer Market Size, By Value (USD Million), 2015–2025F

    Figure 2: Asia-Pacific Hand Sanitizer Market Share, By Product Type, By Value 2015–2025F

    Figure 3: Asia-Pacific Hand Sanitizer Market Size, By Product Type, By Value 2015–2025F

    Figure 4: Asia-Pacific Hand Sanitizer Market Share, By End User, By Value 2015–2025F

    Figure 5: Asia-Pacific Hand Sanitizer Market Size, By End User, By Value 2015–2025F

    Figure 6: Asia-Pacific Hand Sanitizer Market Share, By Distribution Channel, By Value, 2015–2025F

    Figure 7: Asia-Pacific Hand Sanitizer Market Size, By Distribution Channel, By Value, 2015–2025F

    Figure 8: Asia-Pacific Hand Sanitizer Market Share, By Country, By Value, 2015–2025F

    Figure 9: Asia-Pacific Hand Sanitizer Market Size, By Country, By Value, 2015–2025F

    Figure 10: Asia-Pacific Hand Sanitizer Market Share, By Company, By Value, 2015–2025F

    Figure 11: Asia-Pacific Hand Sanitizer Market Size, By Company, By Value, 2015–2025F

    Figure 12: China Hand Sanitizer Market Size, By Value (USD Million), 2015–2025F

    Figure 13: China Hand Sanitizer Market Share, By Product Type, By Value, 2015–2025F

    Figure 14: China Hand Sanitizer Market Size, By Product Type, By Value, 2015–2025F

    Figure 15: China Hand Sanitizer Market Share, By End User, By Value 2015–2025F

    Figure 16: China Hand Sanitizer Market Size, By End User, By Value 2015–2025F

    Figure 17: China Hand Sanitizer Market Share, By Distribution Channel, By Value, 2015–2025F

    Figure 18: China Hand Sanitizer Market Size, By Distribution Channel, By Value, 2015–2025F

    Figure 19: India Hand Sanitizer Market Size, By Value (USD Million), 2015–2025F

    Figure 20: India Hand Sanitizer Market Share, By Product Type, By Value, 2015–2025F

    Figure 21: India Hand Sanitizer Market Size, By Product Type, By Value, 2015–2025F

    Figure 22: India Hand Sanitizer Market Share, By End User, By Value 2015–2025F

    Figure 23: India Hand Sanitizer Market Size, By End User, By Value 2015–2025F

    Figure 24: India Hand Sanitizer Market Share, By Distribution Channel, By Value, 2015–2025F

    Figure 25: India Hand Sanitizer Market Size, By Distribution Channel, By Value, 2015–2025F

    Figure 26: Japan Hand Sanitizer Market Size, By Value (USD Million), 2015–2025F

    Figure 27: Japan Hand Sanitizer Market Share, By Product Type, By Value, 2015–2025F

    Figure 28: Japan Hand Sanitizer Market Size, By Product Type, By Value, 2015–2025F

    Figure 29: Japan Hand Sanitizer Market Share, By End User, By Value 2015–2025F

    Figure 30: Japan Hand Sanitizer Market Size, By End User, By Value 2015–2025F

    Figure 31: Japan Hand Sanitizer Market Share, By Distribution Channel, By Value, 2015–2025F

    Figure 32: Japan Hand Sanitizer Market Size, By Distribution Channel, By Value, 2015–2025F

    Figure 33: Australia Hand Sanitizer Market Size, By Value (USD Million), 2015–2025F

    Figure 34: Australia Hand Sanitizer Market Share, By Product Type, By Value, 2015–2025F

    Figure 35: Australia Hand Sanitizer Market Size, By Product Type, By Value, 2015–2025F

    Figure36: Australia Hand Sanitizer Market Share, By End User, By Value 2015–2025F

    Figure 37: Australia Hand Sanitizer Market Size, By End User, By Value 2015–2025F

    Figure 38: Australia Hand Sanitizer Market Share, By Distribution Channel, By Value, 2015–2025F

    Figure 39: Australia Hand Sanitizer Market Size, By Distribution Channel, By Value, 2015–2025F

    Figure 40: South Korea Hand Sanitizer Market Size, By Value (USD Million), 2015–2025F

    Figure 41: South Korea Hand Sanitizer Market Share, By Product Type, By Value, 2015–2025F

    Figure 42: South Korea Hand Sanitizer Market Size, By Product Type, By Value, 2015–2025F

    Figure 43: South Korea Hand Sanitizer Market Share, By End User, By Value 2015–2025F

    Figure 44: South Korea Hand Sanitizer Market Size, By End User, By Value 2015–2025F

    Figure 45: South Korea Hand Sanitizer Market Share, By Distribution Channel, By Value, 2015–2025F

    Figure 46: South Korea Hand Sanitizer Market Size, By Distribution Channel, By Value, 2015–2025F

    Figure 47: Singapore Hand Sanitizer Market Size, By Value (USD Million), 2015–2025F

    Figure 48: Singapore Hand Sanitizer Market Share, By Product Type, By Value, 2015–2025F

    Figure 49: Singapore Hand Sanitizer Market Size, By Product Type, By Value, 2015–2025F

    Figure 50: Singapore Hand Sanitizer Market Share, By End User, By Value 2015–2025F

    Figure 51: Singapore Hand Sanitizer Market Size, By End User, By Value 2015–2025F

    Figure 52: Singapore Hand Sanitizer Market Share, By Distribution Channel, By Value, 2015–2025F

    Figure 53: Singapore Hand Sanitizer Market Size, By Distribution Channel, By Value, 2015–2025F

    Figure 54: Thailand Hand Sanitizer Market Size, By Value (USD Million), 2015–2025F

    Figure 55: Thailand Hand Sanitizer Market Share, By Product Type, By Value, 2015–2025F

    Figure 56: Thailand Hand Sanitizer Market Size, By Product Type, By Value, 2015–2025F

    Figure 57: Thailand Hand Sanitizer Market Share, By End User, By Value 2015–2025F

    Figure 58: Thailand Hand Sanitizer Market Size, By End User, By Value 2015–2025F

    Figure 59: Thailand Hand Sanitizer Market Share, By Distribution Channel, By Value, 2015–2025F

    Figure 60: Thailand Hand Sanitizer Market Size, By Distribution Channel, By Value, 2015–2025F

    Figure 61: Indonesia Hand Sanitizer Market Size, By Value (USD Million), 2015–2025F

    Figure 62: Indonesia Hand Sanitizer Market Share, By Product Type, By Value, 2015–2025F

    Figure 63: Indonesia Hand Sanitizer Market Size, By Product Type, By Value, 2015–2025F

    Figure 64: Indonesia Hand Sanitizer Market Share, By End User, By Value 2015–2025F

    Figure 65: Indonesia Hand Sanitizer Market Size, By End User, By Value 2015–2025F

    Figure 66: Indonesia Hand Sanitizer Market Share, By Distribution Channel, By Value, 2015–2025F

    Figure 67: Indonesia Hand Sanitizer Market Size, By Distribution Channel, By Value, 2015–2025F

    Figure 68: Malaysia Hand Sanitizer Market Size, By Value (USD Million), 2015–2025F

    Figure 69: Malaysia Hand Sanitizer Market Share, By Product Type, By Value, 2015–2025F

    Figure 70: Malaysia Hand Sanitizer Market Size, By Product Type, By Value, 2015–2025F

    Figure 71: Malaysia Hand Sanitizer Market Share, By End User, By Value 2015–2025F

    Figure 72: Malaysia Hand Sanitizer Market Size, By End User, By Value 2015–2025F

    Figure 73: Malaysia Hand Sanitizer Market Share, By Distribution Channel, By Value, 2015–2025F

    Figure 74: Malaysia Hand Sanitizer Market Size, By Distribution Channel, By Value, 2015–2025F

    Figure 75: Taiwan Hand Sanitizer Market Size, By Value (USD Million), 2015–2025F

    Figure 76: Taiwan Hand Sanitizer Market Share, By Product Type, By Value, 2015–2025F

    Figure 77: Taiwan Hand Sanitizer Market Size, By Product Type, By Value, 2015–2025F

    Figure 78: Taiwan Hand Sanitizer Market Share, By End User, By Value 2015–2025F

    Figure 79: Taiwan Hand Sanitizer Market Size, By End User, By Value 2015–2025F

    Figure 80: Taiwan Hand Sanitizer Market Share, By Distribution Channel, By Value, 2015–2025F

    Figure 81: Taiwan Hand Sanitizer Market Size, By Distribution Channel, By Value, 2015–2025F