Press Release

Dietary Supplements Market in India to Grow at Over 13% through 2022

Growing health concerns due to hectic & stressful lifestyle, rising disposable income and increasing consumer awareness to drive India dietary supplement market through 2022

According to TechSci Research report, India Dietary Supplement Market By Type, By Distribution Channel, Competition Forecast & Opportunities, 2012 – 2022”, India dietary supplement market is forecast to grow at a CAGR of over 13% during 2017-2022. Dietary supplements are products that are consumed in the form of powder, tablet/capsule, liquid or semi-liquid to provide the nutrients required for a healthy and balanced diet. Growing R&D activities, aggressive marketing strategies by the leading players, rising consumer interest in fitness, innovative product launches to lure Gen-X and millennial population and changing consumer lifestyles are some of the major factors expected to boost demand for dietary supplements in India in the coming years. Moreover, increasing penetration of marketers in rural and semi urban areas coupled with rising working population is anticipated to aid India dietary supplement market through 2022.

Browse 23 market data Tables and 59 Figures spread through 96 Pages and an in-depth TOC on "India Dietary Supplement Market"

Rising young population base, growing physical fitness market like gyms and personal training centers and increasing focus on personal health is boosting dietary supplement consumption in India. According to the Telecom Regulatory Authority of India (TRAI), number of internet users increased to 391.50 million in 2016 from 257 million in 2014. Such increasing in internet penetration is anticipated to further fuel sales of dietary supplements through the online channel during the forecast period. Rapid urbanization and increasing awareness about the benefits of dietary supplements is e also expected to positively impact dietary supplements market in India over the next five years.

In 2016, vitamin & mineral dietary supplement segment dominated India dietary supplement market, and the segment is anticipated to continue its market dominance through 2022, owing to the fact that vitamin & mineral dietary supplement contain a variety of micronutrients, water-soluble & fat-soluble vitamins that help the body to function smoothly and improve mental health as well. The largest distribution channel for India dietary supplement market is pharmacies/drug stores/chemists and other specialty stores, as the government licenses them to sell drugs and dietary supplements as prescribed by doctors or health professionals.

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“India dietary supplement market is growing at a tremendous pace, on account of rising health consciousness, surging economic development with consumers having higher disposal income and expanding working class population.  Moreover, increasing endorsements of brands by celebrities and continuous investments on R&D activities to introduce new variants are few of the other factors anticipated to provide lucrative opportunities to the industry players during the forecast period.”, said Mr. Karan Chechi, Research Director with TechSci Research, a research based global management consulting firm.

India Dietary Supplement Market By Type, By Distribution Channel, Competition Forecast & Opportunities, 2012 – 2022 has evaluated the future growth potential of India dietary supplement market and provides statistics and information on market structure, size, share and future growth. The report is intended to provide cutting-edge market intelligence and help decision makers to take sound investment evaluation. Besides, the report also identifies and analyzes the emerging trends along with essential drivers, challenges, trends and opportunities present in India dietary supplement market.

About TechSci Research

TechSci Research is a leading global market research firm publishing premium market research reports. Serving 700 global clients with more than 600 premium market research studies, TechSci Research is serving clients across 11 different industrial verticals. TechSci Research specializes in research based consulting assignments in high growth and emerging markets, leading technologies and niche applications. Our workforce of more than 100 fulltime Analysts and Consultants employing innovative research solutions and tracking global and country specific high growth markets helps TechSci clients to lead rather than follow market trends.


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