Asia Pacific Eyewear Market to Grow with a CAGR of 9.81% through 2030

The Asia Pacific eyewear market is driven by rising fashion consciousness, increasing digital screen use, expanding urban populations, and growing demand for vision correction, especially among millennials and aging consumers

According to TechSci Research report, “Asia Pacific Eyewear Market – By Country, Competition, Forecast & Opportunities, 2030F”, the Asia Pacific Eyewear Market was valued at USD 45.24 billion in 2024 and is expected to reach USD 79.04 billion by 2030 with a CAGR of 9.81% during the forecast period. The Asia Pacific eyewear market is one of the most dynamic and rapidly growing segments within the global eyewear industry. This growth is largely attributed to a combination of factors, including rising disposable incomes, increasing urbanization, changing lifestyles, and growing awareness about eye health. The region is experiencing a shift in consumer preferences, with eyewear increasingly being seen not only as a functional product but also as a fashion accessory. In this context, several key trends are driving the market forward, making Asia Pacific a dominant region for eyewear consumption and innovation.

One of the primary drivers of the Asia Pacific eyewear market is the growing middle class, particularly in emerging economies such as China, India, and Southeast Asia. These countries have seen rapid economic development over the past few decades, leading to a surge in disposable income. As incomes rise, more consumers are able to afford quality eyewear, including prescription glasses, sunglasses, and contact lenses. The middle class in these regions is increasingly seeking branded and high-quality eyewear, viewing it not only as a medical necessity but also as an essential lifestyle product. This is particularly true among urban populations, where access to eyewear products is greater, and consumers are more likely to prioritize style and brand reputation.

In addition to the growing middle class, economic development in these countries is contributing to the rise of e-commerce, making eyewear more accessible to consumers in both urban and rural areas. As e-commerce platforms expand their reach, they provide an affordable and convenient way for customers to purchase eyewear without the need to visit physical stores. The proliferation of digital retail channels is expected to continue driving the growth of the eyewear market in the region.

The Asia Pacific eyewear market is also being shaped by changing fashion and lifestyle trends. Eyewear is increasingly being viewed as a fashion accessory, and this shift is most noticeable among younger consumers. In countries such as Japan, South Korea, and China, eyewear has become a key part of the overall fashion industry. The influence of social media, celebrities, and pop culture has made stylish and designer eyewear highly sought after. Consumers, particularly millennials and Generation Z, are opting for eyewear that complements their personal style, creating a growing demand for fashionable frames, bold designs, and premium brands.

As consumer awareness about environmental issues grows, sustainability has become a major trend in the Asia Pacific eyewear market. Brands are adopting sustainable practices in packaging and production processes to reduce waste and carbon footprints. In addition, several companies are introducing frame recycling programs, where customers can return their old eyewear for recycling or repurposing. These sustainability efforts are appealing to younger, environmentally-conscious consumers who are more likely to support brands that prioritize sustainability.

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The Asia Pacific Eyewear market is segmented into product type, end user, sales channel and country.

Based on the sales channel, the online segment is the fastest growing in the Asia Pacific eyewear market, driven by increased digital penetration, changing consumer shopping habits, and the rise of e-commerce platforms. Online stores offer convenience, a wider selection of brands, and competitive prices, making eyewear more accessible. The adoption of virtual try-on technology, home trials, and personalized recommendations further enhances the online shopping experience. With more consumers, especially in urban areas, turning to digital channels for their eyewear needs, the online segment is poised to continue its rapid expansion, supported by the region’s growing internet and smartphone user base.

Based on country, India is the fastest-growing country in the Asia Pacific eyewear market, driven by a combination of factors including increased awareness of eye health, rising disposable incomes, and evolving fashion trends. The prevalence of vision disorders such as myopia and presbyopia is on the rise, prompting more individuals to seek corrective eyewear. Simultaneously, eyewear is increasingly viewed as a fashion accessory, with consumers, especially in urban areas, investing in stylish frames. The growth of e-commerce platforms has further facilitated access to a wide range of eyewear products, enhancing convenience and affordability. These dynamics position India as a key player in the regional eyewear market.

Major companies operating in the Asia Pacific Eyewear Market are:

• Essilor Amera Pte Ltd
• HOYA Corporation
• Zoff Inc.
• Seiko Optical Products Co., Ltd.
• PRADA S.P.A.
• Lenskart Solutions Private Limited
• Bolon AB
• Safilo Group S.P.A.
• Huawei Device Co., Ltd.
• Owndays Co., Ltd

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“Another key factor influencing the Asia Pacific eyewear market is the growing concern over digital eye strain, which has become a common issue due to the increasing use of digital devices. The rise in screen time for activities such as working, studying, gaming, and socializing has contributed to a higher incidence of digital eye strain, a condition characterized by symptoms such as dry eyes, headaches, and blurred vision. In response, consumers are seeking eyewear solutions that can help alleviate these issues, such as blue light-blocking lenses and anti-glare coatings. The awareness of digital eye strain is particularly high among office workers, students, and gamers, leading to increased demand for eyewear that provides digital protection. Blue light-blocking lenses are designed to filter out harmful blue light emitted by digital screens, reducing the strain on the eyes. As digital lifestyles continue to dominate the region, this trend is expected to contribute significantly to the eyewear market’s growth“, said Mr. Karan Chechi, Research Director of TechSci Research, a research-based management consulting firm.

“Asia Pacific Eyewear Market By Product Type (Sunglasses Spectacles, Contact Lenses, Sport Eyewear, Others), By End User (Men, Women), By Sales Channel (Specialty Stores, Supermarkets/Hypermarkets, Multi-Brand Stores, Online, Others), By Country, Competition, Forecast & Opportunities, 2020-2030F”, has evaluated the future growth potential of Asia Pacific Eyewear Market and provides statistics & information on market size, structure and future market growth. The report intends to provide cutting-edge market intelligence and help decision makers take sound investment decisions. Besides, the report also identifies and analyzes the emerging trends along with essential drivers, challenges, and opportunities in the Asia Pacific Eyewear Market.

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