India Electric Appliance Rental Market to Grow with a CAGR of 10.80% through 2031F
The India Electric Appliance Rental Market is driven by
factors such as rapid urbanization, rising disposable incomes,
technology-enabled rental platforms, and growing preference for flexible access
over ownership.
According
to TechSci Research report, “India Electric Appliance Rental Market – By Region, Competition, Forecast & Opportunities, 2021-2031F”, the India Electric
Appliance Rental Market was valued at USD 221.84 Million in 2025
and is expected to reach USD 410.41 Million by 2031 with a CAGR of 10.80%
during the forecast period. The India Electric Appliance Rental Market is
witnessing significant growth, fueled by changing consumer lifestyles,
urbanization, and increasing disposable incomes. Urban residents, particularly
millennials and young professionals, are seeking convenient and cost-effective
alternatives to owning appliances, given the high upfront costs and maintenance
requirements. Renting appliances such as air conditioners, refrigerators,
washing machines, water purifiers, and microwaves allows consumers to access
modern, high-quality products without the burden of long-term ownership. The
market is further supported by the proliferation of rental platforms that
provide easy access, maintenance, and delivery services, catering to the
demands of a fast-paced urban lifestyle.
Rising awareness of convenience and financial flexibility is
driving adoption. Many households and co-living spaces prefer rental options
that reduce upfront expenses and offer temporary solutions, especially in
cities with high real estate costs. Seasonal demand for appliances such as air
conditioners during summer and heaters in winter also enhances the appeal of
rentals. Consumers increasingly value flexibility, preferring
subscription-based or short-term rental models that allow them to upgrade or replace
appliances as needed. These trends indicate a strong shift in consumer behavior
from ownership to “access over possession,” which underpins the market’s growth
trajectory.
Technology has played a crucial role in transforming the
appliance rental landscape. Online platforms and mobile apps allow users to
browse products, compare prices, schedule deliveries, and manage subscriptions
seamlessly. Advanced inventory management systems and predictive maintenance
tools help rental companies monitor appliance performance, ensure timely
repairs, and improve customer satisfaction. The adoption of smart and
IoT-enabled appliances, such as connected air conditioners and refrigerators,
further enhances the user experience. These technological advancements not only
provide convenience but also enable rental providers to scale operations
efficiently, reaching a wider customer base across urban and semi-urban areas.
Browse
over xx market data Figures spread through xx Pages and an in-depth TOC on " India Electric Appliance Rental Market”
The India
Electric Appliance Rental Market is segmented into product type, end use and
region.
Based on product type, Washing Machine segment is the
fastest-growing category in the India electric appliance rental market, driven
by urban lifestyle changes and the rising demand for convenience among tenants,
students, and young professionals in rented or shared accommodations. High
upfront costs for premium and smart washing machines make rentals an
attractive, cost-effective alternative, while flexible rental plans and
doorstep maintenance enhance user convenience. Energy-efficient and technologically
advanced models are increasingly sought after, allowing consumers to access
modern appliances without ownership burdens. Combined with app-based booking
and subscription options, these factors position washing machines as the
fastest-expanding segment in the rental market.
Based on
region, South region of India is emerging as the fastest-growing
market for electric appliance rentals, driven by rapid urbanization, rising
disposable incomes, and increasing adoption of modern lifestyles in cities like
Bangalore, Hyderabad, Chennai, and Kochi. Growing demand for flexible,
cost-effective solutions among young professionals, students, and tenants in
rented or co-living spaces is fueling the uptake of rental services.
Technology-driven platforms offering app-based booking, doorstep delivery, installation,
and maintenance have enhanced convenience and accessibility. Additionally,
rising awareness of energy-efficient and smart appliances, combined with
seasonal demand for air conditioners and washing machines, is accelerating
growth across the region.
Major
companies operating in India Electric Appliance Rental Market are:
- Edunetwork
Private Limited (RentoMojo)
- House
of Kieraya Limited (Furlenco)
- AVA
Lifestyle Products & Services Pvt Ltd (Rentickle)
- Cityfurnish
India Private Limited
- Livpure
Smart Homes Private Limited
- Waterwala
Labs Private Limited (DrinkPrime)
- Guarented
Rental Private Limited
- M/s.
Omshreem Technologies Pvt. Ltd. (Rentit4me)
- Rentity
Global Services Private Limited
- RentPeLelo
Download Free Sample Report
Customers
can also request for 10% free customization in this report.
“The
India electric appliance rental market is driven by rapid urbanization, rising
disposable incomes, technology-enabled rental platforms, and the growing
preference for flexible, cost-effective access over ownership. Key trends
include subscription-based and pay-per-use models, adoption of smart and
connected appliances, expansion into tier-2 and tier-3 cities, app-based rental
services, and a strong focus on sustainability and eco-friendly practices,
reflecting evolving consumer lifestyles and technological integration across
urban and semi-urban regions.”
said Mr. Karan Chechi, Research Director of TechSci Research, a research-based
management consulting firm.
“India Electric
Appliance Rental Market By Product Type (Refrigerator, Water Purifier/Water
Dispenser, Air Conditioner, Washing Machine, Others), By End Use (Residential,
Commercial), By Region, Competition, Forecast & Opportunities, 2021-2031F”, has evaluated the future growth
potential of India Electric Appliance Rental Market and provides statistics
& information on market size, structure and future market growth. The
report intends to provide cutting-edge market intelligence and help decision
makers take sound investment decisions. Besides, the report also identifies and
analyzes the emerging trends along with essential drivers, challenges, and
opportunities in the India Electric Appliance Rental Market.
Contact
Us-
TechSci Research LLC
420 Lexington Avenue, Suite 300,
New York, United States- 10170
M: +13322586602
Email: [email protected]
Website: www.techsciresearch.com