The United States pet food market size is
anticipated to grow at impressive CAGR during the forecast period. The term
"pet food" describes a food product designed to satisfy the taste
buds and meet the nutritional needs of domesticated animals. Meat, peas, corn,
barley, seafood, feed grain, and poultry are some of the ingredients used to
make pet food. Pet food also has a number of health advantages, including
enhancing immunity, lengthening life expectancy, preserving a healthy weight,
lowering the risk of allergies and skin conditions, and minimizing digestive
issues. The humanization of pets in recent years has inspired owners to treat
their animals like members of the family. Owners now spend more money on
wholesome pet
food as they become more concerned about their animals' wellbeing and healthy
development. As a result, producers are putting more effort into finding
ethically sound products and implementing modifications to the manufacturing
process. 66% of U.S. households, or about 86.9 million households, own a pet,
according to the 2023-2024 National Pet Owners Survey conducted by the American
Pet Products Association (APPA).
The US market is characterized by high levels of
consumer awareness and interest in ingredient content. A wide range of Old
Mother Hubbard Classic products are offered on various online retail sites. A
significant opportunity for low-cost marketing of the innovative and novel
product lines created by emerging companies is the growing penetration of the
e-commerce sector. Along with rising prices for pet foods in the nation,
numerous players are launching cutting-edge products that are driving the
market.
The industry for pet food is driven by pet
humanization. Spending on premium, sustainable, and organic goods has also
increased due to the growing interest in pet nutrition and health. Branded and
highly nutritious food items are preferred by high income households.
United States Pet Food Market Trends
The main driver of growth in the pet food industry
in the US is the rising adoption of pets as a result of the high rate of family
nuclearization. In addition, with high income levels and shifting consumer
preferences, packaged and branded pet food demand has grown nationwide.
Additionally, the market growth has been aided by the widespread availability
of natural pet food and the emergence of e-commerce platforms. Furthermore, the
demand for nutrient-rich, energy-dense pet food products that are healthy and
safe for consumption has been boosted by shifting attitudes toward pet
ownership and an increase in pet owners' awareness of pet health. As a result,
many producers have released organic and natural food items devoid of
artificial fertilizers, pesticides, antibiotics, artificial coloring, and
chemical by-products. They have additionally created creative product
variations with flavor enhancers and longer shelf lives.
New Product Launches Fuels Market Growth
Manufacturers are launching new products due to
high demand of these products in United States. For instance, PawCo launched
the availability of its proprietary, meat-free plant-based dog
food. It includes all the vital vitamins, minerals, and amino acids that the
majority of adult dogs require to thrive. A variety of fruit and vegetables are
combined with plant-based protein in its product offerings, such as peanut
butter and apples, green mix and carrots, and blueberries and vegetables. The
foods are also suggested for allergic pets because they don't contain any
animal products.