UAE Hair Care market is anticipated
to witness potential growth in the forecast period, 2023-2027. Hair care involves the usage of various products to
cleanse, maintain, and enhance the overall texture and appearance of the hair.
These products usually include gels, oils, rinses, shampoos, dressings,
conditioners, sprays, tonics, masks, and serums. At present times, numerous
companies are launching novel and innovative products that are sulfate-free to
keep up with the continuously evolving hair trends. Along with this, the inflating
disposable income levels, enhancing living standards, and the growing adoption
of a modern approach to grooming practices are positively influencing the hair
care market across UAE. The growing hair-related problems and the emerging
trends of hair styling in the fashion industry, accelerates the market growth.
Along with this, the increasing expenditure on beauty & personal care
products, and changing grooming patterns are anticipated to stimulate the
market growth over the predicted years.
Expanding Fashion
Sector is Expected to Bolster the Growth of Hair Care Market
Hair care products including
shampoo, hair color, hair conditioner, hair styling products, and hair oil are
gaining popularity among the consumers across the globe. The emerging trend in
fashion industry, advancement in the personal care industry, and rising
awareness regarding hair care products are some of the factors propelling the
growth of the hair care market. Also, the elevating trend of using hair color
products, highlights, etc. is further driving the market growth. The growing
economic growth, changing lifestyle, and inclination toward professional hair
treatment are supporting the growth of the market. A wide assortment of hair
care products has been enriching the personal care industry. The enhancing
focus on improving the performance of ingredients utilized in personal care
products and the escalating demand for safer and organic products are expected
to witness lucrative growth opportunities to generate revenue streams in the forthcoming
years.
Escalating Demand for
Shampoos and Hair Colors Augments the Market Growth
The elevating awareness of
several hair care products for better health of hair is fueling the growth of
hair care market. Clinicians are also recommending regular shampoos and hair
conditioners to minimize the harsh effects of pollution, thereby people of all
ages consider hair washing as a part of routine care. The growing incidences of
fungal infections resulted into the dandruff and hair loss that has raised the level
of awareness. In the recent years, the premature hair loss is increasingly
being noticed among the younger populations which is propelling the consumers
to look for hair care products that can meet personalized requirements. With
this, the expanding geriatric population is also another factor driving the
demand for hair color products. All the aforementioned factors are supporting
the growth of the hair care market across UAE.
Continuous Product
Innovations is Anticipated to Fuel the Market Growth
Hair care product
manufacturers are increasing their focus on the development and launch of new
and innovative products to cater to meet the demands of consumer. Presently,
consumers are on a constant lookout for more efficient products that suit the
requirements and lifestyle of consumers. The introduction of technological
advanced products to fulfil the needs of the consumers that can provide UV ray
protection, scalp care, and moisturizing benefits. The increasing focus on
product premiumization and product line extension is growing on account of the
consumers' willingness to pay more for innovative products. This, in turn, is
expected to propel the growth of hair care market in the upcoming years.
