The Saudi Arabia water purifiers market is
anticipated to witness a robust growth during the forecasted period due to the
presence of harmful toxicants in water bodies. Moreover, due to
non-availability of clean water through taps and rising presence of desalinated
water in the country is driving the water purifiers market in Saudi Arabia.
Water pollution is increasing due to the
expanding population, industrialization, and environmental deterioration. Fresh
water has a big impact on overall health and life quality. Water contamination
has given it a chlorine-like flavor. Use of a water purifier is now
necessary to get clean drinking water. A water filter enhances the
flavor of water in addition to removing impurities such as chlorine,
soil residue, and other organic and inorganic pollutants. Consumers are
investing in water purifiers because they improve environmental sustainability,
save costs for bottled water, and help to preserve general health. By
eliminating the calcium and magnesium that are found in water, water purifiers
soften the water, making it easier to digest.
With the rising tourism in Saudi Arabia,
the HoReCa industry in Saudi Arabia is also flourishing. According to the data
provided by Saudi Horeca, Food and Beverage (F&B) market is predicted to
grow at a rate of 6% over the next five years. Moreover, the country is
planning to deliver 310,000 hotel rooms in the country by 2030. Thus, with the
increase in HoReCa and tourism industry the demand of water purifiers is going
to rise as the restaurants, hotels are installing water purifiers for better
customer service.
Presence of Desalinated Water is Fueling
the Market Growth
As per the Saudi Arabian government, the
country produces around 9 million cubic meters of desalinated water per day,
which is around 20% of the world’s desalinated water. Around 60% of the
country’s water comes from desalination which leaves a bad taste and odor in
the water, thus makes it difficult for drinking. Moreover, to remove the bad
taste and odor from the water most of the population are installing water
purifiers at residential and commercial places for clean water. Desalination
also has a large negative impact on the environment, including air pollution from
high carbon dioxide and other toxic gas emissions as well as harm to the marine
ecosystem from brine and other chemical discharges into the sea.
Rising Population Leading to Freshwater
Scarcity is Driving the Market Growth
According to the data provided by World
Bank, the population of Saudi Arabia is growing at an annual growth rate of
1.5% and has reached 35 million in 2021. Thus, with the increasing population,
it is getting difficult for the government to provide freshwater to each and
every citizen. Moreover, with a water scarcity level of 500 cubic meters per
person, Saudi Arabia is one of the world's most water-scarce nations. However,
the country's yearly per capita water share does not surpass 89.5 cubic meters.
Additionally, water loss in major cities varies between 25 to 40%, according to
data from the National Water Company.
Increasing Water Pollution Level is
Fueling the Market Growth
Over 2,400 km of Saudi Arabia's more
than 3,500 km of coastline is on the Red Sea, and the remaining distance is on
the Persian Gulf. Concentrated energy, petrochemical, energy-related, water
desalination, and other industrial and development activities occur along these
coasts. These practices pollute the ocean, which harms both the marine
ecosystem and people's health. Sewage discharge, oil pipelines, chemicals, heat
water, and sediment transfer are the main sources of pollution. Thus, with the
increasing water pollution in the country, consumers are shifting toward water
purifiers for clean water.