Saudi Arabia passenger car market was valued at USD11.33 billion in 2020 and it is estimated to grow with a CAGR of 6.25% in terms of value during the forecast period. Moreover, the market is anticipated to reach USD17.64 billion by 2026. The Saudi Arabia passenger car market is driven by expanding road infrastructure and increasing per capita spending of the people in the region. In 2017, the ban on women driving was uplifted in the Kingdom of Saudi Arabia and since then there is an increase in women drivers, hence the demand is expected to increase from this segment and is susceptible to propel the market in the forecast period as well.

The Saudi Arabia passenger car market is divided based on vehicle type, fuel type, transmission type and company. Based on vehicle type, the market can be classified into hatchback, sedan, pickup cars, multi-purpose vehicles (MPV) and sports utility vehicles (SUV). In terms of vehicle type, the sedan car segment accounts for the largest share in the historical period and is projected to remain the dominant segment in the forecast period. Shifting consumers’ preferences towards modernized lifestyle from the traditional one and their preferences in the usage of technologically advanced personal vehicles backed by the increase in disposable income are the major factors propelling the growth of the sedan cars in Saudi Arabia. Based on fuel type, the market is majorly contributed by gasoline driven passenger cars due to comparatively high availability and low prices of gasoline and this trend is susceptible to withstand in the forecast period as well. In the sedan segment, cars with engine capacity up to 2000cc are expected to hold majority shares, but due to the increasing demand for cars with higher engine capacities, cars with engine capacity below 2000cc are anticipated to register a slothful growth. Cars with automatic transmission account for the majority share in the Saudi Arabia passenger car market on account of ease of driving with stringent traffic rules across the region.

Furthermore, advancements in technology are driving the demand for passenger cars in the country. With changing technology advancements, automotive manufacturers are making better features and specifications available for the consumers such as electric and hybrid technology. Electric and hybrid cars are being developed, keeping futuristic things in mind concerning consumer and environmental factors. Passenger car manufacturers, such as Tesla Inc. and Hyundai Motor Company, are investing in electric engines to make future-ready passenger cars like Kona electric for the customers. Customers are also preferring electric engines gradually over the Internal Combustion Engine (ICE), due to better functioning and less maintenance cost. The trend of these energy-efficient cars is expected to boost the demand for passenger cars, driving the growth of the passenger car market in Saudi Arabia.

Toyota Motor Corporation, Nissan Motor Company, Ltd., Hyundai Motor Company, Kia Corporation, etc., are among some of the leading players operating in the Saudi Arabia passenger car market. Apart from these companies, other passenger car manufacturers are also increasing their marketing activities and enriching their product portfolio in the region to increase their customer outreach. Major companies in the Saudi Arabia passenger car market industry are also focusing on increasing their dealer and distributor network to grab a larger share in the region’s passenger car market.

Years considered for this report:

Historical Period: 2016-2019

Base Year: 2020

Estimated Year: 2021

Forecast Period: 2022-2026

Objective of the Study:

  • To analyze the historical growth in the market size of the Saudi Arabia passenger car market from 2016 to 2020.
  • To estimate and forecast the market size of the Saudi Arabia passenger car market from 2021 to 2026 and growth rate until 2026.
  • To classify and forecast Saudi Arabia passenger car market-based vehicle type, fuel type, transmission type and company.
  • To identify dominant region or segment in the Saudi Arabia passenger car market.
  • To identify drivers and challenges for the Saudi Arabia passenger car market.
  • To examine competitive developments such as expansions, new product launches, mergers and acquisitions, etc., in the Saudi Arabia passenger car market.
  • To conduct pricing analysis for the Saudi Arabia passenger car market.
  • To identify and analyze the profile of leading players operating in the Saudi Arabia passenger car market.
  • To identify key sustainable strategies adopted by the market players in the Saudi Arabia passenger car market


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TechSci Research performed primary as well as exhaustive secondary research for this study. Initially, TechSci Research sourced a list of passenger car dealers and distributors in Saudi Arabia region. Subsequently, TechSci Research conducted primary research surveys with the identified companies. While interviewing, the respondents were also enquired about their competitors. Through this technique, TechSci Research was able to include vendors and service providers that could not be identified due to the limitations of secondary research. TechSci Research analyzed product offerings, application, distribution channel and regional presence of all the passenger car distributors and dealers across the country.

TechSci Research calculated the market size of the Saudi Arabia passenger car market using a bottom-up approach, where data for various end-user segments were recorded and forecast for the future years. TechSci Research sourced these values from the industry experts and company representatives and externally validated through analyzing historical data of these product types and applications for getting an appropriate, overall market size. Various secondary sources such as company websites, news articles, press releases, company annual reports, investor presentations and financial reports were also studied by TechSci Research.

 
Key Target Audience:

  • Global passenger car manufacturers operating in the country
  • Dealers and distributors of passenger cars
  • Market research and consulting firms
  • Government bodies such as regulating authorities and policy makers
  • Organizations, forums, and alliances related to passenger cars

 

The study is useful in providing answers to several critical questions that are important for the industry stakeholders such as manufacturers, suppliers and partners, end users, etc., besides allowing them in strategizing investments and capitalizing on market opportunities.

Report Scope:

  • In this report, the Saudi Arabia Passenger Car market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:
  • Saudi Arabia Passenger Car Market, By Vehicle Type:
    • Hatchback
    • Sedan
    • Multi-Purpose Vehicle (MPV)
    • Sports Utility Vehicle (SUV)
    • Pick-Up Cars
  • Saudi Arabia Passenger Car Market, By Fuel Type:
    • Gasoline / Petrol
    • Diesel
    • Alternate Fuels
  • Saudi Arabia Passenger Car Market, By Transmission Type:
    • Manual Transmission
    • Automatic Transmission

 

Company Profiles: Detailed analysis of the major companies present in the Saudi Arabia passenger car market.

Available Customizations:

With the given market data, TechSci Research offers customizations according to a company’s specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of additional market players (up to five).

Profit Margin Analysis

  • Profit margin analysis in case of direct and indirect sales channel.

1.    Product Overview

2.    Research Methodology

3.    Executive Summary

4.    Voice of Customer

4.1.  Factors Influencing Purchase Decision

4.2.  Influencer of Purchase

4.3.  Aided Brand Recall

4.4.  Unaided Brand Recall

4.5.  Brand Satisfaction Level

5.    Saudi Arabia Passenger Car Market Outlook

5.1.  Market Size & Forecast          

5.1.1.     By Value & Volume

5.2.  Market Share & Forecast

5.2.1.     By Vehicle Type (Hatchback, Sedan, MPV, Pickup and SUV)

5.2.2.     By Fuel Type (Petrol, Diesel and Others)

5.2.3.     By Transmission Type (MT and AT)

5.2.4.     By Company

5.3.  Product Market Map (By Fuel Type)

5.4.  Product Market Map (By Transmission Type)

5.5.  Product Benchmarking of Chinese Passenger Cars in Saudi Arabia

6.    Saudi Arabia Sedan Car Market Outlook

6.1.  Market Size & Forecast

6.1.1.     By Value & Volume

6.2.  Market Share & Forecast

6.2.1.     By Engine Capacity (<1600cc, 1600-2000cc, 2001-2400cc, >2400cc)

6.2.2.     By Fuel Type (Petrol, Diesel and Others)

6.2.3.     By Transmission Type (MT, AT)

6.3.  Product Market Map (By Engine Capacity)

6.4.  Product Market Map (By Transmission Type)

6.5.  Product Market Map (By Fuel Type)

7.    Saudi Arabia SUV Car Market Outlook

7.1.  Market Size & Forecast

7.1.1.     By Value & Volume

7.2.  Market Share & Forecast

7.2.1.     By Engine Capacity (<1800cc, 1801-2400cc, >2400cc)

7.2.2.     By Fuel Type (Petrol, Diesel and Others)

7.2.3.     By Transmission Type (MT, AT)

7.3.  Product Market Map (By Engine Capacity)

7.4.  Product Market Map (By Transmission Type)

7.5.  Product Market Map (By Fuel Type)

8.    Saudi Arabia Pickup Car Market Outlook

8.1.  Market Size & Forecast

8.1.1.     By Value & Volume

8.2.  Market Share & Forecast

8.2.1.     By Engine Capacity (1600-2400cc, >2400cc)

8.2.2.     By Fuel Type (Petrol, Diesel and Others)

8.2.3.     By Transmission Type (MT, AT)

8.3.  Product Market Map (By Engine Capacity)

8.4.  Product Market Map (By Transmission Type)

8.5.  Product Market Map (By Fuel Type)

9.    Saudi Arabia MPV Market Outlook

9.1.  Market Size & Forecast

9.1.1.     By Value & Volume

9.2.  Market Share & Forecast

9.2.1.     By Engine Capacity (1400-1800cc and >1800cc)

9.2.2.     By Fuel Type (Petrol, Diesel and Others)

9.2.3.     By Transmission Type (MT, AT)

9.3.  Product Market Map (By Engine Capacity)

9.4.  Product Market Map (By Transmission Type)

9.5.  Product Market Map (By Fuel Type)

10.  Saudi Arabia Hatchback Vehicle Market Outlook

10.1.              Market Size & Forecast

10.1.1.  By Value & Volume

10.2.              Market Share & Forecast

10.2.1.  By Engine Capacity (1200-1600cc, <1200cc and >1600cc)

10.2.2.  By Fuel Type (Petrol, Diesel and Others)

10.2.3.  By Transmission Type (MT, AT)

10.3.              Product Market Map (By Engine Capacity)

10.4.              Product Market Map (By Transmission Type)

10.5.              Product Market Map (By Fuel Type)

11.  Import-Export Analysis

12.  Supply Chain Analysis

13.  Impact of COVID-19

14.  Market Dynamics

14.1.              Drivers

14.2.              Challenges

15.  Policy and Regulatory Landscape

16.  Market Trends and Developments

17.  Saudi Arabia Economic profile

18.  Competitive Landscape

18.1.              Toyota Motors Corporation

18.2.              Hyundai Motor Company

18.3.              Mazda Saudi Arabia

18.4.              Nissan Motor Co. Ltd

18.5.              General Motors Co.

18.6.              Ford Middle East

18.7.              Kia Motors Corp

18.8.              Isuzu Motors Saudi Arabia Co. Ltd.

18.9.              Volkswagen AG

18.10.            Renault Middle East

19.  Additional Customization

19.1.              Saudi Arabia Passenger Car Market Share, By Vehicle Category (2020)

19.2.              Saudi Arabia Sedan Car Market Share, By Vehicle Category (2020)

19.3.              Saudi Arabia SUV/MPV Car Market Share, By Vehicle Category (2020)

19.4.              Saudi Arabia Hatchback Car Market Share, By Vehicle Category (2020)

19.5.              Saudi Arabia Sedan Car Market Share, By Propulsion (2020)

19.6.              Saudi Arabia SUV/MPV Car Market Share, By Propulsion (2020)

19.7.              Saudi Arabia Hatchback Car Market Share, By Propulsion (2020)

19.8.              Chinese Passenger Car Market Size in Saudi Arabia Market Outlook

19.8.1.  Market Size & Forecast

19.8.1.1.      By Value & Volume

19.9.              Chinese Passenger Car Brand Market Share in Saudi Arabia Passenger Car Market (2020)

19.10.            Top Five Chinese Passenger Car Brand Share in Saudi Arabia Passenger Car Market (2020)

19.11.            Chinese Passenger Car Brand Share In Overall Chinese Passenger Car Sales in Saudi Arabia (2020)

19.12.            Saudi Arabia Chinese Passenger Car Market Share, By Vehicle Type, (2020)

19.13.            Changan Passenger Car Brand Market Share in Saudi Arabia, By Vehicle Type (2020)

19.14.            MG Passenger Car Brand Market Share in Saudi Arabia, By Vehicle Type (2020)

19.15.            Geely Passenger Car Brand Market Share in Saudi Arabia, By Vehicle Type (2020)

19.16.            Chery Passenger Car Brand Market Share in Saudi Arabia, By Vehicle Type (2020)

19.17.            GAC Motor Passenger Car Brand Market Share in Saudi Arabia, By Vehicle Type (2020)

20.  Strategic Recommendations

21.  About Us & Disclaimer

  • Figure 1:           Saudi Arabia Passenger Car Market - Factors Influencing Purchase Decision (N=100)

    Figure 2:           Saudi Arabia Passenger Car Market - Influencer of Purchase (N=100)

    Figure 3:           Saudi Arabia Passenger Car Market - Aided Brand Recall (N=100)

    Figure 4:           Saudi Arabia Passenger Car Market - Unaided Brand Recall (N=100)

    Figure 5:           Saudi Arabia Passenger Car Market - Brand Satisfaction Level (N=100)

    Figure 6:           Saudi Arabia Passenger Car Market Size, By Value (USD Million), By Volume (Thousand Unit), 2016-2026F

    Figure 7:           Saudi Arabia Passenger Car Market Share, By Vehicle Type, By Volume, 2016–2026F

    Figure 8:           Saudi Arabia Passenger Car Market Share, By Fuel Type, By Volume, 2016–2026F

    Figure 9:           Saudi Arabia Passenger Car Market Share, By Transmission Type, By Volume, 2016–2026F

    Figure 10:         Saudi Arabia Passenger Car Market Share, By Company, By Volume, 2020

    Figure 11:         Saudi Arabia Passenger Car Market, By Transmission Type, Product Market Map on the Basis of Market Size (Thousand Unit) & Growth Rate (%)

    Figure 12:         Saudi Arabia Passenger Car Market, By Fuel Type, Product Market Map on the Basis of Market Size (Thousand Unit) & Growth Rate (%)

    Figure 13:         Saudi Arabia Sedan Car Market Size, By Value (USD Million), By Volume (Thousand Unit), 2016-2026F

    Figure 14:         Saudi Arabia Sedan Car Market Share, By Engine Capacity, By Volume, 2016–2026F

    Figure 15:         Saudi Arabia Sedan Car Market Share, By Fuel Type, By Volume, 2016–2026F

    Figure 16:         Saudi Arabia Sedan Car Market Share, By Transmission Type, By Volume, 2016–2026F

    Figure 17:         Saudi Arabia Sedan Car Market, By Fuel Type, Product Market Map on the Basis of Market Size (Thousand Unit) & Growth Rate (%)

    Figure 18:         Saudi Arabia Sedan Car Market, By Transmission Type, Product Market Map on the Basis of Market Size (Thousand Unit) & Growth Rate (%)

    Figure 19:         Saudi Arabia Sedan Car Market, By Engine Capacity, Product Market Map on the Basis of Market Size (Thousand Unit) & Growth Rate (%)

    Figure 20:         Saudi Arabia SUV Car Market Size, By Value (USD Million), By Volume (Thousand Unit), 2016-2026F

    Figure 21:         Saudi Arabia SUV Car Market Share, By Engine Capacity, By Volume, 2016–2026F

    Figure 22:         Saudi Arabia SUV Car Market Share, By Fuel Type, By Volume, 2016–2026F

    Figure 23:         Saudi Arabia SUV Car Market Share, By Transmission Type, By Volume, 2016–2026F

    Figure 24:         Saudi Arabia SUV Car Market, By Fuel Type, Product Market Map on the Basis of Market Size (Thousand Unit) & Growth Rate (%)

    Figure 25:         Saudi Arabia SUV Car Market, By Transmission Type, Product Market Map on the Basis of Market Size (Thousand Unit) & Growth Rate (%)

    Figure 26:         Saudi Arabia SUV Car Market, By Engine Capacity, Product Market Map on the Basis of Market Size (Thousand Unit) & Growth Rate (%)

    Figure 27:         Saudi Arabia Pickup Car Market Size, By Value (USD Million), By Volume (Thousand Unit), 2016-2026F

    Figure 28:         Saudi Arabia Pickup Car Market Share, By Engine Capacity, By Volume, 2016–2026F

    Figure 29:         Saudi Arabia Pickup Car Market Share, By Fuel Type, By Volume, 2016–2026F

    Figure 30:         Saudi Arabia Pickup Car Market Share, By Transmission Type, By Volume, 2016–2026F

    Figure 31:         Saudi Arabia Pickup Car Market, By Fuel Type, Product Market Map on the Basis of Market Size (Thousand Unit) & Growth Rate (%)

    Figure 32:         Saudi Arabia Pickup Car Market, By Transmission Type, Product Market Map on the Basis of Market Size (Thousand Unit) & Growth Rate (%)

    Figure 33:         Saudi Arabia Pickup Car Market, By Engine Capacity, Product Market Map on the Basis of Market Size (Thousand Unit) & Growth Rate (%)

    Figure 34:         Saudi Arabia MPV Car Market Size, By Value (USD Million), By Volume (Thousand Unit), 2016-2026F

    Figure 35:         Saudi Arabia MPV Car Market Share, By Engine Capacity, By Volume, 2016–2026F

    Figure 36:         Saudi Arabia MPV Car Market Share, By Fuel Type, By Volume, 2016–2026F

    Figure 37:         Saudi Arabia MPV Car Market Share, By Transmission Type, By Volume, 2016–2026F

    Figure 38:         Saudi Arabia MPV Car Market, By Fuel Type, Product Market Map on the Basis of Market Size (Thousand Unit) & Growth Rate (%)

    Figure 39:         Saudi Arabia MPV Car Market, By Engine Capacity, Product Market Map on the Basis of Market Size (Thousand Unit) & Growth Rate (%)

    Figure 40:         Saudi Arabia MPV Car Market, By Transmission Type, Product Market Map on the Basis of Market Size (Thousand Unit) & Growth Rate (%)

    Figure 41:         Saudi Arabia Hatchback Car Market Size, By Value (USD Million), By Volume (Thousand Unit), 2016-2026F

    Figure 42:         Saudi Arabia Hatchback Car Market Share, By Engine Capacity, By Volume, 2016–2026F

    Figure 43:         Saudi Arabia Hatchback Car Market Share, By Fuel Type, By Volume, 2016–2026F

    Figure 44:         Saudi Arabia Hatchback Car Market Share, By Transmission Type, By Volume, 2016–2026F

    Figure 45:         Saudi Arabia Hatchback Car Market, By Fuel Type, Product Market Map on the Basis of Market Size (Thousand Unit) & Growth Rate (%)

    Figure 46:         Saudi Arabia Hatchback Car Market, By Transmission Type, Product Market Map on the Basis of Market Size (Thousand Unit) & Growth Rate (%)

    Figure 47:         Saudi Arabia Hatchback Car Market, By Engine Capacity, Product Market Map on the Basis of Market Size (Thousand Unit) & Growth Rate (%)

    Figure 48:         Saudi Arabia Passenger Car Market Share, By Vehicle Category, By Volume, 2020

    Figure 49:         Saudi Arabia Sedan Car Market Share, By Vehicle Category, By Volume, 2020

    Figure 50:         Saudi Arabia SUV/MPV Car Market Share, By Vehicle Category, By Volume, 2020

    Figure 51:         Saudi Arabia Hatchback Car Market Share, By Vehicle Category, By Volume, 2020

    Figure 52:         Saudi Arabia Sedan Car Market Share, By Propulsion, By Volume, 2020

    Figure 53:         Saudi Arabia SUV/MPV Car Market Share, By Propulsion, By Volume, 2020

    Figure 54:         Saudi Arabia Hatchback Car Market Share, By Propulsion, By Volume, 2020

    Figure 55:         Chinese Passenger Car Market Size in Saudi Arabia, By Value (USD Million), By Volume (Thousand Unit), 2016-2026F

    Figure 56:         Chinese Passenger Car Brand Market Share, In Saudi Arabia Passenger Car Market, By Volume, 2020

    Figure 57:         Chinese Passenger Car Brand Share In Overall Chinese Passenger Car Sales in Saudi Arabia, By Volume, 2020

    Figure 58:         Saudi Arabia Chinese Passenger Car Market Share, By Vehicle Type, By Volume, 2020

    Figure 59:         Changan Passenger Car Brand Market Share in Saudi Arabia, By Vehicle Type, By Volume, 2020

    Figure 60:         MG Passenger Car Brand Market Share in Saudi Arabia, By Vehicle Type, By Volume, 2020

    Figure 61:         Geely Passenger Car Brand Market Share in Saudi Arabia, By Vehicle Type, By Volume, 2020

    Figure 62:         Chery Passenger Car Brand Market Share in Saudi Arabia, By Vehicle Type, By Volume, 2020

    Figure 63:         GAC Motor Passenger Car Brand Market Share in Saudi Arabia, By Vehicle Type, By Volume, 2020

    Figure 64:         Brand Purchasing Decision by Age Group 18-24 years (N=100)

    Figure 65:         Brand Purchasing Decision by Age Group 25-30 years (N=100)

    Figure 66:         Brand Purchasing Decision by Age Group 31-40 years (N=100)

    Figure 67:         Brand Purchasing Decision by Age Group above 40 years (N=100)

    Figure 68:         Vehicle Type Purchasing Decision by Age Group 18-24 years (N=100)

    Figure 69:         Vehicle Type Purchasing Decision by Age Group 25-30 years (N=100)

    Figure 70:         Vehicle Type Purchasing Decision by Age Group 31-40 years (N=100)

    Figure 71:         Vehicle Type Purchasing by Age Group above 40 years (N=100)

    Figure 72:         Saudi Arabia Passenger Car Market – Brand Purchasing Decision by Gender (Female) (N=100)

    Figure 73:         Saudi Arabia Passenger Car Market – Brand Purchasing Decision by Gender (Male) (N=100)

    Figure 74:         Vehicle Type Purchasing Decision by Gender (Female) (N=100)

    Figure 75:         Vehicle Type Purchasing Decision by Gender (Male) (N=100) 

    List of Tables

    Table 1:            Saudi Arabia Passenger Car Imports, By Volume (Thousand Unit) and Value (USD Million), 2015-2019

    Table 2:            Saudi Arabia Passenger Car Exports, By Volume (Thousand Unit) and Value (USD Million), 2015-2018

    Table 3:            Top Five Chinese Passenger Car Brand Share In Saudi Arabia Passenger Car Market, By Volume, 2020

    Table 4:            Product Benchmarking of Chinese Passenger Cars in Saudi Arabia, 2021