Forecast Period
|
2026-2030
|
Market Size (2024)
|
USD 523.45
Million
|
CAGR (2025-2030)
|
3.43%
|
Fastest Growing Segment
|
Commercial
|
Largest Market
|
Western
|
Market Size (2030)
|
USD 641.01 Million
|
Market Overview
Saudi
Arabia Electric Kitchen Appliances market was valued at USD
523.45 Million
in 2024 and is expected to grow
to USD 641.01 Million by
2030 with a CAGR of 3.43%. The Saudi Arabia Electric Kitchen
Appliances market is experiencing steady growth, driven by a combination of
factors. Rising disposable incomes and urbanization have increased demand for
modern, efficient kitchen solutions. As more households adopt a fast-paced
lifestyle, there is a growing preference for time-saving appliances, such as
smart ovens, dishwashers, and coffee makers. The government's Vision 2030
initiative, which encourages economic diversification and enhanced living
standards, also plays a significant role in boosting consumer purchasing power.
Also, the increasing number of working women and dual-income households has led
to higher demand for convenient, energy-efficient appliances that save time and
reduce manual effort in the kitchen. As consumers become more tech-savvy, the
market is shifting towards smart, connected devices that offer convenience and
innovation.
Key Market Drivers
Technological
Innovation
Technological innovation is a pivotal
driver of growth in Saudi Arabia's electric kitchen appliances market.
Consumers increasingly favor smart appliances that offer enhanced convenience,
energy efficiency, and integration with modern lifestyles. These appliances,
equipped with features like remote control via smartphones, voice command
compatibility, and IoT connectivity, enable users to monitor and manage their
kitchen devices seamlessly. Such advancements not only simplify meal
preparation but also contribute to energy conservation, aligning with the
nation's sustainability goals. The government's Vision 2030 initiative further
supports this trend by promoting technological advancements and reducing
reliance on traditional energy sources. As a result, the market is witnessing a
shift towards innovative, energy-efficient, and user-friendly kitchen
solutions, catering to the evolving preferences of Saudi consumers.
Rising
Disposable Income
Rising disposable income is a key driver of growth in
Saudi Arabia's electric kitchen appliances market. As a part of this, according to a recent study,
as of 2023, the average monthly disposable income for Saudi households was USD 4813.73
whilst the average monthly disposable income for homes throughout the Kingdom
was USD 3156.28.As the economy continues to diversify and living standards
improve, consumers have more purchasing power, allowing them to invest in higher-quality
and innovative kitchen appliances. With greater financial flexibility, Saudi
households are increasingly prioritizing convenience and advanced features in
their home appliances, such as smart connectivity, energy efficiency, and
enhanced functionality. This shift is evident in the growing demand for premium
kitchen products, including high-end refrigerators, ovens, dishwashers, and
coffee makers. As disposable income rises, consumers are also more willing to
spend on durable goods that improve the overall kitchen experience, leading to
an increase in demand for cutting-edge and aesthetically pleasing appliances.
This trend is expected to continue, driving the expansion of the electric
kitchen appliances market in Saudi Arabia.
Booming
Residential Sector
The booming residential sector in Saudi Arabia is a
significant driver of growth in the electric kitchen appliances market. As a
part of this, according to a recent study, as of 2024, the residential sector
primarily dominates Saudi Arabia's construction output value, accounting for
31% ($ 43.5 billion) of the total output value in 2023 and projected to reach $
56.9 billion by 2028.Rapid urbanization and government initiatives, such as
Vision 2030, have led to increased housing developments and a rise in the
number of households. This expansion creates a higher demand for home
appliances, including kitchen devices. As more consumers move into newly built
homes, there is a growing need for modern, energy-efficient, and
technologically advanced kitchen appliances that align with contemporary
lifestyles. Also, the trend toward modular kitchens and compact living spaces
has spurred interest in appliances that are space-saving yet multifunctional.
With a larger population and more households, the market for electric kitchen
appliances continues to expand, driven by the need to furnish and equip new
homes with essential and modern kitchen technologies. This dynamic is expected
to sustain the market's growth trajectory in the coming years.

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Key Market Challenges
High
Competition and Price Sensitivity
High competition and price sensitivity present
significant challenges in the Saudi Arabia electric kitchen appliances market.
The market is flooded with both local and international brands, creating a
highly competitive environment where companies vie for consumer attention. This
saturation leads to intense price competition, which makes it difficult for
brands to maintain high profit margins. As many consumers in Saudi Arabia are
price-conscious, they often prioritize affordability over premium features,
compelling manufacturers to adjust their pricing strategies to remain
competitive. This creates a dilemma for companies trying to balance
cost-cutting with the need to offer innovative, high-quality appliances. Also,
frequent promotions and discounts further drive down prices, reducing
profitability. In such a competitive landscape, brands must constantly innovate
and differentiate their offerings while managing costs effectively to meet the
demands of cost-sensitive consumers, all while maintaining a strong brand
presence.
Supply
Chain Disruptions and Import Dependency
Supply chain disruptions and import dependency are
significant challenges facing the Saudi Arabia electric kitchen appliances
market. The country relies heavily on imports for many of its kitchen
appliances, making the market vulnerable to global supply chain issues.
Disruptions such as shipping delays, port congestion, and the shortage of key
components like semiconductors can lead to stock shortages and longer lead
times for products. Also, fluctuations in raw material costs, due to supply
chain inefficiencies, can result in price volatility, making it difficult for
both manufacturers and retailers to maintain stable pricing. Geopolitical
tensions and global trade uncertainties can further exacerbate these supply
chain challenges, leading to an unpredictable market environment. These
disruptions not only affect the availability of products but can also strain
profit margins and increase operational costs, ultimately impacting both
businesses and consumers in the Saudi electric kitchen appliances market.
Key Market Trends
Rising
Popularity of Energy Efficient Product
The Saudi Arabia electric kitchen appliances market is
experiencing a significant shift towards energy-efficient products, driven by
both consumer demand and government initiatives. In 2022, energy-efficient
appliances accounted for 35% of total home appliance sales, up from 18% in
2019, reflecting a growing preference for eco-friendly options. This trend
aligns with the Saudi Energy Efficiency Program (Tarshid), which aims to reduce
energy consumption by 20% by 2025. Manufacturers are responding by developing
appliances with higher energy ratings and incorporating smart technologies that
allow for remote control and energy monitoring. Also, the increasing
urbanization and changing lifestyles, including a rise in female workforce
participation, have led to a demand for timesaving, multifunctional, and
compact kitchen gadgets. These factors collectively contribute to the growing
popularity of energy-efficient electric kitchen appliances in Saudi Arabia.
Online
Retail Growth
The Saudi Arabia electric kitchen appliances market is
experiencing notable growth in online retail, fueled by the increasing adoption
of e-commerce and changing consumer habits. As a part of this, according to
a recent study, as of 2023, the Saudi Arabia e-commerce market was valued at
approximately 8.7 billion US dollars. As more consumers turn to online
shopping for convenience, platforms like Amazon.sa, Carrefour, and local
retailers are seeing a surge in appliance sales. The ease of browsing a wide
range of products, comparing prices, and reading reviews has significantly
enhanced the shopping experience. Also, home delivery services and promotional
offers are attracting more buyers. The rise of online retail is further
encouraged by Saudi Arabia's Vision 2030 initiatives, which focus on expanding
digital infrastructure and promoting e-commerce. This shift has sparked
increased competition among brands, leading them to improve customer service,
offer exclusive deals, and provide faster delivery options. With the growing
demand for smart and energy-efficient appliances, online platforms are set to
continue driving the market's expansion in the coming years.
Sustainability
and Eco-Friendly Materials
In Saudi Arabia, the electric kitchen appliances
market is witnessing a significant shift towards sustainability and the use of
eco-friendly materials. This transformation is largely driven by the
government's Vision 2030 initiatives, which emphasize environmental
responsibility and energy efficiency. Consumers are increasingly prioritizing
appliances that not only reduce energy consumption but also incorporate
sustainable materials and manufacturing processes. Manufacturers are responding
by developing products that meet stringent energy efficiency standards and
utilize recyclable or biodegradable components. This trend is further supported
by the growing awareness among the population about environmental issues and
the long-term cost savings associated with eco-friendly appliances. As a
result, there is a noticeable shift in consumer preferences towards products
that align with sustainability goals, prompting companies to innovate and adopt
greener practices in their product offerings. This movement towards
sustainability is expected to continue shaping the future of the electric
kitchen appliances market in Saudi Arabia.
Segmental Insights
End
User Insights
Residential dominated the Saudi Arabia Electric
Kitchen Appliances market, driven by urbanization, rising disposable incomes,
and changing lifestyles. Urban areas, where approximately 82.1% of the population
resides, have seen a surge in housing developments and compact living spaces,
prompting a preference for space-saving and multifunctional appliances. Also,
the increasing number of working professionals has led to a demand for
time-saving and efficient kitchen solutions. Government initiatives, such as
Vision 2030, aim to build 1.5 million housing units, further boosting the need
for modern kitchen appliances. With a growing middle class and enhanced
purchasing power, there is a shift towards premium and smart appliances that
offer convenience, energy efficiency, and integration with home ecosystems.
This trend underscores the residential sector's pivotal role in shaping the
market's trajectory.

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Regional Insights
Western dominated the Saudi Arabia Electric Kitchen
Appliances market, due to its high urbanization rate, significant economic
development, and growing consumer demand. Cities like Jeddah and Mecca, which
are part of this region, serve as major commercial hubs with a large population
of both residents and expatriates. The region also benefits from higher
disposable incomes and a strong preference for modern, high-quality appliances.
Also, the Northern & Central regions are driven by a combination of
factors, including growing urbanization, government infrastructure initiatives,
and an increasing preference for modern living. Cities like Riyadh, the
capital, are central to the economic and cultural development of the country,
attracting a large working population.
Recent Developments
- In December 2024, LG
Electronics has officially introduced its latest collection of built-in kitchen
appliances in Saudi Arabia, featuring cutting-edge technology, enhanced energy
efficiency, and contemporary designs to elevate the modern culinary experience.
The launch event, was attended by key retail partners and media
representatives, who had the opportunity to explore the innovative
functionalities of LG’s newest product offerings.
- In May
2025, Panasonic Marketing Middle East and Africa (PMMAF) has announced a
strategic partnership with Al Essa Industries Co., designating them as the
official distributor for Panasonic’s full line of premium large home
appliances—including advanced refrigerators and washing machines—throughout
Saudi Arabia.
- In May
2025, TCL Electronics, a global leader in consumer electronics and the world’s
second-largest LCD TV brand, has launched its latest product lineup in Saudi
Arabia through its exclusive partner, Alesayi Electronics. The launch includes
MiniLED and QLED TVs, a 98” QLED TV, soundbars, and a broad range of air
conditioners, refrigerators, and washing machines.
In December 2024, Al Hassan Ghazi Ibrahim Shaker Co., a leading Saudi importer and distributor of air conditioners and home appliances, has announced a strategic partnership with Stanley Black & Decker. Under this agreement, Shaker will serve as the official distributor of BLACK+DECKER appliances in Saudi Arabia, aiming to elevate the local home appliance market.
Key Market Players
- Haier
Inc
- Arçelik
A.Ş.
- Electrolux
Appliances Middle East
- Defy
Appliances (PTY) LTD
- LG
Electronics Inc.,
- Godrej
& Boyce Manufacturing Company Limited
- Panasonic
Holdings Corporation
- Samsung
Electronics Co., Ltd
- Viking
Range, LLC
- Koninklijke
Philips N.V.,
By Type
|
By Product Type
|
By End User
|
By Distribution Channel
|
By Region
|
|
- Small Kitchen Appliances
- Large Kitchen Appliances
|
|
- Specialty Retailers
- E-Commerce
- Supermarket & Hypermarket
- Departmental Stores
- Others
|
- Eastern
- Western
- Northern & Central
- Southern
|
Report Scope:
In this report, the Saudi Arabia Electric Kitchen
Appliances Market has been segmented into the following categories, in addition
to the industry trends which have also been detailed below:
- Saudi Arabia Electric Kitchen Appliances
Market, By
Type:
o Automatic
o Manual
- Saudi Arabia Electric
Kitchen Appliances Market, By Product Type:
o Small Kitchen Appliances
o Large Kitchen Appliances
- Saudi Arabia Electric
Kitchen Appliances Market, By End User:
o Residential
o Commercial
- Saudi Arabia Electric
Kitchen Appliances Market, By Distribution Channel:
o Specialty Retailers
o E-Commerce
o Supermarket &
Hypermarket
o Departmental Stores
o Others
- Saudi Arabia Electric
Kitchen Appliances Market, By Region:
o Eastern
o Western
o Northern & Central
o Southern
Competitive Landscape
Company Profiles: Detailed analysis of the major companies presents
in the Saudi Arabia Electric Kitchen Appliances Market.
Available Customizations:
Saudi Arabia Electric Kitchen Appliances Market report
with the given market data, TechSci Research offers customizations according
to a company's specific needs. The following customization options are
available for the report:
Company Information
- Detailed analysis and
profiling of additional market players (up to five).
Saudi Arabia Electric Kitchen Appliances Market is
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