North America electric vehicle market is anticipated to grow at impressive CAGR in the forecast period. With the help of Government policies and laws that are favorable, growing concern towards the environment, and an increase in the use of electric vehicles are all credited with driving this market expansion. This market is experiencing profitable growth due to the rising popularity of autonomous driving cars, electric delivery vans, trucks, and shared mobility.

Due to their low-to-zero fossil fuel consumption, lesser moving parts that require maintenance, and low running costs, make electric vehicles eco-friendly. The government is also promoting the policies to reach the goal of net-zero emission targets. The North America has set up a goal of selling half of the all new vehicle sold to be electric by the year 2030 and by providing a network of 500,000+ charging station nationwide by 2030.The market for electric vehicles has expanded in part because of the awareness campaigns that have been launched to encourage the usage of these vehicles, as well as the rise in the number of factories that make them. Low emission technology used in electric vehicles aid in reducing greenhouse gas emissions and addressing other environmental problems.

A massive economic downturn has been brought on by the COVID-19 pandemic outbreak. Strict lockdowns were implemented in several nations to control the virus; as a result, manufacturing industries were shut down, supply networks were disrupted, and production schedules were thrown off. The North American market suffered considerable devastation during COVID-19, resulting in reduced production and sales of electric vehicle in the region.

Increasing Investments in the EV Ecosystem

Electric vehicles produces less carbon emission as compared to the diesel and petrol vehicles. Thus, electric vehicles are replacing gasoline-powered vehicles quickly in North America's automotive industry. EVs car sales annually is currently at 4% in the USA, rising to around 50% in 2030 in USA. With more than 12,000 locations to charge, including fast charging, and more than 35,000 charge plugs - more than any other automaker - Ford is providing its all-electric vehicle customers with North America's largest electric vehicle public charging network, addressing a major concern for those switching to all-electric cars. So, many businesses around the world are making significant investments to advance the decarbonization of transportation and equipment and enhance urban air quality. Demand for EVs is being driven by rising adoption of electric vehicles to reduce emissions, pollution, and carbon footprints, as well as increased public knowledge of the benefits of using electric vehicles to accomplish so. Stricter government emissions restrictions are also fueling the market for EVs.

Developing advanced technology in Electric Vehicle

Smart charging for electric vehicles is gaining popularity as it enables users to regulate the time and rate of charge in response to energy demand, balancing the grid. The next stage, however, is vehicle to grid (V2G) charging, which enables energy stored in the battery of the vehicle to be exported to the grid at times of high demand. Wireless EV charging is also gaining momentum as number of manufacturers coordinating their integration with technology vendors. BMW was the industry's first pioneer, introducing factory-installed wireless charging equipment prior to a drop in volume of sales. Recently, models with wireless charging capabilities have been unveiled by Hyundai, FAW, and IM Motor. Additionally, vehicle OEMs like Volvo, Jaguar, and Renault as well as Tier 1 suppliers like Siemens, Mahle, and Magna are investing in this sector.

E-Mobility Infrastructure and Range Concern

One of the major challenges in the adoption of electric vehicle are, range of the vehicle and charging stations. Many OEMS are building the charging station, so the consumer has access of efficient charging along their way. Also, the consumers are concerned about the charging time and range between the stoppage of the vehicle and more long charging time to charge the vehicle.