Report Description

India Women Wear Consumption Trends by Women Western Wear, Women Traditional Wear, Women Sports Wear, Women Inner Wear and Women Accessories, Competition Forecast & Opportunities, 2013– 2023

  • Publish Date: NA
  • Format : PDF
  • Pages : 70
  • Industry : Media

India is the only country where men’s’ wear has customarily been a greater market than women’s wear, however this is going to change very soon owing to women contributing more to household income and their increasing influence in family decision. On the semi-urban side, this means more spend on clothing owing to increasing adoption of ready to wear rather than home stitched apparel and increasing acceptance of western casuals among females is another major trend in the women wear consumption in the country. Not only this but, even the Indian ethnic wear is receiving a turn with outlines becoming more

Westernized. There is a drastic change in the sales of the domestic brands like W, Global Desi and international brands like H&M, Zara, among others. For urban women, modern inner wear is extra related with their goals and desires rather than just a need. Therefore, women inner wear offerings are another big opportunity for investment and growth in Indian market. Moreover, the online women apparel sales are increasing at a very face pace, which is creating an opportunity to build digitally driven fashion brands. The success of online driven fashion brands will be driven by vast young women population with access to technology. The key players in the women wear market are are Forever21, Zara, HnM, Allen Solly, Promod, Global Desi, among others.

Years considered for this report:

Historical Years: 2013-2016

Base Year: 2017

Estimated Year: 2018

Forecast Period: 2019–2023

Objective of the Study:

  • To define, classify and forecast India Women Wear Consumption Trends based on Women Western Wear Market, Women Traditional Wear Market, Women Sports Wear Market, Women Inner Wear Market, Women Accessories Market and regional distribution.
  • To analyse and forecast the market size of Women Wear in India.
  • To scrutinize detailed market segmentation and forecast the market size, in terms of value, by segmenting the country’s market into regions, namely, South, North, East and West.
  • To identify major drivers, challenges in India Women Wear market.
  • To strategically profile leading players operating in India Women Wear market.

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Major players operating in India Women Wear market are Forever21, Zara, HnM, Allen Solly, Promod, Global Desi, Anouk, Dorothy Perkins, Femella, JC Collection, miss selfridges, Dressberry, M&S, Lifestyle, Shoppers Stop, Biba W for Women etc.

TechSci Research performed both primary as well as exhaustive secondary research for this study. Initially, TechSci research sourced a list of countrywide Women Wear brands. Subsequently, TechSci Research conducted primary research surveys with the identified companies. While interviewing, the respondents were also enquired about their competitors. TechSci Research further analysed the offerings and regional presence of major market players.

TechSci Research calculated India Women Wear Consumption Trends market size using a top-down and bottom-up approach, where data for different segments was recorded and forecast for the future years. TechSci Research sourced these values from industry experts and company representatives and these were externally validated through analysing historical data of Women Wear Consumption Trends brands to arrive at the overall market size. Various secondary sources such as World Bank website, government websites, press releases, white papers, annual reports, etc., were also analysed by TechSci Research.


Key Target Audience:

  • Women Wear Brands
  • Retailers
  • End Users
  • Associations, organizations, forums and alliances related to Women Wear Consumption
  • Government bodies such as regulating authorities and policy makers
  • Market research and consulting firms

The study is useful in providing answers to several critical questions that are important for industry stakeholders such as Women Wear providers, customers and policy makers. The study would also help them to target the growing segments over the coming years and aid them in taking investment decisions and facilitating their expansion.

Report Scope:

In this report, India Women Wear Consumption Trends has been segmented into following categories, in addition to the industry trends which have also been detailed below:

·         Market, By Consumer Segmentation

    • Working Women
    • Part Time
  • Market, By Women Wear Type:
    • Western Wear
    • Traditional Wear
    • Sports Wear
    • Inner Wear
    • Women Accessories
  • Market, by Region:
    • North
    • South
    • East
    • West

Competitive Landscape

Company Profiles: Detailed analysis of the major companies operating in the Women Wear in India.

Available Customizations:

With the given market data, TechSci Research offers customizations according to a company’s specific needs. The following customization options are available for the report:

·         Further segmentation on the basis of region

Company Information

  • Detailed analysis and profiling of additional market players (up to five).

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