India ready-to-eat food market stood
at $ 261 million in 2017 and is projected to grow at a CAGR of over 16% during 2018-2023
to reach $ 647 million by 2023. Anticipated growth in the market can be
attributed to rising urbanization, increasing disposable income of middle-class
population and changing taste preferences of Indian consumers. Moreover, growing
demand for quick food and presence of freshness and high nutritional value in these
foods is further aiding growth of India ready-to-eat food market. Demand for
ready-to-eat food products is recording high growth in metros where a lot of
working people don't get enough time to cook proper meals. Additionally, longer
shelf life and easy availability of ready-to-eat food products is further pushing their demand across the
country. The most popular ready-to-eat items
include preparations of paneer, chana masala, rajma masala, pav bhaji, etc. Rise
in demand for ready-to-eat food products has created the interest among many
companies to enter this space which is likely to contribute to the growth of
the market in the coming years. Furthermore, innovation in
products offerings, sustainable packaging, preference of single serving frozen
products, aggressive marketing & promotional strategies would steer growth
in the market during forecast period.
Years considered for this report:
of the Study:
- To analyze and forecast market size of India ready-to-eat
- To define, classify and forecast India
ready-to-eat food market on the basis of segment (Frozen Ready-to-Eat Food
and Shelf Stable Ready-to-Eat Food)
- To scrutinize the detailed market segmentation
and forecast the market size by segmenting India ready-to-eat food market into
four regions namely, North, West, East and South.
- To identify tailwinds and headwinds for India
ready-to-eat food market.
- To get an idea about the consumers’ behavior
towards Product Awareness, Most Preferred Brand, Preferred Category,
Factors Influencing Purchase Decision, and Reason for Purchasing
- To strategically profile the leading players,
which are involved in the supply of ready-to-eat food in India.
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Some of the major players operating in the India
ready-to-eat food market are McCain Foods India Pvt.
Ltd., MTR Foods Pvt Limited, Gits Food Products Pvt Ltd., Haldiram Snacks Pvt.
Ltd., ITC Limited, Bikanervala Foods Pvt. Ltd.,
Godrej Tyson Foods Limited, Darshan Foods Pvt. Ltd., Al Kabeer Exports Pvt. Ltd., Venky’s
India Pvt. Ltd., etc.
TechSci Research performed primary as well as
exhaustive secondary research for this study. Initially, TechSci Research
sourced a list of ready-to-eat food manufacturers and suppliers in India.
Subsequently, we conducted primary research surveys with the identified
companies. While interviewing, the respondents were also enquired about their
competitors. Through this technique, TechSci Research was able to include
manufacturers that could not be identified due to the limitations of secondary
research. TechSci Research analyzed product offerings, end use sector/s, and
regional presence of all major ready-to-eat food suppliers across the country.
Research calculated the market size for the India ready-to-eat food market
using a bottom-up approach, wherein manufacturers’ value sales data for
different types of ready-to-eat food (Frozen ready-to-eat and Shelf stable
ready-to-eat) was recorded and subsequently forecast for the future years was
made. TechSci Research sourced these values from industry experts and company
representatives and externally validated through analyzing historical sales data of respective manufacturers to arrive
at the overall market size. Various secondary sources such as company annual
reports, white papers, investor presentations and financial reports were also studied
by TechSci Research.
Key Target Audience:
ready-to-eat food manufacturers,
suppliers, distributors and other stakeholders
organizations, associations and alliances related to ready-to-eat food
bodies such as regulating authorities and policy makers
research and consulting firms
The study is useful in providing answers to several
critical questions that are important for industry stakeholders such as ready-to-eat
food manufacturers, distributors, dealers and policy makers to understand which market segments should be targeted over the coming years in order
to strategize investments and capitalize on growth of the market.
In this report, India ready-to-eat food
market has been segmented into following categories, in addition to the
industry trends which have also been detailed below:
by Distribution Channel:
Retail Store/ General Store
Pradesh & Uttaranchal
Pradesh & Telangana
Company Profiles: Detailed analysis of the major
companies present in India Ready-To-Eat Food market.
With the given market data, TechSci Research offers
customizations according to a company’s specific needs. The following
customization options are available for the report:
Channel Partner Analysis
- Detailed list of distributors and dealers
across the country.
analysis and profiling of additional market players (up to five).
- Detailed analysis of new products in the
market and their driving forces in the market.