Report Description

India men’s grooming products market stood at $ 1.4 billion in 2016, and is projected to grow at a CAGR of over 15%, in value terms, during 2017-2022, to reach $ 3.3 billion by 2022. Rising number of consumers with early ageing problems, increasing disposable income and expanding young working population are aiding the India men’s grooming products market. Moreover, rapid urbanization and adoption of western culture along with changing lifestyle and awareness regarding the consumption of grooming products to reduce ageing problems, are some of the other factors expected to propel demand for India men’s grooming products over the next five years.

Years considered for this report:

Historical Years: 2012-2015

Base Year: 2016

Estimated Year: 2017

Forecast Period: 2017–2022

Objective of the Study:

  • To analyze and forecast market size of the India men’s grooming products, in value terms.
  • To define, classify and forecast the India men’s grooming products market on the basis of product type, sales channels and company.
  • To scrutinize the detailed market segmentation and forecast the market size, in terms of value, on the basis of region by segmenting the India market into four regions, namely, North India, West India, South India and East India.
  • To identify tailwinds and headwinds for the India men’s grooming products market.
  • To examine competitive developments such as expansions, new product launches, foreign player entry, and mergers & acquisitions in the India men’s grooming products market.
  • To examine Supply Chain and provide Porter’s Five Forces Model analysis for India men’s grooming products market.
  • To strategically profile the leading players, which are involved in the supply of men’s grooming products in India.


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Some of the major players operating in the India men’s grooming products market are Gillette India Limited, Hindustan Unilever Limited, Nivea India Private Limited, L'Oréal India Private Limited, J. K. Helene Curtis Limited, Emami Limited, Godrej Consumer Products Limited, ITC Limited, PGHH, Himalaya Drug Company, etc.

TechSci Research performed primary as well as exhaustive secondary research for this study. Initially, TechSci Research sourced a list of men’s grooming products manufacturers and suppliers in India. Subsequently, TechSci Research conducted primary research surveys with the identified companies. While interviewing, the respondents were also enquired about their competitors. Through this technique, TechSci Research was able to include manufacturers that could not be identified due to the limitations of secondary research. TechSci Research analyzed product offerings, distribution channels, and regional presence of all major men’s grooming products suppliers across the country.

TechSci Research calculated the market size for the India men’s grooming products market using a bottom-up approach, where manufacturers’ value sales data for different types (Fragrance, Shaving, Skincare, Haircare and Moustache & Beard Grooming) of men’s grooming products were recorded as well as forecast for the future years was made. TechSci Research sourced these values from industry experts and company representatives, and externally validated through analyzing historical sales data of respective manufacturers to arrive at the overall market size. Various secondary sources such as Central Drugs Standard Control Organisation of India (CDSCO), Department of Industrial Policy and Promotion (DIPP), National Council of Applied Economic Research (NCAER), World Bank, company annual reports, white papers, investor presentations and financial reports were used by the TechSci Research.


Key Target Audience:

  • India men’s grooming products manufacturers
  • India men’s grooming products suppliers 
  • Research organizations and consulting companies
  • Associations, organizations, forums and alliances related to Men’s grooming products
  • Government bodies and regulating authorities like CDSCO, DIPP and policy makers
  • Industry associations
  • Market research and consulting firms

The study is useful in providing answers to several critical questions that are important for industry stakeholders, such as India men’s grooming products manufacturers, distributors, dealers and policy makers, which market segments should be targeted over the coming years (next five years) to strategize investments and capitalize on growth of the market.

Report Scope:

In this report, India men’s grooming products market has been segmented into following categories, in addition to the industry trends which have also been detailed below:

  • Market, By Product Type
    • India Men’s Fragrance Products Market       
      • Deodorant/Roll-on
      • Perfume
    • India Men’s Shaving Products Market          
      • Razor & Blade
      • Shaving Foam, Cream & Gel
    • India Men’s Skincare Products Market         
      • Whitening Cream
      • Moisturizer
      • Face & Body Wash
    • India Men’s Haircare Products Market          
      • Shampoo & Conditioner
      • Hair Oil
      • Hair Gel & Wax
      • Hair Color & Dyes
    • India Men’s Moustache & Beard Grooming Products Market          
      • Moustache & Beard Oil
      • Moustache & Beard Wash
      • Moustache & Beard Softener
  • Market, By Sales Channel
    • Supermarket/Hypermarket
    • Grocery/Retail Store
    • Online
  • Market, By Region:
    • North India
    • West India
    • South India
    • East India

Competitive Landscape

Competition Benchmarking: Benchmarking of leading 10 players on the basis of product portfolio, market pricing, sales footprint, etc.

Company Profiles: Detailed analysis of the major companies present in the India men’s grooming products market.

Available Customizations:

With the given market data, TechSci Research offers customizations according to the company’s specific needs. The following customization options are available for the report:

Channel Partner Analysis

  • Detailed list of distributors and dealers across the country.

Company Information

  • Detailed analysis and profiling of additional market players (up to five).

Product Information

  • Detailed analysis of new products in the market and their driving forces in the market.
In case you don’t find what you are looking for, please get in touch with our custom research team at [email protected]

Table of content

1.       Men’s Grooming Products: Product Overview

2.       Research Methodology

3.       Analyst View

4.       Global Men’s Grooming Products Market Overview

5.       India Men’s Grooming Products Market Outlook

5.1.    Market Size & Forecast

5.1.1.By Value

5.2.    Market Share & Forecast

5.2.1.By Product Type (Fragrance, Shaving, Skincare, Haircare and Moustache & Beard Grooming)

5.2.2.By Sales Channel (Supermarket/Hypermarket, Grocery/Retail Store, Online & Others)

5.2.3.By Region

5.2.4.By Company

5.3.    Market Attractiveness Index

5.3.1.By Product Type

5.3.2.By Sales Channel

5.3.3.By Region

6.       India Men’s Fragrance Products Market Outlook

6.1.    Market Size & Forecast

6.1.1.By Value

6.2.    Market Share & Forecast

6.2.1.By Type

6.2.2.By Sales Channel

6.3.    Pricing Analysis

6.4.    Market Attractiveness Index

6.4.1.By Type

6.4.2.By Sales Channel

7.       India Men’s Shaving Products Market Outlook

7.1.    Market Size & Forecast

7.1.1.By Value

7.2.    Market Share & Forecast

7.2.1.By Type

7.2.2.By Sales Channel

7.3.    Pricing Analysis

7.4.    Market Attractiveness Index

7.4.1.By Type

7.4.2.By Sales Channel

8.       India Men’s Skincare Products Market Outlook

8.1.    Market Size & Forecast

8.1.1.By Value

8.2.    Market Share & Forecast

8.2.1.By Type

8.2.2.By Sales Channel

8.3.    Pricing Analysis

8.4.    Market Attractiveness Index

8.4.1.By Type

8.4.2.By Sales Channel

9.       India Men’s Haircare Products Market Outlook

9.1.    Market Size & Forecast

9.1.1.By Value

9.2.    Market Share & Forecast

9.2.1.By Type

9.2.2.By Sales Channel

9.3.    Pricing Analysis

9.4.    Market Attractiveness Index

9.4.1.By Type

9.4.2.By Sales Channel

10.   India Moustache & Beard Grooming Products Market Outlook

10.1.  Market Size & Forecast

10.1.1.    By Value

10.2.  Market Share & Forecast

10.2.1.    By Type

10.2.2.    By Sales Channel

10.3.  Pricing Analysis

10.4.  Market Attractiveness Index

10.4.1.    By Type

10.4.2.    By Sales Channel

11.   Supply Chain Analysis

12.   Porter’s Five Force Analysis

13.   Market Dynamics

13.1.  Drivers

13.2.  Challenges

14.   Market Trends & Developments

14.1.  Rising Demand for Anti Ageing and Skin Whitening Creams

14.2.  Aggressive Marketing and Promotional Strategies

14.3.  Rising Perforation of Foreign Companies

14.4.  Innovative Products to Target Customers

14.5.  Growth in Organized Retail and E-commerce

15.   Policy & Regulatory Landscape

16.   India Economic Profile

17.   Competitive Landscape

17.1.  India Men’s Grooming Products Market: Competition Outlook

17.2.  Company Profiles

17.2.1.        Hindustan Unilever Limited

17.2.2.        Gillette India Limited

17.2.3.        Nivea India Private Limited

17.2.4.        L'Oréal India Private Limited

17.2.5.        J. K. Helene Curtis Limited

17.2.6.        Emami Limited

17.2.7.        Godrej Consumer Product Limited

17.2.8.        ITC Limited

17.2.9.        Procter & Gamble Hygiene & Health Care Limited

17.2.10.    Himalaya Drug Company

18.   Strategic Recommendations

 

Figures and Tables

List of Figures

 

Figure 1: India Men’s Grooming Products Market Size, By Value, 2012–2022 (USD Million)

Figure 2: India Men’s Grooming Products Market Share, By Product Type, By Value, 2012 – 2022F

Figure 3: India Men’s Grooming Products Market Share, By Sales Channel, By Value, 2012 – 2022F

Figure 4: India Men’s Grooming Products Market Share, By Region, By Value, 2016 & 2022F

Figure 5: India Men’s Grooming Products Market Share, By Region, By Value, 2012 – 2022F

Figure 6: India Men’s Grooming Products Market Share, By Company, By Value, 2016

Figure 7: India Men’s Grooming Products Market Share, By Company, By Value, 2022F

Figure 8: India Men’s Grooming Products Market Attractiveness Index, By Product Type, By Value, 2017E-2022F

Figure 9: India Men’s Grooming Products Market Attractiveness Index, By Sales Channel, By Value, 2017E-2022F

Figure 10: India Men’s Grooming Products Market Attractiveness Index, By Region, By Value, 2017E-2022F

Figure 11: India Men’s Fragrance Products Market Size, By Value, 2012-2022F (USD Million)

Figure 12: India Men’s Fragrance Products Market Share, By Type, By Value, 2012 – 2022F

Figure 13: India Men’s Fragrance Products Market Share, By Sales Channel, By Value, 2012 – 2022F

Figure 14: India Men’s Fragrance Products Market Attractiveness Index, By Type, By Value, 2017E-2022F

Figure 15: India Men’s Fragrance Products Market Attractiveness Index, By Sales Channel, By Value, 2017E-2022F

Figure 16: India Men’s Shaving Products Market Size, By Value, 2012-2022F (USD Million)

Figure 17: India Men’s Shaving Products Market Share, By Type, By Value, 2012 – 2022F

Figure 18: India Men’s Shaving Products Market Share, By Sales Channel, By Value, 2012 – 2022F

Figure 19: India Men’s Shaving Products Market Attractiveness Index, By Type, By Value, 2017E-2022F

Figure 20: India Men’s Shaving Products Market Attractiveness Index, By Sales Channel, By Value, 2017E-2022F

Figure 21: India Men’s Skincare Products Market Size, By Value, 2012-2022F (USD Million)

Figure 22: India Men’s Skincare Products Market Share, By Type, By Value, 2012 – 2022F

Figure 23: India Men’s Skincare Products Market Share, By Sales Channel, By Value, 2012 – 2022F

Figure 24: India Men’s Skincare Products Market Attractiveness Index, By Type, By Value, 2017E-2022F

Figure 25: India Men’s Skincare Products Market Attractiveness Index, By Sales Channel, By Value, 2017E-2022F

Figure 26: India Men’s Haircare Products Market Size, By Value, 2012-2022F (USD Million)

Figure 27: India Men’s Haircare Products Market Share, By Type, By Value, 2012 – 2022F

Figure 28: India Men’s Haircare Products Market Share, By Sales Channel, By Value, 2012 – 2022F

Figure 29: India Men’s Haircare Products Market Attractiveness Index, By Type, By Value, 2017E-2022F

Figure 30: India Men’s Haircare Products Market Attractiveness Index, By Sales Channel, By Value, 2017E-2022F

Figure 31: India Moustache & Beard Grooming Products Market Size, By Value, 2012-2022F (USD Million)

Figure 32: India Moustache & Beard Grooming Products Market Share, By Type, By Value, 2012 – 2022F

Figure 33: India Moustache & Beard Grooming Products Market Share, By Sales Channel, By Value, 2012 – 2022F

Figure 34: India Moustache & Beard Grooming Products Market Attractiveness Index, By Type, By Value, 2017E-2022F

Figure 35: India Moustache & Beard Grooming Products Market Attractiveness Index, By Sales Channel, By Value, 2017E-2022F

Figure 36: India Number of Middle Class Households, 2011, 2015 & 2025F (Million)

Figure 37: India GDP Per-Capita, 2012-2015 (USD)

Figure 38: India Population Share, By Age Group, 2010–2015 (Percentage of Total Population)

Figure 39: India Youth Population, By Age Group 10–24, 2014 (Million)

Figure 40: India Urban Population Share (as a Percentage of the Total Population), 2011-2015

Figure 41: India Household Final Consumption Expenditure (as a Percentage of GDP), 2010-2015

Figure 42: India Television Advertising Market Size, 2012-2016 (USD Million)

Figure 43: India FDI Equity Inflows, By Sector, April 2000-December 2016 (USD Billion)

Figure 44: Global Retail Sector Share, By Country, By Organized Vs. Unorganized, By Value, 2015

Figure 45: Number of Credit Card Transactions in India, 2013-2015 (Million)

Figure 46: Number of Debit Card Transactions in India, 2013-2015 (Million)

 

List of Tables

 

Table 1: India Number of Manufacturers Granted Certificate of Pharmaceutical Product (COPP), By State, December 2016

Table 2: India Men’s Fragrance Products Market Pricing Analysis, 2017 (USD)

Table 3: India Men’s Shaving Products Market Pricing Analysis, 2017 (USD)

Table 4: India Men’s Skincare Products Market Pricing Analysis, 2017 (USD)

Table 5: India Men’s Haircare Products Market Pricing Analysis, 2017 (USD)

Table 6: India Moustache & Beard Grooming Products Market Pricing Analysis, 2017 (USD)

Table 7: Internet Users (Million) and Internet Penetration (%) in India, 2012-2016

Table 8: India Number of Smartphone Users, 2012-2016 (Million)

Frequently asked questions

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profile

Parvati Sharma

Account Manager BD
Press Release

15% CAGR Forecast for Men’s Grooming Products Market in India

May, 2017

Growing population, hectic & stressful lifestyle, increasing disposable income, rising awareness about male-centric grooming products to drive India men’s grooming products market through 2022