India hand wash market is expected to grow at a double digit CAGR during the forecast period owing to outbreak of COVID-19 and growing awareness about various infectious diseases. Spike in coronavirus cases in the country is creating high demand for hand sanitization products like hand wash, in order to avoid the spread of this deadly virus. Furthermore, the Indian government’s initiatives like Swach Bharat Abhiyaan and Swastha Bharat are also encouraging people to use hand wash products, which is acting as major growth factor for this market. The availability of variety of hand wash products like soaps and hand wash liquids is further expected to drive the market growth through FY2026.

Moreover, the improving hand washing habits in the country and growing concern towards health & hygiene are some other key factors propelling the growth of hand wash market. Manufacturers are also coming up with innovative packaging of products which is gaining traction in Indian market.

The India hand wash market is segmented based on type, formulation, end use, distribution channel and region. Based on formulation, the market can be segmented into soaps, liquid, foam based and others. Among them, the liquid hand wash segment is expected to dominate the Indian market through FY2026 as they provide dual action of cleaning and sanitizing. The growing popularity of liquid hand wash and their use in both commercial and residential sectors is further leading to their huge popularity over other formulations.

Based on type, India hand wash market can be segmented into ordinary hand wash and disinfectant hand wash. Among them, the disinfectant hand wash segment is expected to undergo fastest growth during the forecast period in India as they provide protection from germs and bacteria. With spike in COCID-19 cases in the country, the disinfectant hand wash segment is expected to grow further through FY2026. 

Major players operating in India hand wash market include Reckitt Benckiser (India) Ltd, ITC Limited, Hindustan Unilever Limited , Wipro Consumer Care Limited , The Colgate Palmolive (India) Limited, Godrej Consumer Products Limited (GCPL), Dabur India Limited, The Himalaya Drug Company, Beiersdorf India Private Limited, Pristine Care Products Pvt. Ltd. and Patanjali Ayurved Ltd., among others. The market players are undergoing growth strategies like new product launches and partnerships to increase their market share.

Years considered for this report:

Historical Years: FY2016-FY2019

Base Year: FY2020

Estimated Year: FY2021

Forecast Period: FY2022–FY2026

Objective of the Study:

  • To analyze and estimate the market size of India hand wash market from FY2016 to FY2019.
  • To estimate and forecast the market size of India hand wash market from FY2020 to FY2026 and growth rate until FY2026.
  • To classify and forecast India hand wash market based on type, formulation, end use, distribution channel and region, company and regional distribution.
  • To identify dominant region or segment in the India hand wash market.
  • To identify drivers and challenges for India hand wash market.
  • To examine competitive developments such as expansions, new product launches, mergers & acquisitions, etc., in India hand wash market.
  • To identify and analyze the profile of leading players operating in India hand wash market.
  • To identify key sustainable strategies adopted by market players in India hand wash market.

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TechSci Research performed both primary as well as exhaustive secondary research for this study. Initially, TechSci Research sourced a list of manufacturers across India. Subsequently, TechSci Research conducted primary research surveys with the identified companies. While interviewing, the respondents were also enquired about their competitors. Through this technique, TechSci Research could include the manufacturers which could not be identified due to the limitations of secondary research. TechSci Research analyzed the manufacturers, distribution channels and presence of all major players across the country.

TechSci Research calculated the market size of India hand wash market using a bottom-up approach, wherein data for various end-user segments was recorded and forecast for the future years. TechSci Research sourced these values from the industry experts and company representatives and externally validated through analyzing historical data of these product types and applications for getting an appropriate, overall market size. Various secondary sources such as company websites, news articles, press releases, company annual reports, investor presentations and financial reports were also studied by TechSci Research.

Key Target Audience:

  • Hand wash manufacturers, suppliers, distributors and other stakeholders
  • Government bodies such as regulating authorities and policy makers
  • Organizations, forums and alliances related to hand wash
  • Market research and consulting firms

The study is useful in providing answers to several critical questions that are important for the industry stakeholders such as manufacturers, suppliers, partners, end users, etc., besides allowing them in strategizing investments and capitalizing on market opportunities.

Report Scope:

In this report, India hand wash market has been segmented into following categories, in addition to the industry trends which have also been detailed below:

  • India Hand Wash Market, By Type:
    • Ordinary Hand Wash
    • Disinfectant Hand Wash
  • India Hand Wash Market, By Formulation:
    • Soaps
    • Liquid
    • Foam Based
    • Others
  • India Hand Wash Market, By End Use:
    • Residential
    • Commercial/Institutional
    • Industrial
  • India Hand Wash Market, By Distribution Channel:
    • Departmental Stores
    • Pharmacy
    • E-Commerce
    • Others
  • India Hand Wash Market, By Region:
    • North
    • South
    • East
    • West

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in India hand wash market.

Available Customizations:

With the given market data, TechSci Research offers customizations according to a company’s specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of additional market players (up to five).
India hand wash market is an upcoming report to be released soon. If you wish an early delivery of this report or want to confirm the date of release, please contact us at [email protected]  

In case you don’t find what you are looking for, please get in touch with our custom research team at [email protected]

1.    Product Overview

2.    Research Methodology

3.    Impact of COVID-19 on India Hand Wash Market

4.    Executive Summary

5.    Voice of Customer

6.    India Hand Wash Market Outlook

6.1.  Market Size & Forecast

6.1.1. By Value & Volume

6.2.  Market Share & Forecast

6.2.1.     By Type (Ordinary Hand Wash, Disinfectant Hand Wash)

6.2.2.     By Formulation (Soaps, Liquid, Foam Based, Others)

6.2.3.     By End Use (Residential, Commercial/Institutional, Industrial)

6.2.4.     By Distribution Channel (Departmental Stores, Pharmacy, E-Commerce, Others)

6.2.5.     By Region (North, South, West, East)

6.2.6.     By Company (2019)

6.3.  Product Market Map

7.    India Ordinary Hand Wash Market Outlook

7.1.  Market Size & Forecast

7.1.1. By Value & Volume

7.2.  Market Share & Forecast

7.2.1.     By Formulation

7.2.2.     By End Use

7.2.3.     By Distribution Channel

8.    India Disinfectant Hand Wash Market Outlook

8.1.  Market Size & Forecast

8.1.1. By Value & Volume

8.2.  Market Share & Forecast

8.2.1.     By Formulation

8.2.2.     By End Use

8.2.3.     By Distribution Channel

9.    Market Dynamics

9.1.  Drivers

9.2.  Challenges

10.  Market Trends & Development

11.  Pricing Analysis

12.  Policy & Regulatory Landscape

12.1.              Specification and Certification

12.2.              Trade license

12.3.              Duties & Taxes

13.  India Economic Profile

14.  Raw Material and Packaging Material Sourcing Analysis

15.  Competitive Landscape

15.1.              Reckitt Benckiser (India) Ltd

15.2.              ITC Limited

15.3.              Hindustan Unilever Limited

15.4.              Wipro Consumer Care Limited

15.5.              The Colgate Palmolive (India) Limited

15.6.              Godrej Consumer Products Limited (GCPL)

15.7.              Dabur India Limited

15.8.              The Himalaya Drug Company

15.9.              Beiersdorf India Private Limited

15.10.            Pristine Care Products Pvt. Ltd.

15.11.            Patanjali Ayurved Ltd

16.  Strategic Recommendations

17.  About Us & Disclaimer

                                                                                                            (Note: The companies list can be customized based on the client requirements.)

In case you don’t find what you are looking for, please get in touch with our custom research team at [email protected]