China Lingerie market was valued
at USD26.36 billion in 2020 and is expected to reach USD42.51 billion by 2026,
growing at a CAGR of 6.80% during the forecast period. The China lingerie market
is mainly driven by growing number of e- commerce platforms, rising disposable
income and changing consumer preferences. With the evolution in fashion
industry, companies have started using fabrics such as nylon, polyester, satin,
lace, sheer, lycra, silk, and cotton in their lingerie. In addition to this, designers
are also emphasizing on lace, embroidery, luxurious fabrics, and lighter hues
in their lingerie, which is expected to boost the demand for lingerie during
the forecast period. Color, fabric, and style are becoming increasingly
important to consumers, prompting manufacturers to manufacture fashionable
lingerie.
China lingerie market is segmented
on product type, distribution channel, company, and region. Under the Product
Type segment, Bra is dominating the market with the rise in focus on body appearances
whereas shape wear is the fastest growing in the China lingerie market. In
terms of distribution channel, Independent retail store is dominating
the China lingerie market followed by online. Online is growing due to emergence
of e-commerce platforms which has made it convenient for the customers to go
through all the available options just in a click without visiting the stores.
Companies are helping consumers to choose the product with customer feedbacks
on the website regarding size, fabric and look which helps consumers in effective
& efficient decision making.
Regionally, China lingerie market
has been segmented into various regions including East China, North China, North East
China, South Central China, North West China, South West China where East China
is dominating the China lingerie market. Major players operating in the market are Shenzhen Huijie Group Co., Ltd. L
Brands, Inc., Cosmo Lady (China) Holdings Company Limited, Embry Holdings
Limited, Yancheng International Women's Fashion Co., Ltd and Others. To remain competitive in the market companies are
continuously upgrading themselves by introducing new lingerie brands, products
and mergers & acquisitions, etc. The company named Cosmo
Lady (China) Holdings Company meets the consumer needs & demand by marketing and sales of its
products through a diversified brand portfolio including the core brand
"City•Beauty" and three sub-brands, namely "City•Siyu",
"City•Colorful Pie" and "Dianfeng", followed by the launch
of new brands "The Secret of Urban Beauty" and "Free Time" to
attract different consumers. Additionally,
through the acquisition of well-known high-end brands, including Odifen, Lubi
and Yixia, the company has effectively upgraded its brand portfolio, and increased
the number of major brands to nine.
Years
considered for this report:
Historical Years: 2016-2019
Base Year: 2020
Estimated Year: 2021
Forecast Period: 2022-2026
Objective of the Study:
- To analyze the historical growth in the
market size of the China lingerie market from 2016 to 2020.
- To estimate and forecast the market size of
the China lingerie market from 2021 to 2026 and growth rate until 2026.
- To define, classify and forecast the China
lingerie market based on product type, distribution
channel, region and company.
- To identify the dominant region or segment
in the China lingerie market.
- To identify drivers and challenges for the China
lingerie market.
- To examine competitive developments such as
expansions, new product launches, mergers & acquisitions, etc. in the China
lingerie market.
- To identify and analyze the profile of leading
players operating in the China lingerie market.
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TechSci Research performed both primary as well as exhaustive secondary research for this study. Initially, TechSci Research sourced a list of manufacturers across China. Subsequently, TechSci Research conducted primary research surveys with the identified companies. While interviewing, the respondents were also enquired about their competitors. Through this technique, TechSci Research was able to include the manufacturers which could not be identified due to the limitations of secondary research. TechSci Research analyzed the manufacturers, distribution channels and presence of all major players across China.
TechSci Research calculated the market size of the China lingerie market using a bottom-up & top-down approach, wherein data for various end-user segments were recorded and forecast for the future years. TechSci Research sourced these values from the industry experts and company representatives and externally validated them through analyzing historical data of these product types and distribution channels for getting an appropriate, overall market size. Various secondary sources such as company websites, news articles, press releases, company annual reports, investor presentations, and financial reports were also studied by TechSci Research.
Key
Target Audience:
·
Lingerie
manufacturers, suppliers,
distributors and other stakeholders.
·
Government
bodies such as regulating authorities and policy makers.
·
Market
research and consulting firms.
·
Organizations,
forums and alliances related to lingerie manufacturing.
The study is useful in providing answers
to several critical questions that are important for the industry stakeholders
such as manufacturers, suppliers and partners, end users, etc., besides
allowing them in strategizing investments and capitalizing on market
opportunities.
Report Scope:
In this report, China
lingerie market has
been segmented into following categories, in addition to the industry trends
which have also been detailed below:
·
China
Lingerie Market, By Product Type:
§ Shape Wear
§ Lounge Wear
§ Knickers & Panties
§ Bra
§ Others (Tights, Active Wear, Thermal Underwear, etc.)
·
China Lingerie Market, By Distribution
Channel:
§ Hypermarkets/Supermarkets
§ Independent Retailers
§ Online
§ Others (Specialty Store, Departmental Stores, Others)
• China Lingerie Market,
By Region:
§ East China
§ North China
§ North East China
§ South Central China
§ North West China
§ South West China
Competitive
Landscape
Company Profiles: Detailed analysis of the
major companies present in China lingerie market.
Available Customizations:
With the given market data, TechSci
Research offers customizations according to a company’s specific needs. The
following customization options are available for the report:
Company Information
·
Detailed
analysis and profiling of additional market players (up to five).