As on date of publishing, this report will capture the impact assessment of COVID-19 on this market and the same will be considered in our market forecast model. Clients purchasing this report between April and June 2020 will be getting a ‘free’ updated market data excel sheet between July and September 2020 accounting for the impact of COVID-19 on the market in the current year 2020 and forecast. 

China immunity boosting packaged foods market is expected to witness a rapid growth during the forecast period owing to the growing number of health-conscious consumers and lack of proper nutrition among people due to unhealthy lifestyle habits. The country is also witnessing rising in geriatric population who are more prone to chronic dieses such as cancer and diabetes, which is propelling the demand for immunity boosting packaged foods. Furthermore, the outbreak of COVID-19 in the country has created the need for immunity boosting packaged foods as a preventive measure to avoid the spread of this deadly disease. The shifting trend towards preventive healthcare and soaring cost of medical facilities are expected to drive the China immunity boosting packaged foods market in the coming years.

The growth in fitness industry is also acting as a major factor for the growth of immunity boosting packaged foods market in China. The increasing per capita GDP of the country coupled with rising per capita disposable income are some other key factors fueling the growth of this market. However, the market also faces some restrains. Stringent regulatory frameworks regarding registration of products under China Food and Drug Administration is acting as a major challenge for the manufacturers. Apart from that, lack of awareness among consumers, especially in rural China, is limiting the growth of immunity boosting packaged foods market in the country. 

The China immunity boosting packaged foods market is segmented based on product category, distribution channel and region. Based on distribution channel, the market is segmented into offline and online channels. Here, the online segment is expected to dominate the Chinese immunity boosting packaged foods market over the next five years owing to the growing preference of consumers for online shopping. Additionally, the manufacturers are also undergoing partnerships with various e-commerce sites for the sale of their products. 

Major players operating in the China immunity boosting packaged foods market include By-health Co Ltd , GlaxoSmithKline, Swisse Wellness Pte Ltd , H&H Int'l Hldg, Infinitus (China) Company Ltd., Blackmores Limited , Amway China Co Ltd, Pfizer Pharmaceuticals Ltd. of China, Abbott Nutritionals, Nestle Nutritionals and Nu Skin, among others. Manufacturers are coming up with new products to enhance their existing portfolio. They are also undertaking other growth strategies such as mergers & acquisitions and partnerships to increase their market share in China.

Years considered for this report:

Historical Years: 2015-2018

Base Year: 2019

Estimated Year: 2020

Forecast Period: 2021–2025

Objective of the Study:

  • To analyze and estimate the market size of China immunity boosting packaged foods market from 2015 to 2018.
  • To estimate and forecast the market size of China immunity boosting packaged foods market from 2019 to 2025 and growth rate until 2025.
  • to classify and forecast China immunity boosting packaged foods market based on product category, distribution channel, company and regional distribution.
  • To identify dominant region or segment in the China immunity boosting packaged foods market.
  • To identify drivers and challenges for China immunity boosting packaged foods market.
  • To examine competitive developments such as expansions, new product launches, mergers & acquisitions, etc., in China immunity boosting packaged foods market.
  • To conduct pricing analysis for China immunity boosting packaged foods market.
  • To identify and analyze the profile of leading players operating in China immunity boosting packaged foods market.
  • To identify key sustainable strategies adopted by market players in China immunity boosting packaged foods market.

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TechSci Research performed both primary as well as exhaustive secondary research for this study. Initially, TechSci Research sourced a list of immunity boosting packaged food manufacturers across China. Subsequently, TechSci Research conducted primary research surveys with the identified companies. While interviewing, the respondents were also enquired about their competitors. Through this technique, TechSci Research could include the immunity boosting packaged food manufacturers who could not be identified due to the limitations of secondary research. TechSci Research analyzed the materials used in manufacturing immunity boosting packaged foods, distribution channels and presence of all major players across China.

TechSci Research calculated the market size of China immunity boosting packaged foods market using a bottom-up approach, wherein data for various end-user segments was recorded and forecast for the future years. TechSci Research sourced these values from the industry experts and company representatives and externally validated through analyzing historical data of these product types and applications for getting an appropriate, overall market size. Various secondary sources such as company websites, news articles, press releases, company annual reports, investor presentations and financial reports were also studied by TechSci Research.

Key Target Audience:

  • Immunity boosting packaged foods manufacturers, suppliers, distributors and other stakeholders
  • Government bodies such as regulating authorities and policy makers
  • Organizations, forums and alliances related to immunity boosting packaged foods
  • Market research and consulting firms

The study is useful in providing answers to several critical questions that are important for the industry stakeholders such as immunity boosting packaged food manufacturers, suppliers, partners, end users, etc., besides allowing them in strategizing investments and capitalizing on market opportunities.

Report Scope:

In this report, China immunity boosting packaged foods market has been segmented into following categories, in addition to the industry trends which have also been detailed below:

  • China Immunity Boosting Packaged Foods Market, By Product Category:
    • Food
      • Seeds
      • Dry Fruits
      • Instant Food
      • Others
    • Beverages
      • Juice
      • Tea
      • Coffee
      • Probiotic Shots
      • Others
        • Syrup
        • Soup
        • Others
    • Supplements
      • Powder
      • Capsules
  • China Immunity Boosting Packaged Foods Market, By Distribution Channel:
    • Online
    • Offline
      • Supermarkets & Hypermarkets
      • Specialty Stores
      • Convenience Stores
      • Others
  • China Immunity Boosting Packaged Foods Market, By Region:
    • South-Central
    • South-West
    • East China
    • North East
    • North-West
    • North China

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in China immunity boosting packaged foods market.

Available Customizations:

With the given market data, TechSci Research offers customizations according to a company’s specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of additional market players (up to five).

Profit Margin Analysis

  • Profit margin analysis in case of direct and indirect sales channel.
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1.    Product Overview

2.    Research Methodology

3.    Impact of COVID-19 on China Immunity Boosting Packaged Foods Market

4.    Executive Summary

5.    China Immunity Boosting Packaged Products Market Outlook

5.1.  Market Size & Forecast

5.1.1.     By Value

5.2.  Market Share & Forecast

5.2.1.     By Product Category (Food, Beverages & Supplements)

5.2.2.     By Distribution Channel (Offline (Supermarkets & Hypermarkets, Specialty Stores, Convenience Stores, Medical Stores), Online)

5.2.3.     By Region (North, East, South, West)

5.2.4.     By Company (2019)

5.3.  Market Attractiveness Index

6.    China Immunity Boosting Packaged Beverages Market Outlook

6.1.  Market Size & Forecast

6.1.1.     By Value

6.2.  Market Share & Forecast

6.2.1.     By Product Type (Juice, Tea, Coffee, Probiotic Shots and Others (Syrup, Soup etc.,))

6.2.2.     By Distribution Channel (Offline (Supermarkets & Hypermarkets, Specialty Stores, Convenience Stores, Medical Stores), Online)

7.    China Immunity Boosting Packaged Foods Market Outlook

7.1.  Market Size & Forecast

7.1.1.     By Value

7.2.  Market Share & Forecast

7.2.1.     By Product Type (Seeds, Dry fruits, Instant Food, and Others)

7.2.2.     By Distribution Channel (Offline (Supermarkets & Hypermarkets, Specialty Stores, Convenience Stores, Medical Stores), Online)

8.    China Immunity Boosting Supplements Market Outlook

8.1.  Market Size & Forecast

8.1.1.     By Value

8.2.  Market Share & Forecast

8.2.1.     By Product Type (Powder & Capsules)

8.2.2.     By Distribution Channel (Offline (Supermarkets & Hypermarkets, Specialty Stores, Convenience Stores, Medical Stores), Online)

9.    Market Dynamics

9.1.  Drivers

9.2.  Challenges

10.  Market Trends & Developments

11.  Pricing Analysis

12.  Competitive Landscape

12.1.              Players Profiled (Leading Companies)

12.1.1.  By-health Co Ltd

12.1.2.  GlaxoSmithKline

12.1.3.  Swisse Wellness Pte Ltd

12.1.4.  H&H Int'l Hldg

12.1.5.  Infinitus (China) Company Ltd.

12.1.6.  Blackmores Limited

12.1.7.  Amway China Co Ltd

12.1.8.  Pfizer Pharmaceuticals Ltd. of China

12.1.9.  Abbott Nutritionals

12.1.10.                Nestle Nutritionals

12.1.11.                Nu Skin

13.  Strategic Recommendations

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