|
Forecast Period
|
2026-2030
|
|
Market Size (2024)
|
USD 2.59 Billion
|
|
Market Size (2030)
|
USD 4.25 Billion
|
|
CAGR (2025-2030)
|
8.56%
|
|
Fastest Growing Segment
|
Biologics
|
|
Largest Market
|
South-East
|
Market Overview
Brazil Animal Health Market was valued at USD 2.59
Billion in 2024 and is expected to reach USD 4.25 Billion in the forecast
period with a CAGR of 8.56% through 2030. The Brazil Animal Health
Market is witnessing robust growth owing to the increasing demand for
veterinary healthcare services and products. The rising pet ownership in urban
areas, coupled with growing awareness regarding animal health and welfare, has
significantly fueled the demand for preventive care, diagnostics, and treatment
solutions. The livestock segment, a critical part of Brazil's economy, is also
experiencing a surge in demand for health products due to the expanding export
markets for meat and dairy products. Advancements in veterinary pharmaceuticals
and the introduction of innovative biologics and vaccines have further
propelled the market's growth trajectory.
Key trends shaping the market include
the increasing adoption of telemedicine and digital platforms in veterinary
care, enabling better access to services for pet owners and livestock farmers.
The proliferation of e-commerce platforms offering animal health products has
made these solutions more accessible, fostering growth among urban and rural
consumers. Moreover, the focus on sustainable farming practices has led to
heightened demand for products that ensure animal health while supporting
environmental conservation. Companies are increasingly investing in research
and development to introduce products that align with these emerging consumer
and industry needs.
Despite the promising growth prospects,
the market faces challenges such as the high cost of advanced veterinary
services and products, which can limit access for certain segments of the
population. A shortage of skilled veterinary professionals in rural areas and
smaller towns poses additional hurdles to market penetration. Regulatory
complexities surrounding the approval and distribution of animal health
products also contribute to operational challenges. Addressing these issues
requires strategic collaboration among industry players, government bodies, and
stakeholders to ensure equitable growth across the sector.
Key Market Drivers
Rising Pet Ownership and Humanization of
Pets
The rising pet ownership and the humanization of pets
are significant market drivers in the Brazil Animal Health Market. As more
Brazilians adopt pets, particularly in urban areas, there is a marked shift in
how pets are perceived from mere animals to integral family members. This
humanization trend has resulted in increased spending on pet healthcare,
nutrition, and overall well-being. Pet owners are now more focused on providing
their pets with high-quality food, regular veterinary visits, preventive
healthcare, and specialized treatments, mirroring human healthcare practices.
This shift is prompting a growing demand for advanced animal health products,
such as vaccines, biologics, and diagnostic tools, to ensure the longevity and
quality of life of pets.
The humanization trend is also driving the preference
for premium pet products, including organic food, dietary supplements, and
wellness treatments. Pet owners are increasingly investing in personalized care
and treatments, fueling the growth of specialized veterinary services,
including pet dermatology, dentistry, and holistic care. As Brazilian consumers
become more knowledgeable about pet health and wellness, there is a rising
demand for natural and sustainable products that align with their values regarding
the environment and animal welfare.
Additionally, the increased awareness of zoonotic
diseases and the health risks posed by unvaccinated pets has led to a more
proactive approach to animal health. Regular check-ups, vaccinations, and
parasite control are now standard for many pet owners. The trend of pet
humanization has transformed the Brazilian pet care market into a more
sophisticated industry, which significantly boosts the demand for innovative
and effective animal health solutions. This transformation is expected to
continue as the pet care industry matures, making pet healthcare a major sector
within the broader animal health market.
According to the Instituto Pet
Brasil (IPB), the Brazilian pet market is projected to reach USD 11.50 billion
in 2023, reflecting a 13.6% growth compared to the previous year. This growth is
largely driven by increased spending on pet food, veterinary services, and pet
care products, underscoring the expanding role of pets in Brazilian households
and the corresponding demand for comprehensive animal health solutions.
Increasing Awareness About Zoonotic
Diseases
Increasing awareness about zoonotic diseases is a
significant driver for the Brazil Animal Health Market, particularly
considering the growing recognition of the risks these diseases pose to both
animal and human health. Zoonotic diseases, such as rabies, avian influenza,
and leptospirosis, can have severe economic and public health consequences.
With rising concerns about the transmission of diseases from animals to humans,
particularly in rural and peri-urban areas, Brazilian authorities, veterinarians,
and the public have become more proactive in addressing animal health issues.
This heightened awareness has led to a surge in demand for preventative
measures, including vaccines, diagnostic tools, and veterinary services.
In response to these concerns, government and health
organizations have launched various initiatives aimed at controlling zoonotic
diseases, such as mass vaccination campaigns for livestock and pets, and
promoting better hygiene practices in agricultural settings. As part of these
efforts, there has been an increasing focus on veterinary surveillance and
diagnostic testing, ensuring early detection and intervention to prevent the
spread of zoonotic pathogens. This emphasis on prevention has created significant
growth opportunities for animal health products that can mitigate the risks of
disease transmission.
Furthermore, pet owners are more invested in ensuring
the health of their animals, given the heightened understanding of zoonotic
threats. The demand for regular check-ups, vaccinations, and parasite control
treatments has risen, contributing to the expansion of the animal health
market. As zoonotic disease awareness continues to grow, Brazil’s commitment to
improving both animal and human health is expected to result in greater
adoption of preventive animal health solutions across the country.
According to the Brazilian Ministry
of Agriculture, Livestock, and Supply (MAPA), as of 2020, diseases such as
rabies, avian influenza, and leptospirosis are present in the country,
highlighting the ongoing challenges in managing zoonotic diseases. This
underscores the critical need for effective animal health measures to control
and prevent the spread of these diseases.
Expansion of Veterinary Services and
Infrastructure
The expansion of veterinary services and
infrastructure is a key driver for the Brazil Animal Health Market, reflecting
the growing demand for high-quality animal care across both rural and urban
regions. As Brazil's livestock and pet sectors continue to grow, there is a
rising need for more advanced veterinary services to address the health and
well-being of animals. The increasing importance of animal welfare and the need
to maintain livestock productivity have prompted significant investments in
veterinary infrastructure, including the establishment of modern veterinary
clinics, diagnostic laboratories, and specialized treatment centers.
The Brazilian government has played a
crucial role in enhancing veterinary infrastructure by improving regulatory
frameworks, establishing veterinary schools, and supporting the training of
professionals to meet the growing demand for animal health services. The
development of regional veterinary networks, particularly in rural areas, has
made it easier for farmers and pet owners to access timely veterinary care,
driving the adoption of preventive healthcare practices. This has been
essential in preventing the spread of diseases, ensuring animal productivity,
and improving food safety standards in the country.
The rise in pet ownership and the
humanization of pets has also contributed to the growth of veterinary services,
with an increasing number of pet owners seeking advanced care, including
specialized treatments, surgeries, and emergency services. This growing demand
has led to the establishment of pet hospitals and wellness centers offering a
range of services tailored to companion animals. As the veterinary service
market expands and becomes more accessible, the demand for animal health
products, such as vaccines, medications, and diagnostic tools, continues to
grow, further contributing to the overall growth of the Brazil Animal Health
Market.
According to the Brazilian Institute of
Geography and Statistics (IBGE), the veterinary services sector has experienced
consistent growth, with an annual increase in the number of veterinary
establishments and professionals. This expansion reflects the country's
commitment to improving animal health and welfare standards.
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Key Market Challenges
Lack of Awareness About Preventive
Healthcare
Lack of awareness about preventive healthcare remains
a significant challenge for the Brazil Animal Health Market, particularly in
rural and underserved areas. Many animal owners, particularly in remote
regions, continue to prioritize treatment over prevention due to limited
knowledge about the benefits of preventive care such as vaccinations, parasite
control, and regular health check-ups. This mindset can result in animals not
receiving necessary vaccinations or treatments until they exhibit symptoms of
illness, leading to increased healthcare costs, prolonged suffering, and the
spread of diseases within animal populations.
Farmers and pet owners in certain areas may lack
access to information on best practices for animal health, which hampers their
ability to take proactive measures. In some rural communities, there is also a
perception that veterinary services are a luxury, leading to reluctance in
seeking care until there is a noticeable issue. The lack of education on
zoonotic diseases, such as rabies and avian influenza, further exacerbates the
problem, leaving both animals and humans at risk.
Government and private sector initiatives are working
to address this issue by launching educational campaigns and providing better
access to veterinary services. However, the rural-urban divide in veterinary
care accessibility and the general economic challenges faced by many animal
owners still pose significant barriers. The need for continuous education,
especially in remote areas, is critical for improving preventive healthcare
adoption and reducing the impact of preventable diseases. Until awareness levels
increase and the benefits of preventive care become more widely understood, the
market will face continued challenges in encouraging the widespread adoption of
preventive healthcare practices.
Counterfeit Products and Quality Control
Issues
Counterfeit products and quality control issues are
significant challenges for the Brazil Animal Health Market, posing risks to
both animal health and public safety. The presence of counterfeit veterinary
medicines, vaccines, and other animal health products in the market has become
a growing concern. These products, often sold at lower prices, can lack
efficacy, contain harmful substances, or fail to meet regulatory standards,
compromising the health of animals and increasing the potential for disease outbreaks.
Counterfeit drugs may not be properly tested, leading to incorrect dosing,
adverse reactions, or the failure to treat illnesses effectively.
The proliferation of counterfeit goods is driven by
factors such as the lack of stringent enforcement of intellectual property
rights, the high demand for affordable animal health products, and the
insufficient regulation in some regions. The challenge is particularly acute in
rural and remote areas where access to legitimate veterinary services is
limited, and where counterfeit products may be the only available option for
farmers and pet owners seeking quick and low-cost solutions. As a result, these
products not only endanger animal health but also affect the broader
agricultural economy by reducing livestock productivity and increasing
veterinary costs.
The Brazilian government and regulatory bodies have
made efforts to curb counterfeit products by implementing stricter regulations
and improving enforcement measures. However, challenges remain in monitoring
and controlling the vast and fragmented market. The rising awareness of the
dangers posed by counterfeit products is driving demand for more reliable and
traceable veterinary solutions. To address this, both industry stakeholders and
authorities need to work collaboratively to enhance product quality control,
ensure the availability of authentic products, and provide education to
consumers on how to identify and avoid counterfeit veterinary products.
Key Market Trends
Adoption of Digital Technologies and
Telemedicine
The adoption of digital technologies and telemedicine
is becoming a prominent trend in the Brazil Animal Health Market, driven by
advancements in technology and the growing need for efficient and accessible
veterinary care. As more pet owners and livestock farmers seek convenient and
cost-effective ways to manage animal health, digital tools are providing
innovative solutions. Telemedicine allows veterinary professionals to remotely
diagnose, monitor, and offer consultations for animals, reducing the need for
in-person visits, especially in rural or hard-to-reach areas. This trend is
making veterinary care more accessible, particularly for small-scale farmers
and pet owners who may not have easy access to local clinics.
Digital platforms are also being used to streamline
veterinary operations, from appointment scheduling and medical record
management to drug prescriptions and inventory tracking. These tools help
improve the efficiency of veterinary services, reducing administrative burdens
and allowing veterinarians to focus more on direct patient care. Mobile apps
that provide health tracking, reminders for vaccinations and treatments, and
access to educational resources are becoming increasingly popular among pet owners,
helping them manage their pets' health more effectively.
In the livestock sector, digital technologies are
helping farmers monitor animal health and productivity through wearable devices
that track vital signs, behavior, and movements. This data is invaluable for
early disease detection, improving livestock management, and ensuring better
productivity. Digital technologies also enable farmers to receive real-time
data on their animals, allowing for faster response times in addressing
potential health issues.
As the demand for remote veterinary care and digital
solutions grows, the Brazil Animal Health Market is embracing these innovations
to improve care accessibility, efficiency, and quality. The continued
integration of telemedicine and digital tools is expected to reshape the
veterinary care landscape, benefiting both animals and their owners.
In June 2022, the Federal Council
of Veterinary Medicine (CFMV) in Brazil issued Resolution No. 1,465/2022,
officially regulating the practice of veterinary telemedicine. This resolution
allows veterinarians with active registration in the CFMV/CRMVs system to
provide remote consultations, telemonitoring, teletriage, teleorientation,
teleinterconsultation, and telediagnosis, thereby enhancing the accessibility
and efficiency of veterinary services across the country.
Growth in Biologics and Specialty Drugs
The growth in biologics and specialty
drugs is a notable trend in the Brazil Animal Health Market, driven by advancements
in veterinary medicine and the increasing demand for targeted treatments for
various animal diseases. Biologics, including vaccines, monoclonal antibodies,
and gene therapies, are becoming essential in treating complex diseases in both
companion animals and livestock. These products offer more precise and
effective solutions compared to traditional pharmaceutical treatments,
particularly for conditions that require advanced and personalized care.
Biologics are increasingly being used to treat a wide range of diseases, from
infectious diseases in livestock to chronic conditions in pets, such as
arthritis and allergies.
The rise in the prevalence of chronic
diseases, such as cancer, autoimmune disorders, and skin conditions in pets, is
driving the demand for specialty drugs, which include immunotherapies,
biologics, and advanced pain management solutions. Pet owners are increasingly
willing to invest in these high-quality, innovative treatments to ensure better
quality of life for their animals, particularly as the humanization of pets
continues. This trend is creating new opportunities for pharmaceutical
companies to develop and market biologic treatments and specialty drugs
tailored to the needs of animals.
The Brazilian government's investment in
veterinary healthcare infrastructure, coupled with improved veterinary
education and training, has contributed to the increased adoption of biologics
and specialty drugs in the country. Veterinarians are now better equipped to
diagnose and treat complex diseases, leading to a more widespread use of these
advanced therapies. The increasing availability of biologics in the Brazilian
market, supported by regulatory approvals and improved access to these
therapies, is expected to drive significant growth in the animal health sector
over the coming years. The trend toward biologics and specialty drugs is
reshaping veterinary medicine, offering better treatment options for animals
and expanding the capabilities of veterinary professionals.
In 2023, the Brazilian Ministry of
Agriculture, Livestock, and Food Supply (MAPA) launched the National Program
for Biobased Agricultural Inputs, aiming to sustainably explore the potential
of Brazilian biodiversity to reduce farmers' dependence on imported inputs and
expand the supply of raw materials for the sector. This initiative underscores
the government's commitment to enhancing the quality and reliability of
biobased inputs, including biologics, thereby improving Brazilian farming and
benefiting agricultural value chains and consumers.
Furthermore, the Brazilian Health
Regulatory Agency (Anvisa) plays a crucial role in regulating veterinary
biologics and specialty drugs. Anvisa's stringent regulatory processes ensure
that these products meet high safety and efficacy standards, fostering trust
among veterinarians and pet owners. The agency's oversight is vital for the
continued growth and adoption of biologics and specialty drugs in Brazil's
animal health market.
Segmental Insights
Animal Type Insights
Based on the Animal Type, Companion
Animals emerged as the dominant segment in the Brazil Animal Health Market in
2024. This is driven by the increasing humanization of pets and the growing
number of pet owners in the country. As pets are increasingly seen as family
members, there has been a heightened focus on their well-being, leading to
greater demand for veterinary care, specialized treatments, and preventive
healthcare. Brazil has witnessed a rise in pet ownership, with millions of households
keeping dogs, cats, and other companion animals, further fueling the demand for
animal health products and services. This growing emotional bond between pet
owners and their animals is contributing to an increase in spending on pet
health, including vaccines, medications, dental care, and surgeries. With
rising disposable incomes and changing lifestyles, Brazilian pet owners are
more willing to invest in premium health solutions for their pets, resulting in
a booming market for companion animal healthcare. Moreover, the increasing
awareness of zoonotic diseases and the need for preventive care, such as
vaccinations and parasite control, has further pushed the demand for veterinary
services and products in the companion animal sector.
Disease Insights
Based on
the Disease, Cattle Diseases emerged as the dominant segment in the Brazil
Animal Health Market in 2024. This is due to the significant role of the
livestock industry in Brazil's economy and the challenges posed by various
infectious and chronic diseases. As one of the world's largest producers and
exporters of beef, Brazil has a vast cattle population that requires continuous
healthcare to ensure high productivity and disease control. The prevalence of
cattle diseases such as Foot and Mouth Disease (FMD), bovine tuberculosis,
brucellosis, and mastitis poses a constant threat to the livestock industry,
necessitating widespread veterinary care and preventative measures. The
economic importance of cattle farming drives the demand for effective
treatments, vaccines, and diagnostic tools to manage these diseases.
Additionally, the Brazilian government’s efforts to control and eradicate
livestock diseases, such as the extensive vaccination programs for FMD and
other diseases, have further increased the need for specialized animal health
products. The focus on maintaining the health of cattle to ensure safe meat
production and exports has led to a strong demand for veterinary services and
medicines aimed at preventing and controlling diseases in cattle.
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Regional Insights
The South-East region emerged
as the dominant region in the Brazil Animal Health Market in 2024. This is due to its economic significance,
industrial infrastructure, and high population density. As Brazil's most
economically developed region, the South-East is home to major urban centers
such as São Paulo, Rio de Janeiro, and Belo Horizonte, which contribute
significantly to the demand for companion animal healthcare and veterinary
services. The region’s high standard of living, coupled with an increasing
number of pet owners, drives the demand for advanced veterinary care, including
vaccinations, treatments, and specialized services for companion animals.
In addition, the
South-East is a key hub for the livestock industry, with a large concentration
of cattle farming operations. The region plays a crucial role in Brazil's beef
production and export, making cattle health a top priority. The extensive presence
of farms, coupled with the need for disease prevention and management, boosts
demand for animal health products such as vaccines, antibiotics, and diagnostic
tools. Furthermore, the region’s strong veterinary infrastructure and
well-established healthcare networks make it a favorable environment for the
growth of the animal health market. As a result of these factors, the
South-East region is poised to remain the dominant player in the Brazil Animal
Health Market in 2024, with continued growth driven by both the companion
animal and livestock sectors.
Recent Developments
- In October 2024, Amlan
International formed a partnership with VetPro to distribute its mineral-based
feed additives, Calibrin-Z and Varium, in Northern Brazil. This collaboration
is designed to enhance Amlan’s foothold in Brazil’s growing animal nutrition
sector by utilizing VetPro's regional expertise to promote advanced feed
solutions that improve livestock health and productivity.
- In October 2024,
DSM-Firmenich inaugurated a new manufacturing facility in Sete Lagoas, Brazil,
with an annual production capacity of 100,000 tons of cattle supplements. The
new plant aims to enhance livestock health and productivity. This expansion
solidifies DSM-Firmenich’s presence in Brazil's animal health market while also
supporting the agribusiness sector in Minas Gerais by providing advanced
digital tools for precision livestock farming.
- In July 2024,
Biogénesis Bagó inaugurated a new vaccine production plant in Campo Largo,
Brazil, following a USD 30 million investment. The new facility, the largest of
its kind in Latin America, will produce over 10 million doses annually for both
pets and livestock. This expansion strengthens Biogénesis Bagó's position in
the Brazilian animal health market and increases its reach throughout Latin
America.
- In June 2024, Elanco
Animal Health received initial approval from Brazil's Ministry of Agriculture,
Livestock and Food Supply for Zenrelia, an innovative pet health product, with
plans for a Q4 2024 launch. This approval is a strategic move to expand Elanco's
presence in Brazil's animal health market, where the product's efficacy and
convenience are anticipated to generate strong demand.
- In June
2024, Future Cow, Brazil's pioneering precision fermentation startup, is
advancing the development of animal-free milk using fermentation technology
that replicates cow milk proteins without the need for cows. Leveraging a
digital blueprint of cow DNA, the company creates milk free from hormones,
lactose, and antibiotics, while significantly minimizing environmental impact.
Key Market Players
- Zoetis Inc.
- Elanco Animal Health Inc.
- Ceva Animal Health, LLC
- Merck & Co., Inc.
- VETOQUINOL S.A.
- Boehringer Ingelheim International
GmbH
- Virbac S.A.
- Phibro Animal Health Corporation
- Dechra Pharmaceuticals Plc
- Bimeda, Inc.
|
By Product
|
By Animal Type
|
By Route of Administration
|
By Disease
|
By Distribution Channel
|
By Region
|
- Biologics
- Pharmaceuticals
- Medicinal Feed Additives
- Others
|
- Production Animals
- Companion Animals
|
- Oral
- Injectable
- Intravenous
- Topical
- Others
|
- Porcine Diseases
- Poultry Diseases
- Cattle Diseases
- Aquaculture Diseases
- Others
|
- Retail
- E-Commerce
- Hospital/ Clinic Pharmacy
|
- South-East
- North-East
- South
- Central West
- North
|
Report Scope:
In this report, the Brazil Animal Health Market has been segmented into the following
categories, in addition to the industry trends which have also been detailed
below:
·
Brazil Animal Health Market, By Product:
o Biologics
o Pharmaceuticals
o Medicinal Feed Additives
o Others
·
Brazil Animal Health Market, By Animal Type:
o Production Animals
o Companion Animals
·
Brazil Animal Health Market, By Route of Administration:
o Oral
o Injectable
o Intravenous
o Topical
o Others
·
Brazil Animal Health Market, By Disease:
o Porcine Diseases
o Poultry Diseases
o Cattle Diseases
o Aquaculture Diseases
o Others
·
Brazil Animal Health Market, By Distribution Channel:
o Retail
o E-Commerce
o Hospital/ Clinic Pharmacy
·
Brazil Animal Health Market, By Region:
o South-East
o North-East
o South
o Central West
o North
Competitive Landscape
Company
Profiles: Detailed
analysis of the major companies present in the Brazil Animal Health Market.
Available Customizations:
Brazil Animal Health Market report with the given market data,
TechSci Research offers customizations according to a company's specific needs.
The following customization options are available for the report:
Company Information
- Detailed analysis and profiling of additional market players (up to
five).
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soon. If you wish an early delivery of this report or want to confirm the date
of release, please contact us at [email protected]