Mosquito Repellent Market – Global Industry Size, Share, Trends, Opportunity, and Forecast, Segmented By Type (Coils, Vaporizers, Sprays, Creams, Others), By Sales Channel (Supermarkets/Hypermarkets, Departmental Stores, Convenience Stores, Online, Others (Drugstores/Pharmacies, etc.), By Region, By Competition Forecast & Opportunities 2021-2031F

Forecast Period	2027-2031
Market Size (2025)	USD 7.21 Billion
CAGR (2026-2031)	6.85%
Fastest Growing Segment	Sprays
Largest Market	Asia Pacific
Market Size (2031)	USD 10.73 Billion

Market Overview

The Global Mosquito Repellent Market will grow from USD 7.21 Billion in 2025 to USD 10.73 Billion by 2031 at a 6.85% CAGR. Mosquito repellents are chemical or natural formulations applied to skin, apparel, or dwelling surfaces designed to induce spatial repellency or contact irritation, thereby preventing mosquitoes from landing or biting. The primary drivers supporting market growth include the escalating global prevalence of vector-borne illnesses, such as Dengue, Malaria, and Zika, alongside rapid urbanization which creates favorable breeding environments. These fundamental public health necessities distinguish the market's core growth trajectory from transient consumer trends, such as the shifting preference for specific fragrance profiles or delivery mechanisms.

According to the National Pest Management Association, in 2024, the industry highlighted the critical nature of these drivers by noting that over one million cases of vector-borne diseases were reported in the United States between 2001 and 2023. Despite the sustained demand driven by these health risks, the market faces a significant challenge regarding the rigorous regulatory scrutiny of synthetic active ingredients like DEET. Heightened safety standards and environmental restrictions concerning chemical toxicity can impede the development and approval of new product formulations, potentially slowing market expansion.

Key Market Drivers

The escalating prevalence of mosquito-borne diseases acts as the primary catalyst for the global mosquito repellent market, necessitating continuous demand for personal protection products across both endemic and non-endemic regions. As vector-borne illnesses such as Dengue and Zika intensify, consumer reliance on repellents shifts from occasional usage to a daily preventive necessity, effectively decoupling market performance from seasonal fluctuations. This urgency is reflected in severe outbreak statistics that compel immediate purchasing behavior and public health interventions. According to the Pan American Health Organization, March 2024, in the 'Epidemiological Alert: Increase in dengue cases in the Americas', the region reported over 3.5 million cases of dengue during the first three months of the year, marking a three-fold increase compared to the same period in 2023. Such acute health crises drive the rapid commercialization of various repellent formats, from topical sprays to spatial devices, to mitigate infection risks.

Concurrently, the expansion of vector habitats due to global warming significantly broadens the total addressable market for repellent manufacturers by introducing mosquitoes to previously temperate zones. Rising temperatures and altered precipitation patterns allow invasive species to survive winters and reproduce in higher latitudes, introducing disease risks to populations that historically required minimal vector control. According to the European Centre for Disease Prevention and Control, June 2024, in the press release 'Mosquito-borne diseases: Cases on the rise', the invasive Aedes albopictus mosquito is now established in 13 EU/EEA countries, having spread geographically due to favorable climatic conditions. This ecological shift forces companies to ramp up production and distribution networks to meet the growing need in these emerging hotspots. Illustrating this commercial momentum, according to Godrej Consumer Products Limited, in 2024, the company's Home Care segment, which encompasses its household insecticide portfolio, delivered a volume growth of 6% during the fourth quarter, signaling robust sustained demand.

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Key Market Challenges

The Global Mosquito Repellent Market faces a substantial growth impediment due to the rigorous regulatory scrutiny governing synthetic active ingredients. Stringent safety standards and environmental restrictions regarding chemical toxicity create a complex compliance landscape that significantly delays the development and approval of new product formulations. This regulatory tightening compels manufacturers to allocate extensive resources toward meeting escalating safety requirements and conducting prolonged toxicity studies. Consequently, the high barrier to entry discourages investment in novel active ingredients, stalling the commercialization of next-generation repellents needed to address resistant mosquito populations and limiting the industry's ability to respond swiftly to public health needs.

The magnitude of this operational hurdle is evident in the rising costs associated with regulatory compliance and product development. According to CropLife International, in 2024, the industry reported that the average cost to discover, develop, and register a new active ingredient had surpassed $301 million, with the entire process spanning more than a decade. This excessive financial and temporal burden directly hampers market expansion by constricting the pipeline of new products and reducing the capital available for broadening distribution channels in high-demand regions.

Key Market Trends

The development of multifunctional skin care formulations is transforming the market as consumers increasingly prioritize products that combine mosquito protection with cosmetic benefits, such as moisturization and non-sticky textures. This trend represents a shift away from traditional, pungent chemical sprays toward premium serums and lotions that integrate seamlessly into daily grooming routines, thereby enhancing user compliance. According to Kao Corporation, February 2025, in the 'Consolidated Financial Results for the Year Ended December 31, 2024', the company reported that sales in its skin protection business, which encompasses its innovative mosquito repellent formulations, grew approximately 30% year-on-year. This commercial success validates the growing consumer appetite for repellent solutions that offer sophisticated sensory experiences alongside efficacy.

Concurrently, the application of artificial intelligence in novel repellent molecule discovery is addressing the critical need for new active ingredients to combat pesticide resistance. Machine learning algorithms are revolutionizing the R&D process by rapidly analyzing vast chemical libraries to predict the safety and efficacy of potential repellents, significantly reducing the time and cost associated with traditional screening methods. According to UCR News, March 2025, in the article 'Enhancing mosquito repellent effectiveness', researchers utilizing advanced machine learning models successfully screened more than 10 million chemical compounds to identify novel repellent candidates. This technological advancement allows manufacturers to discover safer, more effective molecules derived from natural sources, bypassing the bottlenecks of conventional chemical discovery.

Segmental Insights

The sprays segment is currently identified as the fastest-growing category within the global mosquito repellent market due to increasing consumer demand for convenient and immediate protection. This growth is primarily driven by the rising popularity of outdoor recreational activities where portable application methods are essential. Furthermore, endorsements from entities such as the World Health Organization regarding the efficacy of active ingredients like DEET and picaridin in preventing vector-borne diseases have strengthened consumer confidence in these formulations. Consequently, manufacturers are prioritizing the development of skin-friendly aerosol products, thereby sustaining the rapid expansion of this segment.

Regional Insights

Asia Pacific maintains a dominant position in the Global Mosquito Repellent Market, primarily driven by the high prevalence of vector-borne diseases such as dengue and malaria. The World Health Organization consistently identifies this region as having a significant burden of these illnesses, which necessitates the widespread use of preventive products. Furthermore, rapid urbanization and specific climatic conditions create environments that facilitate mosquito breeding. Combined with government-led public health initiatives to control outbreaks, these factors significantly increase consumer demand for repellents throughout the region.

Recent Developments

• In December 2025, Mosqitter announced the official United States launch of the 'Mosqitter Mini' on a major e-commerce platform. This new device utilizes a chemical-free technology that combines heat, ultraviolet light, scent, and CO2 simulation to attract and trap mosquitoes, effectively adapting professional-grade pest control systems for residential use. The product is designed to reduce mosquito populations by significant margins without relying on toxic sprays or foggers. This expansion into the consumer market aligns with the increasing global shift towards eco-friendly and sustainable insect repellent solutions.
• In March 2025, Thermacell Repellents released the E65, a new rechargeable mosquito repeller designed to provide an extended zone of protection for outdoor users. This device features a fast-charging dock and a battery life of approximately 6.5 hours, creating a 20-foot safety zone against mosquitoes without the use of chemical sprays. The launch addresses growing consumer demand for effective, scent-free, and DEET-free outdoor solutions. By incorporating advanced rechargeable technology, the company aims to offer a sustainable and convenient alternative to traditional methods, enhancing the outdoor experience for its customers.
• In July 2024, Godrej Consumer Products Limited launched a new range of mosquito repellents in India incorporating 'Renofluthrin', a proprietary patented molecule. Developed indigenously over a decade, this breakthrough formulation is designed to be twice as effective as existing liquid vaporizer solutions against mosquitoes, including those that transmit malaria and dengue. The company introduced this molecule in its liquid vaporizers and incense sticks to combat the prevalence of unregistered and potentially unsafe repellent products. This launch underscores the organization's commitment to providing safe, affordable, and effective vector control innovations for consumers.
• In June 2024, Rentokil Initial inaugurated its premier Pest Control Innovation Centre in Dallas, North America, to drive advancements in vector management. This facility serves as a central hub for research, development, and technician training, specifically focusing on termite and mosquito control solutions. The centre houses dedicated laboratories, temperature-controlled environmental chambers, and an insectary to study indigenous and global insects, supporting the company's extensive pipeline of science-based projects. This strategic investment aims to advance public health initiatives and develop sustainable, non-toxic, and digital pest control technologies for the global market, reinforcing the firm's leadership in the industry.

Key Market Players

• Spectrum Brands Holdings, Inc.
• Reckitt Benckiser Group plc
• 3M Company
• Godrej Consumer Products Limited
• Tender Corporation
• Avon Company
• Dainihon Jochugiku Co., Ltd.
• Nice Group Co., Ltd.
• The Coleman Company, Inc.
• Enesis Group

By Type	By Sales Channel	By Region
Coils Vaporizers Sprays Creams Others	Supermarkets/Hypermarkets Departmental Stores Convenience Stores Online Others (Drugstores/Pharmacies, etc.)	North America Europe Asia Pacific South America Middle East & Africa

Report Scope:

In this report, the Global Mosquito Repellent Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

• Mosquito Repellent Market, By Type:

• Coils
• Vaporizers
• Sprays
• Creams
• Others

• Mosquito Repellent Market, By Sales Channel:

• Supermarkets/Hypermarkets
• Departmental Stores
• Convenience Stores
• Online
• Others (Drugstores/Pharmacies, etc.)

• Mosquito Repellent Market, By Region:

• North America
• United States
• Canada
• Mexico
• Europe
• France
• United Kingdom
• Italy
• Germany
• Spain
• Asia Pacific
• China
• India
• Japan
• Australia
• South Korea
• South America
• Brazil
• Argentina
• Colombia
• Middle East & Africa
• South Africa
• Saudi Arabia
• UAE