Demand for Flavored Soan Papdi to Rise in India through 2023
Increasing
availability of traditional sweets in modern trade along with longer shelf life
and easy availability of soan papdi to propel India soan papdi market through
2023
According
to TechSci Research report, “India
Soan Papdi Market By Segment, By Type, By Distribution Channel, By State, Competition
Forecast & Opportunities, 2023”, India soan papdi market is projected
to grow at a CAGR of around 12% during 2018 - 2023, on account of expanding
distribution network, increasing
number of modern retail chains and aggressive marketing strategies by major soan
papdi manufacturers. Moreover, emergence of different flavors of soan papdi
along with its longer shelf life and easy availability is further fueling
demand for soan papdi across India. Moreover, Millennial and Z
generation accounts for a major share in India’s population. Majority of
individuals are health conscious and keep a check on what they are consuming.
Packaged sweets are considered more hygienic as compared to traditional Indian sweets,
as the manufacturers of packaged sweets have to follow the norms and
regulations laid down by FSSAI. Additionally, introduction of sugar-free soan
papdi is further pushing demand demand for this sweet among millennials.
Browse 22 market data 95 Figures spread through 71 Pages and an
in-depth TOC on "India
Soan Papdi Market"
https://www.techsciresearch.com/report/india-soan-papdi-market/3881.html
On the basis of type, India soan papdi food market is
segmented into classic and flavor. Although classic is the dominant type,
demand for flavored soan papdi is expected to increase at a significant pace through
2023, on account of changing preference of
consumers from traditional soan papdi to different flavors like orange, chocolate,
pista soan papdi, badam soan papdi, etc. Among regions, North India is the
major demand generator of soan papdi owing to increasing per capita disposable
income due to higher working population, rising inclination towards traditional
sweets and increasing variety of flavors.
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“Soan papdi
comes prepackaged in plastic packs which are easier to carry and have a
relatively longer shelf life. Thus, it emerges as a popular product for gifting
during festivals. Further, to promote soan papdi, manufacturers are investing
in marketing strategies and introducing new products in innovative packaging, customized
flavors and sugar free variants. Such developments would steer growth in India
soan papdi market during forecast period.” said Mr. Karan Chechi, Research
Director with TechSci Research, a research based global management consulting
firm.
“India
Soan Papdi Market By Segment, By Type, By Distribution Channel, By State, Competition
Forecast & Opportunities, 2023”
has evaluated the future growth potential of India soan papdi market and
provides statistics and information on market structure, size, share and future
growth. The report is intended to provide cutting-edge market intelligence and
help decision makers to take sound investment decision. Besides, the report
also identifies and analyzes the emerging trends along with essential drivers,
challenges and opportunities present in the India soan papdi market.
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