Press Release

Global Augmented Analytics Market to Grow at Double-digit CAGR till 2024

Growing demand for handling large amount of complex data to boost the adoption of augmented analytics, globally, through 2024

According to TechSci Research report, Global Augmented Analytics Market By Deployment, By Organization Size, By Business Function, By End-User, By Region, Competition, Forecast & Opportunities, 2024, global augmented analytics market is forecast to grow at a double-digit CAGR during 2019-2024, on account of increasing need for analyzing large amount of complex data. Organizations have started implementing building models and integrating data for automating and simplifying various tasks. Moreover, increasing adoption of machine learning and artificial intelligence is expected to positively impact global augmented analytics market during the forecast period.


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Augmented analytics market, globally, can be segmented based on deployment, organization size, business function, end-user and region. In terms of organization size, SME segment is expected to account for the largest market share, as augmented analytics help SMEs in boosting their operational productivity and maximizing profit through appropriate assessment of data. Based on deployment, the market can be segmented into cloud and on-premise. Cloud segment is likely to register fastest growth rate in coming years, on account of factors such as scalability, cost-effectiveness, and accessibility of real time information from remote location. In terms of end user, BFSI captured the largest market share in 2018 and is expected to continue its market dominance during the forecast period, as analysts in financial organizations are using augmented analytics solutions to monitor sales performance and determine the employee efficiency.  

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IBM Corp., Microsoft Corp., SAP SE, Salesforce.com, Inc., Oracle Corp. and SAS Institute Inc. are some of the leading players operating in global augmented analytics market. Companies operating in the market are using organic strategies such as product launches, mergers and collaborations to boost their share. In the last month of 2018, Microsoft announced integration between Azure data lake storage Gen2 and Power BI dataflows. This integration would allow organizations to unify data across Power BI and Azure Data services. In October 2018, IBM partnered with Motio to accelerate the upgrades to Cognos Analytics 11.1.

“North America is expected to lead global augmented analytics market through 2024 due to the early adoption of artificial intelligence-based intelligence and surging application of augmented analytics in business intelligence. Asia-Pacific augmented analytics market is anticipated to witness significant growth in coming years, on account of burgeoning demand for cloud-based augmented analytics solutions in growing economies such as China, India and New Zealand.”, said Mr. Karan Chechi, Research Director with TechSci Research, a research based global management consulting firm.

Global Augmented Analytics Market By Deployment, By Organization Size, By Business Function, By End-User, By Region, Competition, Forecast & Opportunities, 2024 has evaluated the future growth potential of global augmented analytics market and provides statistics & information on market size, structure and future market growth. The report intends to provide cutting-edge market intelligence and help decision makers take sound investment decisions. Besides, the report also identifies and analyzes the emerging trends along with essential drivers, challenges and opportunities in global augmented analytics market.

About TechSci Research

TechSci Research is a leading global market research firm publishing premium market research reports. Serving 700 global clients with more than 600 premium market research studies, TechSci Research is serving clients across 11 different industrial verticals. TechSci Research specializes in research based consulting assignments in high growth and emerging markets, leading technologies and niche applications. Our workforce of more than 100 fulltime Analysts and Consultants employing innovative research solutions and tracking global and country specific high growth markets helps TechSci clients to lead rather than follow market trends.

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