Press Release

Passenger Car to Dominate Global Automotive Ventilated Seats Market through 2024

High demand for comfort and luxury features in vehicle interiors to drive global automotive ventilated seats market through 2024

According to TechSci Research report, Global Automotive Ventilated Seats Market By Vehicle Type, By Sales Channel, By Region, Competition, Forecast & Opportunities, 2024, global automotive ventilated seats market is expected to register growth during 2019-2024, owing to the benefits associated with ventilated seats such as drying moisture between seats and occupants, and reduced temperature of seat when parked in the sun. Moreover, ventilated seats eliminate the requirement of air conditioners in vehicles, helping to reduce energy consumption and improve vehicle efficiency. 

Global automotive ventilated seats market can be segmented based on vehicle type and sales channel. In terms of vehicle type, the market can be categorized into passenger car and commercial vehicle. Though passenger car is the dominant segment in global automotive ventilated seats market, traction of ventilated seats in the commercial vehicle segment is expected to grow in coming years, which would positively impact the market. In terms of sales channel, OEM acquired the majority share, on account of surging luxury car sales. Aftermarket segment is also anticipated to register growth during the forecast period, as consumers are spending to install ventilated seat technology in their cars, which do not have them.


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Toyota Boshoku Corporation, Magna International, Continental AG, Adient Plc., Lear Corp., DURA Automotive Systems, Borgers Se & Co. KGaA, Faurecia S.A., Grammer AG and Grupo Antolin Irausa S.A. are some of the leading players operating in global automotive ventilated seats market. Companies operating in the market are using organic strategies such as product launches, mergers and collaborations in order to boost their market share. Surging popularity of ventilated seats is pushing the companies to focus on improving the design and functionality of ventilated seats. In 2017, Toyota Boshoku Corp. entered into a partnership with TACHI S to enhance its competitiveness in the automotive ventilated seats market by undertaking future oriented research & development and promoting manufacturing innovation. 

“Automotive ventilated seats market is witnessing developments related to advanced seating, which improves convenience and comfort for the passengers. Moreover, technological advancements, such as development of centrifugal fan and increasing inclination of manufacturers towards offering ventilated seats is expected to positively influence the market over the course of next five years.”, said Mr. Karan Chechi, Research Director with TechSci Research, a research based global management consulting firm.

Global Automotive Ventilated Seats Market By Vehicle Type, By Sales Channel, By Region, Competition, Forecast & Opportunities, 2024 has evaluated the future growth potential of automotive ventilated seats market and provides statistics & information on market size, structure and future market growth. The report intends to provide cutting-edge market intelligence and help decision makers take sound investment decisions. Besides, the report also identifies and analyzes the emerging trends along with essential drivers, challenges and opportunities in global automotive ventilated seats market.

About TechSci Research

TechSci Research is a leading global market research firm publishing premium market research reports. Serving 700 global clients with more than 600 premium market research studies, TechSci Research is serving clients across 11 different industrial verticals. TechSci Research specializes in research based consulting assignments in high growth and emerging markets, leading technologies and niche applications. Our workforce of more than 100 fulltime Analysts and Consultants employing innovative research solutions and tracking global and country specific high growth markets helps TechSci clients to lead rather than follow market trends.



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