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India Biscuit Market Expected to Grow at a CAGR of over 11% during 2017E – 2022F

Increasing population, changing lifestyle & consumers’ preference, and growing disposable income are expected to drive India biscuit market through 2022

According to TechSci Research report, India Biscuit Market By Product Type, By Sales Channel, Competition Forecast & Opportunities, 2012 – 2022”, biscuit market in India is projected to exhibit a CAGR of over 11% during 2017-2022, on account of rising demand for convenience foods due to busy lifestyles, augmenting number of health conscious consumers and growth in the number of double income households. Moreover, increasing awareness among consumers, widening of distribution channels coupled with high visibility and accessibility of biscuits in retail outlets are further forecast to drive the market in the coming years. According to the World Bank, in 2015 India’s urban population percentage stood at 32.74 and personal disposable income at $ 2.30 million. Consequently, demand for low/light, sugar free biscuits and cookies are predicted to fuel the market in the coming years due to surge in income levels of urban class population.

Browse 2 market data Tables and 38 Figures spread through 92 Pages and an in-depth TOC on "India Biscuit Market"

In 2016, plain biscuit held the largest share in India biscuit market, however the product type is anticipated to observe decline in its share by 2022 owing to elevating demand for cookies in medium and premium segment. The second largest share was captured by cookie in the indicated year, which is predicted to witness rise in its share by 2022. Large population base which majorly comprises rural population creates huge demand for affordable biscuit, thereby making economical biscuit segment lead India biscuit market through 2022. In terms of regions, north region dominated the market in 2016, on the back of large population base and high disposable income. Some of the leading players operating in India biscuit market include Parle Products Pvt. Ltd., Britannia Industries, ITC Limited, Mondelez India Foods Private Limited, Surya Food & Agro Ltd., etc.

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“Changing dietary habits, variation in biscuit products, healthy product development and wider media coverage which plays a significant role in altering consumers’ buying decision are expected to fuel biscuit market in India in the coming years. Besides that, greater accessibility and availability of these products at supermarket or hypermarkets, busy lifestyles and advancement from economical, to medium and to premium biscuits range are few of the major factors responsible to steer the growth of biscuit market in India through 2022.”, said Mr. Karan Chechi, Research Director with TechSci Research, a research based global management consulting firm.   

India Biscuit Market By Product Type, By Sales Channel, Competition Forecast & Opportunities, 2012 – 2022” has evaluated the future growth potential of India biscuit market and provides statistics and information on market size, structure and future market growth. The report intends to provide cutting-edge market intelligence and help decision makers take sound investment evaluation. Besides, the report also identifies and analyzes the emerging trends along with essential drivers, challenges and opportunities present in India biscuit market.

About TechSci Research

TechSci Research is a leading global market research firm publishing premium market research reports. Serving 700 global clients with more than 600 premium market research studies, TechSci Research is serving clients across 11 different industrial verticals. TechSci Research specializes in research based consulting assignments in high growth and emerging markets, leading technologies and niche applications. Our workforce of more than 100 fulltime Analysts and Consultants employing innovative research solutions and tracking global and country specific high growth markets helps TechSci clients to lead rather than follow market trends.


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India Biscuit Market, By Product Type (Plain Biscuit, Cookies, Sandwiched Biscuit, Crackers, Others), By Packaging (Pouches/Packets, Boxes, Cans/Jars, Others), By Sales Channel (Supermarkets/ Hypermarkets, Convenience Stores, Specialty Stores, Online, and Others (Departmental Stores)), By Region, Competition Forecast and Opportunities

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