Italy Two-Wheeler Market to Grow with a CAGR of 4.71% through 2030
Rising urban mobility demand, increasing adoption of
electric two-wheelers, and growth in shared mobility services are the factors
driving the market in the forecast period 2026-2030.
According to TechSci Research report, “Italy
Two-Wheeler Market – By Region, Competition, Opportunities and Forecast, 2020-2030F”,
The Italy Two-Wheeler Market was valued at USD 3.15 Billion in 2024 and is
expected to reach USD 4.15 Billion by 2030 with a CAGR of 4.71% during the
forecast period.
The Italy two-wheeler market is evolving amid shifting
mobility patterns, lifestyle changes, and technological integration across the
automotive sector. The rising popularity of leisure and touring motorcycles is
reshaping consumer demand, with many riders seeking adventure-oriented models
and premium performance bikes for recreational purposes. Seasonal tourism flows
are significantly impacting two-wheeler sales, particularly in coastal regions
and tourist hubs where scooters and motorcycles are preferred for
short-distance travel. The growing culture of motorcycling clubs, weekend
rides, and recreational tours is fostering a niche demand for high-capacity
motorcycles and feature-rich models.
The increasing adoption of digital platforms for vehicle
rentals, service bookings, and aftermarket support is enhancing the two-wheeler
ownership experience, driving both new sales and repeat purchases.
Manufacturers are focusing on expanding model ranges to cater to diverse rider
segments—from urban commuters to sport enthusiasts—by offering customizable
features, advanced rider-assist technologies, and ergonomic designs. Changing
demographics, with younger consumers valuing style, technology, and flexibility,
are influencing the rise in demand for both electric and conventional
two-wheelers.
Browse over XX market data Figures spread through XX Pages
and an in-depth TOC on "Italy Two-Wheeler Market"
Italy Two-Wheeler Market Is Segmented by Vehicle Type,
Propulsion, and Region.
In
2024, electric two-wheelers emerged as the fastest-growing segment in Italy,
driven by rising environmental awareness, urban mobility shifts, and supportive
government incentives. Consumers favored electric scooters and motorcycles for
their low running costs, minimal maintenance, and enhanced battery performance
offering improved range. Purchase subsidies, tax benefits, and expanding
electric model options encouraged both individual buyers and corporate fleets
to adopt electric mobility. Shared mobility providers also contributed to
demand growth, integrating electric two-wheelers into rental platforms.
Advancements in battery technology, fast charging, and smart connectivity
features attracted a tech-savvy customer base seeking eco-friendly commuting solutions.
The ability to access low-emission zones and the growing network of charging
stations reinforced the segment’s rapid expansion, positioning electric
two-wheelers as the fastest-growing propulsion type in 2024.
The South Islands region registered the fastest growth in
Italy’s two-wheeler market in 2024, fueled by a surge in tourism, rising shared
mobility adoption, and increasing demand for personal two-wheelers. The tourist
season boosted short-term scooter and motorcycle rentals, while local residents
favored two-wheelers for ease of commuting during peak traffic. The spread of
electric mobility was supported by regional efforts to enhance eco-friendly
transport, particularly in tourist zones. Improved mobility infrastructure,
including parking and charging facilities, supported this upward trend, making
the South Islands the leading growth region in 2024.
Major Market Players Operating in Italy Two-Wheeler
Market Are:
- Piaggio & C. S.p.A.
- Yamaha
Motors
- Vmoto
Limited
- TVS
Motor Company Limited
- KTM
Sport motorcycle
- Suzuki
Motor Corporation
- Harley-Davidson
- Honda
Motor Co., Ltd
- Hero
Electric Vehicles Pvt Ltd
- Kawasaki
Motors
Download Free Sample Report
Customers can also request for 10% free customization
on this report.
“The Italy two-wheeler market is really evolving with
changing consumer lifestyles. We’re seeing a clear shift where people aren’t
just buying two-wheelers for daily commuting they’re also looking at them as
flexible, cost-effective mobility solutions that fit into both work and
leisure. The growth of electric models, especially in urban hubs, tells us that
buyers are becoming more conscious of long-term value and environmental impact.
What’s equally interesting is how shared mobility and the rise of subscription
models are reshaping ownership patterns. It’s no longer just about owning a
vehicle but having access to mobility when needed. This blend of lifestyle,
technology, and shifting preferences is giving the Italy two-wheeler market a
very dynamic edge right now.”, said Mr. Karan Chechi, Research Director of
TechSci Research, a research-based global management consulting firm.
“Italy Two-Wheeler Market By Vehicle Type (Scooter/Moped, Motorcycle), By Propulsion Type (ICE, Electric), By Region, Competition, Opportunities and Forecast, 2020-2030F”, assesses the market's future growth potential and provides
data on market size, trends, and forecasts. It aims to offer comprehensive
market insights, helping decision-makers make informed investment choices. The
report also highlights emerging trends, key drivers, challenges, and
opportunities in the Italy Two-Wheeler Market.
Contact Us-
TechSci Research
LLC
420 Lexington Avenue, Suite 300,
New York, United States- 10170
M: +13322586602
Email: [email protected]
Website: www.techsciresearch.com