Press Release

Kenya Two-Wheeler Market to Grow with a CAGR of 5.30% through 2030

Kenya's growing urban transport needs, widespread boda boda usage, and rising demand for affordable mobility are the factors driving the market in the forecast period 2026-2030.

 

According to TechSci Research report, “Kenya Two-Wheeler Market – Global Industry Size, Share, Trends, Opportunity, and Forecast, 2020-2030F”, The Kenya Two-Wheeler Market was valued at USD 236.93 Million in 2024 and is expected to reach USD 322.98 Million by 2030 with a CAGR of 5.30% during the forecast period.

Kenya’s two-wheeler market is rapidly evolving, driven by growing urbanization and increasing demand for quick, affordable, and flexible mobility options. The surge in population density, especially in cities like Nairobi and Mombasa, has heightened the need for efficient transport alternatives that can bypass traffic congestion and reduce commute times. Additionally, the expanding informal sector heavily relies on motorcycles for both personal mobility and commercial activities, such as goods delivery and last-mile transportation. Rising fuel costs and fluctuating public transport availability have made motorcycles a cost-effective choice for many Kenyans, reinforcing their popularity.

The market is also benefiting from greater investments in dealership networks and after-sales services, which improve customer access and satisfaction. Financial innovations, including tailored loan products and leasing schemes, are making motorcycles accessible to a broader demographic, especially young entrepreneurs and small business owners. Meanwhile, government initiatives aimed at formalizing the motorcycle taxi industry (boda bodas) and enhancing road safety regulations are beginning to provide a more structured environment for growth.

Technological advancements are reshaping the market with increased adoption of electric two-wheelers as a sustainable alternative, supported by improved battery technology and expanding charging infrastructure. Integration of digital platforms for booking and fleet management enhances operational efficiency and rider accountability. The rise of delivery services, including food and e-commerce, further fuels demand for motorcycles as essential logistics tools.

However, the sector faces challenges such as inconsistent enforcement of traffic laws, limited rider training, and infrastructure gaps, particularly in rural areas where roads remain underdeveloped. Additionally, import dependency exposes the market to currency fluctuations and supply chain disruptions. Addressing these issues through targeted policy measures, investment in rider education, and infrastructure development will be key to sustaining the sector’s growth trajectory.

 

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Kenya Two-Wheeler Market Is Segmented by Vehicle Type, Propulsion Type, and By Region.

​In 2024, the electric two-wheeler segment in Kenya experienced the fastest growth among propulsion types, significantly outpacing internal combustion engine (ICE) models. This rapid expansion stems from a combination of economic, environmental, and infrastructural factors that have made electric motorcycles increasingly attractive to consumers. Rising fuel prices have heightened the appeal of electric vehicles due to their lower operating costs and reduced dependency on volatile fuel markets. Furthermore, advancements in battery technology and the emergence of battery-swapping networks have addressed previous concerns about range anxiety and charging time, making electric motorcycles more practical for daily use. The availability of flexible financing options has lowered the upfront cost barrier, enabling a broader demographic to access electric two-wheelers. Urban areas with increasing traffic congestion have also contributed to the adoption of electric motorcycles, which can navigate crowded streets more efficiently and reduce noise pollution. Growing environmental awareness among consumers and supportive government policies aimed at reducing carbon emissions have created a favorable market environment. These drivers collectively have accelerated the shift toward electric propulsion, making it the dominant growth segment in the Kenyan two-wheeler market for 2024.

The Rift Valley region emerged as the fastest-growing market for two-wheelers in Kenya during 2024, propelled by several key factors. Expanding urbanization within the region has increased the demand for efficient and affordable transportation solutions. Two-wheelers provide the flexibility to traverse both congested urban centers and less-developed rural roads, meeting diverse mobility needs. The economic activities in Rift Valley, including agriculture and small-scale industries, generate a high demand for last-mile connectivity, which motorcycles effectively deliver. Infrastructure development projects have improved road accessibility, encouraging greater use of two-wheelers for commuting and commercial purposes. Local government initiatives promoting green transportation, including subsidies and awareness campaigns for electric vehicles, have further supported the adoption of electric two-wheelers in the area. These combined elements—economic growth, infrastructural improvements, government support, and practical transportation needs—have made Rift Valley a hotspot for two-wheeler market expansion, particularly in the electric segment, during 2024.

Major Market Players Operating in Kenya Two-Wheeler Market Are:

  • Bajaj E.A. Limited
  • TVS Kenya
  • Hero Motocorp Ltd
  • Honda Motor Company, Ltd.
  • Kwang Yang Motor Co, Ltd
  • Kawasaki Motorcycles
  • Suzuki Motorcycle
  • SYM Kenya
  • Piaggio & C. SpA
  • CF Moto

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Kenya’s two-wheeler market is really exciting right now. More people are choosing two-wheelers because they’re affordable, easy to use, and perfect for getting around busy cities and rural areas alike. What’s especially interesting is how fast electric bikes are catching on — they save money on fuel and help keep the air cleaner. With better roads and more support from local programs, I think we’ll see even more growth in the coming years. It’s a great time for anyone interested in this market, said Mr. Karan Chechi, Research Director of TechSci Research, a research-based global management consulting firm.

The report titled “Kenya Two-Wheeler Market – Size, Share, Trends, Opportunity, and Forecast, Segmented By Vehicle Type (Scooter/Moped, Motorcycle), By Propulsion Type (ICE, Electric), By Region, By Competition, 2020-2030F”, assesses the market's future growth potential and provides data on market size, trends, and forecasts. It aims to offer comprehensive market insights, helping decision-makers make informed investment choices. The report also highlights emerging trends, key drivers, challenges, and opportunities in the Kenya Two-Wheeler Market.

 

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