Latest Insights

Is the Job Market Moving Towards the “Great Layoff Phase”?

Consulting | Jun, 2022

The Indian startup ecosystem has witnessed many changes with evolving technological innovations, the influx of large amounts of domestic and foreign funds, consolidation activities, and strong domestic economic growth.

How Would the Special Taskforce Promote AGVC Sector in India?

Consulting | Mar, 2022

The Union Budget 2022 proposes setting up a task force for promoting animation, visual effects, gaming, and comics (AVGC) to consolidate its position in the media and entertainment industry.

Impact of Russia-Ukraine Conflict on the Global Economy

Consulting | Feb, 2022

The stoking fears of Russia invading Ukraine, escalated by the build-up of tens of thousands of Russian troops on Ukraine’s borders since the past month, have been realized.

How would Russia-Ukraine Crisis Impact Europe’s Energy Demand?

Consulting | Feb, 2022

Around 100,000 Russian troops, backed by artillery, tanks, and air power, are entrenched on Ukraine’s border, expected to strike any moment.

Union Budget 2022: A Roadmap for Digital and Sustainable India

Consulting | Feb, 2022

Union Budget 2022, introduced by Finance Minister Nirmala Sitharaman, strikes a chord with the Prime Minister Narendra Modi's vision to make India a digital superpower, sustainable leader, and healthy nation.

Union Budget 2022: From India at 75 to India at 100

Consulting | Feb, 2022

India is expected to register growth at 9.27% in the current financial year as the economy continues to recover with a sharp rebound from the adverse effects of the pandemic

Major Breakthroughs of COP26

Consulting | Jan, 2022

Global warming has moved beyond just a fringe issue; it has become a global priority. The world has become 1.2C warmer than it was in the 19th century.

Can PLI Scheme Revive the Indian Economy?

Consulting | Dec, 2021

Production Linked Incentive (PLI) scheme in April 2020, with an aim to revive the Indian economy, get rid of India’s unemployment plague.

Why are Major Conglomerates Suddenly Splitting Up into New Corporate Entities?

Consulting | Nov, 2021

There has been a crazy new trend of ginormous global companies dismantling into multiple entities as diversification isn’t a rage in the corporate world. Companies like Johnson & Johnson, GE, Pfizer, Merck, GlaxoSmithKline have recently announced their corporate divorces, but the splits are not confined to the healthcare sector.

Shipping Containers Shortage and Its Impact on Global Economy

Consulting | Nov, 2021

Almost every industry is facing the brunt of constrained supply chain issues prompted by container shortages, the logistics chaos has become a major concern for exporters around the globe, which is continuing to plague global supply chains.

Charging Solutions for Electric Mobility

Consulting | Nov, 2021

With growing environmental awareness and rising fuel prices, electric vehicles are getting more and more popular. Making a transition from conventional cars to electric cars can be straightforward as all the controls remain in the same place, but the only thing that creates a significant distinction is the fuelling connector.

Is India Set to Become a Global Leader in Solar Energy?

Consulting | Nov, 2021

Energy sector is undergoing a major transformation. The 2030 milestone is crucial for a cleaner and brighter future for millions of Indians in the coming decade. India can create a pathway to sustainable growth for nations around the globe, transitioning to clean energy and ensuring inclusive growth for all.

Why should Every Retailer Opt for Mystery Shopping Program?

Consulting | Oct, 2021

Retailers, market research companies, and consumer watchdogs conduct mystery shopping programs to check the quality of service in brick-and-mortar environments such as retail stores, restaurants, bank branches, and so on

How to Develop Successful Brand Tracking Strategy?

Consulting | Oct, 2021

Brand tracking studies primarily focus on financial metrics to determine the ROI of brand-building initiatives to measure the success of the brand.

How is Advanced Analytics Changing the Future of Business?

Consulting | Oct, 2021

Advanced analytics encompasses mature techniques such as process automation, machine learning, predictive modeling, etc. Data scientists often leverage advanced analytics tools to help an organization become more responsive in critical decision making

How Can Digital Mention Analytics Influence Brand Marketing Strategies?

Consulting | Oct, 2021

Social media outreach does not simply end with creating and posting content on digital platforms. On the contrary, the real work starts when marketers need to track whether the content has been well-received or how they stack up against competitors.

How Could Energy Crisis in Europe, UK, and China Impact India?

Consulting | Oct, 2021

While "Sorry out of signs" has become ubiquitous at petrol stations in different parts of the United Kingdom, unprecedented power cuts in Northern China have left millions of homes and industries without electricity. At the same time, the skyrocketing energy prices across Europe are breaking records. The big multi-continental energy crunches are spilling into economic forecasts, supply chains, and beyond.

How to Optimize your Marketing Campaigns?

Consulting | Oct, 2021

Brands design marketing campaigns to promote a specific endeavour, create awareness of the organization, or simply attract new customers. Campaign assessment surveys offer brands a 360-degree view of how marketing efforts affect brand value by analyzing metrics such as brand awareness, perception, purchase intent, and more.

How Can Audience Analysis Help in Brand Growth?

Consulting | Oct, 2021

An audience survey plays a vital role in doing business and performing audience analysis can help the brands to reach their potential consumers.

How to Develop a Successful Product?

Consulting | Sep, 2021

Businesses across the world experienced a shockwave of changes in 2020 due to the disruptions caused by the coronavirus pandemic. Amidst the rapidly transforming business ecosystem and accelerating digital adoption, product development companies are striving to develop new and innovative solutions to meet future demands.