Report Description

Vietnam meat market is anticipated to register impressive growth in the forecast period, 2023-2027, on account of increasing consumption of various types of meat & meat products. Increasing demand from the fast food joints is further driving the growth of the Vietnam meat market in the upcoming five years.

Increasing Consumption Drives Market Growth

Rapidly increasing consumption of poultry meat, pork meat, along with frog & duck meat is anticipated to drive the growth of the Vietnam meat market in the upcoming five years. Increasing demands among the population to self-cook their meals along with increasing inclination of the younger population toward online food delivery services for their regular meals is also supporting the growth of the Vietnam meat market in the next five years.

Vietnam is the 14th most populated country in the world. With the growing population of 98.3 million in 2021, the demand for meat as a regular consumable food is increasing. Also, the consumers in the country are highly inclined toward western restaurants for their meat consumptions since these places provide, innovative food items, event based celebration food, and growing trends of social parties and get-together. Although, local restaurants in the country also account for major 66% of shares when it comes to meat consumptions.

Increasing Imports Drive Market Growth

Vietnam is one of the largest importer of meat from neighboring countries. Australia is one of the largest supplier of meat to the country. In the year 2020, Vietnam imported over 90,400 tons of carcass, chilled or frozen pork equal to 215 Mill. USSD, up by 357% in volume and 460% in value from 2019, says the reports from Customs General Department, Vietnam.

Frozen pork products are mainly imported from five major markets: Russia, Brazil, Canada, the US and Poland. Frozen pork products are anticipated to hold largest import shares of the market, expecting increase from 5.5% to 6% CAGR growth in the next five years. Increased focus on livestock production, maintenance of quality products from the local market are some other factors responsible for the future growth of the Vietnam meat market in the future five years.

E-Commerce Supports Market Growth

Recent pandemic situation shut down offline and physical stores due to increasing patient counts being infected of COVID-19 virus. This led to expanding e-commerce websites, and smartphone based services that provided the advantages of home shopping. Through online platforms and mobile applications, consumers can avail the services. Added advantages like home delivery, convenient shopping, lower prices, offers & schemes further aided to the growth of the Vietnam meat market. Being added in the regular grocery lists, the meat products available on the grocery delivery apps also driving the growth in the online shopping of the product and thus the growth of the market.

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Market Segmentation

The Vietnam meat market is segmented by product, type, distribution channel, competitional landscape, and regional distribution. Based on product, the market is further segmented into chicken, pork, frog, duck, and mutton. Type segment of the market is differentiated between raw and processed meat type. Distribution channel market segmentation is defined among departmental stores, specialty stores, hypermarket/ supermarket, online sales channel and others like direct sellers, general merchandised retailers, etc. The market analysis also studies the regional segmentation to devise regional market segmentation, divided among Northern region, Central region, Southern region.

Company Profile

Classic Fine Foods Hanoi, Fishmarket Vietnam Co Ltd, Tienlong Company Limited, Hoa Phat Group, Vissan Joint Stock Company, Duc Viet Food Joint Stock Company, Masan MEATLife, among others is a partial list of major market players of the companies responsible for the growth of Vietnam meat market.



Base Year


Historical Data

2017 – 2020

Estimated Year


Forecast Period

2023 – 2027

Quantitative Units

Revenue in USD Million, and CAGR for 2017-2021 and 2022-2027

Report coverage

Revenue forecast, company share, competitive landscape, growth factors, and trends

Segments covered

·         Category

·         Distribution Channel

Regional scope

Northern region, Central region, Southern region

Key companies profiled

Classic Fine Foods Hanoi, Fishmarket Vietnam Co Ltd, Tienlong Company Limited, Hoa Phat Group, Vissan Joint Stock Company, Duc Viet Food Joint Stock Company, Masan MEATLife

Customization scope

10% free report customization with purchase. Addition or alteration to country, regional & segment scope.

Pricing and purchase options

Avail customized purchase options to meet your exact research needs. Explore purchase options

Delivery Format

PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request)


Report Scope:

In this report, Vietnam meat market has been segmented into following categories, in addition to the industry trends which have also been detailed below:

  • Vietnam Meat Market, By Product:
    • Chicken
    • Por
    • Frog
    • Duck
    • Mutton
  • Vietnam Meat Market, By Type:
    • Raw
    • Processed
  • Vietnam Meat Market, By Distribution Channel:
    • Departmental Stores
    • Specialty Stores
    • Hypermarket/ Supermarket
    • Online Sales Channel
    • Others
  • Vietnam Meat Market, By Region:

o   Northern Region

o   Central Region

o   Southern Region

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in Vietnam meat market.

Available Customizations:

With the given market data, TechSci Research offers customizations according to a company’s specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of additional market players (up to five).

Vietnam Meat Market is an upcoming report to be released soon. If you wish an early delivery of this report or want to confirm the date of release, please contact us at [email protected]

Table of content

1.    Product Overview

2.    Research Methodology

3.    Impact of COVID-19 on Vietnam Meat Market

4.    Executive Summary

5.    Voice of Customer

5.1.  Frequency of Purchase

5.2.  Factors Affecting Purchase Decision

5.3.  Challenges Post Purchase

5.4.  Preferred Distribution Channel

6.    Vietnam Meat Market Outlook

6.1.  Market Size & Forecast

6.1.1.     By Value

6.2.  Market Share & Forecast

6.2.1.     By Product (Chicken, Pork, Frog, Duck, Mutton)

6.2.2.     By Type (Raw and Processed)

6.2.3.     By Distribution Channel (Departmental Stores, Specialty Stores, Hypermarket/ Supermarket, Online Sales Channel and Others (Direct Sellers, General Merchandised Retailers, etc.))

6.2.4.     By Region

6.2.5.     By States

6.2.6.     By Company (2021)

6.3.  Market Map (Product, Type, Distribution Channel, Region)

7.    Vietnam Chicken Meat Market Outlook

7.1.  Market Size & Forecast

7.1.1.     By Value

7.2.  Market Share & Forecast

7.2.1.     By Type

7.2.2.     By Distribution Channel

8.    Vietnam Pork Meat Market Outlook

8.1.  Market Size & Forecast

8.1.1.     By Value

8.2.  Market Share & Forecast

8.2.1.     By Type

8.2.2.     By Distribution Channel

9.    Vietnam Frog Meat Market Outlook

9.1.  Market Size & Forecast

9.1.1.     By Value

9.2.  Market Share & Forecast

9.2.1.     By Type

9.2.2.     By Distribution Channel

10.  Vietnam Duck Meat Market Outlook

10.1.              Market Size & Forecast

10.1.1.  By Value

10.2.              Market Share & Forecast

10.2.1.  By Type

10.2.2.  By Distribution Channel

11.  Vietnam Mutton Meat Market Outlook

11.1.              Market Size & Forecast

11.1.1.  By Value

11.2.              Market Share & Forecast

11.2.1.  By Type

11.2.2.  By Distribution Channel

12.  Market Dynamics

12.1.              Drivers

12.2.              Challenges

13.  Market Trends & Developments

14.  Competitive Landscape

14.1.              Classic Fine Foods Hanoi

14.2.              Fishmarket Vietnam Co.,Ltd

14.3.              Tienlong Company Limited

14.4.              Hoa Phat Group

14.5.              Vissan Joint Stock Company

14.6.              Duc Viet Food Joint Stock Company

14.7.              Masan MEATLife

15.  Strategic Recommendations

16. About Us & Disclaimer

Figures and Tables

Frequently asked questions


Increasing animal cultures, and growing demand for raw meat is driving the growth of the Vietnam meat market in the forecast years, 2023-2027


Classic Fine Foods Hanoi, Fishmarket Vietnam Co Ltd, Tienlong Company Limited, Hoa Phat Group, Vissan Joint Stock Company, Duc Viet Food Joint Stock Company, Masan MEATLife, among others are leading the Vietnam meat market in the forecast period, 2023-2027.


The Vietnam meat market was analyzed for the five historical years from 2017 to 2020. Keeping the base year 2021 as the margin, the estimation for the year 2022 was made and further market growth is predicted for the forecast years, 2023 to 2027.


New market players may invest actively in research and innovative product development. Also, advancing their existent technology according to evolving consumer preferences along with merger and acquisitions with the global giants can be viable strategic recommendations for the future brand establishments.


Parvati Sharma

Account Manager BD
Press Release

Vietnam Meat Market to Grow with Advancing Technology until 2027

Jan, 2022

Rising disposable income is driving the growth of the Vietnam Meat Market, in the forecast period, 2023-2027F.